Adworth

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Landau Capital. We finance large projects of $100 million and up, registering corporate bonds on various securities exchanges in New York, London, and Gibraltar. We do a lot of work in the Bahamas, and we’re constructing three hotels there at the moment, in Eleuthera, Exuma, and Nassau. We’re also building hotels in Orlando and Fort Lauderdale.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Adworth Marketing & Advertising Agency?

I’d never wanted a website, and I’d always worked through various intermediaries coming to me, but everyone had so many questions that I decided to create a website.

SOLUTION

What was the scope of their involvement?

I asked them to build me a website quickly, in a day and a half. They did it, and I was quite impressed by it. The website had a quality presentation, involving multiple moving screens, and so forth. They also administered changes as needed, and they were well-priced.

Subsequent to that, I decided to use them for all the websites I’ve created. I made a website for the hotels in the Bahamas that we presented to investors.

What is the team composition?

I’ve worked with their founders.

How much have you invested with them?

I’ve spent around 100,000 South African rands with them so far, or about $8,500.

What is the status of this engagement?

I started working with them in September or October 2016. We’ve gone through multiple exercises, and I call them whenever I need something. I’m getting ready to build three websites with them currently.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They delivered the hotel website in four days, and I’ve been getting positive reviews on it. They also introduced me to a potential partner, with whom I’m signing a $120 million deal for the construction of a mega-development. That happened with Adworth’s input. I was also introduced to a South African group doing a $160 million development in Niagara Falls, also via Adworth.

They’ve formed a very prosperous base to my business. Not only have they facilitated great projects, but they’ve delivered some fantastic websites. I’ve decided that with every opportunity we take to market, we’re going to have a creative website so that investors can have a better idea of what they’re investing in.

How did Adworth Marketing & Advertising Agency perform from a project management standpoint?

I have physical meetings with them, especially when it comes to the websites. I’ll give them a brief of what I need, we’ll discuss it, and they’ll give me suggestions. They’re very insightful when it comes to the development of these websites. Normally, we’ll set a direction after talking for an hour and a half. They actually listen when I give them a brief, so I never have to go back over a missed detail. They also give me suggestions proactively, and they have a great skill set.

They’re in tune with what I require and give me the professional backdrops to reach my expectations. I also speak to them on the phone; we have WhatsApp and Skype video calls. I prefer sharing files over Skype.

What did you find most impressive about them?

I’ve become fond of them, and they’ve become an integral part of the mechanics of my company. I’d recommend them to anyone that has a website they need quickly and at not much cost. They have great insights and are able to articulate thoughts and ideas as I want them.

Are there any areas they could improve?

From what I understand, they’re looking to become a full-on ad company that connects service providers to clients and vice versa. My impression is that they’ll need to expand their business to make sure they’re offering good, proficient services when introducing that offering.

I have an associate whose wife is a professional graphic designer, and I asked them whether they might need a service like Adworth’s. They’ve had an interview, so it looks like Adworth is proactive in enlarging its footprint. From what I believe, they’re going to be doing a full-fledged advert soon. I referred someone to them for jingles.

They work long hours, and they’re going places. It’s not uncommon to get a very early-morning or late-night phone call from them. I wouldn’t hesitate about investing money into Adworth at this stage.