Veza Digital

BACKGROUND

Introduce your business and what you do there.

I’m the VP of MHCare Medical, one of the largest health solutions providers in Canada. We’re the primary personal protective equipment supplier across the nation.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Veza Digital?

We were a new business and didn’t have any digital presence, so we were looking for a digital marketing agency that could very quickly develop an e-commerce website for us.

SOLUTION

What was the scope of their involvement?

Veza Digital built our site using Webflow. First, they researched our company and our industry to help them with the development process.

After they finished the website, they started working on SEO. Specifically, they write and publish weekly blog posts for us. Our in-house team now manages the website, but Veza Digital continues to provide web support as needed.

What is the team composition?

Our main point of contact is the account manager, who would communicate our needs to the team working in the background. 

If needed, we also interface directly with their web developers, graphic designers, and content writers.

How did you come to work with Veza Digital?

Veza Digital was referred to us, so we researched them and thought they would be a good fit.

How much have you invested with them?

We’ve spent about $50,000 CAD (approximately $40,000 USD).

What is the status of this engagement?

The project started in May 2020, and it’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We’re very impressed with the team — it took them only five days to help us establish an e-commerce presence. We’ve gone from being nonexistent to being one of the highest-ranking companies when users input specific keywords on Google.

We have a good amount of site traffic, and we’re getting a lot of sales from our online store. It’s all thanks to their efforts to drive traffic to our site.

How did Veza Digital perform from a project management standpoint?

Their project management is pretty impressive. Veza Digital has gone above and beyond and adhered to our stringent timelines. 

We have weekly progress meetings via Google Meet where we talk about the project plan. The Veza Digital team guides us with each step of the way, which we appreciate.

During those meetings, they give us very detailed reports. Hence, we always know which teammate is in charge of a task, when they’ll start working on it, and when they’ll finish. 

In terms of tools, we use ClickUp, Trello, and Google Drive. We also communicate through phone calls, text messages, and email.

What did you find most impressive about them?

Veza Digital is professional, diligent, and knowledgeable. They aren’t just in it for the money, but they actually care about the results and want to be part of our success.

Additionally, the team keeps us very well informed — we never have to guess what they’re doing and when they’ll come back to us. If Veza Digital promises to deliver by a specific time, they do it. In fact, they even surpass their deadlines and usually finish early.

Are there any areas they could improve?

I don’t have any constructive feedback — they’re an expert team that does phenomenal work in every aspect of the engagement. 

I’ve worked with several digital marketing agencies in the past, but after working with Veza Digital, I probably won’t ever work with anyone else.

Do you have any advice for potential customers?

Have an in-depth discovery phase at the beginning of the project. This will help the team understand your business and your industry, and the rest of the process will be easy.

Overall, I highly recommend them.

BACKGROUND

Please describe your company and your position there.

I'm a Digital Marketing Manager for BibliU, an edtech startup that provides a Learning Enablement platform to universities, colleges and academic institutions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Veza Digital, and what were your goals?

Our company site was in need of a visual update, along with creation of landing page templates for future use.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched online for a few different agencies with experience in specifically working within Webflow and would be able to complete the project quickly.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had a brief kickoff meeting to talk over what we needed, the timeline and the deliverables for the project. We received the designs via Figma ahead of schedule, which was great. Once we gave feedback, those changes were implemented quickly.

How many people from the vendor's team worked with you, and what were their positions?

There were about 4 or 5 people that were part of the core team working with us. They ranged from project managers, to account managers, to designers and developers.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The designs turned out great and the team was very communicative during the project.

Describe their project management style, including communication tools and timeliness.

The team was great to work with! Communication was always clear and direct and the team was easy to get in touch with. Deliverables were completed on time or earlier, and the team was proactive in all of their communications with us.

What did you find most impressive or unique about this company?

The team was outstanding to work with and very receptive to any feedback we had. They were able to work with us to create designs that reflected our brand.

