BrandLyft

BACKGROUND

Please describe your company and position.

I am the Owner of the company.

Describe what your company does in a single sentence.

Fitness facility that focuses on programmed small group training. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BrandLyft to accomplish?

• Fractional CMO
• Increase lead gen
• Lead nurture development

SOLUTION

How did you find BrandLyft?

Online Search

Why did you select BrandLyft over others?

• Great culture fit
• Company values aligned

How many teammates from BrandLyft were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

LeadDragon was responsible for setting up and managing my CRM system and handling all marketing and advertising efforts for my business. This included configuring the CRM to support lead tracking, automation, and follow-up communication with prospects and members. They also managed paid advertising campaigns across platforms like Meta (Facebook and Instagram), provided creative assets, and built landing pages to convert traffic into leads.

Key Deliverables:

• Full CRM setup, including automation, lead flows, and integrations
• Custom landing pages and form creation for lead capture
• Ad campaign strategy, creative development, and daily management
• Reporting on ad performance and lead tracking
• Ongoing support and optimization of CRM and ad funnels

They helped streamline our lead follow-up process, improve conversion rates, and bring in a steady stream of quality leads.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since working with LeadDragon, we saw a clear increase in both lead volume and lead quality. Our cost per lead dropped significantly compared to previous campaigns, and we consistently generated 100 - 200 new leads per month, depending on seasonality.  
The CRM automations helped streamline our follow-up process, which led to faster response times and higher booking rates. We also improved our show rate for first-time appointments and had a noticeable lift in membership conversions as a result of the marketing and automation systems they put in place.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything is always delivered faster than promised, and communication is as if they are on payroll. Fast and attentive. 

What was your primary form of communication with BrandLyft?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Lead Dragon was its innovative use of AI and constant drive to test and improve. It didn’t just set things up and leave them—it was always trying new strategies, optimizing campaigns, and tweaking automation to get better results. 
Their AI tools helped us respond to leads faster and more consistently, which made a huge difference in booking rates. I appreciated how proactive and forward-thinking they were. It really feels like they're ahead of the curve and fully invested in our growth.

Are there any areas for improvement or something BrandLyft could have done differently?

Nothing - everything I need they deliver on. The people they bring to their team are sharp, and their results speak for themselves. 

BACKGROUND

Please describe your company and position.

I am the Owner of Legacy Roofing, Inc.

Describe what your company does in a single sentence.

Legacy Roofing provides high-quality roofing services with zero-down financing, using only in-house crews to ensure reliability and top-notch workmanship.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BrandLyft to accomplish?

• Increase local brand awareness, keeping Legacy Roofing the top local name as a well known, trusted name in residential roofing for northern Utah.
• Generate high quality leads and drive more targeted traffic through digital marketing strategies that convert into roofing jobs.
• Strengthen online presence & reputation by improving our SEO, boost reviews, and maintain a strong, consistent brand across all platforms.

SOLUTION

How did you find BrandLyft?

Online Search

Why did you select BrandLyft over others?

• High ratings
• Great culture fit
• Good value for cost
• GoHighLevel and AI Pros

How many teammates from BrandLyft were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Brandlyft is helping Legacy Roofing grow by improving our online presence, generating more leads, and keeping our brand consistent across all platforms.

Key Deliverables:

Updated website with SEO and lead tools
Google & social media ads targeting local customers
Monthly content, social posts, and review management

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since partnering with Brandlyft in November, we've made solid progress on the foundational pieces of our marketing. Their team has been consistent with communication through weekly strategy meetings, which helps keep everything aligned and moving forward. They’ve streamlined our website, built out lead flows and number tracking through GoHighLevel, and have been very responsive to requests. They're also managing our Google Local Service Ads and social media marketing.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Brandlyft’s project management has been solid. They maintain clear communication and stay organized through weekly strategy meetings, which helps ensure nothing falls through the cracks. Deliverables have been completed on time, and when there have been delays due to their waiting on us to provide or review information, they’ve communicated proactively to keep us on task. They've been responsive to our needs, quick to make requested changes, and open to feedback. They’ve shown a strong commitment to keeping our marketing on track and supporting our growth.

