BonMinds

BACKGROUND

I am the Founder of Woomflo Menstrual Lingerie

We make menstrual lingerie for women

OPPORTUNITY / CHALLENGE

• To understand how to improve sales and find issues that is stopping good flow on our website
• To make the website more aesthetically pleasing and better user experience
• To help with google and meta ads

SOLUTION

We met through a connection

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

2-5 Employees

onMinds, led by Lijo, Justine and their team, supported Woomflo across SEO, website optimisation, content creation and digital marketing. They helped us identify and resolve technical issues affecting website speed and performance, develop engaging, relevant articles to improve organic traffic, and strengthen our website’s authority to improve visibility in relevant search results. The team also helped us refine our website to create a premium experience that better reflects the quality and value of our products. In addition, they supported our Meta Ads strategy, including audience identification and targeting, to help us reach the right customers. Overall, their work covered both the technical and strategic aspects of our digital presence, helping us build a stronger website and a more effective foundation for organic growth and customer acquisition.

RESULTS & FEEDBACK

onMinds helped improve our website speed and technical performance, strengthen our SEO and website authority, and enhance our visibility in relevant search results. They supported us in creating engaging, relevant content to attract organic traffic and refined our website to better reflect Woomflo’s premium positioning. They also helped improve our Meta Ads strategy through audience identification and targeting. Overall, their work strengthened our digital presence and laid a better foundation for organic growth and customer acquisition. We have been happy with the collaboration and continue to work with Lijo, Justine and the team.
We happily continue to work with them!

The BonMinds team was prompt, efficient and responsive throughout our engagement. They communicated clearly, addressed our requirements in a timely manner, and were proactive in identifying and resolving issues. They were receptive to our feedback and quick to adapt to our needs, making the collaboration smooth and productive. We have been happy with their project management and continue to work with them.

Virtual Meeting

What impressed us most about BonMinds was their depth of knowledge, adaptability and ability to quickly understand a new product and its unique market. They took the time to understand Woomflo and our premium menstrual lingerie category, grasped our requirements quickly, and translated their understanding into practical solutions. Their willingness to learn, pivot when needed and respond to evolving business needs made them a valuable partner in our journey.

We have had a positive experience working with BonMinds and do not have any specific areas for improvement to highlight at this time. We appreciate their support and look forward to continuing our collaboration.

BACKGROUND

Introduce your business and what you do there.

Aster DM Healthcare is a leading healthcare provider in the Middle East, operating hospitals, clinics, pharmacies, and diagnostic centers, and offering a full spectrum of medical services across the GCC region.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with BonMinds?

We needed support with social media management and performance marketing for the Aster Health app when it was launched.

SOLUTION

What was the scope of their involvement?

BonMinds was assigned to launch a Christmas special social media campaign and the go-to-market strategy of the Aster Health app in terms of growth and performance marketing. The team came up with really interesting AI images of Santa Claus connecting Santa Claus's lifestyle and healthcare.

What was the team composition?

We worked with two members of BonMinds' team.

How did you come to work with BonMinds?

We found them through a referral. We chose them over other options because they had high ratings, their pricing fit our budget, and their company values aligned with ours.

How much have you invested with them?

We spent around $10,000.

What is the status of this engagement?

We worked together from February 2025–October 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

BonMinds' work gave us more than 1 million organic views on Instagram and Facebook. The Aster Health app's cumulative installs are now 1 million, and the reach for the Christmas campaign was 1 million on Instagram and Facebook combined. Additionally, the cost per install was below the industry benchmark; we got around 20 INR, and the industry benchmark is around 35 INR.

How did BonMinds perform from a project management standpoint?

BonMinds delivered quality work on time. We had in-person and virtual meetings.

What did you find most impressive about them?

The expertise of BonMinds' team was impressive.

Are there any areas they could improve?

No, there weren't any.

BACKGROUND

I am the Account Head of Bethany Institutions

With over six decades of educational heritage, Bethany Institutions is considered one of the best ICSE schools in Bangalore for all-round development. Affiliated with the Council for the Indian School Certificate Examinations (CISCE) since 1975, our community has graduated thousands of confident, compassionate young people equipped to thrive in every walk of life.

OPPORTUNITY / CHALLENGE

• Organic Traffic
• Lead Generation

SOLUTION

• Referral
• Other

• Good value for cost
• Reputation

2-5 Employees

The project included increasing the web organic traffic and generate leads  for school admissions for Bethany Institutions. The key deliverables were year on year increase in traffic and reduction in cost per lead

RESULTS & FEEDBACK

There was a 22% increase in year over year traffic and the cost per lead dropped from INR 420 to INR 300 in 6 months

They delivered all the items on time every month. Even they were helpful in delivering adhoc items

• In-Person Meeting
• Virtual Meeting

The quality of their work. Their leadership has good experience and overall performance was really good

No.