Are there any areas for improvement or something they could have done differently?

None. It was a pleasure to work with the Veza Digital team!

BACKGROUND

Introduce your business and what you do there.

I’m the president of Diamond Architectural Openings, and we deal with architectural doors and hardwood. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Veza Digital?

We needed help in developing a software program. 

SOLUTION

What was the scope of their involvement?

Veza is helping us create software that allows our customers to purchase our products online. The user just needs to fill up forms, and they will immediately receive a quote — the whole sales process is done through that platform. The software is going to be built into our website, and it’ll also be available as a module on a desktop. 

Through Miro, we shared information about our industry with Veza’s team. Right away, they caught on and proceeded with the development. Aside from the development, they’re also doing the software’s UI/UX design. 

Vezo’s development is ongoing, but we’re looking to launch around December 2021–January 2022. 

What is the team composition?

We’re working with a project manager, a design consultant, and a coder. 

How did you come to work with Veza Digital?

Somebody recommended Veza to me. I interviewed them, and we discussed the project. They gave a quote, and we proceeded from there. 

How much have you invested with them?

We’ve spent around $50,000 so far.

What is the status of this engagement?

We started working together in August 2021, and it’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

The software drives our business forward as it allows us to be more efficient with our customers. Everything has been going well from what I’m seeing.

How did Veza Digital perform from a project management standpoint?

Veza’s communication is great. It’s difficult for them to hit deadlines because we constantly change details, but they’re great partners overall. 

What did you find most impressive about them?

Their communication and understanding of the project set them apart. 

Are there any areas they could improve?

It’s difficult to understand another company’s business processes, so I can’t really speak on that. 

Do you have any advice for potential customers?

Lay your project out at the very beginning. Detail your expectations so they can understand. 

BACKGROUND

Please describe your company and your position there.

I'm the owner of a video production company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Veza Digital, and what were your goals?

Our team was growing and we needed additional help with our marketing and building specific campaigns and web pages. The Veza team has been outstanding in stepping up, learning our business and providing solutions that are really moving the needle for us and getting us immediate results.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched for digital marketing agencies that had the reputation the skills set and impressive online presence. We met with a few other agencies and none of them made me feel as confident as the Veza team. They've since provided even more than our original scope of work.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

The team helped us create a step-by-step funnel flow for a specific campaign. From inception to final delivery, they delivered. Each person on the team has specific talents and they worked together in a very quick and efficient manner to get us what we needed in terms of funnel design, email copy, landing page, ad creatives and more.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with an account manager, web developer, ad specialist etc.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our email campaigns continue to be the most successful we've had and the landing page has the highest conversions we've had.

How effective was the workflow between your team and theirs?

I'm very particular about workflow and organization to prevent overwhelm and they have nailed this!

What did you find most impressive or unique about this company?

So far they know everything about everything when it comes to web development, conversions, sales funnels, ad campaigns and management, copy writing and all things marketing.

Are there any areas for improvement or something they could have done differently?

Can't think of anything at this time.

BACKGROUND

Please describe your company and your position there.

I am the Founder of Tom C Wren Ltd; a Business Coaching & Consultancy firm that enables B2B tech firms to grow/leverage their full market potential

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Veza Digital, and what were your goals?

We had a basic website that wasn't converting and very inconsistent digital strategy and direction across the business. I personally was also too deep in many delivery parts of the business and we were not growing at the rates we wanted. I first hired Veza to:

1. Revamp the website and
2. Consult/advise with my total digital marketing strategy. I ended up taking on more of their services after realizing their extensive suite, in particular leveraging their VA/outsourcing piece
3. Hiring VA(s) to remove me from delivery work

SOLUTION

How did you select this vendor and what were the deciding factors?

