10turtle

BACKGROUND

Please describe your company and position.

I am the CSO and Co-Founder

Describe what your company does in a single sentence.

End-to-end AI movie making platform.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 10turtle to accomplish?

• Pitch Deck
• Website overhaul

SOLUTION

How did you find 10turtle?

Online Search

Why did you select 10turtle over others?

• Good value for cost
• Best compared to 4 other candidates

Describe the scope of work in detail. Please include a summary of key deliverables.

1. Pitch deck redesign
2. Full Website design & development
3. Additional enhancements

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable Outcomes & Success Indicators from the Project While the project was primarily qualitative (visual transformation and brand elevation for an early-stage startup), several clear, measurable outcomes demonstrate strong progress and success:

1. Project Growth & Scope Expansion Started with a small paid test milestone for 3–4 slides. Expanded significantly into a full 31-slide pitch deck redesign + complete website redesign & development. Client added extra work (additional slides, pricing page/chart, gradient implementations) even late in the project. This demonstrates high client satisfaction — they repeatedly chose to invest more with 10turtle.

2. Client Feedback & Approval Metrics Internal praise (direct quotes from correspondence): “Easily one of the best initial versions we’ve seen.” “Really strong first pass.” “Huge upgrade from the original.” “Looks wonderful overall… we are very happy.” “We really love the work.” All milestones were fully approved and paid without dispute. Contract ended positively on good terms, with the client publishing the site and continuing to use/maintain the deliverables.

3. Delivery & Launch Success Pitch Deck: Delivered fully editable .pptx with custom slide masters. Used for investor and studio presentations (target: Disney, Netflix, Apple executives). Website: Successfully launched (live and active as of April 2026). Replaced the older, “noisy” site. Implemented clean brand consolidation as the primary face. Full multi-page site (Homepage, How It Works, Demos, Pricing, Blog, Podcast, Press, Career, etc.) with responsive design, CMS, forms, and SEO foundations. Performance improvements: Page speed and SEO optimizations were completed and noted as significantly improved.

4. Strategic & Brand Impact Simplified and clarified the brand story. Created a consistent premium visual system (cinematic purple palette, typography, layouts) now used across pitch materials and digital presence. Enabled self-sufficiency: Client received tutorials, custom slide masters, and CMS guidance for ongoing updates.

5. Relationship & Long-term Value Evolved from a one-off design gig into a trusted design partner. Client expressed interest in future work (e.g., app dark mode) and provided strong testimonial material. Positive post-project outreach was well-received.

Summary: The project achieved full delivery, successful public launch, significant scope growth, 100% payment approval, and clear brand elevation. The strongest measurable proof of success is the client’s willingness to expand the budget multiple times and the live, professional website + pitch deck now representing company to investors and prospects. These outcomes reflect high-quality execution, strong collaboration, and tangible progress in company’s professional presentation.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

10turtle demonstrated excellent project management throughout the engagement. They were highly organized, proactive, communicative, and client-focused — which is especially impressive given the iterative nature of the project and multiple stakeholders involved.

Project Management Style
Structured & Transparent: They broke the work into clear phases and milestones, provided regular progress updates (often unprompted), and shared partial deliverables for early feedback. This allowed us to stay aligned without surprises.
Proactive Communication: Frequent status updates, Loom video walkthroughs explaining design decisions, and clarifying questions whenever something was ambiguous. They consistently summarized feedback before implementing changes.
Organized Revision Process: Consolidated all feedback (from multiple team members and advisors) and addressed it systematically. They asked smart follow-up questions when needed instead of guessing.
Self-Sufficiency Focus: Created helpful resources like step-by-step tutorial videos (for CMS, gradients, forms, etc.) so we could maintain the site independently after handover.

