Break The Web

BACKGROUND

Please describe your company and your position there.

I own Studio Ray Recording, a recording studio in NYC. I was looking for some outside help with my SEO, which I have been doing myself for years.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Break The Web?

Thorough SEO analysis of my website,  including content, keywords, H1 tags, header tags, alt text, meta descriptions, and page titles, as well as a citation audit.

What were your goals for this project?

To learn what I might be missing and what could be improved with my on-page SEO. 

SOLUTION

How did you select this vendor?

Searching Google and Yelp for SEO companies and reviews.

Describe the project in detail.

During a phone consultation and subsequent email, I explained to Jason where I was with my website and everything that I had done in the past to improve my SEO. After a short time, he got back to me with multiple well-thought-out, written analyses in the form of downloadable charts and pdf files. They pointed out all of the areas that needed improvement, as well as made very helpful suggestions on how to implement those improvements. Then, we scheduled a lengthy phone consultation to go over everything.

What was the team composition?

Jason was the entire team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

As anyone with experience can tell you, SEO results often take weeks or more to notice, and it has not been that long yet for us. Also, there are some very important suggestions that have not been implemented as of yet. However, I am confident as to the quality of the information I received.

How effective was the workflow between your team and theirs?

Very easy to talk to.

What did you find most impressive about this company?

Very, very friendly and patient. He really listens.

Are there any areas for improvement?

None that I can see so far.

BACKGROUND

Introduce your business and what you do there.

I’m the head of marketing for digital and communication at a wellness retailer.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Break The Web?

We hired Break The Web to ensure all of the tools on our site were highly-optimized.

SOLUTION

What was the scope of their involvement?

Break The Web is highly involved in the SEO aspects. They’re our provider for onsite and offsite optimization. Their team works closely with ours on keyword research almost every day. They also perform Google Ads and have made structural changes to our platform.

What is the team composition?

Our daily contacts are Jason (Founder & SEO Director, Break The Web) and Rachel (Account Strategist, Break The Web).

How did you come to work with Break The Web?

I’m not sure. I joined the team around two months ago.

How much have you invested with them?

We’ve spent over $20,000.

What is the status of this engagement?

Break The Web started working with our company over a year ago.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our team is happy with Break The Web. Overall, they’ve been extremely helpful for our business.

How did Break The Web perform from a project management standpoint?

Rachel organizes our meetings. We primarily communicate through phone calls and emails. Break The Web works proactively, relaying any suggestions and improvements. They’re not waiting for us to ask questions.

What did you find most impressive about them?

Our contacts are readily available and provide constructive answers. This is what I enjoy about Break The Web.

Are there any areas they could improve?

Sometimes clients expect magic answers, but with these types of jobs, there isn’t one. In terms of improvement, anything is small.

Do you have any advice for potential customers?

I don’t have any real advice, but Break The Web does excellent work and takes great care of us.

BACKGROUND

Introduce your business and what you do there.

I'm a partner with a personal injury law firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Break The Web?

We wanted a digital advertising partner who would help us draw more online business.

SOLUTION

What was the scope of their involvement?

They did pay-per-click advertising and created landing pages to help the ad campaign.

What is the team composition?

I worked with Jason (Founder, SEO Director, Break The Web) and Rachel (Account Strategist, Break The Web). I also worked with another person who was on their team before Rachel. We generally made contact every other week.

How did you come to work with Break The Web?

I found them through a Google search and I thought I'd give them a shot.

How much have you invested with them?

We spend approximately $3000 each month.

What is the status of this engagement?

We started working together in March 2018 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

One of our campaigns is focused on our workers’ compensation law offerings, and that campaign has proved successful.

How did Break The Web perform from a project management standpoint?

When we need to get somebody on the phone, it's never a problem. We can also communicate by email, and they'll send me videos of monthly updates. We sometimes conference by video as well.

What did you find most impressive about them?

They’ve succeeded in drawing clients to our website. When I see any issues and let them know about, they have no problem fixing them.

Are there any areas they could improve?

No, we’re very satisfied.

