Your B2B software works. Your customers still leave. Why?
After designing 50+ SaaS products, we noticed a pattern: technically sound software fails when users can't experience the value it delivers. That's the gap we now specialize in diagnosing.
What we do:
Behavioral Diagnostics
Find where users stop experiencing value
Identify why they stop and how to fix it
Show what features actually win/lose deals vs what your team thinks
How it works: We use cohort analysis and convergence methodology — observing what users actually do (not just what they say). We measure behavioral parameters that reveal mechanisms users can't articulate.
Design & Development If diagnosis reveals interface problems, we design the fixes. Our Nielsen Norman-certified UX team delivers intuitive, high-performance interfaces. We measure interface performance by metrics that metter for b2b: employees efficiency, business outcomes achieved.
What sets us apart:
Evidences over opinions
Speed: 2 weeks to diagnosis vs 6 months of debate
On-time, on-budget execution
Client feedback:"Very good transparency in pricing and project management.""Angle2's level of collaboration was impressive, and their design work was great.""The whole team delivers things on time and always stays on top of their work."
Whether you need diagnostic clarity (why are users leaving?) or design execution (building the solution), we bring systematic thinking and direct communication.
Based in Kyiv, working with B2B SaaS companies worldwide.
Angle2 offers competitive pricing and excellent value, with project costs ranging from $5,000 to over $155,000. Clients appreciate their transparent communication and flexibility, consistently delivering quality work within budget and on time.
While Angle2 is generally praised for its team, there are instances where clients noted that less experienced designers sometimes struggled to meet expectations quickly. This suggests room for improvement in onboarding or training junior staff.
Collaborative Approach
Angle2 is noted for its collaboration and engagement with clients. They incorporate client feedback effectively, ensuring the final product aligns with client expectations. Their approach fosters a sense of partnership and trust.
Proficiency in Design Tools
Angle2 is adept at using design tools like Figma, InVision, and Zeplin, which helps in creating consistent and visually appealing designs. Their proficiency allows for real-time updates and efficient integration with client systems.
Flexible and Adaptive
Angle2 is praised for its flexibility and ability to adapt to changing project scopes and client needs. This adaptability is highlighted as a key strength, helping them to maintain client satisfaction even when project parameters evolve.
Effective Communication
Clients appreciate Angle2's clear and transparent communication throughout projects. They are described as responsive and proactive, which aids in maintaining a smooth workflow and addressing issues promptly.
Strong Project Management
Angle2 consistently delivers projects on time. Clients praise their project management style, which includes clear communication, flexibility, and responsiveness. They use tools like Slack, Zoom, and InVision to maintain efficient workflows and keep clients informed.
Angle2 was hired to redesign the MVP for a DeFi project to make it market ready. They created a design that focused on educating users and giving them sufficient information to make wise investment decisions.
Angle2 completed all deliverables on time, and the client was pleased with the final designs. The team was able to follow the client's guidance on project scoping and adapt to new concepts throughout the project. The communication was great, and the team collaborated well with the client.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am a co-founder and developer.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Angle2?
We required a full redesign of our MVP in order to make it market ready. Our product was focused on users new to decentralised finance so it was very important the Ux/Ui ensured the product was easy to use on both mobile and desktop. The design had to focus on educating users, giving them enough information to make investment advice, while also having a slick trading interface.
SOLUTION
How did you select this vendor?
We interviewed a number of agencys and individuals both local to us and online.
We ended up being introduced to angle2 through a mutual contact who spoke highly of their work.
Describe the project in detail and walk through the stages of the project.
We developed an MVP focusing on the required information and all functionality required for our product.
We provided them with our MVP and a document detailing the various key terms, as this was a niche product we were more than happy to do this. The team picked up the terms more or else after the initial call.
We had an open dialogue back and forth throughout the process as we continued to iterate designs that everyone was happy with
The team provided us with a working figma prototype that allowed us to continue to reach out to the market while design and development were being completed
How many resources from the vendor's team worked with you, and what were their positions?
2 design resources were working full time. They also provided a project manager and access to other resources when required.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
All deliverables were met on time
We were very happy with the design outcome and so were our customers
How effective was the workflow between your team and theirs?
We initially asked the team to follow our guidance on project scoping and they were more than able to adapt.
Everyone was happy throughout the whole process.
What did you find most impressive or unique about this company?
Ability to adapt when challenged about process
The teams ability to learn new ideas and concepts that our product introduced to them. They really got involved in the project from start to finish
The communication throughout was great, anytime another more experienced team member in a certain area was needed they were made available.
Are there any areas for improvement or something they could have done differently?