I've used higher-end suppliers from Upwork and similar sites, but never overly impressed. I've also worked with a couple of specific agencies. I came across Veza through a friend and after a comprehensive deep-dive into my business with their direction, I realised they could offer really the fuller picture for me. Price and timelines were also very reasonable and so it became a no-brainer.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had a kick-off meeting with the Founder, the Web team and my Account Manager. They lead me through a deep-dive of my business and took particular note of my challenges and goals. I forget the software they used but on my end we've implemented; Webflow for the website Hubspot for the CRM, fully integrated to the site + email Slack for communication

How many people from the vendor's team worked with you, and what were their positions?

5-6 in total: The Founder Personal Account Manager Web Design Manager Customer Success Manager + 1 or 2 others who've been there in support, sharing updates, etc. too

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

There are numerous aspects that I've benefited from, including some tangible elements and many non-tangible elements too; Website traffic is way up from the previous, out-dated Clickfunnels site. I receive frequent comments about the site being very 'clean' and nice to the eye. My eBook they designed has been distributed and well-received by my niche. The VA team they've helped me build via their partner has been huge for me; I've probably cut delivery work by 10-15 hours every week, and I've been able to take on more work with a fraction of the sales cost/delivery as before.

Describe their project management style, including communication tools and timeliness.

From the start I knew they were focused on me and my business, rather than selling a particular product/service (they have an extensive range so I guess they have free-roam to support the entire business). They've been really quick to respond to pretty much every need of mine. Everything just works. Their onboarding/ongoing check-in team is world-class, and I've been quizzing them about how I build the same (which they've helped me with)

What did you find most impressive or unique about this company?

I got what I paid for in terms of the specific outcomes (website, integration, tooling, etc.) but more than that, they've trained me, advised me, help me see opportunities elsewhere in my business, shared with me how they've built their very impressive team and so on. The specific outcomes are good. The full value I've received is great!

Are there any areas for improvement or something they could have done differently?

The project got a bit stuck in the middle and the site live launch was delayed - but purely down to me, and they were extremely accommodating (and patient!) to help me get what was needed to launch the site properly. I have no complaints or any suggestions as to what they should do differently - they've been ace!

BACKGROUND

Please describe your company and your position there.

I'm the owner and founder of a mobile app subscription that partners venues with locals for specials on drinks.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Veza Digital, and what were your goals?

We needed a digital firm to steer the shipon email marketing and strategy. Eventually we realized that our website needed an overhaul and they took the lead on that as well.

SOLUTION

How did you select this vendor and what were the deciding factors?

I searched online and found them. They were quick to respond and setup a time to talk and I was ready to hire them before the call had ended.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

They shared their full plan for the month included metrics and expectations. They fully setup my LinkedIn Sales Navigator leads as well as HubSpot. I was given a certain amount of emails I could expect to be getting sent as well as an expected number of leads, both of which were met.

How many resources from the vendor's team worked with you, and what were their positions?

I work with a Project Success manager that gives me an end of the week review and next steps...Stefan who runs Veza...Jamal, the project director who has been my main POC, as well as Julian, who works more with the tech and website part.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The email marketing was a tedious lift and they did everything they could to make it work, including split testing. While the numbers didn't reach my expectation, I don't think that had anything to do with their execution, which was great. It is just a very specific niche that is hard to do outreach.

How effective was the workflow between your team and theirs?

Their workflow is awesome. We use several communication platforms and I've never not been able to get in contact with someone or wait for a long time to get a response. This is one of their best qualities -- accessibility.

What did you find most impressive or unique about this company?

They understand customer service. They've given me several discounts that they definitely didn't have to, but they understand the project as well as everything not having to be cut and dry. Although technically they fulfilled their obligation contractually, they understood that I haven't gotten the results I want yet and were willing to cut a few things out of my budget in order to make up for that while still helping me figure out a way to reach our goals.

Are there any areas for improvement or something they could have done differently?

Not really. Maybe help a little more with website creative, but they weren't responsible for that. I'm just being picky at this point.

BACKGROUND

Please describe your company and your position there.

