Apptuitive is a growth firm that helps apps improve visibility, conversion, paid acquisition efficiency, and revenue across the Apple App Store and Google Play.
Since 2018, Apptuitive has supported 500+ mobile apps, influenced 100M+ installs, and helped generate $114M+ in client revenue. We work with startups, creator-led apps, growth-stage companies, enterprise teams, and agencies that need a stronger app growth strategy.
Apptuitive specializes in App Store Optimization, also known as ASO, app store conversion rate optimization, Apple Search Ads, Google Play optimization, app launch strategy, app relaunch strategy, creative testing, product page optimization, keyword strategy, competitive analysis, and mobile growth advisory.
Our approach goes beyond keyword updates and screenshots. We diagnose the full app store funnel: search demand, app positioning, metadata, product page conversion, install quality, paid acquisition readiness, monetization potential, and revenue quality.
Teams hire Apptuitive when they need to understand why an app is not growing, why app store traffic is not converting, how to improve organic visibility, how to increase app store conversion rate, how to reduce paid acquisition waste, or how to build a repeatable app growth system.
There are three ways to work with us:
Execution: Apptuitive builds and manages app store growth systems across ASO, app store conversion optimization, creative testing, Apple Search Ads, and paid acquisition support.
Advisory: Apptuitive helps founders, growth teams, and leadership teams diagnose app growth problems, prioritize high-leverage opportunities, and make better mobile growth decisions.
Training: Apptuitive trains internal teams on ASO, app store conversion, Apple Search Ads, app store strategy, and human-led sustainable app growth.
Apptuitive offers competitive pricing for ASO services, with projects generally ranging around $5,000. Clients report excellent value for cost, highlighting their expertise and responsiveness, contributing to increased app visibility and downloads.
Clients consistently commend Apptuitive for their excellent communication skills and quick responsiveness. The team maintains clear and open channels, ensuring a smooth workflow and addressing client queries promptly.
Proactive and Knowledgeable Team
Apptuitive's team is described as proactive, knowledgeable, and well-versed in the latest industry trends. Their ability to provide insightful recommendations and strategies is highly valued by clients.
Suggestions for Improvement
While overall feedback is positive, a few clients suggested that Apptuitive could offer more aggressive creative testing and provide checklist-style summaries to complement their detailed reports.
Timely Delivery of Projects
Apptuitive is recognized for delivering projects on time, maintaining schedules, and adhering to timelines. Clients appreciate their commitment to meeting deadlines without compromising quality.
Expertise in App Store Optimization
Apptuitive is praised for their deep knowledge and expertise in App Store Optimization (ASO), helping clients improve app visibility and rankings through keyword research and strategic optimization. Their proficiency is evident across multiple client projects.
Strong Client Relationships
The team at Apptuitive is noted for building strong, personable relationships with clients. Their approachability and dedication to client success create a collaborative atmosphere, often leading to repeat business.
"The timeliness of their work, professional and positive approach is impressive."
Jan 27, 2021
Director, Online Safety UK Ltd
Lee Haywood
Verified
Education
Waterlooville, England
1-10 Employees
Online Review
Verified
An online support services provider partnered with Apptuitive to complete an ASO review of their app in order to improve their organic reach.
While the company cannot yet share any details regarding the project the workflow of the Apptuitive team was very effective during their partnership. The team's professional and positive approach to the project is what led to their successful relationship.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
Director - Online Safety UK, online safety and family support services for families across the UK and all types of schools, based on annual subscriptions to work with everyone for the entire year, no one-off's.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Apptuitive?
To complete an ASO review of our newly released app.
What were your goals for this project?
To improve organic reach of the app.
SOLUTION
How did you select Apptuitive?
They approached me, after looking at new apps, i would imagine and offered to improve the effectiveness of the appstore reach.
Describe the project in detail.
As above, very simple, to improve the organic reach of our app.
What was the team composition?
Claire - really helpful, very positive and cannot fault them.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
Not yet.
How effective was the workflow between your team and theirs?
Very
What did you find most impressive about this company?
The timeliness of their work, professional and positive approach is impressive.
Are there any areas for improvement?
no
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
"Based on an initial project, yes.
ASO Consultation for Fashion App
Digital Strategy
Less than $10,000
Nov. - Jan. 2020
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their in-depth analysis of our ASO strategy was extremely impressive."
Nov 18, 2020
VP of Global Fashion, Fashion App & Marketplace
Anonymous
Verified
Other industries
Seattle, Washington
1-10 Employees
Online Review
Verified
A fashion app and web marketplace hired Apptuitive to provide ASO services for their business. The goal is to the number of downloads on the Google and Apple Store.
