# Brain Tank Brain Tank Reviews (4), Pricing, Services & Verified Ratings - 5.0 out of 5 average review rating - 0 connections joined Brain Tank's Network [Visit Website](https://www.braintank.ua/en) [Get a Custom Proposal](https://clutch.co/profile/brain-tank) **№9 Creative Marketing Agency in Ukraine** Brain Tank is a #9 creative marketing communications agency in Ukraine which helping brands with ambitions to become leaders. **BRAIN IS A NEW LUXURY** The Brain Tank individuality is an intellectual approach to creativity that provides business growth. That is why we work exclusively with the energetic and smart brands whose goal is to win. **THREE REASONS TO CHOOSE BRAIN TANK** 1\. The agency unchanging managing staff can accumulate effective solutions and multiply decades of experience. 2\. Stable motivation for achieving business results of clients, in spite of the process of endless search. 3\. Integrated approach to marketing at all levels, enabling to predict out-of-the-box solutions, even in a challenging competitive environment. **HOW BRAIN TANK WORKS?** _Full-service operation marketing outsourcing_ _Brand Development & Strategic Marketing_ _Creative Execution & Production_ ## Company Information - Minimum project size: $10,000+ - Hourly rate: $100 - $149 - Number of employees: 50 - 249 - 1 Locations: - Kyiv, Ukraine (Headquarters) - Founded in 2006 ## Services, Focus Areas, Industries, and Clients ### Service Lines - 50% Marketing Strategy - 25% Branding - 15% Advertising - 10% Graphic Design ### Focus Areas - Branding Focus: - 50% Brand strategy - 20% Product branding - 15% Corporate identity - 10% Brand messaging - 5% Naming - Advertising Focus: - 30% Out of home advertising - 30% Print advertising - 25% Broadcast video advertising - 10% Other advertising - 5% Radio advertising ### Industries - 10% Advertising & marketing - 10% Business services - 30% Consumer products & services - 10% Financial services - 30% Real estate - 10% Retail ### Clients - 20% Small Business (<$10M) - 70% Midmarket ($10M - $1B) - 10% Enterprise (>$1B) ## Pricing Snapshot Average rating for cost based on this provider's reviews: 4.6 out of 5 **What Clients Have Said** *(This summary is based on verified Clutch reviews.)*: Brain Tank offers competitive pricing with a focus on value, evidenced by successful projects that enhance brand identity and corporate events. Clients noted high professionalism and flexibility, but specific project costs were not disclosed. **Most Common Project Size**: $50,000 to $199,999 based on 4 reviews *(Pricing information for this provider is based on reviews where the project size was available.)* ### Pricing by Service - Other Design: Less than $10,000 based on 2 reviews - Advertising: $200,000 to $999,999 based on 1 review - Content Marketing: $50,000 to $199,999 based on 1 review ## Reviews Clutch investigates each reviewer's identity and work history. Every review goes through a rigorous, human-led verification process to confirm the reviewer's identity, and reviews that we verify are visibly marked as 'Verified' so you can trust that they come from a real client. [Learn More](https://help.clutch.co/en/knowledge/how-clutch-verifies-reviews) ### Brain Tank Review Insights Overall Review Rating: 5.0 - Quality: 5.0 - Schedule: 4.6 - Cost: 4.6 - Willing to Refer: 5.0 ### Top Mentions - Communicative (2 mentions) - Flexible (2 mentions) - Great team (2 mentions) - Professional (2 mentions) - Creative (1 mentions) - Great project management (1 mentions) - Passionate about their work (1 mentions) ### Review Highlights **Strong Understanding of Cultural and Marketing Insights** Brain Tank demonstrates a deep understanding of cultural insights and global marketing laws, aiding in effective communication strategies, particularly noted in projects involving international contexts. **Impressive Event and Marketing Solutions** Clients have highlighted Brain Tank's ability to design impactful corporate events and marketing strategies that meet strategic objectives effectively, enhancing engagement and visibility. **Passionate and Knowledgeable Team** The team at Brain Tank is noted for their passion and extensive knowledge, which translates into high-quality work and strong client relationships. **Areas for Improvement in Documentation** There is a suggestion for Brain Tank to improve by ensuring all discussions and major points are well-documented before project commencement to streamline processes. **Professional and Flexible Team** Clients consistently praise Brain Tank for their professional and flexible team, which makes collaboration smooth and productive, accommodating last-minute requests and changes effectively. **Innovative and Creative Approach** Brain Tank is recognized for their creativity and innovation, bringing unique ideas to projects, which is highly valued by clients across various industries. **Successful Branding and Identity Creation** Brain Tank excels in creating unique corporate identities and branding solutions, enhancing brand recognition and reflecting the essence of the companies they work with. **Effective Communication and Project Management** The company is commended for their excellent communication skills and effective project management, ensuring regular updates and timely completion of tasks. ### Brain Tank Reviews #### Corporate Identity Design for Art Gallery **The Project** - Services: Other Design - Project size: Less than $10,000 - Project length: Feb. - Apr. 2008 **Project Summary**: Brain Tank created a corporate identity for an art gallery. Their team developed a logo, business card design, and website design.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** CEO, NU ART Gallery - Industry: Arts, entertainment & music - Client size: 1-10 Employees - Review Type: Online Review - Verified **The Review** — Aug 31, 2019 **Feedback Summary**: The company identity is unique and representative of the company's spirit. Brain Tank provides consistent updates on their process and communicates effectively. Their team is responsible, creative, and passionate.  ""Every member of the team is passionate about what they do." " **BACKGROUND** Please describe your company and your position there. I’m a CEO at NU ART Gallery in Kyiv. Our company has about 10 employees. We specialize in popularizing Ukrainian art. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Brain Tank? In 2008, when we were just starting out, we were in need of professionals who would help create our corporate identity, our own brand. What were your goals for this project? Create a unique corporate identity that emphasizes our uniqueness. **SOLUTION** How did you select this vendor? One of our founders had a positive experience with Brain Tank and suggested to order their services. Describe the project in detail. Within the first 3 weeks, we received 10 initial designs for the logo. After a few discussions, we finalized the design. Within a few months, absolutely everything related to our corporate identity (from business cards to website development) was prepared. What was the team composition? Initially, we were assigned to a project manager to support us, as well the designer's team did great job and stayed in touch all the time. