Adam Fard UX Studio

BACKGROUND

Please describe your company and your position there.

I am the CEO of Mesh, an email security company headquartered in Dublin, Ireland.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Adam Fard UX Studio?

We were building an email security platform and we wanted some specialists to help design the UI.

SOLUTION

How did you select this vendor?

We advertised on Upwork and evaluated several options based on their previous work - Adam Fard Studio stood out.

Describe the project in detail and walk through the stages of the project.

Their team arranged discovery calls with our team both collectively and individually. We then mapped out each individual page for which we required a design. They created initial concepts and then shared them with some of our potential clients whom they interviewed. Based on clients feedback, they made adjustments to the concepts. Each week they provided a weekly update and worked closely with us to fine tune.

How many resources from the vendor's team worked with you, and what were their positions?

Three

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our early users have commented on how intuitive our UI is and how easy it is to navigate.

How effective was the workflow between your team and theirs?

It was really good. They were all very responsive and provided us with detailed, weekly updates.

What did you find most impressive or unique about this company?

Their knowledge on UI/UX impressed me most. When we presented our own ideas they were able to advise on why they were good/bad and their explanations made sense. They made it easy for us.

Are there any areas for improvement or something they could have done differently?

No, we were very happy with the outcome and would recommend them.

BACKGROUND

Introduce your business and what you do there.

I was the CTO of a real estate company that provided commission advances to real estate agents.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Adam Fard UX Studio?

We needed help with the UI/UX of the product, as well as some of the marketing.

SOLUTION

What was the scope of their involvement?

In terms of marketing, Adam (Founder) worked on materials for social media ads and presentations, as well as for the product, which was a mobile and web app. The app allowed agents to enter information about the property as well as their banking information. 

The algorithm would then determine the interest rate for the advance. Adam helped with the second iteration of the product. He also helped us design and set up landing pages, as well as flyers.

He helped us understand how the user would interact with the product because we didn’t know exactly what would be the best way to display certain things. He would walk us through and make sure that we were designing the right thing. He also assisted with the wireframes and user stories.

What is the team composition?

We worked directly with Adam.

How did you come to work with Adam Fard UX Studio?

I asked people for recommendations, and someone who had worked with Adam recommended him. I chatted with him, and he seemed great. His rates were affordable for the quality of work he was delivering, which was something we were looking for. The fact that he was in Germany helped to lower the cost.

How much have you invested with them?

Overall, we spent about $20,000 across a 6-month period.

What is the status of this engagement?

We worked with him from June–December 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The quality of the work was really good. We measured the success by asking if we were satisfied with the design and if it made sense and was pleasing to the eye. Additionally, in terms of UX, we wanted to get fewer support calls about how certain things work, and Adam did a great job.

The app was much easier to use and to navigate, and that helped us because the more straightforward the app was to use, the more applications we gathered. 

How did Adam Fard UX Studio perform from a project management standpoint?

Overall communication was really good. We invited him to our Slack channel, and that helped with the asynchronous communication due to the timezone difference. We also set up weekly meetings to walk through the progress. Most of the time, Adam was right on time with the target.

There were only maybe one or two times where he was late within that entire 6-month period. In the beginning, we had smaller projects to test it out, and Adam was great at communicating smaller estimates as we went along. Each time we had a new project, he told us how many hours it would be. 

What did you find most impressive about them?

Adam Fard UX Studio gave us the hands-on feeling of a small shop and the quality and professionalism of a big shop. Adam knew what he was doing and how to structure the project well while keeping that personal touch.

He was very knowledgeable but also relatable and friendly. That was one of the most outstanding things. Secondly, the work was really good, and so were the turnaround times. 

Are there any areas they could improve?

Adam could work on the dominance of his communication. He sometimes hung back in the background, which didn’t make sense because his opinion was the one that probably mattered the most since he’s the expert. Additionally, it would’ve been great to have a project management tool to showcase the project status.

BACKGROUND

Please describe your company and your position there.

Qolo is the payments hub for the new economy. We enable modern fintechs to make payments around the world.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Adam Fard UX Studio?

We needed top UI talent to design our B2B web portal.

What were your goals for this project?

We wanted a combination of strong design and usability.

SOLUTION

How did you select this vendor?

We looked at a number of vendors, and selected based on design capabilities from similar projects.

Describe the project and the services they provided in detail.

Services provided included:

• Wire frames
• Adjustments to flows
• Graphic design
• Layouts
• HTML delivery

What was the team composition?

We had three people engaged from our end - product leadership, technical product, and developer. Adam provided the design/graphics/layout role.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

We are just now rolling the product into production, but demos of it have all been very positive.

How was project management arranged and how effective was it?

We did most of the project management, but all milestones were met from the vendor side.

What did you find most impressive about this company?

The design and flows provided are all very appealing and professional. A B2B portal is many times the only window a client has into your company. We are happy to have this project representing our company.

Are there any areas for improvement?

We were happy with everything.

BACKGROUND

Please describe your company and your position there.