Delivery Timeliness
Generally strong and reliable.
The initial pitch deck test was delivered on time within the 48-hour window.
Full pitch deck was promised within 24–36 hours after approval and they delivered a substantial first pass (17 slides) right on the agreed milestone date.
Website design and development phases were delivered in clear stages with regular updates, even during holiday periods.
There were a few minor delays on their end (mostly around major festivals like Holi), but they communicated these clearly and always caught up quickly.
Overall, they consistently met or came very close to the timelines they proposed, especially considering our own slower feedback cycles due to travel, holidays, and team reviews. 

Responsiveness to Our Needs
Outstanding. They were exceptionally patient with our early-stage startup reality — we were often slow to review drafts or provided feedback in batches from multiple people.
Adapted quickly to changing requirements (e.g., adding new pages like Press, Career, Pricing, and “How It Works”; incorporating advisor notes; multiple revisions to tables and charts). Highly flexible and solution-oriented. When we changed direction or added scope, they accommodated it smoothly without resistance.
Responsive in chat, even on weekends in some cases, while remaining professional.
Took ownership: If something wasn’t clear, they asked targeted questions rather than waiting or making assumptions.

Summary: 10turtle ran the project in a very professional, calm, and organized manner. They delivered high-quality work on time (or with clear communication when slight adjustments were needed), responded excellently to feedback, and made the entire process feel collaborative and low-stress for us. Their project management style built significant trust, which is why we kept expanding the scope with them.

Highly recommended for clients who value clear communication and reliable execution.

What was your primary form of communication with 10turtle?

Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive thing about working with 10turtle (Jigna and her team) was the combination of premium creative talent and exceptionally professional project management — something that’s rare to find together, especially at this level.

What stood out most:

1. True Strategic Partnership (Not Just Execution) They didn’t just “make things look nice.” They actively helped us simplify and clarify our brand story. Our original materials were somewhat fragmented and noisy; 10turtle brought a clear, cohesive narrative and visual system that made our AI filmmaking platform feel executive-ready and cinematic. This strategic thinking elevated the entire project beyond pure design.

2. Outstanding Communication & Transparency
-Regular, proactive progress updates (even when we were slow to respond).
-Extremely helpful Loom video walkthroughs explaining their design decisions.
-Clear Loom tutorials teaching us how to manage the site ourselves afterward.
-Smart clarifying questions whenever feedback was ambiguous — they rarely made assumptions.

3. Remarkable Patience and Flexibility
As an early-stage startup, we often reviewed things slowly (multiple founders + advisors, holidays, travel). They handled this with impressive calm and professionalism, never pushing or complaining, while still delivering high-quality work.

4. Consistency & Attention to Detail The visual system they created for the pitch deck carried perfectly into the full website. Everything felt part of one unified, premium brand — typography, colors, layouts, photo treatment, and tone. Even small elements like gradient text and hover effects were thoughtfully executed.

5. Ability to Scale Seamlessly What started as a small $50 test task for a few slides turned into a full pitch deck + complete website redesign because the quality was so strong. They handled the expanding scope gracefully and maintained the same high standard throughout. 

Unique Quality:
10turtle felt like an extension of our team rather than a typical freelancer or agency. They combine high-end design sensibility with the reliability, organization, and client-focused mindset you’d expect from a top-tier studio. We were genuinely impressed by how well they understood our vision and translated it into polished, professional deliverables that we’re proud to present to investors and studio executives.

Bottom line: They are one of the best design partners we’ve worked with. Highly recommended.

Are there any areas for improvement or something 10turtle could have done differently?

Overall, the project was handled very well. However, for the sake of a balanced and honest assessment, here are the areas where we felt there was room for improvement:

1. Post-Launch Handover & Self-Sufficiency Could Have Been Stronger
-While they provided several Loom tutorials, we still encountered several small issues after going live (gradient text not easy to replicate, certain elements breaking on mobile, form configurations, etc.).
-A more comprehensive final handover document or a recorded walkthrough of the full Wix editor (key pages, custom CSS locations, how to properly duplicate elements, etc.) would have saved us time troubleshooting.

