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Codup

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B2B eCommerce & Digital Transformation Experts

Your sales reps are still taking orders by phone. Your ERP and your storefront have never spoken to each other. Your pricing rules live in a spreadsheet. You've outgrown how you operate, you just haven't fixed it yet. 

Codup builds B2B eCommerce platforms for manufacturers, distributors, and wholesalers that need a system built around how they actually operate, not how a generic platform assumes they do.

We connect your Shopify, Magento, WooCommerce, or custom storefront to your ERP, CRM, and back-office systems, NetSuite, Dynamics, Azure, HubSpot, and more. So every order, every price, every customer-specific catalog is handled automatically. No silos. No friction. No workarounds. 

What you get:

  • Min project size
    $10,000+
  • Hourly rate
    $50 - $99 / hr
  • Employees
    50 - 249
  • Locations
    Houston, TX
  • Year founded
    Founded 2012
  • Languages
  • Timezones

Overview by:

Reviewer avatar
Asim Bawany
CEO About the Team

1 Language that we service

  • English

1 Timezone that we service

EST
Eastern Standard Time (EST)

2 Locations

  • Houston , TX
  • Karachi , Pakistan

No have been added yet...

    Pricing Snapshot

    Min. project size $10,000+
    Avg. hourly rate $50 - $99 /hr
    Rating for cost 4.7 /5

    What Clients Have Said

    Codup offers competitive pricing for their services, with project costs typically ranging from $5,000 to $90,000. Clients consistently highlight good value for money, timely delivery, and effective communication, suggesting a strong alignment between cost and quality.

    This summary is based on verified Clutch reviews.

    Most Common Project Size

    < $10,000 based on 57 reviews
    < $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000
    Learn more about SEO pricing

    Select a service to see pricing information

    Codup Review Insights

    Overall Review Rating

    4.9
    • Quality 4.8
    • Schedule 4.8
    • Cost 4.7
    • Willing to Refer 4.9

    Top Mentions

    Review Highlights

    • Responsive and Communicative Team

      Codup is noted for their excellent communication skills, maintaining regular updates and being highly responsive to client inquiries. This has contributed to positive working relationships and successful project outcomes.

    • Room for Improvement in Proactivity

      While Codup generally meets project expectations, some clients noted a need for more proactive engagement in suggesting improvements and anticipating client needs, particularly during the initial project phases.

    • Technical Proficiency Across Platforms

      Codup showcases strong technical skills across various platforms, including WordPress, Shopify, and custom-built solutions. Their ability to integrate complex features and functionalities is frequently commended.

    • High Customer Satisfaction

      Codup has a strong track record of meeting and often exceeding client expectations. Many clients have reported increased sales, improved user experiences, and successful project outcomes, attributing these results to Codup’s high-quality work and dedication.

    • Strong Project Management Skills

      Clients consistently praise Codup for their strong project management, noting their ability to deliver projects on time and within budget. They provide clear communication, detailed project tracking, and are responsive to client needs, ensuring a smooth workflow.

    • High Value for Cost

      Codup is recognized for providing good value for money, offering competitive pricing while delivering high-quality work. Clients appreciate their cost-effective solutions and transparent billing practices.

    Codup Reviews

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    Web Design & Development for Dermatology Practice

    • Web Design
    • Less than $10,000
    • Nov. 2020 - Ongoing
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    4.5
    Willing to Refer
    5.0

    "I cannot express with stars how satisfied I am with this website design."

    Jan 18, 2021
    Project Lead, Dermatology Practice
    Anonymous
    Verified
    • Other industries
    • Geneva, Switzerland
    • 1-10 Employees
    • Online Review
    • Verified

    A dermatology practice hired Codup.co to help them design and develop a website for their business.

    Billing Project for Virtual Assistance Service

    • Custom Software Development
    • Less than $10,000
    • Dec. 2019 - Feb. 2020
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "They checked in at various points and were easy to get in touch with when needed."

    Apr 29, 2020
    Owner, JMRC International
    Ryan Reger
    Verified
    • Business services
    • Southlake, Texas
    • 1-10 Employees
    • Online Review
    • Verified

    Codup.co provided a metered billing option that was integrated with Stripe. 

    E-Commerce Dev & Support for Business Services Company

    • E-Commerce Development
    • Less than $10,000
    • Oct. - Nov. 2019
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    4.0
    Willing to Refer
    4.5

    "They clearly understood what I needed done."

    Apr 28, 2020
    Owner, Business Services Company
    Anonymous
    Verified
    • Business services
    • Ireland
    • 1-10 Employees
    • Online Review
    • Verified

    Codup.co provided custom development and support for a business services company. They helped link two online marketplace tools.

    WordPress Theme & Ad Implementation for Publishing Group

    • Web Development
    • Less than $10,000
    • May 2019 - Ongoing
    5.0
    Quality
    5.0
    Schedule
    5.0
    Cost
    5.0
    Willing to Refer
    5.0

    "They took the time to understand the scope before accepting the project."

    Jul 17, 2019
    CEO, Media Group
    Anonymous
    Verified
    • Media
    • Boston, Massachusetts
    • 1-10 Employees
    • Online Review
    • Verified

    Codup.io modified an existing WordPress site for a digital publishing company, creating a header and integrating ads. 

    Showing 71-74 of 74 Reviews

    Our Story

    Our journey started 13 years ago with trial, error, and a failed first venture. We rebuilt as a small tech agency, stumbled, learned, & kept growing. Then a B2B eCommerce opportunity carved our path into becoming a trusted partner in the manufacturing & distribution ecosystem - shaping not just what we do, but how we show up. Today, we act as true allies, not mere order-takers; mapping journeys, modernizing systems, & enabling digital transformation with experience, empathy, and strategy. 

