Addition Advisory

BACKGROUND

Please describe your company and position.

I am the Business Development Manager of Ishango.ai

Describe what your company does in a single sentence.

Ishango.ai provides custom AI and data solutions for global organisations using our flexible remote teams

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addition Advisory to accomplish?

• To generate leads
• To manage the lead generation processes
• To advice on the best approaches to convert leads

SOLUTION

How did you find Addition Advisory?

• Online Search
• Referral

Why did you select Addition Advisory over others?

• Pricing fits our budget
• Good value for cost

How many teammates from Addition Advisory were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The work entails cold email and LinkedIn outreaches. Sourcing and validating potential client details, messaging them, following up and forwarding positive responses to us. They were expected to recommend the appropriate tools to use and contribute to fine-tuning the messages for the campaigns. Key deliverables include sending about 300 messages daily and generating about 5–10 leads weekly

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

About 120 leads were generated in 18 months

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was responsive, time conscious and very communicative. They are also very patient and understanding when there are delays or uncertainties on our side. They are very professional and open with their advice and recommendations. It was a pleasure working with them.

What was your primary form of communication with Addition Advisory?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their professionalism and dedication to delivering on their results

Are there any areas for improvement or something Addition Advisory could have done differently?

Maybe a little improvement in their copywriting will be great

BACKGROUND

Please describe your company and your position there.

I am CEO & Founder of Incode Group.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Addition Advisory, and what were your goals?

Our aim has been to build a separate sales outbound channel to get new potential businesses.

SOLUTION

How did you select this vendor and what were the deciding factors?

We have had a few conversations with the Addition Advisory team regarding starting working in that direction and they have been responsible for email/LinkedIn templates preparation, lead generation work based on our ICP, management email campaigns, and providing analytics, presales activities until we get potential clients for the meetings.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

They built unstoppable email campaigns for us and managed all the processes. We have worked in Europe, US and MENA regions. They have prepared about 38596 verified prospects for us, sent 75385 emails through 3 email accounts, and generated 783 replies and 66 meetings.

How many people from the vendor's team worked with you, and what were their positions?

1 account manager

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

They have discussed the strategy key points with me and all operational moments with our BDM, prepared weekly reports, and checked all the commercial presales moments with us.

Describe their project management style, including communication tools and timeliness.

Addition Advisory team works autonomously, honestly, is always in touch and ready to help at any time.

What did you find most impressive or unique about this company?

They have built an unstoppable sales operations workflow using email campaigns and LinkedIn as additional support to get potential businesses for us.

Are there any areas for improvement or something they could have done differently?

Addition Advisory has submitted a better coverage of account management and shared expertise on how to communicate with the business after demo calls and helped with the commercial offer stage.

BACKGROUND

Please describe your company and your position there.

I'm an owner

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Addition Advisory, and what were your goals?

We need to find new business

SOLUTION

How did you select this vendor and what were the deciding factors?

We had a conversation and decided to test how it will be going.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

They prepared the lead list based on my requirements, created email templates and LinkedIn templates to start the engagement process.

How many people from the vendor's team worked with you, and what were their positions?

2 team guys

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We did testing of email campaigns, open rate was high, no problem with the spam issues

Describe their project management style, including communication tools and timeliness.

It was very positive, straight to point and value-based.

What did you find most impressive or unique about this company?

They sharply and efficiently supported us in every stage.

Are there any areas for improvement or something they could have done differently?

Thinking about improvements to offer more services

BACKGROUND

Please describe your company and your position there.

Payfor is a one-stop Commercial Debt Collection & Outsourced Accounts Receivables service solution. We can collect your commercial debt from anywhere in the world and offer legal support.

Payfor can also support your accounts dept by issuing and chasing invoices very diligently and efficiently. I can Founder / CEO of the company overseeing all collection activity both onboarding new clients and operations.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Addition Advisory?

Payfor hired Addition Advisory to utilise its sales and business development services. In particular, to grow our sales pipeline and manage our outbound sales activity.

What were your goals for this engagement?

Growing our pipeline, setting up email marketing campaigns and increasing our client roster.

SOLUTION

How did you select Addition Advisory?

Addition Advisory are a highly successful and very well known Sales & Business Development specialist within the online tech community. We were introduced to them via other happy customers. We chose them above their competition due to their focused and credible ideas and approach to solving our needs.

Describe the engagement in detail.

The scope of work was sales and business development services.

Describe their billing or cost structure.

We were billed on a basic monthly rate and percentage success fee. We are continuing to use their services ongoing.

What was the team composition?

Addition Advisory are a team of experts, we utilise numerous members of that team to accomplish our goals in different areas of the sales and marketing process.

RESULTS & FEEDBACK

Can you share any outcomes from the engagement that demonstrate progress or success?

70% increase in sales pipeline.

How effective was the workflow between your team and theirs?

Highly effective.

What did you find most impressive about this company?