The Apptuitive team was able to provide the company with valuable feedback that they can use to further improve their App store optimization efforts. The company appreciated that the team was able to provide said feedback in a professional and tasteful manner.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the VP of Global Fashion at a 2-sided fashion app and web based marketplace.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Apptuitive?
We hired AppTuitive for App Store optimization (ASO).
What were your goals for this project?
The goals for this project were to increase our organic downloads on iOS and Google Play.
SOLUTION
How did you select Apptuitive?
We were connected via email after extensive research on similar services.
Describe the scope of their work in detail.
Apptuitive analyzed our App Store pages and provided a thorough, constructive summary of ways to improve our ASO.
What was the team composition?
I worked directly with the Apptuitive Director of Operations, who was great!
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
We received extremely valuable feedback from their review that will be used to improve our ASO strategy.
How effective was the workflow between your team and theirs?
Extremely effective, seamless and beneficial.
What did you find most impressive about this company?
Their in-depth analysis of our ASO strategy was extremely impressive. Being able to provide constructive feedback in a professional, tasteful way was very much appreciated.
Are there any areas for improvement?
It would be helpful to also have a "checklist" styled summary of suggestions to improve our ASO, versus the lengthy overview provided.
RATINGS
5.0
"Thank you so much!"
Quality
5.0
Service & Deliverables
"Very thorough!"
Schedule
5.0
On time / deadlines
"Easy!"
Cost
5.0
Value / within estimates
"Extremely fair and valuable!"
Willing to Refer
5.0
NPS
"Very likely!
App ASO for Social Podcasting Startup
Pay Per ClickSearch Engine Optimization
Less than $10,000
Oct. 2020 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Incredible communication, they were happy to immediately jump on a call and dive right into the work."
Nov 11, 2020
Founder, Social Podcasting Startup
Anonymous
Verified
Other industries
Los Angeles, California
1-10 Employees
Online Review
Verified
A social podcasting startup hired Apptuitive to assist with their ASO including keywords, images, and titles.
Thanks to the efforts of the Apptuitive team, the company was able to reach the top rank of the app list. The company appreciated the team's communication as well as their willingness to jump in on a call and begin working right away.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I'm the founder of a social podcasting startup.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Apptuitive, and what were your goals?
We hired Apptuitive to assist us with our ASO including keywords, images and title.
SOLUTION
How did you select Apptuitive and what were the deciding factors?
The best value, unparalleled domain knowledge and an amazing team, super personable.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
Apptuitive conducted a thorough audit on our marketplace, our competitosr and our product in order to recommend the best keywords and title for our iOS app on the app store.
How many people from the vendor's team worked with you, and what were their positions?
One, the founder.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
We ranked on the top app list for a few days.
Describe their project management style, including communication tools and timelines.
Incredible communication, they were happy to immediately jump on a call and dive right into the work. We had a short timeframe and they adhered to it well.
What did you find most impressive or unique about this company?
The ability to jump in promptly and professionally.
Are there any areas for improvement or something they could have done differently?
Actually no, we were very happy.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
App Store Optimization for Lifestyle App
UX/UI Design
Less than $10,000
Oct. - Jan. 2020
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
:"They actually tell you what you need to hear to improve your app description."
Oct 27, 2020
Founder, Hue Move
Alexandre Wali
Verified
Other industries
France
1-10 Employees
Online Review
Verified
Apptuitive provided App Store optimization for a lifestyle and entertainment mobile application to help boost its ranking.
Apptuitive was able to provide the client with valuable information on how they can improve their App Store ranking. The team was efficient and they worked faster than the client's expectations.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the founder of a lifestyle/entertainment mobile app based in France called "Hue Move" that synchronizes your moves with your Philips Hue smart lights.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Apptuitive?
I was looking for App Store Optimization (ASO) in order to get a better ranking in the App Store.
What were your goals for this project?
The goal was to get a deep and honest review of my App Store page from professionals in order to improve my app description in the App Store.
SOLUTION
How did you select Apptuitive?
We connected through Instagram.
Describe the scope of their work in detail.
Apptuitive analyzed my App Store Page and gave me a well explained document with all that could be improved.
What was the team composition?
I was involved with Apptuitive's team.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
I got a lot of valuable feedback from their review that I will use to improve my App Store page description.
How effective was the workflow between your team and theirs?