What was your primary form of communication with BrandLyft?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Brandlyft is communicative and responsivene. The weekly strategy calls have been especially valuable, as they show up prepared, listen to feedback, and genuinely collaborate to move things forward. Their ability to adapt and implement changes quickly has made them feel like a true partner, not just a vendor. It’s clear they care about helping us grow, and that level of attentiveness and follow-through is something I really appreciate.

Are there any areas for improvement or something BrandLyft could have done differently?

While we haven’t quite seen a big increase in leads yet, the systems are now in place and we’re optimistic that with continued refinement and time, we’ll start seeing measurable growth.

BACKGROUND

Introduce your business and what you do there.

I’m an executive at a furniture manufacturing company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BrandLyft?

We needed help to start off with our brand. We didn’t have an online presence in regards to Facebook, SEO, and general web appearance. We wanted to launch our brand as quickly as possible through advertising campaigns to get exposure and engagements to increase our sales.

SOLUTION

What was the scope of their involvement?

BrandLyft took over our Facebook and Instagram accounts to provide the whole advertisement and digital marketing. They also handled Google PPC for us; we had a folder on Google Drive where we uploaded images, video, and general content so they could use them for different campaigns.

What is the team composition?

I worked with 3–4 people from their team, including Javier (Project Manager) and someone who managed Google PPC and Facebook Ads for us.

How did you come to work with BrandLyft?

I found them by doing online research for a marketing agency. We chose them because they were local, which is what I was looking for.

How much have you invested with them?

We spent $10,000 on this project.

What is the status of this engagement?

We worked together from April–July 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our engagement with them greatly impacted getting us off the ground — we started from nothing. They helped us launch with advertising and a developed site that we could use to have a solid start.

How did BrandLyft perform from a project management standpoint?

They were great with that; our CEO wanted solid communication throughout the project, which we had. We used emails and phone calls to reach out to each other. They even helped us in getting developers.to solve any issue with our platforms quickly

What did you find most impressive about them?

They quickly understood what I was looking for.

Are there any areas they could improve?

I don’t think there’s anything they can improve on — they were good on everything.

Any advice for potential customers?

Be persistent, let them know what you want, and be patient; things don’t happen overnight.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO and owner of an international real estate and business consulting firm. 
 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BrandLyft?

We hired them to support digital marketing, SEO, and advertising.

SOLUTION

What was the scope of their involvement?

We tried a number of different things over the course of our engagement. They helped our digital marketing efforts in several different capacities. In addition to SEO, they managed created landing pages for our website, and created an e-book. On top of that, they created ad campaigns for social media platforms such as LinkedIn, Facebook, and Instagram. Finally, they managed Google Ads.

What is the team composition?

I originally worked with the owner of the company and his partner. I had one point person and they handled everything with other people on the team.  

How did you come to work with BrandLyft?

They were recommended to us. We decided to work with them because they were a boutique operation and were very hands-on. We felt like we could easily reach people when we needed them. Their pricing was preferential as well. A lot of the larger companies we spoke to wanted to charge us more and they required long-term commitments. BrandLyft, on the other hand, was much more accommodating.

How much have you invested with them?
We spent about $7,500 but about half of that went towards our ad campaigns (approximately $3,750 went to BrandLyft).

What is the status of this engagement?

We were together from January–June 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They were able to accomplish great things for our company. However, their efforts didn’t create much business for our company. We didn’t bring on any new clients during that time period. After six months, we decided to stop our marketing efforts and rethink our strategy.

How did BrandLyft perform from a project management standpoint?

They’re very responsive, professional, and accessible. They met our deadlines and communicated well. We generally got in touch with them via phone or email.

What did you find most impressive about them?

Their accessibility, professionalism, and flexibility were great. We appreciated that they worked with us to negotiate our contract.

Are there any areas they could improve?

I think they could improve their SEO efforts. I think they outsourced some of that work and were trying to create backlinks, but their strategy wasn’t executed very well.