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? It's hard to measure the quality of the company identity, but it's definitely unique and it reflects our essence. Brand recognition has increased greatly since its creation. How effective was the workflow between your team and theirs? All the team was easy to communicate with, provided frequent updates and all our comments were taken into account without rejection, but with a proper level of analysis of their relevance. What did you find most impressive about this company? Every member of the team is passionate about what they do. Especially Evgen Mironyuk, who generates ideas. Are there any areas for improvement? No, they were professional and had performed our project very well. --- #### Marketing for Game Company **The Project** - Services: Advertising - Project size: $200,000 to $999,999 - Project length: Nov. 2018 - Jan. 2019 **Project Summary**: Brain Tank was responsible for marketing efforts for a gaming company. Their team also worked to get the game featured multiple platforms. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.0 - Cost: 4.0 - Willing to Refer: 5.0 **The Reviewer** Lead Artist, Huuuge Games - Industry: Gaming - Client size: 201-500 Employees - Review Type: Online Review - Verified **The Review** — Aug 29, 2019 **Feedback Summary**: The engagement has allowed the inhouse team to dedicate more time to game development. Brain Tank effectively communicates their progress to ensure no deadlines are missed.  ""They prevent a lot of issues through their management and communication skills." " **BACKGROUND** Please describe your company and your position there. We are a fast-growing company of superheroes in a game universe. With huge ambitious and strong skills trying to save the lives and give powerful content to common users every day. Deliver our product with its true narrative story to the market and create beautiful art. Wait for it and you will enjoy. **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Brain Tank? Marketing support and featuring it on different platforms. What were your goals for this project? Create a wonderful story with submission to engage the players in the world of magic. Become a millionaire. **SOLUTION** How did you select this vendor? Brain Tank is a creative company with super high performing specialists. Describe the project and the services they provided in detail. They developed and designed and featured a new software business solutions. It started with researching new workflow which let us find new goals and challenges. What was the team composition? The team had 8 persons. We had a project manager who was our contact with them. They proposed a good scenario that helped us to build a new version of the desired solution. **RESULTS & FEEDBACK** Can you share any information that demonstrates the impact that this project has had on your business? Now employees have 2-3 extra hours of time to value activities that they have before. How was project management arranged and how effective was it? The team of vendors regularly completed the deadlines and always communicated the delays. What did you find most impressive about this company? They prevent a lot of issues through their management and communication skills. Are there any areas for improvement? The only suggestion from my side is to write and note everything before we start to discuss the major things. --- #### Marketing & Design for Government Office **The Project** - Services: Content Marketing - Project size: $50,000 to $199,999 - Project length: Jan. - Feb. 2019 **Project Summary**: Brain Tank provided strategic marketing, advertising, and communications services for a government initiative. They worked with naming, logo design, and other creative processes.  **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 4.5 - Cost: 4.5 - Willing to Refer: 5.0 **The Reviewer** CEO, Marketing Company - Industry: Advertising & marketing - Client size: 11-50 Employees - Review Type: Online Review - Verified **The Review** — Sep 5, 2019 **Feedback Summary**: Brain Tank's efforts successfully led to new international contracts and recognition. Their team was professional, detail-oriented and communicative.  ""They had a very professional and flexible team, so the work was easy and productive." " **BACKGROUND** Please describe your company and your position there. Ukrainian agency for strategic projects, CEO **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Brain Tank? Strategy communication and guideline on exhibition for country agrarian brand What were your goals for this project? To underline the Ukraine as modern agrarian country with eco products for German citizens. To high up the index of lolyality for ukranian products in Germany such as beer, spirit, cheese, seeds and salt **SOLUTION** How did you select this vendor? My team used open tender platforn and in the list of 10 agencies find the agency in creating most memorable and useful ideas in communication support. Describe the scope of their work in detail. naming  communication platform for ukranian cpmpanies exhibition guidelines (including graphic design, style for stand and creative mechanics for unkrainian companys brands) What was the team composition? We worked closely with government team, organizers team and creative agency team and we found great knowness of Germany's cross cultural insights and undertstanding of global marketing laws. **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? 23 international contracts with 12 ukrainian companies started How effective was the workflow between your team and theirs? They had a very professional and flexible team, so the work was easy and productive. What did you find most impressive about this company? Understanding the whole process Create knowledge in marketing communication Attention to details Are there any areas for improvement? 14, Kruglouniversitetskaya str. --- #### Corporate Event Design for Energy Company **The Project** - Services: Other Design - Project size: $50,000 to $199,999 - Project length: Apr. 2016 - Apr. 2017 **Project Summary**: Brain Tank completed a corporate event design project for an energy company. **Review Rating**: 5.0 - Quality: 5.0 - Schedule: 5.0 - Cost: 5.0 - Willing to Refer: 5.0 **The Reviewer** HR Project Manager, Transmission System Operator - Industry: Energy & natural resources - Client size: 10,001+ Employees - Review Type: Online Review - Verified **The Review** — Sep 3, 2019 **Feedback Summary**: Flexible and innovative, Brain Tank responded quickly to requests throughout the project. Their wealth of knowledge, coupled with their personable approach, set them apart. ""The project team was sensitive to all our requests, even five minutes before the event." " **BACKGROUND** Please describe your company and your position there. I'm HR in power transmission system operator **OPPORTUNITY / CHALLENGE** For what projects/services did your company hire Brain Tank? corporate event design project What were your goals for this project? high staff involvement **SOLUTION** How did you select this vendor? previous experience. partner reviews Describe the project in detail. project is a trade secret. overall, an event for top management to solve specific strategic problems What was the team composition? Creative Director, Project Manager and HR Team **RESULTS & FEEDBACK** Can you share any outcomes from the project that demonstrate progress or success? the project is not subject to disclosure How effective was the workflow between your team and theirs? at the highest level. The project team was