Binary Future

BACKGROUND

Introduce your business and what you do there.

I’m the digital director and UX analyst for Circa Creative Studios. We provide graphic design and website development services to small and medium-sized businesses. In my role, I oversee and direct our UX design and development work, and I provide Google Analytics management and SEO for our clients.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Binary Future?

We got a client who needed a Shopify website. We usually develop everything in-house, but this was the first time we dealt with a big Shopify site. Thus, we hired an external contractor to build the site.

This person did a good job building the site, focusing mainly on the layout. However, we needed to add some custom features to enhance our customer’s experience or how they would manage the site. More specifically, we needed to develop a custom multi-ship app to integrate it into the site, and our contractor couldn’t help us with that, so we started looking for someone else to complete the project.

SOLUTION

What was the scope of their involvement?

Binary Future is helping us finish the Shopify development project we’re undertaking. Among the complex features that they’re helping us develop is a custom multi-ship app for the frontend and a FedEx API integration.

Whenever our client received a big order for multiple directions, they had to split the items manually and create different delivery labels. Thus, we tasked Binary Future with finding a solution in which users could order multiple items from our client and enter different delivery addresses for each one instead of ordering each item individually. That’s what they’ve been working on.

What is the team composition?

We mainly work with Mike (Senior Project Manager) and a developer.

How did you come to work with Binary Future?

We found them on Upwork. I’m from Ukraine myself, so it was very important for me to support Ukrainian developers during the Russian Invasion. Other companies ended partnerships with their Ukrainian service providers due to the high risks of service interruptions. However, our project didn’t have tight deadlines, so we decided to give Binary Future the opportunity to work on this project as a way of supporting local companies.

What is the status of this engagement?

We started working together around July 2022, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Binary Future is very professional, and they’re doing what it takes to complete the project. For example, we’ve assigned them tasks that have grown because they find gaps and make suggestions to improve the UX. Other developers usually don’t think about users, but Binary Future is always finding solutions for user-related things we didn’t even think of before. The website is yet to be launched, so we don’t have any metrics on the impact of their work. Still, we’ve had a great experience overall.

How did Binary Future perform from a project management standpoint?

Binary Future’s communication is great. Initially, we communicated in Ukrainian because we’re from the same country, but when one of my coworkers joined the project, they started communicating in English perfectly.

Additionally, Binary Future sends updates and delivers assets on time. Whenever something is taking longer than expected, they also send updates to keep us abreast of the situation. Still, despite all the challenges in Ukraine, they’ve never missed a deadline.

As for collaboration tools, Binary Future uses a dashboard to break down tasks and manage the project in detail. Still, I mostly communicate with them via email, which is enough for me.

What did you find most impressive about them?

Binary Future’s development skills are outstanding. We’ve given them very complex tasks that, according to our initial research and other developers’ comments, aren’t possible. However, they’ve taken those tasks and come back a couple of days later with a simple solution.

Are there any areas they could improve?

No, there’s nothing they could improve on.

Do you have any advice for potential customers?

I don’t have any particular advice.

BACKGROUND

Please describe your company and your position there.

I am the Product Manager at a SaaS Booking platform. We create software that allows clients to create and manage bookings.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Binary Future, and what were your goals?

Our service was expanding exponentially and we couldn’t develop fast enough to meet our deadlines. We also needed to refactor much of our codebase that was written early on in our company and was designed to “just get it out”. We hired Binary Future to help with these tasks.

SOLUTION

How did you select this vendor and what were the deciding factors?

We worked with several firms over our history and expanded our relationship with Binary Future after a very successful engagement with one developer.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Binary Future worked like part of our internal development team. Any new features or design changes were discussed with them and they helped define scope of work and implementation using Slack as primary communication platform. The project itself included both Laravel and Vue.js technologies

How many people from the vendor's team worked with you, and what were their positions?

We grew our relationship from 1 to 2 developers over the course of the project and 1 of those developers also acted a Project manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After our refactoring and introduction of better coding practices we saw the speed of delivery of features increase significantly. We also saw a measurable improvement in the stability and performance of our application.

Describe their project management style, including communication tools and timeliness.

We had regular conversations over Slack and as needed meetings to better understand and discuss features being worked on. All code was committed to a Git repo and the CTO performed code review with comments.

What did you find most impressive or unique about this company?

The seamless integration with our internal dev team. It really felt like the team was working as a single unit and all in sync with each other.

Are there any areas for improvement or something they could have done differently?

We would have liked to see stronger time estimates for implementing feature. Part of this was our fault for not always requiring an estimate up front or having a feature lacking full design spec.

BACKGROUND

Please describe your company and position.

I am the Marketer of Marketing Agency Goal

Describe what your company does in a single sentence.

We specialize in product promotion on Shop-Express, Prom, Rozetka, Epicenter, Хорошоп, Etsy, and Shopify platforms. We are good at Google Ads, SEO, Meta advertising and the design of online stores.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Binary Future to accomplish?

• We approached Binary Future to implement the new website/app for our brand.

SOLUTION

How did you find Binary Future?

Referral

Why did you select Binary Future over others?

• Close to my geographic location
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Binary Future were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Binary Future successfully crafted a tailor-made Shopify store that aligned with the client's requirements. Maintaining transparent communication and meeting deadlines consistently, the team collaborated effectively. In addressing intricate challenges, they demonstrated a proactive approach, working alongside the client to devise innovative solutions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased site traffic and user engagement 
• Enhanced conversion rates and sales performance 
• Improved site navigation and UX 
• Integration of effective SEO strategies for higher search engine rankings 
• Implementation of responsive design for enhanced mobile usability

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Binary Future team executed everything clearly within the deadline. We always saw progress and statuses in working with the team.