I am the CTO and co founder of a company that offers consulting, custom software solutions and SAAS solutions around the topic of pricing

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Adam Fard UX Studio?

As we had a very challenging UX problem and deep UX expertise inhouse we were looking for an external partner.

What were your goals for this project?

Design a couple of key UX flows and designs for our current Saas solution

SOLUTION

How did you select this vendor?

We were looking for a Berlin based UX studios and talked to five in total. Even though Adam was actually not based in Berlin he was the only one that did understand our problem correctly and made an offer that reflected what we were looking for. Most other vendors included pieces we explicitly wanted to exclude, like product strategy.

Describe the project in detail.

We started with an initial ~4 hour workshop to elaborate on the project and to clarified questions as we shared documentation up front. After the meeting we had an idea were we wanted to go and started a weekly meeting schedule were we reviewed progress.

What was the team composition?

Myself the CTO, our Head of Product and Adam

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The final design are really great and to our expecations. However we are still integrating the designs at this point.

How effective was the workflow between your team and theirs?

Extremely efficient and to the point.

What did you find most impressive about this company?

Understanding our needs and integrating our feedback in his design.

Are there any areas for improvement?

None

BACKGROUND

Please describe your company and your position there.

I'm the co-founder of a community development app. Our product is currently in beta phase.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Adam Fard UX Studio?

Research and design

What were your goals for this project?

We wanted to rebuild our MVP. We had many user complaints, because of the bad usability and because the appearance of the app was not appealing enough. Users didn't understand the navigation or how to find specific features.

SOLUTION

How did you select this vendor?

Referral

Describe the project in detail.

Adam Fard Studio conducted interviews with our board but also with a series of early users and customers. The team did a UX evaluation of our app and gathered inputs from our competitors.

What was the team composition?

2 people worked on our project

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We tested the designs multiple times with our existing and potential users. All the issues we planned to tackle were resolved. Users answered with positive feedback.

How effective was the workflow between your team and theirs?

After the initial workshop, we had a weekly call and follow-up with the team. We followed and collaborated on the designs using Figma.

What did you find most impressive about this company?

They understood our vision. They acquired a vast amount of business knowledge about our industry and product. And finally managed to translate that into a great and smooth user experience.

Are there any areas for improvement?

Not that I'm aware of. It was a pleasure to work with the Studio.

BACKGROUND

Please describe your company and your position there.

I'm the co-founder and CTO of a Fintech / Blockchain platform. We are creating and customizing blockchain payment processing services. We also have partnerships with other vendors and using our portal to sell their solutions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Adam Fard UX Studio?

We had an MVP but wanted to rethink the product and redesign it from scratch. During the investor presentation and beta testing, we noticed many issues with the usability of that MVP. We didn't have any UX or product design expertise and needed a partner to help us with that challenge.

What were your goals for this project?

We wanted to improve the usability and make the product unique. Our customers are tech-savvy but we wanted to stand out from competitors by providing a user-first experience.

SOLUTION

How did you select this vendor?

I read a series of articles from their website and followed their activity on LinkedIn. After a couple of exchange and first introductory call with the team, we decided to work with them. Their approach is different from other agencies we approached.

Describe the project in detail.

We presented our product, early research we did, along with the first feedback and milestones we were planning to hit. Adam Fard Studio conducted a first design sprint with our team. They then tested an early prototype and iterate with another workshop and testing. Unfortunately, we couldn't implement that solution entirely because of some new technical difficulties we were not aware of. The team was reactive and after some quick iterations, they showed us a new solution, which was positively validated during the tests with users. They then work on the visual elements, assets, and specs for our devs.

What was the team composition?

Lead UX Designer, UX Designer and Researcher

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Positive feedback from our beta users and investors. Many important features are now understood.

How effective was the workflow between your team and theirs?

It was very easy to communicate with them. We used email, Slack, Hangouts, and Figma. We were always updated with the progress and had scheduled a weekly call.

What did you find most impressive about this company?

Their expertise. They understand our business, value proposition, and USP. They were incredibly creative and not afraid to try new or uncommon solutions out. The remote communication was also really efficient.

Are there any areas for improvement?

I don't think so. We were very happy with the process and our collaboration.

BACKGROUND

Please describe your company and position.

I am the Chief Operating Officer of Dockyard, Inc.

Describe what your company does in a single sentence.

Computer software

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Adam Fard UX Studio to accomplish?

• UX/UI Design

SOLUTION

How did you find Adam Fard UX Studio?

Clutch Site

Why did you select Adam Fard UX Studio over others?

• High ratings
• Pricing fits our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Adam Fard UX Studio were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Adam Fard exceeded expectations in UI/UX design. Meticulous attention to detail defined our collaboration, ensuring a seamless user experience. Key deliverables included intuitive wireframes, vibrant mockups, and a polished design that perfectly encapsulated our brand vision.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Adam Fard's UI/UX design showcased remarkable progress in user engagement and satisfaction. The project's success is evident in the enhanced user retention and improved conversion rates, demonstrating their innovative and effective design approach.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Adam Fard excelled in project management, ensuring timely delivery of outstanding UI/UX designs. Their responsiveness to our needs was commendable, reflecting a client-centric approach.