We are a web design and marketing agency. I'm a Creative Director with more than a decade of experience, who brings passion for design and strategic thinking to life through some of the world’s greatest brands.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Veza Digital, and what were your goals?

Branding, Website Design, and Website Development

SOLUTION

How did you select this vendor and what were the deciding factors?

We felt that the team shared our vision and genuinely wanted to see us succeed.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Kickoff and ongoing communication

How many people from the vendor's team worked with you, and what were their positions?

7

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Absolute MONEY! Veza Digital was stellar from the get-go. We initially engaged Veza Digital for a website redesign to optimize our online presence which quickly led to other initiatives including rebranding, for which we have received countless compliments.

Describe their project management style, including communication tools and timeliness.

It is one thing to hire a professional vender to create a vision. It is another thing entirely, to hire a team of people who share that vision with you and genuinely want to see it excel. The Veza Digital team WANTS TO SEE YOU EXCEL! If you're looking to work with best of the best these are the guys to go with! They continue to be an integral partner as we grow our presence online.

What did you find most impressive or unique about this company?

Their attention to detail and out-of-the-box thinking are impressive.

Are there any areas for improvement or something they could have done differently?

no

BACKGROUND

Please describe your company and your position there.

I'm the Marketing Executive at a design-centric tech startup specialized in innovating modular wireless motion control kits for filming videos. We're headquartered in Delaware, Us and are currently based in Egypt. Our market is mainly in the US, UK, France, and Germany.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Veza Digital?

We wanted to optimize our social media ads and brand awareness before our launch campaign. We also required SEO to step up our site ranking.

What were your goals for this project?

Increase ROAS and increase our pre orders/sales.

SOLUTION

How did you select Veza Digital?

I searched online for so long for a good digital marketing company that has the expertise of working with a client in the filming/video industry.

Describe the scope of their work in detail.

After we signed up with Veza Digital, we had a couple meetings to discuss what what both sides need from each other. They set up communication channels for faster and better communication and made sure to understand all aspects of our business, starting with what the product does, to who sell it to and why. We've contributed with the direction, copy, design and creatives and they've done the testing and optimization along with consulting on all aspects.

What was the team composition?

About 5 team members are involved with us, not sure who else. They add more team members in contact with us based on our needs, for example, they've added to our slack channel the guy responsible for our ads management once we all realized we needed to be in direct contact with him.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

ROAS increased to 3.8x

How effective was the workflow between your team and theirs?

We use Slack for constant communication and we have a weekly meeting each Monday, with a weekly updates email.

What did you find most impressive about this company?

They're very good at almost everything, from design to SEO and PPC and they tackle problems with 360 solutions.

Are there any areas for improvement?

Communication and speed could be enhanced but quality is above all and we've sure had quality results from Veza Digital.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of FilmGearClub.com. We’re a subscription-based video production rental house. Basically, we’re a modern way of renting gear as opposed to going to pick it up and having to get insurance.

We charge a flat fee for membership each month, which includes discounts for the gear on the daily rental rates. It also includes insurance as well as free pickup and delivery of the gear.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Veza Digital?

Our biggest challenges were branding-related, conversions, and telling a better marketing story through our website.

We also had a challenge with our site’s functionality. Our previous website didn’t have the seamless capabilities for customers to sign up, browse different memberships, or manage their accounts in a way that was predicated on our users. Nothing was custom, it was just this set structure. We turned to Veza Digital to make our website more custom and user-friendly, giving them a one-on-one experience.

SOLUTION

What was the scope of their involvement?

The first part of our engagement involved Veza Digital auditing our former website. They went through very thoroughly and saw where we needed to make some improvements. From there, they came back and presented the best way to redo it.

At that point, we decided to commit. The first step was to update the website and get it ready to go. The project in terms of the website is done, we’ll add features down the road but right now it’s live and ready to go.

Outside of that, we still do some marketing and consulting on a month-to-month basis with Veza Digital. They handle everything for our advertising and have also been helpful with our email marketing; not just on the commercial side, but internally as well.