What was your primary form of communication with Binary Future?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I was impressed with their attention to our site problems and the fact that we established the KPIs we would be working towards at the start of the project.

Are there any areas for improvement or something Binary Future could have done differently?

I don't have any ideas as we outlined the outcomes at the beginning, and we achieved them on time.

BACKGROUND

Please describe your company and position.

I am the Project Manager Team Lead of Livepage

Describe what your company does in a single sentence.

Digital Marketing & Design for Tech and Local SMB

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Binary Future to accomplish?

• We approached Binary Future to implement the new website for our brand.

SOLUTION

How did you find Binary Future?

Referral

Why did you select Binary Future over others?

• High ratings
• Referred to me

How many teammates from Binary Future were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Binary Future successfully crafted a tailor-made website that aligned with all ours requirements. Maintaining transparent communication and meeting deadlines consistently, the team collaborated effectively. In addressing intricate challenges, they demonstrated a proactive approach, working alongside the client to devise innovative solutions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Improved site navigation and user experience Integration of effective SEO strategies for higher search engine rankings Implementation of responsive design for enhanced mobile usability

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Binary Future team executed everything clearly within the deadline. We always saw progress and statuses in working with the team.

What was your primary form of communication with Binary Future?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I was impressed with their attention to our site problems and the fact that we established the KPIs we would be working towards at the start of the project.

Are there any areas for improvement or something Binary Future could have done differently?

I don't have any ideas as we outlined the outcomes at the beginning, and we achieved them on time.

BACKGROUND

Please describe your company and position.

I am the Marketer of Elit-web

Describe what your company does in a single sentence.

Internet Marketing Agency

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Binary Future to accomplish?

• We approached Binary Future to implement the new website for our brand

SOLUTION

How did you find Binary Future?

Referral

Why did you select Binary Future over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Binary Future were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Binary Future successfully crafted a tailor-made Shopify store that aligned with the client's requirements. Maintaining transparent communication and meeting deadlines consistently, the team collaborated effectively. In addressing intricate challenges, they demonstrated a proactive approach, working alongside the client to devise innovative solutions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increased site traffic and user engagement 
• Enhanced conversion rates and sales performance
• Improved site navigation and user experience 
• Integration of effective SEO strategies for higher search engine rankings 
• Implementation of responsive design for enhanced mobile usability

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Binary Future team executed everything clearly within the deadline. We always saw progress and statuses in working with the team.

What was your primary form of communication with Binary Future?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I was impressed with their attention to our site problems and the fact that we established the KPIs we would be working towards at the start of the project.

Are there any areas for improvement or something Binary Future could have done differently?

I don't have any ideas as we outlined the outcomes at the beginning, and we achieved them on time.

BACKGROUND

Please describe your company and position.

I am the Senior Partner of superior care

Describe what your company does in a single sentence.

Our company is engaged in the production of pet foods

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Binary Future to accomplish?

• Matching exact design on the website to the one that was provided in figma

SOLUTION

How did you find Binary Future?

Referral

Why did you select Binary Future over others?

• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Binary Future were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our Shopify store design was updated, bugs were fixed and additional SEO tweaks were implemented

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

>95% match of the design on the actual website to the one in figma

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All communication on the project was conducted in Slack, and we received a weekly report on the progress of the project. The team was quick to respond to our additional requests

What was your primary form of communication with Binary Future?

Virtual Meeting

What did you find most impressive or unique about this company?

I really enjoyed working on the project, all the processes were transparent, any question was immediately addressed by a pro specialist and gave detailed answers. Communication was easy

Are there any areas for improvement or something Binary Future could have done differently?

I do not have any comments to the team that worked on the project, everything was done clearly

BACKGROUND

Please describe your company and position.

I am the Marketing Assistant of UNIS (Canada) Ltd

Describe what your company does in a single sentence.

Our company, UNIS Technology (Canada) Ltd is a top manufacturer and designer for arcade games and the family entertainment industry.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Binary Future to accomplish?

• Website (Shopify) Development

SOLUTION

How did you find Binary Future?

Other

Why did you select Binary Future over others?

• High ratings
• Pricing first our budget

What was the size of Binary Future’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Binary Future for website development for a store meant for our existing clients in the coin-op industry.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Website Progress
• Completed Working Website

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was done through Slack and Click-Up. Virtual meetings for team updates and collaboration for any clarity on tasks.

What was your primary form of communication with Binary Future?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

Very on-time response and little hand-holding when it came to handing in completed tasks. Very easy to work with and were flexible with the time, regardless of time zone difference.

Are there any areas for improvement or something Binary Future could have done differently?

No

BACKGROUND

Please describe your company and your position there.

We are a boutique agency with teams based in Miami/NYC Im president of we create emotion and also Creative director/developer with 15+ years of experience, skilled in relationship-building and team concept development.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Binary Future, and what were your goals?

UI/UX and Web Development

SOLUTION

How did you select this vendor and what were the deciding factors?

Vendor got recommended by another team

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Binary team completed the Inbloom new Shopify project with top quality. Their project management skills are A plus. They were able to take weekly client calls to discuss the project with weekly previews of their designs and development

How many people from the vendor's team worked with you, and what were their positions?

Mike - PM, Dymtro - Shopify Developer, Arseney UX/UI designer, Vitcheslav - Shopify Developer

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After launching we had 40% increase of conversion

Describe their project management style, including communication tools and timeliness.

We used Clickup and Slack for communications and also had weekly calls. Team was available EST to take our / client calls

What did you find most impressive or unique about this company?

super dedicated team, they also pay attention to details. Mike is great PM we enjoy working with him

Are there any areas for improvement or something they could have done differently?

no