What was your primary form of communication with Adam Fard UX Studio?

Email or Messaging App

What did you find most impressive or unique about this company?

Adam Fard's UI/UX design prowess stood out with innovative solutions, seamless user experiences, and a keen understanding of our brand – truly elevating our digital presence.

Are there any areas for improvement or something Adam Fard UX Studio could have done differently?

Adam Fard UX Studio exceeded our expectations. Their innovative UI/UX designs elevated our project. While flawless in execution, fostering more proactive client communication could enhance the overall experience.

BACKGROUND

Please describe your company and position.

I am the Director & Co-Founder of Digital Gravity

Describe what your company does in a single sentence.

Adam Fard UX Studio transformed our digital experience with impeccable UX/UI design. Their team's creativity and dedication exceeded expectations. We highly recommend them for elevating user interactions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Adam Fard UX Studio to accomplish?

• UX/UI Design

SOLUTION

How did you find Adam Fard UX Studio?

Clutch Site

Why did you select Adam Fard UX Studio over others?

• Pricing fit our budget
• Good value for cost

How many teammates from Adam Fard UX Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Adam Fard UX Studio delivered an exceptional UX/UI design, transforming our digital experience. The scope covered comprehensive user research, wireframing, and prototyping. Key deliverables included a user-centric interface, intuitive navigation, and seamless interactions. Adam's expertise elevated our project, ensuring a top-notch design that exceeded expectations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Adam Fard's UX/UI expertise played a transformative role in our project. User engagement saw a significant boost, with a 25 increase in app retention and a 20 boost in conversion rates. His intuitive designs delivered measurable success, making our collaboration truly invaluable.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Adam Fard UX Studio demonstrated impeccable project management. Deliveries were prompt, showcasing a commitment to timelines. Their responsiveness to our needs was exceptional, ensuring a smooth and collaborative design process.

What was your primary form of communication with Adam Fard UX Studio?

Email or Messaging App

What did you find most impressive or unique about this company?

Adam Fard UX Studio exceeded expectations! Their innovative approach to UX/UI design stood out. From seamless navigation to visually striking interfaces, they transformed our user experience. Exceptional creativity and a keen eye for detail make them a top choice!

Are there any areas for improvement or something Adam Fard UX Studio could have done differently?

Adam Fard UX Studio delivered a commendable UX/UI design. Their creativity and attention to detail shine through. While the overall experience was positive, exploring more diverse design concepts could enhance future projects. Overall, a valuable collaboration!

BACKGROUND

Please describe your company and position.

 I am the General Manager of a construction company 

Describe what your company does in a single sentence.

Construction, We provide the perfect place to make the adventure of your dreams come true. Our custom park model RVs are built to give you a comfortable home.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Adam Fard UX Studio to accomplish?

• To create a user-friendly and visually appealing website that showcases our products and services.

SOLUTION

How did you find Adam Fard UX Studio?

• Online Search
• Google

Why did you select Adam Fard UX Studio over others?

• High ratings
• Good value for cost
• Company values aligned

How many teammates from Adam Fard UX Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Adam Fard UX Studio worked with us to implement an exceptional user experience on their website. The team provided user research, user interface design, and user experience strategy. Deliverables included wireframes, mood boards, clickable prototypes, and high-fidelity mockups to enhance the overall user experience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The redesign of the website led to an increase in user engagement resulting in a 60% increase in site visits

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Adam Fard UX Studio delivered items on time and responded promptly to our needs. They were also flexible in their approach and adjusted deadlines based on our needs also.

What was your primary form of communication with Adam Fard UX Studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their attention to detail and quality work were impressive, making our website stand out amongst its competitors.

Are there any areas for improvement or something Adam Fard UX Studio could have done differently?

Their attention to detail and quality work were impressive, making our website stand out amongst its competitors.

BACKGROUND

Please describe your company and position.

 I am the CEO at Autopilot Workflow Solution of an information technology company 

Describe what your company does in a single sentence.

Information Technology & Services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Adam Fard UX Studio to accomplish?

• Our company hired Adam Fard UX Studio to redesign our user interface, improve our user experience, and increase the overall usability of our workflow solution.

SOLUTION

How did you find Adam Fard UX Studio?

Online Search

Why did you select Adam Fard UX Studio over others?

• Good value for cost
• Company values aligned

How many teammates from Adam Fard UX Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Adam Fard Studio conducted user research, created wireframes, and designed a new user interface that aligned with our brand identity. They also provided us with a style guide and design assets for future use.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our customer satisfaction ratings improved by 20% and our user retention rate increased by 15%.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Adam Fard Studio managed the project efficiently and delivered all items on time. They were responsive to our needs and concerns throughout the process.

What was your primary form of communication with Adam Fard UX Studio?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their attention to detail and ability to understand our business needs stand out to us. They went above and beyond to deliver a high-quality product.

Are there any areas for improvement or something Adam Fard UX Studio could have done differently?

We were satisfied with the outcome of the project and could not think of anything they could have done differently.