A digital agency dedicated to building insightful solutions that give you a competitive edge.
Web & Mobile Development
We develop custom websites and apps built for flexibility and scale on WordPress, Shopify, and BigCommerce.
How you build is almost as important as what you build. And you’re in great hands.
Front-end Development
WordPress Development
Custom Applications
Third-Party Integrations
Memberships & Subscriptions
Mobile Apps
WooCommerce
Shopify
BigCommerce
AI / Chat GPT
CRM Integration
Managed WordPress Hosting
Website Maintenance
Design
From initial research, content strategy, user flows, and blueprinting to full-color prototypes, we craft thoughtful user experiences that reduce friction and spark action.
Good design is the product of clear thinking and meticulous execution. We’re OCD about this stuff.
Branding
User Experience
User Interface
Mobile Experiences
Campaign Creative
Information Architecture
User Journeys
Blueprinting
Interactive Prototyping
Content and Copy
Design Systems
Design-to-Dev Support
Strategy & Consulting
Our name says it all. We think first and define problems. Our intellect and experience are tools at your disposal.
Together, let’s devise the right digital solution for the right problem.
Website Optimization
Website Audits
Product Strategy
Content Strategy
Accessibility
Google Analytics/GA4
AI Strategy
Planning & Requirements
Site Coaching
A/B Testing
Digital Campaigns
We design and deploy content, email, demand-gen, paid-search, and paid-social strategies that convince and convert. And we’ll back it up with comprehensive reporting dashboards and metrics.
Just because you build it, doesn’t mean they’ll come. Let’s turn traffic and impressions into money.
Think It First offers competitive pricing, typically ranging from $19,000 to $200,000 per project. Clients appreciate their value for cost, noting responsive communication, timely delivery, and high-quality work. Many projects focus on website redesigns, with emphasis on modern aesthetics and user experience.
Several clients reported measurable improvements in key business metrics such as lead generation, website traffic, and user engagement following the implementation of Think It First's solutions.
Effective Communication
Effective communication was a recurring theme in positive reviews, with clients appreciating the team's ability to keep them informed and involved throughout the project.
Excellent Design and Development Skills
Many clients commended Think It First for their high-quality design and development work. The websites they created are noted for their modern aesthetics, usability, and responsiveness across devices.
Customization and Personalization
The ability of Think It First to provide customized solutions tailored to the unique needs of each client was frequently mentioned as a key strength.
Effective Project Management
Project management skills were generally well-regarded, with clients noting timely deliveries and clear updates. However, a few reviews mentioned areas for improvement in communication and tracking progress.
Responsive and Collaborative Team
Clients consistently highlighted the responsiveness and collaborative nature of Think It First's team. They were praised for their quick communication and ability to address client needs effectively.
Web Design, Dev & Testing for Consumer Products Company
Featured Review
Custom Software DevelopmentDigital StrategyGraphic DesignLogoOther Digital MarketingUX/UI DesignWeb DesignWeb Development
Confidential
Sep. 2022 - June 2023
4.5
Quality
4.0
Schedule
4.5
Cost
4.0
Willing to Refer
4.5
"Think It First response time has been unmatched by any other vendor."
Aug 7, 2023
Director of Marketing, Consumer Products Company
Anonymous
Consumer Products
East Brunswick, New Jersey
Online Review
Verified
Think it First built a website for a consumer products company using HTML, CSS, and JavaScript. The process included planning, design, development, testing, and QA. Requirements included mobile responsiveness.
The client's new website has more intuitive navigation and has increased the client's organic traffic thanks to its excellent features. Think it First had a great and knowledgeable team that offered quick deliveries and excellent communication. Moreover, their responsiveness was outstanding.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Director of Marketing of a consumer products company
Describe what your company does in a single sentence.
My company designs, engineers and producing battery powered pool cleaners and vacuums for cleaning professionals and home owners.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Think it First to accomplish?
Launch new website
SOLUTION
How did you find Think it First?
Online Search
Referral
Why did you select Think it First over others?
Close to my geographic location
Pricing fit our budget
Referred to me
Company values aligned
How many teammates from Think it First were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
The high-level scope of our new website was to plan, build, test, Q/A, and launch a new website experience that will prove to be superior for the customer when compared to the existing site. We wanted a place where industry pros and consumers alike can engage with content, research products, find local dealer support, and purchase accessories/replacement parts.