sensitive to all our requests, even five minutes before the event. What did you find most impressive about this company? intellectual potential, humor, flexibility and definitely the creativity of the whole team Are there any areas for improvement? keep level and build capacity --- ## Portfolio & Awards ### We`ve rendered Ivano-Frankivsk We have rendered the city for the developer`s commercial!What for? To assemble it back together.Revealing the philosophy of the developer, we followed the path of picturing the entire city. Now a completely modeled Ivano-Frankivsk, Ukraine, exists in an advertising film-roller, where metamorphoses take place with its architectsThe video has already been gathering positive emotions. According to the developer, it made a real impression on the audience in cinemas, who were pleasantly surprised when they learned that it was not a teaser for a new film, but a promotional video of a developer from their city. ### 02/24 Today, not only clients but also the war makes adjustments to the work of Ukrainian marketing agencies. Our agency, together with partners, created the 02/24 brand, which produces personal protective equipment. 02.24 we realized that none of us is safe. The war can find you anywhere: at home, on the way to the store, or on a walk with the dog. So we caught the idea that everyone should have protection and it would be better if this protection is available to everyone. With this thought, we created the 02/24 brand with our partners and developed a marketing strategy for it. The brand's mission is to provide protection to anyone who may be in danger. The goal is that a bulletproof vest should be in every house. Therefore, another task is not only to provide everyone with a bulletproof vest but to warn that the moment of danger can come at any time and you need to be ready. To reveal the brand's philosophy, we developed an advertising campaign showing several wardrobes with body armor as an element of the wardrobe. In our realities, such a means of personal protection is relevant not only for military personnel but also for ordinary civilians.   ### Creativity for the Asian market Earlier in the winter, the developer Vinhomes addressed us for the idea of ​​a commercial. He has many achievements in the field of real estate in Asia, especially recognized for having built one of the largest buildings in Vietnam and developing his business in 40 cities. Our team has already cooperated many times with Ukrainian developers, like City OnCity One Development, Blago Developer, Continuum Development, and has in its portfolio not videos but entire films about real estate. Thus we were happy to undertake such work with the foreign customer and start creating. With the idea that Vietnam is a country that respects its traditions and very gracefully implements the latest technologies, we have developed a whole story in which the viewer is immersed. By the way, the client was inspired by our video for the Signature and wanted the same ease and incredible implementation. Therefore, now you have the opportunity to learn how Brain Tank creates ideas that are bought in Asia. Need to say, we were supposed to shoot the video, but the war destroyed these plans. Therefore, the customer took this concern upon himself and shot a video with his production.  The Brain Tank team is happy to see that this video now has a million views and is working for the developer. ### Uzhhorod Humanitarian Center From the first days of the war, Transcarpathia, the Western part of Ukraine, received thousands of people looking for salvation. In March 2022, about 380.000 people were forced to leave their homes and cities and escape the war in other Ukrainian cities. People came without everything and urgently needed humanitarian assistance.They all needed help: a bed to sleep in, food, clothing, hygiene items, etc. Many Ukrainians lost their homes and came only with documents or without them at all. To help such people, the Uzhhorod Humanitarian Center Foundation was organized from scratch, and in a short time, thanks to a well-built ecosystem, strict logistics, and clear communication were able to quickly earn the trust of the international humanitarian community and bring to Ukraine in one month of work more than 150 tons of humanitarian cargo from various countries of Europe, as well as from America and Australia, organize ten centers to assist IDPs, and thus provide help to more than 18.200 people. ### Gaming stuffing for Pepsi & Lay’s brands NCP On New Year's Eve, when everyone made a wish, the agency's team counted down the time before the start of the national promo. Thus, on January 1, 2022, the "Play a movie with Pepsi and Lay's" campaign began with a real game inside the messenger. By registering in the chatbot, you can choose the hero to your liking: Viking, Elf, or Universe Guardian. They will be guides in the game-journey through the world of cinema with full immersion in Kinogra, which will last for three months in all corners of Ukraine. But the main feature is that everyone independently controls his hero's actions. It is up to you to decide the next step, and the result may be quite unexpected. The copywriters wrote several storylines for each character. Inspired by watching the 151st film in various genres, the designers visualized everything at the highest level. Together with PepsiCo and Promobill partners, the Brain Tank team worked hard on every detail. The game has just begun, so there is still time to get acquainted with the world of cinema, and we will open the secret doors of this world in future releases. You can get to know Pepsi & Lay's Movie World right now by joining the community of movie buffs in bots on Viber and Telegram. ### #so sweet without sugar How to find parity between the baby's desire for sweet food and the mother's desire to feed her child food that contains no sugar? Give a product that will be sweet only because of the fruit's sweetness. The product line is brought to the market by a brand team of specialists from the Brain Tank marketing agency and the Agusha baby food brand from PepsiCo Ukraine. Our creators based #so sweet without sugar communication on the observation that most parents name their baby "sweetie." We decided to draw a parallel between this baby "sweetness" and sugar-free cottage cheese "Agusha." This parallel has become a pervasive association of a touching video, where father and mother in love emotionally say that the new cottage cheese "Agusha" is sweet without sugar "like our Andryusha." This communication was supported by a series of printed materials for promotion both in the digital environment and at sale points. Nowadays, new #so sweet without sugar products for the youngest consumers are already on the shelves of Ukrainian stores, and all parents can already offer their little ones to taste a tasty and useful novelty. ### Platon Business Centre A new center of business attraction for Odessa When a new large development project has a powerful and slender business philosophy, working with it becomes especially interesting and intense. This fall, our team has developed a branding and launch campaign for a new business center from the experienced developer Gefest. This business facility is supposed to become the largest in Odessa. First of all, the new object required a name that embodied its philosophy. We have been choosing between inventing an "international-like" name or following the concept of other developer objects naming using Greek names and titles. Well, or — since we are talking about Odessa — to create a brand name with a purely Odessa humor like "Taki Hub," but in the end, the theme of Greek names won, and the main argument was philosophy. The new business center in Arcadia was named Platon in honor of the founder of classical European philosophy. And it was Plato's philosophy that gave the team the symbol of the Spiral, which illustrates the cyclical development of all phenomena and processes and shows that each phenomenon in a new round is repeated at a new, higher level. The symbol of Plato's spiral formed the basis for writing the name of the business center and its logo and the corporate identity for use in interior design, internal navigation and branding of media, and various business products — office supplies, souvenirs, and more. It is the new business philosophy that will distinguish a new business entity from the competitors. In contrast to the old paradigm, the new business center takes a holistic approach to improve the "quality of life at work," which is well illustrated by the modern monsters of the IT industry and offers its client a consolidated commercial offer, which is so lacking in the commercial real estate market. For more information, please follow 👉 https://www.braintank.ua/en/cases/a-new-center-of-business-attraction-for-odessa/ ### Soft curds delicious video for Slovyanochka brand The Brain Tank marketing agency team has developed and shot a series of digital videos, featuring a number of interesting findings, as a part of a launching campaign of a new line of soft curds of the Slovyanochka brand from the PepsiCo Ukraine dairy portfolio. As the key situation of consuming a new product is breakfast, the creatives were searching for a non-standard and spectacular view of the morning table. Interesting fact: the food part of the video — a set of healthy products — the agency's production department did not shoot but modeled in 3D. The viewer sees muesli, honey, berries as if through the eyes of a walnut, which makes its way to the table. Spatial modeling of breakfast products allowed to achieve the "seamlessness" of the picture, so the viewer perceives the image as a nature shot. ### Case of National Promo for AGUSHA Project We wanted ukrainian children to combine eating healthy fruit food and spending their time happily and usefully. We also wanted to help their parents comfortably care for their kids while walking. We created a game with eleven cartoon little animals and settled them on a digital platform. So children could just scan a QR-code on their doypack or tetra pack and get playing with funny kittens and puppies, little pandas or giraffes. Those little pets tell children their amusing poetries and teach them good habits such as care for the environment. Book We created and designed a bright tactile book about our little animals. It pleases children interacting with it, twisting it in their hands and touching furry tummies of their favorite kittens and puppies on the pages. This solution entertains kids and develops their fine motor skills.   We got large feedback about help our book gives in children speech therapy. An additional educational effect was that after kids read and played with their books they gave it further to kindergarteners to make other children play with funny pets and have a happy time. Doypack & Tetra Pak Educational games weren't our only purpose. First of all, we wanted to help parents in their care of their kids. Our doypacks and tetra paks made healthy fruit food a very comfortable nosh. So the process of feeding children became both useful and easy wherever they went walking. That’s why we called our campaign “Easy on The Go”.   New Package Design We redesigned the package for fruit juices and puree. Packages became brighter and more understood for kids. That’s how we achieved our main goals: kids read their books and play with cartoon pets, learning the world around them and enjoying the game. Parents feel happy being sure their children are healthily fed in time. And our team is pleased with feedback enjoying the results of its creative work. ### BRAIN TANK 2019 Showreel Full-service marketing communications agency BRAIN TANK showreel 2019 ▶ More details: https://www.braintank.ua/en/ ### OCEAN PLAZA Creative Case ▶ Marketing Communications Agency Brain Tank conducted a study and analyzed the communication of competitive Shopping Malls in Kyiv, identifying four territories to which the consumer can relate them: Discount, Mass-market, Pret-a-porter, and Haute couture. Ocean Plaza occupies a free niche between Mass-market and Pret-a-porter, appearing in a special new category — Fashion Mall. To create a fashionable image, we drew our inspiration from boutique galleries in the world fashion capitals. Between the fashion world showcases, fashion houses Prada, YSL, Versace. The concept of annual communication has assumed the form of showcases, modeled for each individual event. Storefronts are a fabled world in the creator’s head; the imbalances and different sizes of objects are justified here and form the universe within each communication. Static images are created according to the canons of Visual Merchandising Art, but the dynamics go beyond its limits, inviting the viewer to move around the world of the window between objects. ▶ More details: https://www.braintank.ua/en/cases/tre... ### Signature Pure Elegance Branding Our agency likes not only making parallels, comparing and thinking about eternal, but also has a wonderful possibility to see an image of architecture future of the country on its beginning. Not because of esoterical skills, but only because it works with 22% of Kyiv estate market and takes part in beginning of most of develops trends/brands/blends (you can accent your favourite word). And during working process with Signature brand, that is being builded on Mechnikova street, during thinking about philosophy of housing complex project, we has created rare, but resistant feeling: «And really, - Signature is an iconic architectural object of modern Kyiv. It is its USP! That is the point of conversation with a customer!» During the creation of film, that accompanies the launch, we have used of emotional dive in future. Retreat from the rational on behalf of dissolution in absolutely clean elegance area. On this base agency has developed a campaign with idea of sense parallels. Like epoque architecture ideas of past has become of its time, as the Signature complex, with its ideas and technologies, has all chances to step in history, becoming the symbol of Kyiv city development of XXI century first quarter. More info: https://www.braintank.ua/en/cases/real-estate-highlux/ ### WORDS HURT 2.0 The team of our agency stands on the position of non-alternative respect for the personal life and the personal space of everyone. With all the existing range of emotions and manifestations, boldly practiced by Brain Tank team, the encroachment on the personal space of anyone here is considered unacceptable. For this reason the Brain Tank team gladly agreed the human rights defenders request of helping to create visual images for the campaign aimed to protect the rights of vulnerable groups of the people. Presented to the public images were defiant, screaming, which generate reflex rejection and