Do you have any advice for potential customers?

New clients should make sure they have the budget and resources that they need to be successful. If you don’t have the resources they need, there can be a problem.

BACKGROUND

Introduce your business and what you do there.

I own a health and wellness company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BrandLyft?

I wanted to increase my social media presence.

SOLUTION

What was the scope of their involvement?

BrandLyft is helping with our social media marketing through Facebook, Twitter, and Instagram. They’ve designed creatives for me. They’re also doing Facebook Ads for me.

What is the team composition?

I believe we’ve worked with three people.

How did you come to work with BrandLyft?

I found their information on Clutch. I decided that they were a good fit for me because of their size and their focus on working with small businesses. I spoke to the co-founder on the phone, and I really liked his energy and professionalism. Their budgeting options also appealed to me.

How much have you invested with them?

I’ve invested about $1,500.

What is the status of this engagement?

Our engagement with their team started in February 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

BrandLyft took charge, coming up with great ideas for my social media presence. One of their ads reached over 45,000 people. My page likes and post engagement have increased significantly.

Their team is full of great communicators. They’re kind and patient.  

How did BrandLyft perform from a project management standpoint?

From a project management standpoint, they perform very well. We primarily communicate through email. In the beginning, we frequently spoke on the phone. If they want to show me something, they share it through Loom.

What did you find most impressive about them?

I feel that BrandLyft is invested in my business’ growth. I appreciate their smaller size because it gives more of that personal touch.

Are there any areas they could improve?

If there were anything to improve, it would encourage them to follow up more often.

Do you have any advice for potential customers?

Be clear about expectations.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of an American Fitness Center in Fayetteville, Georgia. We’re a 24/7 health and fitness center.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BrandLyft?

We were struggling with our business marketing.

SOLUTION

What was the scope of their involvement?

They listened to what I was looking for and created some mockups for our website. Then they began development.  

They’re also supporting SEO, and we plan to have them work on Facebook and Instagram Ads.

What is the team composition?

I speak with the owner and co-founder of BrandLyft regularly.

How did you come to work with BrandLyft?

I was working with another marketing company and another web developer. The website was outdated, slow, and unresponsive, so our marketing company started raising their prices. I searched for website development and SEO companies and came across BrandLyft. They offered to take over everything for me and match my rates.

How much have you invested with them?

We’ve spent about $400.

What is the status of this engagement?

We started working together in February 2021 and our partnership is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They built a modern website and we’ve completely fallen in love with it. We recently launched it but BrandLyft continues to provide maintenance support.

Ever since we started working with BrandLyft, our traffic has increased tremendously. We receive more calls, leads, and requests for directions.

How did BrandLyft perform from a project management standpoint?

They were excellent. They reached out whenever we had questions.

What did you find most impressive about them?

The quality of the product. With this website upgrade, they’ve completely changed how we do business and interact with customers.   

Are there any areas they could improve?

No, everything was excellent.

Do you have any advice for potential customers?

Let them handle the process because they’re professional and great at what they do.

BACKGROUND

Introduce your business and what you do there.

We’re a nonprofit art center that has art galleries, plays, concerts, classes, and camps for children. I’m the program coordinator, so I help with the website and publicity as well as planning some of our events. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BrandLyft?

They helped develop a new website for us. We have a staff of three people, so we needed something that would be easy to maintain for a small group while being up to date.

SOLUTION

What was the scope of their involvement?

They’ve been our partner in creating a new website for us. The site was built in WordPress and kept pretty simple. Additionally, they’ve helped us conduct virtual auctions. This is the first year we’ve handled our fundraisers virtually. Their team helped us move these events online so we could still host profitable fundraisers. 

What is the team composition?

We worked with 2–3 people. 

How did you come to work with BrandLyft?

Their team was recommended to us by someone who had worked with them in the past.  

How much have you invested with them?

We’ve spent about $2,500 over the past few years of working with them. 

What is the status of this engagement?

We’ve been working with them since October 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Their team helped our fundraisers earn just as much if not more money online than they did during in-person events. That’s been very successful. 