What is the team composition?

There are five individuals on their team, but I work directly with Stefan (Partner & CMO) and Julian (Partner & Creative Director).

How did you come to work with Veza Digital?

I found them through LinkedIn or Google. We communicated back and forth for a while; the engagement didn’t start right away. Their team was friendly with their time. Ultimately, I chose them because of their expertise. I liked the proof, and they have experience working with other cool companies. It was clear that Stefan is a great mind, and I’m always recruiting talent with skills like his. He was a big selling point for me; I trusted him more than anything.

Additionally, I wanted to work with someone younger. Veza Digital has a lot of experience for their age. We didn’t want a vendor that was older and stuck in their ways. But at that same time, we didn’t want one that was too young without tangible experience. Veza Digital was the sweet spot because they had the youth and real expertise I was looking for.

How much have you invested with them?

We've invested about $12,000.

What is the status of this engagement?

The website project was from October–December 2020. We still engage with Veza Digital for consulting and digital marketing efforts so our partnership is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re big on Google Analytics and track that very often. After the new website launched, we saw over 100% improvement in traffic and signups. Veza Digital over-delivered. I’ve worked with a lot of companies, and they blew me away. Again, they promised me a website, but I didn’t know it’d have that big of an impact on our bottom line in terms of traffic and engagement. I’m very happy, and Veza Digital is really talented.

How did Veza Digital perform from a project management standpoint?

They do an incredible job with project management. They didn’t miss any deadlines, and there were no delays. Any delays were from our end. Our business is tricky and our e-commerce website wasn’t easy. However, with everything from product photos to descriptions, Veza Digital went over and above to make sure we achieved our objectives.

They utilize Google Drive for our project management. That includes Gmail, the calendar, and Google Meet. I felt very confident every step of the way.

What did you find most impressive about them?

They’re consistent. Other marketing and advertising companies I’ve worked with have had a problem of being consistent with what they promise to deliver versus what I actually paid for. With Veza Digital, there was 100% transparency. They told me a price, and I didn’t think we’d get that much. I knew there’d be value but I had no idea we’d be over-compensated. They’ve been consistent across the board.

Are there any areas they could improve?

No, nothing comes to mind. They’ve done a great job.

Do you have any advice for potential customers?

Know exactly what you want. Veza Digital is great at listening. The more confident you are and more research you’ve done on your own, the better. If you don’t know your business, it could be a problem.

BACKGROUND

Introduce your business and what you do there.

I own an online coaching business.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Veza Digital?

I reached out to them to help me set up an online presence to market my new program.

SOLUTION

What was the scope of their involvement?

The team needed to set up a one-page site that would be the storefront for my eight-week transformation program. I also needed to collect emails to build my email list.

They also helped me with web hosting, designing a new email, and setting up my payment process.

What is the team composition?

I believe there were three. Stefan (CEO) was my main point of contact.

How did you come to work with Veza Digital?

I’ve used them in the past for previous websites. I was really happy with the quality of work, so I reached out again.

How much have you invested with them?

I invested $700.

What is the status of this engagement?

We worked together from December 2020–January 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

In the first few weeks, the ROI had already paid for itself. The quality is very good. If I wanted any changes, they listened.

How did Veza Digital perform from a project management standpoint?

All of our communication was virtual. We did some calls through Facebook Messenger. We used Google Drive to share documents. There was sometimes a lag in response because of the time difference. I’m in Canada, and they’re in Europe. But overall, I think it went well.

What did you find most impressive about them?

I was impressed with their turnaround time. I asked if they could have something done within five days, and they delivered. The fact that their team produced something high-quality in a short amount of time was great.

Are there any areas they could improve?

Sometimes, the time change was a challenge. But other than that, nothing.

Do you have any advice for potential customers?

Have a very detailed scope of work available. I think that helps provide clarity to any project. Veza Digital does a very good job.