Do you have any advice for potential customers?

Give them an opportunity to prove that they can draw customers.

BACKGROUND

Please describe your company and your position there.

I am the CEO of Ettitude Holdings, Inc. We are a bedding startup located in Australia and Los Angeles.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Break The Web?

We engaged Break The Web to provide SEO strategy for us and train our in-house team to manage this process ourselves.

What were your goals for this project?

We launched our US site ten months ago and needed help establishing our brand. We wanted to improve our Google ranking for our major keywords and to improve our marketing team’s knowledge of SEO techniques and best practices.

SOLUTION

How did you select this vendor?

Our collaboration with our former Australia provider failed to meet our standards, so we started looking for other partners. We found Break The Web through a referral, and after an initial online meeting, their in-depth knowledge and professionalism impressed us.

Describe the project in detail.

Break The Web conducted each workshop online and set up a recording system to capture each workshop for later use. They created a worksheet that we can utilize to start our own SEO campaigns. Our last meeting consisted of a Q&A session to allow our team to ask questions.

What was the team composition?

We worked directly with Jason (Founder, Break The Web).

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

Break The Web provided a much clearer roadmap for our SEO strategy. Their training taught our team valuable insights into approaching and executing SEO campaigns in the future. They delivered valuable services at excellent rates.

How did the Break The Web perform from a project management standpoint?

They made the collaboration seamless and pleasant. The team responded quickly to inquiries via email and phone. Their professionalism and superb organization allowed the project to run smoothly and deliver us top-notch results.

What impresses you about the Break The Web?

The team demonstrated in-depth knowledge and professionalism from start to finish. They made SEO accessible to us.

Are there any areas for improvement?

No, we were highly satisfied with their work.

BACKGROUND

Please describe your company and your position there.

I’m the founder and owner of Trophy Fitness, a small chain of boutique fitness clubs in Dallas, Texas.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Break The Web?

We weren’t ranking as high as our competition was, most of which consists of national chains. We hired Break The Web to help us compete by increasing our ranking on search engines.

SOLUTION

How did you select this vendor?

We were referred to them by another company that uses their services.

Describe the project in detail.

We started off with a phone call to describe our problem and tell them what our goals were. SSNY did some research and took an in-depth look at our website. A few days later, they delivered a plan and a budget.

What was the team composition?

We work directly with their CEO and his team. We’ve scheduled regular phone calls to review our progress and to make any necessary changes.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

Working with SSNY has been one of the best marketing decisions we have ever made. I started Trophy Fitness in 2003, and I can easily say that SEO has brought us more leads than any other form of marketing we have tried. They've improved the positions for our keywords on all major search engines. We used to rank on the second page of results, and sometimes the first; now, we’re consistently on the first page.

How did Break The Web perform from a project management standpoint?

They’re professional and meet all the timelines we set in place.

What impresses you about Break The Web?

They’re easy to work with. They create a plan and stay in constant communication while executing it.

Are there any areas for improvement?

We receive analytics every month but we don’t always know how to read the detailed reports.

BACKGROUND

Please describe your company and your position there.

I’m the owner of Around Town Entertainment, which is an entertainment company that provides live music and wedding bands for weddings and all other kinds of events.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Break The Web?

We needed an ongoing SEO campaign.

What were your goals for this project?

We wanted to gain more visibility and traffic by ranking higher in search engines.

SOLUTION

How did you select this vendor?

We searched online for a highly professional SEO company.

Describe the project in detail.

They worked on improving the rankings for my business through SEO for the New York, Connecticut, and New Jersey markets.

What was the team composition?

We worked directly with Jason (Founder & CEO, Break The Web), who has been a complete professional and a pleasure to work with.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

My company now ranks on the first page for almost every keyword that we set as our goal.

How did Break The Web perform from a project management standpoint?

They’ve done an outstanding job managing my SEO campaign.

What impresses you about Break The Web?

Firstly, they deliver results! Also, the ease of working with a competent team who has proven themselves is great.

Are there any areas for improvement?

I’m pleased with their work and have no suggestions for improvements. They are doing it right!