How did BrandLyft perform from a project management standpoint?

They’re great to work with. It wasn’t an easy task getting our fundraisers online, and their team had to execute some creative workarounds to make it work. They were always right by our side to make sure everything ran as smoothly as possible. We email back and forth to communicate.  

What did you find most impressive about them?

Despite our tight budget, they’re always able to work with us to meet our goals.  

Are there any areas they could improve?

I can’t think of anything. They’ve been great.

Do you have any advice for potential customers?

Come to the table with ideas and information. They’re knowledgeable, so I’d recommend listening to their suggestions as well.  

BACKGROUND

Introduce your business and what you do there.

I’m a manager at Appalacia Printing. We’re a small print shop that does ads and apparel, printing shirts for businesses that want to get their name out there on a small scale. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BrandLyft?

I was having a hard time converting customers through my site, so I reached out to BrandLyft through a mutual contact for support.

SOLUTION

What was the scope of their involvement? 

BrandLyft completely revamped our WordPress site and continues to manage it to generate more business. Currently, their main responsibility is handling our PPC through Google Ads. They’ve steered us in the right direction as far as thinking about where we need to be in our space. 

Another challenge we’ve faced is keeping all of our leads and the relevant information around them organized. They’ve set up a nifty software called LeadDragon to solve that. Our whole business is run through that tool, so we’re now able to manage our communications (e.g., emails, text, Messenger) as well as the websites that we’ve built for other companies.

What is the team composition?

I’ve met Shawn (CEO) who is a pleasant guy. Right off the bat, I could tell that he had a lot of knowledge because he was able to pinpoint some of the faults in our site. He knew exactly what to do and listened to us.

How did you come to work with BrandLyft?

A colleague of mine had worked with BrandLyft in the past and recommended them to me. I’m glad that we were able to find them!

How much have you invested with them?

It’s been about $8,000–$10,000.

What is the status of this engagement?

We started working with them in May 2019, and they’re still collaborating with us.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I’m really happy with what they’ve done for us. Our website looks beautiful nowadays, and we’re converting a ton of leads thanks to their Google Ads work. It didn’t happen overnight, but we could definitely see a great deal of progress during the process. We now move a lot faster than we have before. The team is top-notch, too. I enjoy talking with them because they’re so insightful.

How did BrandLyft perform from a project management standpoint?

I’d rate them a 9.5 out of 10. They’ve been on point.

What did you find most impressive about them?

It’s amazing how BrandLyft has incorporated everyone on my team into LeadDragon, got us trained, and restructured our workflow. I’ve been in management at my company for a decade now, and I’m impressed by what their lead tracking software can do. It’s their bread-and-butter.

Are there any areas they could improve?

No, I don’t really have any complaints. There was an instance when an email fell through the cracks and a task wasn’t done. But, as soon as they heard about it, they rectified the situation. I’m being nitpicky, though. People get busy, and we’ve done that all the time, so I won’t point fingers.

Do you have any advice for potential customers?

Ask a lot of questions and don’t be afraid to work with them as opposed to having them work independently. BrandLyft is great about getting you involved in the process so that you’re well-trained and knowledgeable. They won’t make you learn if you don’t want to, so you have to go forward and really pick their brains if you want to grow. They have so much expertise in there.

BACKGROUND

Introduce your business and what you do there.

I’m the owner and president of American Dakota Textiles.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BrandLyft?

My company needed a mobile-friendly website built from scratch. We sell area rugs, so it’s a big product being purchased on a small screen. People need to be able to see the color, design, and texture.

We have experience building websites, but I always felt like they were too cookie-cutter and template-driven. We needed somebody that could capture our brand and allow it to be viewed on different platforms.

SOLUTION

What was the scope of their involvement?

They quickly built a prototype and made a lot of suggestions. BrandLyft was able to digest everything we gave them. 

The website is Shopify-friendly. It also has a seamless social media integration. Users can make purchases on our website through their phone, which they couldn’t in the past.