    Meet the Team

    Asim Bawany

    Asim BawanyCEO

    Asim founded Codup over 13+ years with a simple belief: manufacturers and distributors deserve better digital systems without the enterprise headache. Today, he leads a 100+ person team helping businesses modernize how they sell, operate, and grow.

    John Davis

    John DavisHead of CX & Partnerships

    John leads CX, partnerships, and UX, helping businesses turn strategy into scalable growth. With 20+ years across product, marketing, and technology, he helps build systems, partnerships, & customer experiences that drive measurable results.

    Fahad Sheikh

    Fahad SheikhHead of Product and Growth

    Fahad helps businesses turn ambitious ideas into products people actually use. With 15+ years across ecommerce, growth, and product strategy, he’s known for cutting through noise and keeping teams focused on what drives real impact.

    Nosheen Malik

    Nosheen MalikDirector Marketing

    Nosh leads marketing and demand gen at Codup, bringing 12+ years of experience across SaaS, fintech, and digital transformation. She helps align product, sales, and marketing into growth strategies that build pipeline and drive real business impact.

    Hasham Usmani

    Hasham UsmaniHead of Sales

    Hasham aka "Hash" helps manufacturers and distributors align technology with real operational workflows. With 20+ years across sales and digital strategy, he focuses on building systems that support how businesses actually operate.

    S. Fawaz Ali

    S. Fawaz AliSDR Lead

    Fawaz leads Sales Development at Codup, combining 13+ years of experience across banking, digital marketing, SaaS, and B2B sales. He builds outbound systems and GTM strategies rooted in how buyers actually think and make decisions.

    Syed Mohammad Hassan

    Syed Mohammad HassanTechnical Lead

    Hassan turns complex business requirements into scalable technical solutions, with a focus on AI enablement. He oversees architecture, resolves critical technical challenges, and ensures engineering teams deliver reliable, high-performance systems.

    What Sets Us Apart

    Reliability You Can Count On

    We don’t overpromise. We always deliver. Codup is known for predictable timelines, transparent updates, and teams that take full ownership. With 150+ years of combined experience and 2,000+ projects delivered, we’ve built a reputation for consistency, honesty, and long-term client trust.

    Strategic Partners, Not Just Developers

    We go beyond writing code. With over 13 years of experience in the domains of eCommerce, integrations, and automation, our consultative approach helps clients make smarter decisions, avoid costly pitfalls, and build scalable, future-ready systems that drive real and sustainable business growth.

    Clear, Confident Communication

    Great delivery starts with great communication. At Codup, nothing gets lost in translation. Our teams are trained to communicate with clarity, speed, and intent. From kickoff to delivery, you’ll always know where your project stands and what’s next, one of the biggest reasons clients stay with us.

    Quick Facts

    69 Verified Clutch Clients

    14 years in business

    Tools and Technology

    Power BI
    Tableau
    AWS
    Asana
    Jira
    Salesforce
    Zoho CRM
    Microsoft Azure
    HubSpot
    Workato
    Google Cloud Platform

    Commonly Asked Questions

    Codup primarily operates in the B2B, B2C, and D2C eCommerce domains and works with a diverse range of industries including wholesalers, distributors, manufacturers (primarily but not limited to the lighting, construction, glass, office furniture, interior architecture, professional air conditioning, OEM, automotive, beauty and personal care verticals) and supply chain networks, as well as CPG, retail, and eCommerce businesses. We also partner with startups, online platforms, travel sites, and government entities to deliver scalable, integrated digital solutions. Our expertise spans complex ecosystems where technology, operations, and growth intersect.

    Timelines depend on project complexity. A standard eCommerce implementation takes 6–10 weeks, while larger digital transformation projects involving ERP, CRM, or custom integrations may take 3–6 months. Every engagement starts with a discovery and scoping phase to set clear, realistic milestones from the start.

    Codup offers flexible engagement models to match every project. Our Fixed Scope model ensures locked requirements, fixed deadlines, and transparent pricing after sign-off. Time & Material gives you agile flexibility to adapt scope as your project evolves. Monthly Retainers (3–12 months) offer discounted rates, complimentary road mapping, and freedom in how hours are used. For ongoing needs, Dedicated Resources give you expert talent billed monthly, managed directly by your team.

    Our pricing is transparent, structured, and partnership-driven. Fixed projects are quoted only after final scope sign-off to ensure accuracy. Time & Material and Retainer models allow flexibility with predictable billing and no hidden costs, because our goal isn’t just to build software, but to build trust.

    Codup provides comprehensive post-launch support covering bug fixes, ongoing feature development, maintenance, and management. We also handle security, performance monitoring, and continuous optimization to keep your systems stable and scalable. Our dedicated teams ensure your platform evolves with your business; delivering reliability, responsiveness, and long-term peace of mind.

    Clutch verification provides an additional layer of data to help you make the right purchasing decision of business services.

    Learn More
    Verified Client Reviews
    69
    Overall Review Rating
    4.9
    Source
    Clutch
    Last Updated
    May 26, 2026

    Business Entity

    Business Entity Name Bawany Bros, Inc.
    Source Delaware Division of Corporations
    Jurisdiction of Formation Delaware
    Date of Formation February 28, 2020
    Status Active
    Last Updated February 10, 2025
    ID 7875514

    Credit Report Results

    International Credit Risk Assessment Low Risk
    Source Creditsafe
    Last Updated February 10, 2025
    Learn More About The Clutch Verification Process

    Locations (2)

    801 Travis Street Houston, TX, United States 77002

    2 - 5

    Contact Codup

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