visualize manifestations that are denounced by the agency. And in these visualizations the creative team of the agency gave vent to their creators fantasy and talent. Since the first day of the campaign in the media, each of the prints has caused a flurry of comments and reviews. It is interesting that the campaign’ pros and cons “struggling to the death” about the method of images were illustrated and did not in any way question the significance of the campaign, as well as the very fact of inadmissibility of encroachments on the personal rights and freedoms of representatives of vulnerable groups of people. Well, perhaps, it's a positive result, isn’t it? ### From a project to reality Serial capital developer bUd Development launched the autumn "chapter" of multi-series communication tactics, combining eight major residential quarters of its portfolio. The actual autumn campaign insight is that often the market offers the buyer an advertising 3D visualization, which embellishes the living object. bUd Development decided to fix the client on the fact that their quarters in life do not differ from the declared renderings. For more information https://www.braintank.ua/en/cases/insight-challenge-how-much-insights-wi... ### Karavan: Retail Re:branding The oldest Kyiv retailer Karavan mall with Brain Tank agency “released” aggressive shoes all over the city, drawing attention to a large-scale re-branding into the outlet. Autumn flight tames "biting" prices, personified by "evil" shoes, accessories and clothes, showing them much more "affectionate", announcing the upcoming opening of the Mall. While the teaser flyer relied on the horror of a frightening grin on the teeth of a sneaker, the autumn disclosure filled the info-ecosystem of shoppers with positively bright colors and good-natured facial expressions. And while “Outlet Karavan” is carrying out construction work inside the mall at an accelerated pace, Brain Tank is preparing to place two more platform flights to bring all the benefits of the re-conceptual Mall. ### Premiorri Brand Development Creating of tires brand targeting. Based on complex research and as a result of 2 years of development, we have created tires brand, unique for its structure, which have subtracted 6% of market share in B segment. During brand creating agency team have spent more than 150 hours at the brand production halls and laboratories. It have afforded to transform cumbersome technique innovations to effective customer qualities. More info: https://www.braintank.ua/en/cases/creating-a-michelin-competitor/ ### Package food_paysaging_craft When you are coming somewhere, where you haven’t been waited for anyone, it’s need to show great ingenuity to be noticed. So for occupying by Kartofun chips its «place under the sun» on the shelf our agency completely rethink visual brand element, creating for it package design of six tastes in oldschool-crafted foodscapes manner. Yesterday Kartofun left only brand name and dynamic slogan «All will be FUN!», which did not interrupt future changes. But gloomy 90ies package did not evoke trust, just like the composition base of the line. Solution Redemption from last remnants lasted in two stages.  First Brain Tank worked on «inner world» of Kartofun package: uncomfortable tight foil package was replaced by corex. Also form of chips has changed – long rectangular wafers has become compact. Than was the turn of creating of new visual identity of brand, during that many ideas were sent to trash. Agency searched for design, that responds to two non-simple requirements: it must foreground and be one and only. The winner of hard casting became foodscapes style — technique of creation of products’ landscapes. That was it. To find some similar in the world is quite hard (maybe, without mentioning of this course’s evangelist — Carl Warner), and at the Ukrainian market – the same. Customer wants to take a package with such cover from the shop’s shelf and see it more closely. But the main feature of rebranding have become stories on each package of Kartofun line. To fly by balloon, go to excursion to cheese pyramide, walking down the mushroom meadow – all depends on taste you like. Now everyone has such opportunity. More info: https://www.braintank.ua/en/cases/foodpaysaging/ ### RollingWalls Ambient Rethinking of monumental art is a trend today. Its vivid and noticeable example — mural, has organically diluted city architecture by creating the whole new art genre. Murals have become a part of art contests, social-art projects and quickly turned into sights. Now it is no need to wait, when mural will appear on the wall of your house. It can be considered at building phase. Developers of bUd Capital did it together with Brain Tank agency, by making their canvas on the new object in spectacular architectonics of Holosiyivsky Park.  More info: https://www.braintank.ua/en/stories/mural-marketing-in-practice/ ### Retail Re:branding Creative Who and what for is inundating back-to-school Kyiv and internet-surroundings with aggressive clothes and accessories, which want to bite you? It is the agency of marketing communications Brain Tank, that on the instructions of ██ ██ █ █ █ (information is hidden because of intrigue) announcing the reposition of one of country’s retail-market old-timers. The agency payed attention to mid-segment buyers and has understood that waiting for a high price often deters them from the buying. Sometimes attitude to «bity» price tag is so significant, that feeling of shopping danger becomes real. That’s why the agency has created heroes that demonstrate found issue of customers’ segment, connected with idea that «price tags are biting». Only agency and client’s brand-team know the final of this story. Meanwhile funny animations with living products are floating by digital and promise to bite all around with purpose and without it. ### Project with Marketing 360 ### Project with Sadochok ### Project with blago developer ### Project with Star City ### Project with vartis ### Project with Creator City ### 12 gnome for peat Rozhnyativ Torf is a company involved in peat extraction, which is a valuable resource in various industries.We have never dealt with creating identity for such a business before. However, instead of seeing it as a challenge, we saw it as an opportunity to explore new possibilities. Thus, our experiments began. Putting ourselves in the shoes of consumers, we answered the question of "how it should look" on our own.Who are the Gnomes and How Did They Come About?We explored numerous options for a potential logo, from more conservative to unconventional ideas, imbued with meaning relevant to this industry. Consequently, our final creative decision was to create a brand hero the Gnome.Why the Gnome?We shattered the conventional belief that "serious and heavy" industries cannot have cool and unique identities by giving this product a vivid and apt image that will certainly stand out among its competitors. After all, every "yield," regardless of its nature or industry, deserves stylish visualization.Identity ColorsWe chose green as the primary color for the identity, as it perfectly emphasizes naturalness. The additional color is red-brown, visually reminiscent of the natural resource peat.Identity PatternWe based the pattern on topographic lines of maps, reminiscent of the earth's relief. Once again, a direct reference to the brand's product