Admiral Media

BACKGROUND

Please describe your company and position.

I am the CMO of Breeze Social

Describe what your company does in a single sentence.

Dating app -- No chat, just real dates.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Admiral Media to accomplish?

• Improve direct response media performance

SOLUTION

How did you find Admiral Media?

Online Search

Why did you select Admiral Media over others?

Experience with dating brands

How many teammates from Admiral Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Account Management & Optimization (Meta, TikTok, Google, ASA, Reddit)
• Consulting on strategy & creatives
• ASO optimization 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• We have successfully established a new framework for creative testing. Allowing for clearer insights, less interference with BAU campaigns and thus improved results in BAU campaigns.
• We have profitably scaled spend on Apple Ads while improving results, making it a viable channel in the paid marketing mix.
• We have in a data driven way run experiments across channels. Some successful, some unsuccessful, but always with a clear hypothesis and reasoning. Always documented with a clear outcome allowing us to actually learn as an organization. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was organized, proactive, and highly responsive throughout the engagement. Deliverables were completed on schedule and they always provided clear updates on progress and next steps.

What was your primary form of communication with Admiral Media?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were especially impressed by their professionalism, speed, and level of expertise. The team was able to move quickly without sacrificing quality.

Are there any areas for improvement or something Admiral Media could have done differently?

-

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Fobe.me

Describe what your company does in a single sentence.

Fobe is a subscription service for luxury handbags

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Admiral Media to accomplish?

• We hired Admiral Media to help us accelerate our growth through paid performance marketing campaigns
• optimize acquisition funnels
• lower CACs

SOLUTION

How did you find Admiral Media?

Referral

Why did you select Admiral Media over others?

• Good value for cost
• Company values aligned
• Proven track record of delivering results in performance marketing.

How many teammates from Admiral Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Admiral Media supported Fobe across the entire paid acquisition spectrum. They worked on strategizing, launching, and managing high-performing campaigns across Meta & Google Ads. Additionally, they provided creative recommendations, A/B testing, and continuous performance monitoring to maximize ROAS.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Lowered cost per acquisition across all channels.
• Increased the quality of rent requests, which had a direct impact on the final customer acquisition cost and, consequently, on the ROAS.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Admiral Media consistently delivered on time and adapted quickly to our evolving needs. Whether it was urgent creative support, campaign pivots, or new strategy testing, they were always responsive and proactive in finding solutions.

What was your primary form of communication with Admiral Media?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their dedication and personal involvement in our success were outstanding. They were not just executing campaigns but actively thinking alongside us, constantly looking for ways to improve performance. The combination of their technical expertise and approachable, positive attitude made working with them a real pleasure.

Are there any areas for improvement or something Admiral Media could have done differently?

we can't think of any

BACKGROUND

Please describe your company and position.

I am the Head of Acquisition of SwissBorg

Describe what your company does in a single sentence.

SwissBorg is Europe's leading trusted, secure and reliable crypto app.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Admiral Media to accomplish?

• Growth of our paid ads
• Growth in our ASO

SOLUTION

How did you find Admiral Media?

Referral

Why did you select Admiral Media over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Admiral Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

In a world where tracking conversions is trickier than ever before, Admiral has provided incredible support in solving this issue. From there onward, they've launched and managed successful Meta campaigns that have driven high growth in our userbase. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Drove hundreds of new app installs per day
• Reduced our cost per acquisition (at all stages of the funnel)
• Continue to try new forms of scaling existing channels and try out new channels

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes definitely. The Admiral team is always looking to improve the goals we set whilst being adaptable to our needs. If we need new creatives, they'll support those efforts. If we need to further lower the CPA, they'll strive to get there.

What was your primary form of communication with Admiral Media?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

On top of being positive and great to work with, they have high knowledge in the different fields we've worked on (paid ads - all channels, tracking, ASO, etc.)

Are there any areas for improvement or something Admiral Media could have done differently?

Not that I can think of.

BACKGROUND

Please describe your company and position.

I am the Manager of Shopback Europe

Describe what your company does in a single sentence.

ShopBack is a cashback reward program that offers consumers rebates on their purchases from various online and offline retailers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Admiral Media to accomplish?

• scaling user acquisition
• improve our overall return on investment (ROI)

SOLUTION

How did you find Admiral Media?

previous collaboration

Why did you select Admiral Media over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Admiral Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Admiral Media was responsible for managing our entire online marketing and advertising operations. This included developing and executing strategies across multiple digital channels such as social media, search engines, and display advertising. They created and optimized ad campaigns, managed budgets, conducted A/B testing, and provided detailed performance reports. Key deliverables included: 

• increased user acquisition
• improved conversion rates
• enhanced brand visibility
• regular insights and recommendations for further optimizations

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the project included: 

• a significant decrease in our overall Customer Acquisition Cost (CAC)
• scalable performance across various marketing channels
• a substantial increase in traffic towards our app

Their contributions have been instrumental in achieving our marketing goals, and we are confident that they can deliver similar results for other businesses.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Admiral Media's project management was highly structured and efficient. They consistently delivered items on time and were very responsive to our needs. Their team maintained regular communication, provided frequent updates, and was always available to address any questions or concerns promptly. This proactive approach ensured smooth collaboration and effective execution of our marketing strategies.