UI / UX and technology consulting and strategy and third-party integrations
Leverage website using native design files and product imagery and details currently in-use
Develop working HTML/CSS/JS website to best practices and web standards
Deliver responsive web experience for tablets and mobile device experience and alternative mobile experience, where applicable.
Create a base platform design to allow us to create additional instances of the new theme for use in international markets.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
More intuitive navigation on new website
Increased organic traffic to the website
Searchable Product feature
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Great design team and quick turn around on all projects and request. With their help we have improved our google search results and presentation to the customer. We have depended on them for quite sometime now and we have been doing business with them for several years. Their web design team is very knowledgeable and they always let us know of new updates.
What was your primary form of communication with Think it First?
In-Person Meeting
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
Think It First response time has been unmatched by any other vendor. Whenever we have had an urgent need, they are quick to respond and help deliver a resolution.
Are there any areas for improvement or something Think it First could have done differently?
NA
RATINGS
4.5
Quality
4.0
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
4.0
Value / within estimates
Willing to Refer
4.5
NPS
Website & Logo Redesign for Video Production Company
LogoUX/UI DesignWeb Design
Confidential
Apr. - July 2024
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Think It First operates at the highest level of their industry as an innovative, talented, collaborative team."
Sep 24, 2024
Executive Producer, ElevenO2 Creative
Barry Bross
Media
Woodcliff Lake, New Jersey
1-10 Employees
Online Review
Verified
Think It First redesigned a website and logo for a video production company. The team was responsible for creating a website that meets modern web and usability standards while providing an intuitive UI.
Think It First successfully delivered a new logo and website. The team was responsive and collaborative, addressed the client's needs at every stage, and demonstrated a positive attitude and high levels of innovation and talent. They maintained communication through virtual channels.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Executive Producer of ElevenO2 Creative
Describe what your company does in a single sentence.
ElevenO2 creates, develops, and produces video content for sports, entertaniment, consumer brands and corporate entities.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Think It First to accomplish?
Website redesign
Logo redesign
SOLUTION
How did you find Think It First?
Online Search
Why did you select Think It First over others?
Pricing fit our budget
Great culture fit
Company values aligned
How many teammates from Think It First were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
The goal was to build industry-wide awareness and engagement with a newly created company logo and online experience, highlighting ElevenO2’s deep industry experience and capabilities.
Design and deliver an engaging website that meets modern web and usability standards, offering an intuitive user experience to regional and national users alike.
To create a story that speaks to the user on a deeper, emotional level with a customer-centric.
To develop a responsive website that marries key marketing messages with high-power creative.
To look great, function impeccably across all devices, and “speak” to our audience.
To apply current web standards for usability and navigation.
To create a responsive site that is functional, interactive, and visually pleasing.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
The measureable outcomes were:
The design or our new company logo
The development and launch of our new website.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
The Think It First team were responsive, collaborative, and addressed our needs at every milepost throughout the project.
What was your primary form of communication with Think It First?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
Think It First talked the talk and walked the walk. Think It First operates at the highest level of their industry as an innovative, talented, collaborative team. They were a joy to work with every step of the way.
Are there any areas for improvement or something Think It First could have done differently?
No complaints here :)
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Dev & Digital Marketing for Pharmacy Franchise
Other Digital MarketingWeb DesignWeb Development
$50,000 to $199,999
Nov. 2021 - Ongoing
5.0
Quality
5.0
Schedule
4.5
Cost
5.0
Willing to Refer
5.0
“The team has consistently met deadlines and communicated openly regarding our budget."
Nov 17, 2022
Marketing Manager, Vital Care Infusion Services
Kelly Ward
Healthcare
Nashville, Tennessee
51-200 Employees
Phone Interview
Verified
Think it First has used custom code to build a new WordPress site for a pharmacy franchise. They’ve also been managing the client’s Google Ads, Facebook Ads, and LinkedIn Ads.
Think it First has delivered a functional, professional website, aligned with the client’s requirements. They’ve excelled at designing a modern, engaging site, and their digital marketing efforts have contributed to a 24% increase in leads. The team has communicated openly via phone and email.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the marketing manager at Vital Care Infusion Services; we’re a franchisor of infusion pharmacies.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Think it First?