peat.ConclusionWe believe that every business can be interesting, regardless of its identity whether it is a peat extraction enterprise or a luxury clothing brand. The key is to look at it through the eyes of the consumer, who seeks innovative, intriguing, and vibrant solutions, as in our case, in brand formation.What's the Connection with a Chameleon?The chameleon is an allegorical representation of our activity. By mimicking the consumer's philosophy, we literally take on his role, fully understanding all his real insights, which help us make any of our clients' products successful. ### Investments that scare people How Brain Tank Developed a Unique Visual Style for INVESTMAN UKRAINE, Avoiding Investment Stereotypes INVESTMAN UKRAINE sought Brain Tank’s expertise to craft a unique visual identity for their investment forum, emphasizing originality over conventional clichés. Following the wisdom of Dobrentiy Spelimovich, "An interesting request requires an interesting solution," we embarked on a journey to create a fresh visual image, constantly reminding ourselves: "no clichés." Logo Modernization Our focus began with modernizing the logo, "IM INVESTMAN," which carries dual meanings. "IM" signifies "I’m," creating a personal connection, and also represents "INVEST" and "MAN," reflecting the name INVESTMAN. This duality aims to make everyone feel part of INVESTMAN. Key Visual Development Next, we analyzed the pros and cons of investments to find a relatable image for future investors. Inspired by the positive aspects, we conceptualized a visual image featuring a plus sign with the slogan "Investing - and you're in the black." This straightforward image is easily understood by all, including those unfamiliar with investing. Creative Elements To enhance our key visual for targeted advertising, we introduced specially designed images of beasts in business suits. This added a creative and engaging element to the campaign. Breaking Stereotypes This campaign demonstrates how stereotypes can shape public opinion and influence advertising templates. It's crucial to stay open to new ideas and independently explore well-worn societal issues. We encourage forming opinions based on personal experience, embracing the unknown without fear. ### How Local Ukrainian Lay's Was Created Ви коли-небудь замислювалися про унікальні місцеві смаки чіпсів Lay's? Це захоплююча подорож! Давайте зазирнемо за лаштунки, як ожили улюблені українцями місцеві смаки Lay's. Lay's має глобальний дизайн, який включає класичні смаки, такі як сир, сметана та цибуля, паприка та інші популярні сорти. Раз на тисячоліття випадає шанс створити місцевий колорит Lay's. Ця унікальна можливість була довірена нашому агентству Brain Tank, яке вже 18 років розробляє бренди та виводить їх на ринок. Кожна країна має свої унікальні смаки, кулінарні традиції та інсайти. В основі бренду Lay's — веселощі, дружба та компанія друзів чи близьких, з якими ми хочемо насолоджуватися часом за чіпсами. Ми не шукали прозріння в стереотипних уявленнях про Україну, як-от сало, вишиванка чи борщ. Ми знайшли це набагато глибше. Сковорода смаженої картоплі, яка є нашим символом єдності поколінь. Ми збираємося на кухні з найближчими друзями, ставлячи в центрі саме цю сковороду, яка набагато крутіше будь-якої ресторанної їжі. Саме ця сковорода стала тим символом, який дозволяє багатьом із нас знову почуватися як вдома, серед рідних чи друзів з гітарою та нескінченними розмовами, десь о третій годині ночі з відкритими вікнами, під улюблені пісні. Він об’єднує нас, тому що всі ми їмо з нього, як з великої тарілки, символізуючи справжню дружбу та веселощі на кухні, де немає інших правил. Центральна частина композиції – вид зверху на сковороду з ідеально обсмаженою картоплею та грибами, ця символічна, чудово знайома сцена… «Tastes Like Home» — повертає нас у той самий «дім», наповнений друзями та веселощами :) Щоб підтримати акцію, ми створили відео, в якому лише картопля, гриби та сковорода. Дякую за їжу! ### Grain under the protection of creativity Why Marketing that Conveys an Opinion Matters More than Direct VisualizationWe presented the company "Planet Plastic" at the agroforum, revealing the potential of their grain sleeves, originally, protecting the image of grain fields from constant "creative" exploitation.As the advertising guru Dobrentiy Spelimovich says, "To understand grain, you have to become it." Taking this to heart, our team sought insights from the grain's perspective rather than relying on formulaic agrarian images and generic text.The insight we found was that grain in protective bags feels completely safe. For farmers, their harvest is their capital, akin to how people keep money in bank vaults.Inspired by this, our designers created an image of a safe vault, conveying multiple marketing messages. The slogan Safe your harvest played on the double meaning of "safe" as both storage and the call to preserve.We used an unexpected black background to present "Planet Plastic" as a modern, tech-savvy manufacturer. Even the event flyer was designed as a safe, reinforcing the concept.This bold approach paid off: "Planet Plastic" had the most noticeable stand at the forum, attracting maximum attention. More importantly, the integrated creative approach and meaningful message save the most valuable resonated deeply, proving more effective than simply showing grain bags in a field.Remember, a visual image doesn't always need to be literal. Originality and creativity make your message stand out. ### The First Virtual Brewery in Ukraine Brain Tank advertising agency produced a captivating video tour for Zibert beer, showcasing a beautifully crafted brewery. Despite being unable to film outside Ukraine, the team, led by Dobrentiy Spelimovych, embraced the challenge with creativity, using Unreal Engine and animators instead of traditional methods.They created four virtual locations: a factory floor, a brewery, a tasting room, and a bar. The exterior location required detailed modeling, even including Wi-Fi.Unlike standard videos, Brain Tank designed a seamless experience, making viewers wonder how it was done. Characters were filmed in a pavilion and placed in the virtual brewery, where they could "walk around." One notable Easter egg is a chandelier made from a system of beer bubbles.Attention to branded details is evident throughout, such as branded awnings. A special highlight is the brewing vat, presented as a magical process. Transitions in the video are seamless, with a monument to Beer transforming into a glass in the next scene.The campaign uniquely differentiates between versions of the video: the sponsored version shows only the TM logo, while the main version is filled with beer imagery. This playful approach engages viewers, making them eager to spot the differences and anticipate the beer.This innovative campaign, titled "First Virtual Brewery in Ukraine," was released in July 2024 by Brain Tank. It showcases their expertise in creating immersive, engaging content for the Alcoholic Drinks and TV Streaming Promos industries. ### How we made an ad for a residential complex Imagine a place where you don't just buy a home, but become part of a unique community. A city where your ideas and desires shape the urban environment. This is the concept we have implemented for the Basa.city residential complex. The real estate world needs a fresh breath. Nowadays, standard clichés are not enough to catch the eye of a modern buyer. Therefore, we created a new reality. Basa.city is not just a residential complex, but a small country with its own atmosphere and values. The campaign is centered on a fictional municipality with unusual ministers: The Minister of Breath keeps the level of freshness under control.The Minister of the Sky monitors the brightness of the stars to ensure that the residents' sleep is sound.The Minister of Nature Communication teaches birds to sing jazz to create a unique atmosphere. We have turned Basa.city into a place where every aspect of life is thought out to the smallest detail. A city where birds sing jazz and the stars shine so brightly that you have to work on their intensity. A city where the air is so fresh that its level of freshness needs to be regulated.  