2. Technical Implementation Details on Wix
-Some advanced effects (especially gradient text and certain layouts) relied on custom CSS that wasn’t always intuitive for us to maintain or duplicate.
-A couple of features (like the pricing comparison table) required multiple revisions after launch because the initial versions used premium Wix apps with ads or weren’t fully editable.

3. Minor Timeliness & Communication Gaps
-There were occasional delays in responses, particularly around festivals/holidays. While they communicated these, slightly more proactive notice would have helped us plan better.
-A few times we had to remind them about specific requests (e.g., certain pages or small fixes), whereas earlier in the project the updates were more frequent and anticipatory.

4. Small Polish Items
-Some images appeared blurry on the live site (we had to replace them ourselves). A few content elements (blog posts, social links, exact FAQ answers) needed our direct involvement to complete, even though we expected them to be fully migrated.

Summary – Balanced View
These points are relatively minor in the grand scheme of the project. None of them were deal-breakers, and the final quality of the deliverables remained high. Most of the issues stemmed from the complexity of Wix as a platform and our own slow feedback cycles rather than major shortcomings on their side.

Recommendation for 10turtle:
For future projects, they could further strengthen the final handover phase with a clear maintenance guide and perhaps offer a short “knowledge transfer” call after launch. This would make the transition even smoother for non-technical clients.

Despite these notes, we were still very satisfied with the overall work and would consider working with them again. The strengths (design quality, strategic thinking, and professionalism) far outweighed these improvement areas.

BACKGROUND

Please describe your company and position.

I am the Founder and Board Chair

Describe what your company does in a single sentence.

We make food products for teh Ethiopian market and beyond

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 10turtle to accomplish?

• Develop a clear and scalable packaging system for our food brand
• Create packaging that stands out on retail shelves in Ethiopia
• Deliver production-ready packaging files

SOLUTION

How did you find 10turtle?

Upwork

Why did you select 10turtle over others?

• High ratings
• Great culture fit

How many teammates from 10turtle were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

10Turtle was engaged to develop a packaging design system for a new consumer packaged food product. The scope included packaging concept development, creation of a scalable design architecture for multiple SKUs, refinement of visual hierarchy and messaging, and delivery of production-ready packaging files and mockups for manufacturing.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project delivered a scalable packaging system, production-ready packaging files, and visual mockups for retail presentation. The design framework now allows us to efficiently extend the packaging across additional SKUs while maintaining brand consistency.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project was well managed overall. The team structured the work in clear stages, beginning with concept exploration and then moving into refinement and finalization of the selected design direction. Key deliverables were shared on schedule, and communication throughout the process was consistent and organized.

They were responsive to feedback and open to iteration, while also providing clear design rationale to guide decisions. This balance of collaboration and design leadership made the process efficient and helped ensure we arrived at a strong final result.

What was your primary form of communication with 10turtle?

Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their strategic approach to packaging design. Rather than focusing only on visual aesthetics, they considered how the packaging would function in a real retail environment, including shelf visibility, clarity of messaging, and scalability across multiple SKUs. They were also able to translate feedback effectively while maintaining a clear design rationale, which helped keep the process focused and productive. Their ability to think in terms of systems, not just a single package design, was particularly valuable for a growing brand.

Are there any areas for improvement or something 10turtle could have done differently?

Overall we had a very positive experience, and can't pinpoint anything that could've gone better.

BACKGROUND

Please describe your company and position.

I am the Owner of Giftoria

Describe what your company does in a single sentence.

Online Gift Shop

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 10turtle to accomplish?

• We hired 10turtle to support us with website design and creative execution, with the goal of building a clean, professional, and well-structured online presence that clearly communicates our brand and business objectives.

SOLUTION

How did you find 10turtle?

Online Search

Why did you select 10turtle over others?

Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work included end-to-end website design and creative support. 10turtle was responsible for translating our ideas and requirements into a clear, structured website layout, while ensuring the design aligned with our brand direction and business goals.

Key deliverables included website design planning, page structure and layout design, visual styling, and implementation support to ensure the final outcome was both user-friendly and visually cohesive. Throughout the process, 10turtle also provided guidance on design decisions, usability considerations, and overall consistency across the site.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project resulted in a fully launched, professionally designed website that clearly reflects our brand and business direction. Compared to our previous setup, the new site is more structured, easier to navigate, and significantly more consistent in terms of visual identity and layout.

From a practical perspective, the clearer page structure and improved user flow have made it easier to communicate our offerings and support ongoing business activities. Internally, the team also benefited from a more organised and scalable website framework, which allows for easier updates and future expansion.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

10turtle demonstrated strong project management throughout the engagement. Timelines were clearly communicated from the beginning, and key milestones and deliverables were consistently met on time.

Communication was organised and responsive, making it easy to provide feedback and discuss updates as the project progressed. They were attentive to our needs, open to adjustments, and proactive in offering solutions when questions or changes arose.

What was your primary form of communication with 10turtle?

Email or Messaging App

What did you find most impressive or unique about this company?

What stands out most about 10turtle is their ability to balance creativity with practical, business-focused thinking. They didn’t just execute design tasks, but took the time to understand the purpose behind each decision and how it would support long-term goals.

Are there any areas for improvement or something 10turtle could have done differently?

No

BACKGROUND

Please describe your company and position.

I am the Owner of Louvenir Photography

Describe what your company does in a single sentence.

Wedding Photography

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 10turtle to accomplish?

• Design and Copy

SOLUTION

How did you find 10turtle?

Online Search

Why did you select 10turtle over others?

• High ratings
• Company values aligned

How many teammates from 10turtle were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Working with 10turtle was a great experience and very much worth the investment. They helped refine my copywriting and design, and brought my vision to life through a polished PDF guide that now serves as a lead generator for my business.

Before working together, I had ideas but no real structure, both in presentation and in how my brand message was coming across. The final result feels aligned, intentional, and much more representative of the type of clients we want to attract. The aesthetic and messaging now work together instead of competing.

What made the process stand out was the thoughtful approach, the time saved, and the level of guidance throughout. 10turtle was strategic and creative while staying true to my vision, listened carefully to what I needed, and delivered prompt, professional results.

I’d highly recommend 10turtle to anyone who wants to confidently delegate their design and copy ideas to a team that can bring them to life with ease, while also refining the brand to speak clearly to the right audience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Working with 10turtle was a great experience and very much worth the investment. They helped refine my copywriting and design, and brought my vision to life through a polished PDF guide that now serves as a lead generator for my business.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were timely and delivered excellent results all aligned with my vision for the project.

What was your primary form of communication with 10turtle?

Email or Messaging App

What did you find most impressive or unique about this company?

The promptness in understanding what I needed and the care in ensuring the results were consistent with our existing brand style.

Are there any areas for improvement or something 10turtle could have done differently?

None that come to mind at this time.

BACKGROUND

Introduce your business and what you do there.

Zooq is a social discovery app that helps people connect in real time based on shared interests and nearby locations.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 10turtle?

We hired 10turtle to handle end-to-end software development for Zooq.

SOLUTION

What was the scope of their involvement?

10turtle built a scalable backend, smooth user experience, and stable core features for our launch-ready app. The team handled end-to-end app development, including backend, frontend, and real-time features. They developed user authentication, real-time messaging, geolocation-based matching, in-app notifications, and a smooth onboarding flow tailored to Zooq’s unique concept.

What is the team composition?

We worked closely with about 3–4 people from the 10turtle team throughout the project.

How did you come to work with 10turtle?

 I chose 10turtle because they quickly grasped our vision and had a solid track record building early-stage tech products efficiently.