Overall no, we were very happy throughout the process. Both teams worked well with each other to create an easy to use, unique experience for our customers.
RATINGS
5.0
"Diligent, respectful, good learners and nice people. I'm sure we will work again on future projects."
Quality
5.0
Service & Deliverables
"We were very happy with how they dealt with new concepts and made them easy to use for our customers"
Schedule
5.0
On time / deadlines
"- Everything went to plan, their PM was direct and clear when required."
Cost
5.0
Value / within estimates
"The value of work completed within the timeframe and budget speaks for itself. In my experience they outperform the level they charge."
Willing to Refer
5.0
NPS
"Yes, we have already passed on the information for two other people. I'm sure we will refer more
UI/UX Design for Enterprise Software Platform
UX/UI DesignWeb Design
$50,000 to $199,999
Jan. 2021 - Jan. 2023
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They had excellent communications and systems integration."
Jan 27, 2023
Founder, Enterprise Software Platform
Anonymous
Verified
Other industries
Galway, Ireland
11-50 Employees
Online Review
Verified
Angle2 provided UI/UX design services for an enterprise software platform. They built a complex B2B business intelligence platform with continuous feature development and iteration.
The client was impressed with Angle2's quality of work and timeliness of delivery, easily making them an extension of the development team. Smooth communication led to an overall excellent workflow. Customers can expect a team that's easy to work with.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
Primary product contact for an enterprise software platform
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Angle2?
we needed a long term partner to handle UI / UX. Our organisation was not big enough to hire dedicated persons in both UI and UX so we outsourced
SOLUTION
How did you select this vendor and what were the deciding factors?
We liked their portfolio, work ethic, cost and mostly their flexibility.
Describe the project in detail and walk through the stages of the project.
Typical scrum agile development with a very complex B2B business intelligence platform to build. Continuous feature development and iteration.
How many resources from the vendor's team worked with you, and what were their positions?
Project managers, UI & UX developers as well as product managers.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
We were very happy with the quality of work and the timeliness of delivery. They became an extension of our development team. As some of their designers left they were able to replace them with limited impact to our development which is testament to their own operational controls.
How effective was the workflow between your team and theirs?
They had excellent communications and systems integration.
What did you find most impressive or unique about this company?
Their staff were autonomous and easy to work with
Are there any areas for improvement or something they could have done differently?
None.
RATINGS
5.0
"Experts in their field"
Quality
5.0
Service & Deliverables
"their designs went directly into production"
Schedule
5.0
On time / deadlines
"always available for us"
Cost
5.0
Value / within estimates
"on par or below market rate"
Willing to Refer
5.0
NPS
"i already have referred them to multiple friends
UI/UX Design for Energy Solutions Company
UX/UI Design
$10,000 to $49,999
Apr. 2022 - Ongoing
4.5
Quality
4.5
Schedule
5.0
Cost
3.5
Willing to Refer
5.0
"We are happy with the correct outcomes of our work with Angle2."
Nov 28, 2022
Marketing Officer, Energy Solutions Company
Rita Gonçalves
Verified
Energy & natural resources
Porto, Portugal
11-50 Employees
Online Review
Verified
Angle2 helps an energy solutions company design their website's UI/UX. The team has provided mockups with logic, organizational, and structural design.
So far, Angle2's deliverables have satisfied the client. The team seamlessly collaborates on the process, demonstrating solid communication and an excellent management style. Furthermore, their business knowledge and adeptness are the hallmarks of their work.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the CMO of company that develops algorithms for renewable energy industry.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Angle2?
To redesign the UX/UI of our web platform.
SOLUTION
How did you select this vendor?
We searched for all the companies that filled our criteria, shortlisted them, talked with them, requested a proposal, and select the proposal and team with best fit.
Describe the project in detail and walk through the stages of the project.
We presented our current platform, the goals we had for the future platform, the user feedback. They developed the UX mockups with the logic, organization and structure necessary. At last, we are developing the UI mockups of all the pages and UI Tool Kit as well.
How many resources from the vendor's team worked with you, and what were their positions?
Project Manager, UX Designer and UI Designer.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
We are happy with the correct outcomes of our work with Angle2. We are implementing them internally, and eager to see the live result.
How effective was the workflow between your team and theirs?
Very easy to communicate, they kept the pressure along the process, we felt like they were part of the team, as they were already understanding the business knowledge.
What did you find most impressive or unique about this company?
Their deliver capacity, fast learning and good project management skills.
Are there any areas for improvement or something they could have done differently?
Figma organization basically, sometimes it's hard to track everything.
If you’re not seeing exactly what you need here, send this company a custom message.
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