Apptuitive was really efficient, they actually worked faster than I expected, I didn't even have time to read their work on time.
What did you find most impressive about this company?
I appreciated their honest feedback. Unlike your family and friends, they actually tell you what you need to hear to improve your app description even though it's not always what you'd like to hear, and that's a super valuable review.
Are there any areas for improvement?
Nothing comes to mind, their work was efficient and useful.
RATINGS
5.0
"Efficient and useful"
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
App Store Optimization for Music App
Digital Strategy
Less than $10,000
Oct. - Jan. 2020
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"I personally really liked their honest and direct communication."
Oct 23, 2020
Founder, Musaic
Nicolas Rivera
Verified
Arts, entertainment & music
Germany
1-10 Employees
Online Review
Verified
A music collaboration app hired Apptuitive to act as their consultant on their ASO for the App Store.
The company listened to all of the suggestions made by the Apptuitive team and agreed that they were valid. The company is now in the process of updating their App store page, incorporating the team's suggestions.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the co-founder of Musaic. Musaic is a mobile app designed to allow musicians to collaborate with their fans.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Apptuitive?
We hired Apptuitive to consult us on our ASO for the App Store.
What were your goals for this project?
We wanted to optimize the organic visibility of our app and to get an external review of what we have done in-house so far.
SOLUTION
How did you select Apptuitive?
We found Apptuitive on Upwork and have heard of them before through other connections. Over the time we've worked with them, we've built a great relationship with them.
Describe the scope of their work in detail.
Apptitude did an audit of our current App Page in the App Store. The feedback we received from Apptitude was valid, honest and professional.
What was the team composition?
The team involved both founders and Apptitude's team.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
All the suggestions from Apptitude were valid and we will proceed to make updated to our App store page.
How effective was the workflow between your team and theirs?
Very efficient. Apptitude got back to us in 24 hours with their feedback and suggestions.
What did you find most impressive about this company?
I personally really liked their honest and direct communication. It was refreshing to hear exactly where we need to improve.
Are there any areas for improvement?
At the moment, it's difficult to think of anything without nit-picking on little areas. They've done great work.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
App Store Optimization for Health App
Digital Strategy
Less than $10,000
Oct. - Jan. 2020
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their knowledge and ability to provide practical advice based on real-world examples was impressive."
Oct 7, 2020
Founder, Dermatology Clinic
Sheena D. Franklin
Verified
Other industries
Washington, United States
1-10 Employees
Online Review
Verified
A dermatology clinic needed guidance on implementing an ASO strategy. They hired Apptuitive to provide a detailed and informative plan with actionable steps.
Thanks to the input of the Apptuitive team, the company was able to narrow down their goals and work towards a successful app launch. Though the company would have liked to have a workbook or checklist to make things easier, they still appreciated the team's responsive communication.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the founder of a digital dermatology and skincare clinic.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Apptuitive?
We were looking for strategic guidance on how to approach and implement a comprehensive ASO strategy.
What were your goals for this project?
A detailed and informative plan with actionable steps.
SOLUTION
How did you select Apptuitive?
I was referred to Apptuituve from a business group.
Describe the scope of their work in detail.
Apptuitive provided an in-depth plan identifying appropriate keywords, descriptions, and analysis of our competitors.
What was the team composition?
I worked with the director of operations and strategy.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
We were able to narrow down our goals for ASO and begin working with Apptuitive for a successful app launch.
How effective was the workflow between your team and theirs?
The team member I worked with was easy to communicate with/very responsive.
What did you find most impressive about this company?
Their knowledge and ability to provide practical advice based on real-word examples was impressive.
Are there any areas for improvement?
A checklist or workbook to go along with the plan would be helpful.
RATINGS
5.0
"Very impressed; they are head and shoulders above their competitors."
Quality
5.0
Service & Deliverables
"Very knowledgeable and action oriented"
Schedule
5.0
On time / deadlines
"Easy and seamless"
Cost
5.0
Value / within estimates
"The consultation and initial advice without an overpriced fee is a major plus."
Willing to Refer
5.0
NPS
"Confident that they would provide valuable advice and services.
Showing 41-46 of
46 Reviews
Our Story
Apptuitive was founded in 2018 to help apps grow without guesswork. We help teams get found, chosen, and monetized across the App Store and Google Play through ASO, conversion strategy, Apple Search Ads, creative testing, and advisory. Our values are care and human-led growth. We exist to help apps scale in the right direction -- it should be intuitive.
Locations (1)
201 Montgomery Street Jersey City, NJ,
United States07302
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