How much have you invested with them?

We spent approximately $19,000 on the project.

What is the status of this engagement?

We worked together from March–June 2023.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We were able to go from MVP to a working beta pretty smoothly. Early users responded well, and most stuck around. The overall feedback on the experience was solid. During the beta phase, we saw a 40% user retention rate in the first week, and over 50% of users completed key actions like profile setup and first interactions, which were solid early indicators for us. Users found the app smooth and easy to use — many said it felt like a finished product, not a beta.

How did 10turtle perform from a project management standpoint?

10turtle was organized and responsive throughout the project. Everything was delivered on time, and they were quick to adapt whenever we needed changes. We primarily communicated through regular video calls and occasional emails for updates and feedback.

What did you find most impressive about them?

10turtle’s ability to understand our vision and turn it into something functional without overcomplicating the process really stood out.

Are there any areas they could improve?

The experience was smooth overall. If anything, a bit more post-launch support would’ve made it even better.

BACKGROUND

Introduce your business and what you do there.

I’m the global sales head at Minimalist Moon, a graphic and UI/UX design agency. We create custom, visually impactful designs for brands, offering tailored solutions for clients ranging from startups to major companies like TEDx and LinkedIn.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 10turtle?

We needed a brand identity that felt premium and minimal and visually spoke to our values. We wanted it to stand out in a growing wellness market.

SOLUTION

What was the scope of work done by 10turtle?

10turtle handled our full branding, including the logo, colors, typography, packaging mockups, and a brand deck we use for both retail and investor outreach.

What is the team composition?

We worked with a small team of three people from 10turtle, including a designer, a brand strategist, and a project lead.

How did you come to work with 10turtle?

We found 10turtle through an online search. We chose them because their clean and thoughtful design approach matched exactly what we needed for our branding.

How much have you invested with them?

We spent around $12,500.

What is the status of this engagement?

We worked together from September–October 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since launching the new branding, we’ve seen stronger engagement on social media, better time-on-site metrics, and increased interest from wholesale partners. Social engagement rose by 35%, time on site increased by 22%, and we got three new wholesale inquiries in the first month post-launch.

How did 10turtle perform from a project management standpoint?

Their project management was smooth and reliable. They hit every milestone right on time and were quick to respond anytime we needed adjustments or feedback.

What did you find most impressive about them?

10turtle’s ability to turn abstract ideas into a clear and elegant brand identity really stood out. They just got us from the start.

Are there any areas they could improve?

Honestly, there wasn’t much they could improve on. Maybe a bit more detail in the brand usage guidelines, but overall, everything was solid.

BACKGROUND

Introduce your business and what you do there.

I’m the brand manager at PARSOLUTION, a creative agency that helps businesses grow through strategic branding, digital design, and smart marketing solutions.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 10turtle?

We needed a clean, professional website that clearly communicated what we do and made it easy for clients to understand our services and get in touch.

SOLUTION

What was the scope of work?

10turtle handled the full website design and development. The team structured the layout, built each section, added animations, and ensured everything worked smoothly across all devices. 10turtle focused on creating a clean homepage, clear service pages, and a smooth contact form. The team also added subtle animations and ensured everything looked professional and worked well on mobile.

What is the team composition?

About 3–4 people were involved from the 10turtle team throughout the project.

How did you come to work with 10turtle?

We came across 10turtle’s work while exploring agencies online. Their past projects felt sharp and modern, aligning with the website experience we had in mind.

How much have you invested with them?

We spent around $10,000 on the project.

What is the status of this engagement?

We worked together from February–March 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After launching the new site, we saw better engagement, clearer navigation, and a noticeable improvement in how professionally our brand was perceived online. Our average session duration increased by about 30%, and we noticed users exploring more pages per visit especially on our services and case study sections. The bounce rate also dropped significantly, around 25%, which was a clear sign that users were engaging more with the content and navigation flow.

