Appart_

BACKGROUND

Introduce your business and what you do there.

I’m the managing director of IBEX, a digital agency that helps growth-focused brands expand their online presence and achieve business growth.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Appart_ to accomplish for IBEX?

We hired Appart_ for branding.

SOLUTION

What was the scope of their involvement?

Appart_ has developed our brand identity and communication strategy, including visual guidelines, key messaging, presentation templates, and other branded materials to ensure consistency across our communications.

What is the team composition?

We’ve worked with 2–5 teammates from Appart_.

How did you come to work with Appart_?

We found them through a referral. We chose them over other options because they were a great culture fit.

How much have you invested with them?

We’ve spent less than $10,000.

What is the status of this engagement?

We started working together in March 2026, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Appart_’s work has resulted in a more consistent and professional brand identity, clearer messaging, and stronger alignment across our communication materials. We’ve also improved the efficiency of creating branded content and received more positive engagement from stakeholders.Specifically, we’ve seen faster turnaround times for branded materials, fewer revision rounds, and more consistent use of our visual identity across channels. We’ve also received positive feedback from internal stakeholders and noticed stronger engagement with key presentations and communications, although we haven’t formally tracked exact percentage improvements.We’ve noticed the clearest improvement in company presentations, sales materials, and external communications. Stakeholders have found the updated materials clearer, more professional, and easier to understand, which has helped generate more constructive discussions and stronger overall engagement.

How did Appart_ perform from a project management standpoint?

Appart_ manages the project professionally and communicates clearly throughout the process. They keep us informed of progress, respond promptly to feedback, and deliver the agreed-upon work on time.

What did you find most impressive about them?

We’ve been most impressed with Appart_’s ability to quickly understand our goals and translate them into a clear, cohesive brand. Their combination of creativity, strategic thinking, responsiveness, and collaborative approach has made the process both effective and enjoyable.

Are there any areas they could improve?

Overall, we’re very satisfied with the collaboration. If anything, providing more frequent progress updates and sharing additional options during the early stages could have made the process even smoother, but these are minor points that haven’t affected the final outcome.

BACKGROUND

Please describe your company and position.

I am the Marketing Director of DG

Describe what your company does in a single sentence.

Our eCommerce store is a leading platform with a robust pan-Asian presence, offering a diverse range of products that cater to the dynamic needs of customers across the continent. From cutting-edge electronics and fashionable apparel to home essentials and lifestyle products, our store brings the best of global and local brands to your doorstep. 
With seamless multilingual support, secure payment gateways, and region-specific delivery options, we ensure a personalized shopping experience tailored to the unique preferences of each market. Our commitment to quality, affordability, and customer satisfaction makes us a trusted destination for millions across Asia.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Appart_ to accomplish?

• Developing a strategy focused on user experience and needs was a top priority, which helped drive business growth
• Appart_ was hired to assist in reimagining and elevating the brand, ensuring it aligns with growth ambitions

SOLUTION

How did you find Appart_?

Referral

Why did you select Appart_ over others?

Pricing fit our budget

Describe the scope of work in detail. Please include a summary of key deliverables.

Appart_'s thorough discovery process was crucial for our brand's transformation. Their team, led by Agnès, developed a user-centered strategy that genuinely helped our business grow. Their ability to understand and simplify our specific objectives was impressive

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The brand really transformed, leading to noticeable growth like more customer engagement, better brand recognition, and possibly a boost in market share.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were highly organized, making sure everything stayed on track and delivering items right on schedule. Overall, they were flexible, attentive to our needs, and ensured everything was delivered on time without sacrificing quality.

What was your primary form of communication with Appart_?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The way they built a close, collaborative relationship with us made the entire experience feel more like a partnership than just a service. Plus, their attention to detail and commitment to quality was unmatched.

Are there any areas for improvement or something Appart_ could have done differently?

They were responsive and attentive, at times, more proactive updates could have helped us stay more informed about progress without needing to ask.