We’ve used BrandLyft for some other things, like marketing materials. They’ve helped create videos for promotion. They’re a turnkey operation, which I need. It keeps the cost down to outsource these services.

What is the team composition?

They had two people that were both capable and competent to get us what we needed. Javier (Managing Partner) is more of the marketing arm. He was involved with the art center, so he was my point of contact for the website. He’s very good with branding.

I worked with Shawn (CEO) for the videos. He was great about telling us what would resonate with the reviewer. For example, we wanted to create a video to win loyalty, and he let us know that we would want to take a more authentic approach, rather than creating an overly produced, slick video. I appreciated that he was straightforward and really guided us.  

How did you come to work with BrandLyft?

I volunteer at the art center in my hometown, and BrandLyft was working on some marketing projects and a website there. I saw how quickly they worked; usually, things at the art center move at a glacial speed, so I was impressed that they quickly delivered a working website that appeased everybody and enabled online ticket purchases.

How much have you invested with them?

We’ve spent about $5,700.

What is the status of this engagement?

They were on my radar about five months ago, but I hired them around July 2020. We’ve finished the projects, but we plan to use them again for content creation. They have a lot to offer.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The website they helped us with is a retail entity, and we were able to capture orders within two weeks of launching the site. Normally, you don’t show up on anybody’s radar for eight months or so, so the fact that we’ve received orders right out of the gate without much exposure is a good sign to us.

They produced two content posts for us. They advised that we boost one of the posts for $100, and we reached about 10,000 people. My company’s board was very pleased that for $100, we did 10X what we were doing on a normal post. BrandLyft made recommendations; they’re the experts. They let us know what they thought we should do, explaining it was cost-effective and that we’d get a lot of mileage out of it. If I had to put metrics to what we paid for, we’re very happy. The aesthetic of their work is also very high-caliber. They did a really good job of understanding our brand and presenting high-quality images. As a designer, I appreciated that. 

When I’ve hired someone to build a website in the past, I’ve felt like I’m doing the website myself because I’m answering so many questions or having to make a lot of decisions. They did their homework on our company; we had enough content out there that they got a pulse on what we’re trying to say and who we are. That took a lot of the work off of me, which I appreciated because I’m trying to run and grow the business. They did a better job branding us than what we provided them. The platform they suggested works a lot faster and better than the other three websites we’d done in the past.

How did BrandLyft perform from a project management standpoint?

I don’t give recommendations very much because it reflects on me as a person, but BrandLyft would probably get my highest recommendation of anybody I’ve ever used because of their communication. I think they figured out how they could communicate with us in the quickest and least intrusive way, which allowed them to work faster.

They had the idea to produce a blog post as a promo piece. Rather than waiting for me to find the time to do it, they took the initiative and posed some very targeted questions to me, such as when and why I started the business. Because they set all of that up for me, I was able to get it done.

What did you find most impressive about them?

They didn’t talk over our heads, and they were very approachable. As a mid-sized company that’s growing, I have to compete with a lot of bigger companies. I couldn’t go to a big firm and be pitched on slick packages. I felt like BrandLyft heard me and presented their work in digestible pieces. They saw us all the way through in producing content that would impress potential customers. They also educated us so that we had realistic expectations and goals. 

Are there any areas they could improve?

I don’t have many negatives about them. I was so impressed with BrandLyft that I wanted to take time out of my day to leave them a review. I don’t do this often, but they earned it. 

Any advice for potential customers?

If I were talking to a new customer and recommending BrandLyft, I’d say to listen to their suggestions. They’re not just trying to sell something. They understand what needs to be done in order to capture growth. They’re ethical and have proven themselves. 

If BrandLyft makes a suggestion, it’s probably what you should do — they know what they’re talking about. For example, Javier worked on setting up the way orders would come in. He asked if he should bypass our order person and just go straight into our program, which I didn’t even know was possible. They had a conduit that would communicate with the hardware, so we’d get the orders into the machine a day faster, and we wouldn’t have to pay somebody to enter orders. A company that saves us time and money is the type of company I want to work with.