How did 10turtle perform from a project management standpoint?

10turtle was organized and responsive, delivering everything on time. Communication was smooth throughout, which made the whole process easy to manage.

What did you find most impressive about them?

Their ability to truly understand our brand and turn that into a clean, thoughtful digital experience stood out. The work never felt generic or rushed.

Are there any areas they could improve?

Honestly, the process was smooth overall. If anything, a bit more regular progress updates would’ve made things even better.

BACKGROUND

Introduce your business and what you do there.

I'm the brand manager at Wibes, a modern co-working space designed to give freelancers, startups, and teams a focused yet creative environment to work, meet, and grow.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 10turtle?

We hired 10turtle to help us build a clean, modern brand identity that would set Wibes apart in the co-working space market.

SOLUTION

What was the scope of their involvement?

10turtle helped us with everything from the logo to the full brand look. They delivered a sleek logo, a versatile black-and-white color palette, and clean typography that captured the modern, minimal vibe we were going for.

What is the team composition?

There were around 3–4 people from the 10turtle team involved throughout the project.

How did you come to work with 10turtle?

We chose 10turtle because they came recommended, and after seeing their past work, we felt confident they’d get the look and feel we wanted for Wibes.

How much have you invested with them?

We spent approximately $15,000 on the project.

What is the status of this engagement?

We worked together in January 2024.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The brand identity felt instantly clearer and more polished. Our space looks more decisive, and we’ve had positive feedback from new clients who mention the branding specifically. We’ve definitely seen an uptick in walk-ins and inquiries since launching the new branding. A few new clients even mentioned they found us more appealing because of the fresh, professional look. We saw about a 30–40% rise in walk-ins and inquiries after the rebrand; the new look really helped us stand out.

How did 10turtle perform from a project management standpoint?

10turtle’s project management was smooth. They were quick to respond, open to feedback, and delivered everything on time without needing a push. Our main communication was through emails and video calls to go over feedback and updates.

What did you find most impressive about them?

Their ability to understand our brand vision so quickly and turn it into a clean, impactful identity really stood out. It felt like they just got us from the start.

Are there any areas they could improve?

Honestly, everything went smoothly. Maybe just a bit more support on post-delivery usage would’ve been helpful.

BACKGROUND

Please describe your company and position.

 I am the Owner of a retail company 

Describe what your company does in a single sentence.

An emerging coastal lifestyle apparel brand inspired by authentic boating traditions and life on the water. Our products feature original nautical designs that combine classic maritime style with a relaxed, timeless feel. We're currently developing our first collection of premium, comfortable apparel, beginning with our signature T-shirt featuring our brand's tagline, “No Ropes on Boats.” Our goal is to build a recognizable lifestyle brand that celebrates boating culture, coastal living, and the stories that connect generations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 10turtle to accomplish?

• I hired Atka at 10turtle to help bring my vision to life by creating a distinctive, professional brand identity. I wanted more than just a logo. My goal was to develop a timeless, authentic nautical brand that reflected the boating lifestyle while standing apart from typical coastal apparel companies. This included refining our logo, incorporating meaningful nautical elements, and establishing a cohesive visual identity that could grow with the business. It was especially important to work with someone who understood the story behind the brand and could translate that vision into a design that felt both personal and commercially appealing.

SOLUTION

How did you find 10turtle?

