Clipatize

BACKGROUND

Please describe your company and position.

I am the Co-Owner of CyCommSec Inc.

Describe what your company does in a single sentence.

Cybersecurity assurance by Offensive Security Orchestration and Automation.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Clipatize to accomplish?

• Re-create our web.
• Provide tylored marketing content.
• Improve visibility.

SOLUTION

How did you find Clipatize?

Referral

Why did you select Clipatize over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Clipatize were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Research & Analysis: 

1. Early needs assessment 
2. Website/Brand Audit 
3. Competitor analysis 
4. Brand workshop 
5. Review tech options 

Creation: 

1. Brand Brief 
2. Communication guide, 
3. Buyer persona, 
4. Site map plan, copywriting 
5. Copy review

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Amazing workshops, Content with explanation, adjustment, and review. Comparison with another brands in straightforward KPIs.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes, everything was on time, with the proper approach - Vendor was asking for meetings/readiness for output (not opposite).

What was your primary form of communication with Clipatize?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The details, from day one - even the proposal presentation had details from our meetings and brand. Quality and clearnes.

Are there any areas for improvement or something Clipatize could have done differently?

In my opinion not!

BACKGROUND

Please describe your company and position.

I am the Global Brand Manager of an education company

Describe what your company does in a single sentence.

We're a global publisher of educational materials

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Clipatize to accomplish?

• To create and develop a student-facing community platform
• To create the media plan and assets to launch the platform

SOLUTION

How did you find Clipatize?

Referral

Why did you select Clipatize over others?

Company values aligned

How many teammates from Clipatize were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Clipatize worked with us to conceptualise, design and create a brand-new student-facing platform, plus a full media plan and promotional assets, including animated video.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

A fully-functioning student platform that correctly reflected our detailed brief and was delivered on time and within budget

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Colleagues from Clipatize were always available to discuss any issues and we always received very prompt answers to any written queries. This project was not without its complexities and changes but Clipatize was always very patient and flexible.

What was your primary form of communication with Clipatize?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their creativity!

Are there any areas for improvement or something Clipatize could have done differently?

Not really.

BACKGROUND

Please describe your company and your position there.

I'm responsible for a marketing efforts at a software agency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Clipatize?

We cooperated with Clipatize on several projects targeting B2B audiences. They prepared video content and ensured it reached its dedicated audience using different paid channels.

SOLUTION

How did you select this vendor and what were the deciding factors?

Our network recommended them to us, and it seemed they had all the relevant experience and skills.

Describe the project in detail and walk through the stages of the project.

We discussed the target audience, the video content's purpose, and paid channel choices. Clipatize came up with the first draft of the video and then implemented the necessary adjustments. Once the video was ready, they promoted it accordingly, reporting and optimizing the campaign.

How many resources from the vendor's team worked with you, and what were their positions?

We worked closely with the creative director, account manager, and performance specialist.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Clipatize provided us with several videos and supported us with running performance campaigns targeting different audiences.

How effective was the workflow between your team and theirs?

The Clipatize team was responsive and reacted to received feedback. They also shared their ideas based on their experience and know-how.

What did you find most impressive or unique about this company?

Their openness to feedback and flexibility.

Are there any areas for improvement or something they could have done differently?

Not that I can think of.

BACKGROUND

Please describe your company and your position there.

I am the CMO for IT Services company, that is global. My role cover the region of Central & Eastern Europe and Eastern Mediterranean.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Clipatize, and what were your goals?

We were launching our brand after spin off from other big IT player. The brand was totally new on the market. Clipatize was hired to help us set the messaging strategy and to prepare professional content that would introduce the brand to market and would bring attention of our target group.

SOLUTION

How did you select this vendor and what were the deciding factors?

Clipatize was recommended by a colleague who is marketing professional and worked with them earlier.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Clipatize run w workshop with leadership team and set the content strategy first, established the steps that will help us to achieve our goals, proposed concrete content formats with proper messaging. Clipatize prepared all content according to our branding guidelines and the tone of voice that we agreed in the region.

Clipatize took part in discussion with WW team on planning paid media and as well planned in details the campaign flow that we were running. Team analyses the results of paid media and provide to us valuable recommendations and feedback and propositions of improvements.Clipatize analysed our www in polish and proposed changes in language so that it suit to tone of voice of brand but keep the tone on posh language.

Clipatize used every minute from the workshop with leadership to gather as much insight as possible to get to know us and was able to provide valuable advisory as well on any communication that we were driving even apart of the project with Clipatize.

How many resources from the vendor's team worked with you, and what were their positions?

Key team was three people: partner, content director and account manager (in background as well graphics and copy writers).

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

the content that agency provided (explanation video) was recognized by WW team and used by other teams in other countries as good template.

How effective was the workflow between your team and theirs?

The workflow was very effective, we run weekly status and discuss all items, beside account manager was in contact for any item that need to be solved urgently.

What did you find most impressive or unique about this company?

The most unique is their professionalism, each time they engaged in bigger group of leadership it was done on high level and bring a lot of trust. As an outcome the leadership trust Clipatize recommendations and like to work with them.

Are there any areas for improvement or something they could have done differently?

Nothing specific, maybe just be more pushy on us to keep deadlines we gave ourselves :D