What was your primary form of communication with Admiral Media?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most about Admiral Media was their deep understanding of digital marketing and their ability to seamlessly integrate with our team. Their data-driven approach, flexibility, and willingness to adapt to our evolving needs truly set them apart. They consistently provided valuable insights and innovative solutions that significantly contributed to our success.

Are there any areas for improvement or something Admiral Media could have done differently?

/

BACKGROUND

Please describe your company and position.

I am the Head of Marketing of femtasy

Describe what your company does in a single sentence.

We are the world-leading streaming platform for audio erotica for women.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Admiral Media to accomplish?

• Setting up & scaling our TikTok ad account.
• Creative consulting.

SOLUTION

How did you find Admiral Media?

Referral

Why did you select Admiral Media over others?

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Admiral Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Account Management 
• Account Optimization 
• Consulting on strategy & creatives

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Admiral & Pablo have helped us building our DACH TikTok Ad account from 0 spend to a medium 5 digit spend in a matter of just a couple months. They are an amazing team to work with, we had already great experience with them in the past and will definitely work with them in the future again. We are a very specific / niche business with female focus and nevertheless they took the time to understand our USPs & storytelling angles to also creatively support us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Pablo & Admiral are super quick in communication. Even on the weekend when problems arise, they are fixing them in no time at all.

What was your primary form of communication with Admiral Media?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

• Great platform understanding 
• Great understand of creative work
• Very driven & passionate environment 
• They were easy to work with.

Are there any areas for improvement or something Admiral Media could have done differently?

No :)

BACKGROUND

Please describe your company and position.
I am the Head of Growth of Storybeat

Describe what your company does in a single sentence.

AI-powered video and photo editor.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Admiral Media to accomplish?

• Increase user base (subscribers)
• Improve ROAS and CPA
• Try new UA channels

SOLUTION

How did you find Admiral Media?

Event

Why did you select Admiral Media over others?

• Pricing fit our budget
• Referred to me
• Company values aligned

How many teammates from Admiral Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Admiral is our Performance agency and is in charge of user acquisition campaigns on the main market platforms such as Google, Facebook, Tik Tok and ASA. They provide us with support throughout the entire process, from planning, execution, measurement and optimization in order to achieve monthly growth in subscriptions, improvement of CPA and ROAS, penetration of new markets and budget management.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Optimization of the main acquisition metrics thanks to teamwork with Juan and Yanina through multiple data analyzes that have allowed us to build a strategy aligned with the business and the product. CPA improvement by -72%; ROAS improvement +186%; Growth in new monthly subscribers through UA by +279%.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The work dynamic with Admiral is excellent, constructive and productive. Constant communication and feedback through weekly meetings allow us to review strategy, make data-driven decisions and act quickly. Admiral Media is very involved with our roadmap as a company and constantly seeks to generate value. Their good energy, disposition and new proposals make us constantly look for improvements. We share the same business culture, which makes working together very pleasant.

What was your primary form of communication with Admiral Media?

In-Person Meeting

What did you find most impressive or unique about this company?

All members of their team are very talented professionals and the diversity of their positions allows them to offer a very complete and high-quality service. The proactivity and constant preparation they carry out has made a big difference in the results obtained; They are always up to date with new developments in the industry and that has allowed us to be more competitive.

Are there any areas for improvement or something Admiral Media could have done differently?

Continuing to experiment and learn is the improvement that everyone should aim to achieve.

BACKGROUND

Please describe your company and position.

I am the Founder & CEO of Brightmind Meditation

Describe what your company does in a single sentence.

Brightmind is your meditation masterclass.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Admiral Media to accomplish?

Achieve positive Return on Ad Spend

SOLUTION

How did you find Admiral Media?

Referral

Why did you select Admiral Media over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Admiral Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Admiral Media was responsible for developing the strategy for paid User Acquisition campaigns, including which channels, optimization strategy, creative, and data analysis.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We mostly looked at Return on Ad Spend.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Admiral Media had excellent project management. After ever meeting, they Slacked me with bullet points of what we talked about and the key action items. They always delivered things on time. They always responded to my needs. For example, when I needed help with my onboarding flow and with app store screenshots, they helped me with both.

What was your primary form of communication with Admiral Media?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Everyone on the Admiral Media team is passionate about the work. That leads to high quality work, delivered on time. I also genuinely enjoyed spending time with the team. People were kind, clear, and a joy to work with. Most importantly, I trusted Admiral's expertise. There's a lot of bad information in the marketing space, and Admiral delivered keen opinions and advice.