Online Search

Why did you select 10turtle over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

10turtle was hired to develop a professional and distinctive visual brand identity, a coastal lifestyle apparel company inspired by authentic boating traditions and life on the water. The scope of work included developing and refining our primary logo, creating our signature rope-script lettering, and incorporating authentic nautical elements, including our cleat-and-line design. Atka focused on ensuring the artwork was visually appealing, technically accurate, and reflective of the story and meaning behind the brand. Key deliverables included our primary brand logo, refined nautical artwork, and supporting visual identity elements designed for use across apparel, marketing materials, and future brand applications. Throughout the project, Atka presented creative concepts, incorporated feedback, and made thoughtful revisions to achieve the look and feel I envisioned. Her attention to detail and understanding of the long-term direction helped establish a strong visual foundation for the brand as we prepare to launch our first apparel collection.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The biggest outcome was transforming my original vision into a professional, recognizable brand identity that I could confidently move forward with. We successfully developed and refined our signature rope-script logo and authentic nautical artwork, creating a cohesive visual foundation for the company. One of the most tangible results was being able to move from the design phase into actual product development. We used the completed branding to prepare our first apparel designs and move forward with printing samples of our signature T-shirts. Although is still in its pre-launch stage, the project achieved its primary objective of establishing a distinctive brand identity that can be used consistently across apparel, marketing, and future collections. It was a significant milestone in turning a business concept into a real product and brand.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Atka was wonderful to work with throughout the entire project. She was professional, organized, communicative, and genuinely invested in bringing my vision to life. She consistently met deadlines, kept me informed throughout the design process, and was always responsive to my questions and feedback. What I appreciated most was her patience and attention to detail. I had a very specific vision, and she took the time to understand not only what I wanted visually, but also the meaning and story behind the brand. She welcomed feedback, offered thoughtful recommendations, and was always willing to make adjustments, even to the smallest details. The entire process felt collaborative rather than transactional. I always felt that she genuinely cared about getting the design right, not just completing the project. Her reliability, professionalism, and dedication made her a pleasure to work with.

What was your primary form of communication with 10turtle?

Email or Messaging App

What did you find most impressive or unique about this company?

What impressed me most about Atka was her ability to truly understand the vision and meaning behind my brand. From the beginning, I felt like she saw us as more than just another logo design project. She understood that I was trying to build something meaningful, with a personal story and a long-term vision. Her creativity, attention to detail, and understanding of authentic nautical design really stood out. She didn't just take my ideas and turn them into artwork. She offered thoughtful suggestions, considered how the designs would work as the brand grows, and genuinely cared about getting every detail right. What made the experience especially unique was how personally invested she seemed in the success of the brand. It felt like I was working with a creative partner who cared as much as I did, rather than someone simply completing a job. That level of dedication is something I truly appreciated.

Are there any areas for improvement or something 10turtle could have done differently?

I honestly can't think of anything significant I would have wanted done differently. Atka was patient, responsive, and genuinely committed to making sure I was happy with the final designs. I had a very specific vision, and she was always willing to work through the details with me. The experience was collaborative, professional, and enjoyable from start to finish. I would absolutely work with her again as we continues to grow.

BACKGROUND

Please describe your company and position.

I aman executive at Self

Describe what your company does in a single sentence.

Private enterprise creating books for children. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire 10turtle to accomplish?

• Major illustration scenes for custom children’s book
• Cover illustration and formatting.
• All other illustrations and formatting for book

SOLUTION

How did you find 10turtle?

Online Search

Why did you select 10turtle over others?

• High ratings
• Great culture fit

How many teammates from 10turtle were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

10turtle are providing detailed illustrations for 2 custom print books. They were provided the storyline and asked to design illustrations to match the story to bring the book to life. 
the key deliverables was to make sure the illustrations reflected the brief of the characters in the book and the scenery especially the scenes describing birds/animals and landscape of a certain country. 10turtle have delivered this timeously and with good feedback, making necessary adjustments where required.  

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Project was divided into milestones. Only when each milestone was approved do they move onto the next one. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team at 10turtle delivered on time. Took feedback well and made adjustments where necessary. Good detailed communication where they needed further clarity on the illustrations. 

What was your primary form of communication with 10turtle?

Email or Messaging App

What did you find most impressive or unique about this company?

Start up business with women is major bonus for me and the cultural fit and professionalism was very important. 

Are there any areas for improvement or something 10turtle could have done differently?

None that I can think of.