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UPBrand Packages

St. Louis, MO

UPBranding Example Packages

Branding is not a one-size-fits-all activity. The work required is highly custom to your situation. However, through deep experience in a range of categories we've created sample packages to give you general sense of different types of engagements. Ultimately, the work we do for you will be scaled (along with pricing) to align with your context.

Features	Small $35,000 /total Basic: for small/mid-sized, local companies.	Medium $50,000 /total Deeper dive: for mid/large regional/national firms	Large $85,000 /total Comprehensive starter for national/global brands
Brand Platform
Internal Discovery
Naming
Logo Design
Visual Design Guide	–
Signature Style	–
Audience Profile/s	–
Comprehensive Brand Guidelines	–	–
Package Design	–	–
Messaging Matrix	–	–
Delivery Time	–	–	–

Small $35,000 /total Basic: for small/mid-sized, local companies.
Brand Platform
Internal Discovery
Naming
Logo Design
Visual Design Guide	–
Signature Style	–
Audience Profile/s	–
Comprehensive Brand Guidelines	–
Package Design	–
Messaging Matrix	–
Delivery Time	–

Medium $50,000 /total Deeper dive: for mid/large regional/national firms
Brand Platform
Internal Discovery
Naming
Logo Design
Visual Design Guide
Signature Style
Audience Profile/s
Comprehensive Brand Guidelines	–
Package Design	–
Messaging Matrix	–
Delivery Time	–

Large $85,000 /total Comprehensive starter for national/global brands
Brand Platform
Internal Discovery
Naming
Logo Design
Visual Design Guide
Signature Style
Audience Profile/s
Comprehensive Brand Guidelines
Package Design
Messaging Matrix
Delivery Time	–