Are there any areas for improvement or something Admiral Media could have done differently?

Honestly, no. I couldn't imagine a better collaboration than with Admiral Media.

BACKGROUND

Please describe your company and position.

I am the CEO of Readmio

Describe what your company does in a single sentence.

Readmio is a digital publisher of children's literature enhanced by captivated audio experience.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Admiral Media to accomplish?

• Performance marketing audit
• Setup of the tech stack

SOLUTION

How did you find Admiral Media?

• Online Search
• Via webinar of our tech provider

Why did you select Admiral Media over others?

Referred to me

How many teammates from Admiral Media were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We required experts to check our tracking system and come up with a solution that was able to help us understand how we were investing our money. Pablo helped us achieve our project goal by deep-diving into our structure, doing a few tests, and analyzing data. We had several weekly/bi-weekly meetings to review what we did, the results we got, and the next steps. At the end of the project, we were very happy with what we achieved together.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We were analyzing several KPIs such as Installs, in-app actions, CPI, CPA & SKAN conversion value null rates.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication flow was mainly via email. We are super happy about Admiral Media's responsiveness and how they address our needs.

What was your primary form of communication with Admiral Media?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

How knowledgeable they are and how quickly they respond. Rare combination.

Are there any areas for improvement or something Admiral Media could have done differently?

Nothing I can think of right now.

BACKGROUND

Please describe your company and position.

I am the CEO of A THOUSAND COLIBRIS S.L. (Dana)

Describe what your company does in a single sentence.

Digital solution to improve mental health and wellbeing of women becoming mothers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Admiral Media to accomplish?

• User acquisition and lead generation campaigns
• Marketing performance metrics optimization
• Crafting tailored advertising content

SOLUTION

How did you find Admiral Media?

Referral

Why did you select Admiral Media over others?

• Great culture fit
• Referred to me

How many teammates from Admiral Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Admiral Media was hired to execute a targeted social media advertising campaign focusing on Meta. Their responsibilities included identifying the key demographics, crafting tailored advertising content, optimizing ad performance, and delivering periodic reports. The campaigns boost user acquisition and lead generation specifically for women in their maternity, pregnancy, and postpartum stages.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The campaigns running have been successful. We saw a massive increase in users acquired and retained, with significant boosts in the number of leads generated. The specific strategies deployed by Admiral Media allowed us to reach our c,ore audience effectively and the results far exceeded our expectations. Even when performance was declining, we, together with the team planned action steps to influence the delivery.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The workflow was highly effective. Nearly daily communication on Slack, regular meetings and clear communication ensured that everyone was on the same page. The Admiral Media team (Kevin and Yanina) was responsive, met deadlines, and quickly adapted to any changes or feedback. The use of collaborative tools helped to streamline the process, making the collaboration smooth and productive.

What was your primary form of communication with Admiral Media?

Virtual Meeting

What did you find most impressive or unique about this company?

Their active listening and interest in understanding our challenges, analytical skills, quick reaction and initiative to always bring new alternatives to the table to improve campaign performance and achieve our goals. Their enthusiastic approach makes us feel that we are a team, beyond being clients. Outstanding team!

Are there any areas for improvement or something Admiral Media could have done differently?

Not at the moment. We as a start-up are looking forward to generate more resources to expand the collaboration and to be able to work in a wider scope and achieve more together.

BACKGROUND

Please describe your company and position.

I am the Managing Director of an ecommerce company

Describe what your company does in a single sentence.

Building an omnichannel designer jewelry platform

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Admiral Media to accomplish?

• Drive Paid Social Revenue
• Build brand

SOLUTION

How did you find Admiral Media?

Referral

Why did you select Admiral Media over others?

Referred to me

How many teammates from Admiral Media were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Admiral Media to manage our paid social efforts across Switzerland and Germany. They were tasked with implementing and optimizing performance campaigns to help us increase our return on ad spend (ROAS) and enhance our brand visibility in these geographies.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Since working with Admiral Media and fine-tuning our internal processes, we've seen a steady increase in our ROAS. Furthermore, we’ve generated insights on crafting customized assets for our best-performing placements, to maximize performance.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The workflow was good. Admiral Media is trying to be proactive, communicative, and transparent. Regular meetings and updates kept us well-informed about the progress of the campaigns, and they were always available to answer any questions or address any concerns.

What was your primary form of communication with Admiral Media?

Virtual Meeting

What did you find most impressive or unique about this company?

We highly value Admiral’s flexibility and “client first” mentality. As a fast growing company, our marketing strategy evolves on a daily basis and Admiral has always been flexible enough to facilitate strategy adjustments while providing valuable expert input.

Are there any areas for improvement or something Admiral Media could have done differently?

Improve on target market language skills to serve client needs better.