Awesome people, highly motivated and very credible. The team delivers the targets and generates amazing sales

Are there any areas for improvement?

No

BACKGROUND

Please describe your company and your position there.

I'm a Product Designer who is offering UI/UX and consulting services for clients.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Addition Advisory?

We needed to find new clients and to prepare a sales strategy including email and LinkedIn templates, to start engagement campaigns with US startups.

What were your goals for this project?

Find new long-term projects for design services.

SOLUTION

How did you select Addition Advisory?

When I realized that I needed help with sales I started to look for an experienced salesperson in the IT field. I approached a few people and had intro calls with them but wasn't satisfied.

Then, I approached Igor. He was very structured, open-minded, and helpful from the very first chat. After the intro call where we discussed my current situation, we defined the sales channels and strategy.

Describe the project in detail.

We had sales advisory calls two times a week where we prepared LinkedIn and email sales templates. Also, we discussed strategies and tried different approaches as we wanted to achieve the highest level of effectiveness possible.

What was the team composition?

1 SDR

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We're extremely satisfied with the results as we found several new clients for long-term projects. At the same time, we set up our sales outbound process to make engagement with potential clients faster and scalable.

How effective was the workflow between your team and theirs?

Very good.

What did you find most impressive about this company?

From the very first touch, I was deeply impressed with their expertise and simple but powerful ideas which help to close deals faster and more effectively.

Are there any areas for improvement?

Do not see any.

BACKGROUND

Please describe your company and position.

I am the I am the Founder and CEO at Dewais of Dewais

Describe what your company does in a single sentence.

Dewais provides high-quality outsourcing assistance to startups and businesses all over the globe.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addition Advisory to accomplish?

• leadgeneration
• email+Linkedin outreach templates creation based on target group
• setup and manage email and Linkedin outreach campaigns
• bring new clients

SOLUTION

How did you find Addition Advisory?

From email message

Why did you select Addition Advisory over others?

Strong expertise in IT field

How many teammates from Addition Advisory were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Email + Linkedin outbound marketing for b2b lead generation 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Number of contacts (leads)
• meetings
• revenue generated by the leads

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Right on time with close attention to details.

What was your primary form of communication with Addition Advisory?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were impressed by their personal approach to us and 24/7 support. 

Are there any areas for improvement or something Addition Advisory could have done differently?

Yes

BACKGROUND

Please describe your company and position.

I am the COO of Uplify

Describe what your company does in a single sentence.

Programmatic with influencers

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addition Advisory to accomplish?

• to drive b2b leads

SOLUTION

How did you find Addition Advisory?

Online Search

Why did you select Addition Advisory over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Addition Advisory were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Email outbound marketing for b2b lead generation with enterprises

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Number of contacts (leads)
• meetings
• revenue generated by the leads

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Right on time with close attention to details.

What was your primary form of communication with Addition Advisory?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We're impressed by their personal approach to every client and 24/7 support. 

Are there any areas for improvement or something Addition Advisory could have done differently?

no

BACKGROUND

Please describe your company and position.

I am the General Manager of THINKSOFT

Describe what your company does in a single sentence.

We specialize in custom software creation including mobile development and IT consulting. Our team strives to find the best solutions for you as our customer, which we then turn into reality.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Addition Advisory to accomplish?

Our aim has been to build a separate sales outbound channel to get new potential businesses. They recommend using smart leadgeneration, and email + LinkedIn outreach campaigns.

SOLUTION

How did you find Addition Advisory?

Referral

Why did you select Addition Advisory over others?

Referred to me

How many teammates from Addition Advisory were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

They setup domain and email accounts, and prepared lead-generation strategies and unusual tactics. We set up specific email and LinkedIn outreach campaigns using their recommended software.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They have discussed the strategy key points with me and all operational moments with our BDM, prepared monthly reports, and checked all the commercial presales moments with us.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Addition Advisory team works autonomously, transparently, always in touch, and ready to help us at any time.

What was your primary form of communication with Addition Advisory?

Virtual Meeting

What did you find most impressive or unique about this company?

They have built an unstoppable sales operations workflow using email campaigns and LinkedIn as additional support to get potential businesses for us.

Are there any areas for improvement or something Addition Advisory could have done differently?

There was nothing they needed to improve on.

BACKGROUND

Please describe your company and your position there.

I am CEO and founder of Canadian company Low.3D. We are developing software for 3D industry.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Addition Advisory?

Building sales processes and engagement with the clients.

What were your goals for this project?

Attract new clients and have a new contracts.

SOLUTION

How did you select Addition Advisory?

They have required experience in sales to implement my strategy.

Describe the project in detail.

They did LinkedIn and email campaigns to attract new clients.

What was the team composition?

One sales manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I am very happy with the results of the LinkedIn and email campaigns that they did for us.

How effective was the workflow between your team and theirs?

It was perfect communication.

What did you find most impressive about this company?

They have deep understanding of sales cold engagement strategies and know-how to implement that.

Are there any areas for improvement?

No.