By breaking stereotypes, we prove that even the most ordinary things can be presented from an unusual angle. The campaign for Basa.city is proof that it is worth looking for new approaches to communications. ### Pack in a way that will take your breath away! What makes a gift special? Of course, attention to detail. That's why this year's New Year's campaign from the creative marketing agency Brain Tank for Ocean Plaza is dedicated to the art of packaging. After all, good packaging is not just paper and ribbon, it is a real art that can emphasize the value of a gift and create unforgettable emotions. The team wanted to show that even the simplest gift can become special if you approach its design creatively. ### Integration of a beer brand with a team of comedia There are moments when you see something so unexpected that you want to immediately text your friends: “Did you see that?” This is exactly the reaction that the integration of Obolon and Lions on the Jeep caused. “It's easy to cheer for the strong!” - this was the motto with which the Lions on Jeep went to Obolon's match. But we all know that Kyiv was green and white that day. As much as Dynamo, who were the favorites of that match, would have liked to, it was Obolon that gathered more than a million spectators thanks to the Lions' successful trip to the match. They didn't just go to the match! The whole stadium was chanting in unison: “Obolon!” And during the break of the match, the Lions came on the field and staged a real football show, further inflaming the passions of the fans. Such an explosion of emotions and positive will be remembered for a long time. And that's not all! After that, it continued with Obolon off the football field... Because good collabs last for a long time. And the Obolon-Lions collab will last for a long time. And this is just the beginning of a story that combines football, humor, and millions of smiles. This professional campaign titled 'Integration of a beer brand with a team of comedians' was published in Multinational Europe and Ukraine in January, 2025. It was created for the brand: Obolon, by ad agency: Brain Tank. This Digital medium campaign is related to the Alcoholic Drinks and Sports industries and contains 1 media asset. It was submitted 1 minute ago by Marketing S-Cuite: BRAIN TANK of BRAIN TANK MarCom Agency. ### How we reorganized the National Chornobyl Museum What to do with museums that are empty like old warehouses? Young people are drawn to the new, while museums remain in the past. We realized that the next generations need content, not dust. That's why we started reorganizing the National Chornobyl Museum. Although we stopped at the concept, the result we created is worthy of attention. Six views on one tragedy Chornobyl is 1,069,283 unique stories. We have created six interactive scenarios so that each visitor can relive the tragedy through the prism of different experiences: from brave liquidators to ordinary residents. Our team has carefully researched every aspect of the Chernobyl disaster to create the most authentic experience possible. From historical events to scientific facts, the museum gives a complete picture of this tragedy and its consequences. A new level of interactive experience Thanks to interactive elements such as VR and AR, you can feel like a part of this story. Visit Pripyat, explore the aftermath of the accident and feel the atmosphere of an abandoned city. What is in store for the museum? Despite our efforts, the museum is choosing a different path of development. But we hope that they will succeed in implementing the idea and the museum will come to life. And the memory that Chornobyl gave us will not be hidden under a large layer of dust. We are grateful to everyone who participated in this project Especially to the Projectoria team for developing an effective redevelopment plan and logistical routes. Their creative solutions would have significantly increased the number of visitors. The Ant Hill team, which helped with the development of the interactive part of the museum and the script plan for the realization of each tour as a separate event. The Art area team, which provided valuable advice on the technical implementation of the project.   ### How we made a campaign for advertising festival Brain Tank Agency presents a new advertising campaign for Ukrainian Creative Stories 2025. It is a leading platform that brings together national and international advertising festivals in Ukraine. This year's festival theme is artificial intelligence, and the campaign developed around this theme reimagines famous masterpieces of world art, showing how they could be created in the conditions of modern advertising agencies.  Using the power of artificial intelligence, Brain Tank transformed four classic paintings into modern advertising prints, each reflecting one of the key areas of the advertising industry:  Graphic design: “Self-Portrait” by Vincent Van Gogh - the print demonstrates the complexity and versatility of a modern designer's work, from concept to realization. Production: “The Birth of Venus” by Sandro Botticelli - the print emphasizes the scale and teamwork required to create modern videos. Sound Art: “Cossack Mamai” by Oleksandr Kravchenko - the print pays tribute to sound engineers who create unforgettable sound design for advertising campaigns. Management: “Zaporizhzhia residents write a letter to the Turkish Sultan” - the print illustrates the importance of effective management in organizing and implementing successful advertising projects. Brain Tank demonstrated how collaboration and creativity create successful advertising campaigns. ### Forewarned is forearmed Everyone should know the value of life, especially how important it`s to have personal protection at hand. To clearly explain this, the body armor brand 02/24 launched a video. Brand 02/24 is a Ukrainian body armor manufacturer striving to protect everyone in danger since the first days of the war. Positioning Since February 24, 2022, every Ukrainian has realized that they need to be prepared for even the most inhuman actions. Now they must think about the protection of themselves and their families. Every day. Therefore, 02/24 says «forewarned is forearmed». And if you know what threatens you, take care of your protection now. About the video The essence of the slogan «Forewarned is forearmed» reveals sensitive information: the bullet flies before you hear its sound. What is it about? The fact that, based on the events of February, every person on the planet realized that he/she must take care of his/her own safety in advance because some events come earlier than we can realize them. ### Subway branding for the Ukrainian launch of Flamin Brain Tank, a creative marketing agency, together with PepsiCo, has developed a unique design that turns everyday travel into an unforgettable event. Flamin' Hot is an innovative line that introduces spicy culture in Ukraine for the first time and combines three different product categories: snacks, juices and dairy desserts. To emphasize this unique flavor attraction, the agency created a comprehensive branding that attracts the attention of the subway: from cars to metrolights, each element became a part of a single visual concept of Flamin' Hot. Brain Tank created an effective branding that emphasized the insanely spicy taste and bright visual identity.   ### Redesign of packaging for apple chips Brain Tank agency has made a real revolution in the world of snacks! The team has rethought the design of Garden Gadz chips, and now they are a real vitamin cocktail for your brand! These chips are already winning the hearts of athletes, fitness enthusiasts and expectant mothers! “We ate a lot of chips to understand their soul,” the designers admit. “And you know what? They're amazing! That's why we created a design that not only reflects their taste, but also emphasizes their healthy properties.”The new Garden Gadz design has several key elements. First of all, it is an appetizing food area with attractive images that stimulate the appetite. In addition, each flavor has its own unique color, which makes it easier to choose. The Nutri-score system is also integrated, which helps to make a conscious choice of nutritional value. And finally, a dynamic style that reflects an active lifestyle. Thanks to the new design, Garden Gadz have become a health trend. Now they are not just chips, but a stylish and healthy snack for those who value a healthy lifestyle. ### How to turn soccer stands into a beer wave? Beer euphoria: Brain Tank made a wave in the stands for Obolon!BrainTank agency has created a unique commercial for Obolon brand, in which a wave of beer sweeps through the stands. This creative approach combines the atmosphere of a football stadium with a refreshing image of an intoxicating drink.The video aims to convey the feeling of euphoria and unity that arise during football matches, as well as to emphasize the connection between watching football and the Obolon brand. The main visual element is a dynamic wave of beer that sweeps through the stadium, creating an unforgettable experience.“We wanted to make people laugh and remind them. Life is about the moments when you laugh, relax, turn on the match and think: “Well, finally, there will be beer!”, the agency comments. ### Touch the Sound: How we turns emotions into music! Particular attention is drawn to the bubbles that move under the influence of the sound wave and obey the mood of hike In a world where visual content dominates, the hike brand and the Brain Tank creative team have taken a bold step to push the boundaries of perception. Their new commercial “Touch the Sound” is not just a video, but a real audiovisual experiment where sound becomes tangible. Brain Tank decided to go beyond the traditional perception of sound. They visualized the music in such a way that the rhythm, vibration, and hike style were conveyed through physical sensations. Each frame of the video is the result of hard work, where technology is combined with creativity. Fragments of the video are striking in their detail and dynamics. The play of light and shadow, precision of movements and the highest image quality create an immersive effect, allowing viewers to feel rather than just watch. It is more than advertising - it is art that awakens new sensations. ### How to make a 3D video you want to eat? In a new campaign for the Uzbek dairy brand Musaffo, creative agency Brain Tank showed that sometimes the best way to get the perfect shot is not to shoot it at all. Instead of traditional food photography, the team switched to 3D. The reason is familiar to everyone who has ever worked with food in a shot: fruits are capricious actors. So when reality refuses to play by the rules, they create it. In the case of the “A lot of fruit” (Uzbek: Kop Movelar) line, it was a full-fledged 3D video, where every detail - from texture to light - looks more delicious than the truth. “3D is not a backup plan, but a tool that gives the brand more. More speed, more freedom, more creativity”, — Brain Tank comments. Everything in the project was modeled from scratch: textures, movement, lighting, and even the “juiciness” effect. This solution simplified implementation and made the process more flexible. At the same time, it provided full control over the result. The result is a visually striking video that not only advertises the product, but also demonstrates how modern tools are changing the approach to production. For “A lot of fruit” (Uzbek: Kop Movelar), the premium yogurt line from Musaffo, 3D was not a compromise, but a full-fledged creative solution. Sometimes even tastier than reality. ### Rozhnyativ Torf 2.0: The stars are back - and sell What do the garden bed and the red carpet have in common? In both, it matters how you look. And what is under your feet. The second season of the Rozhnyativ Torf advertising campaign is not just a continuation. It's the return of the stars in great style. Brain Copters have turned a growing product into a pop phenomenon - with characters who have fans, biographies, and merch potential. This summer, they're taking the stage:Don Blueberry - calm confidence and harvest without compromise.Sylvester Capistalone - strength, crunch and cabbage pathos.Michael Orchidjackson - floral perfection and love of attention.Cranberry Monroe - berry drama and harvest on the cover.Tuy Saint Laurent - style and form as a new agrarian fetish. Each character got its own video. Each video is a combination of cinematic language, humor and absurd beauty that works for recognition, emotion and the desire to have “the one”. We didn't ask for attention - we took it. And we turned peat into an object of desire. ### Rye Character on the Shelves! Objective: How to brightly introduce new rye baguettes KhrumTeam to the market, make them recognizable among young people and emphasize their uniqueness while maintaining a connection with the main brand Solution: We relied on a bold contrast of colors and textures to make the packaging instantly eye-catching. Graphic elements and images inspired by street culture became the key to the heart of the youth audience.  The new design of KhrumTeam packaging is not just a wrapper, but a manifesto of taste and style. As an unknown sage once said: “Life is too short to eat boring snacks”. And we are confident that these rye baguettes will be the “crispy rebellion” that will wake up your taste buds and make the store shelves talk in a new way! ### Industry Recognitions - The Brain Tank: Stolen Exhibits of Khanenko Museum - Ukrainian #9 Creative Agency ## Key Clients - PepsiCo ## Packages ## Locations (1) ### Kyiv, Ukraine (Headquarters) - 14 Kruglouniversitetska, Str. - Kyiv 02000 - Ukraine - 76 - 100 employees - Phone: +380-44-332-78-34 ## Contact Brain Tank [Send a message](https://clutch.co/profile/brain-tank) ### Connect on Social - [LinkedIn](http://www.linkedin.com/company/brain-tank-marketing) - [Facebook](http://www.facebook.com/BrainTankAgency)