Dan Scalco is the founder and director of marketing at Digitalux, a full-service digital marketing company located in Hoboken, New Jersey. He is an SEO, web design, and conversion optimization expert, with experience marketing products and services globally (B2B and B2C). When not helping clients, Dan writes for Inc, Entrepreneur, Business.com, and the Huffington Post. You can connect with him via Twitter, LinkedIn, and Facebook.