We initially engaged Think it First to help with our website and digital marketing needs. When our company was acquired, we dedicated our new resources and budget to rebranding with a new logo and color palette. Our website was outdated, and we needed to revamp it to incorporate the new branding, so we partnered with Think it First.
SOLUTION
What was the scope of their involvement?
First, we met with the team to discuss the project scope, build the website’s blueprint, and plan the development phases. We gave Think it First access to our original website and provided them with the new logo, color scheme, and stock images. We were very transparent about wanting a totally different website, so the team designed and built a new WordPress website from scratch with custom code. They were also in charge of writing new website copy.
The new website can be used by both patients and providers to find resources about our services. It’s also a good resource for hospitals and physician’s offices who want to refer their patients. Once they finished building the site, they gave us access to the backend, so we’ve been able to manage the site and add pages as we’ve grown.
Think it First has started helping us generate leads through Google Ads, Facebook Ads, and LinkedIn Ads. They’ve also built landing pages and expanded the functionality of the site as needed.
What is the team composition?
We’ve worked with Joe (Founding Partner), Bradley (Partner & Creative Director), Carolina (Implementation & Project Manager), and a member of the marketing team.
How did you come to work with Think it First?
I wasn’t part of the process, but I believe we found Think it First through a referral.
How much have you invested with them?
We invested $25,000–$35,000 in the initial website build with Think it First. Now, we pay an hourly retainer fee for their services.
What is the status of this engagement?
We started working with Think it First in November 2021, and the partnership is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
Think it First has delivered a website that benefits patients and providers, which has been advantageous for our business. We’ve primarily measured success by looking at lead generation efforts. Since partnering with them, we’ve seen a 24% increase in leads, with no change in our budget. We’ve attributed our improvement in leads to the new landing pages, website content, and digital marketing efforts from Think it First.
How did Think it First perform from a project management standpoint?
I’ve been impressed with Think it First’s process. During the initial build, they did a great job keeping us abreast of progress and preparing us for the website launch. They did the work upfront, which enabled us to launch the site without making alterations. We primarily used monday.com for the website development stage.
The team has consistently met deadlines and communicated openly regarding our budget. They’ve never exceeded the budget without clearing it with us, which we’ve appreciated. Jessica has built a custom excel tracker to manage our daily and monthly spending and view the remaining budget. The tracker has also enabled us to keep track of our impressions, leads, and clicks.
Additionally, they’ve been very responsive and accommodating with regard to our schedules. We’ve used Teams and Zoom for meetings, and phone and email for ad-hoc communication.
What did you find most impressive about them?
I’ve been most impressed with their quality of work. Initially, we thought we’d provide all the website copy, but after letting them take the reins, they did a much better job than we anticipated.
Furthermore, being in the healthcare industry, we didn’t expect to have the most eye-popping site but Think it First has done a great job with the creative aspects. They’ve given us a modern, professional website that functions as requested. The website is clean, legible, and bulletproof; we’ve never had issues with load time or lost leads.
Are there any areas they could improve?
Everyone has areas for improvement, and while their communication was great overall, we faced a hiccup with the launch date. Although the delay was primarily on our end, it lingered longer than expected.
Do you have any advice for potential customers?
I recommend sending Think it First examples of websites to draw on for inspiration and letting them take full creative control.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding, Digital Marketing & Strategy for Catholic College
BrandingDigital StrategyOther Digital MarketingPay Per ClickWeb Development
$50,000 to $199,999
June 2021 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They’re very creative, and their work ethic is strong."
May 12, 2022
VP, Chestnut Hill College
Erin Wooley
Education
Philadelphia, Pennsylvania
51-200 Employees
Phone Interview
Verified
Think it First has developed a communication plan for a Catholic college. The strategy spans web development, SMM, PPC, and branding to support a fundraising campaign and honor their outgoing president.
Thanks to Think it First, the fundraising campaign has exceeded its goal, and the client has seen an increase in their click-through and attendance rates. The team has delivered on time, handling the project and communicating with ease. Moreover, they’re understanding and visionary partners.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the VP for institutional advancement at Chestnut Hill College, a higher education Catholic institution in the Philadelphia area.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Think it First?
First, we needed strategic communication support for our fundraising campaign. The second part was helping us honor and recognize a retiring president after 30 years of service.
SOLUTION
What was the scope of their involvement?
We had an initial discovery phase to understand the scope of the project. We knew we needed communication support, but we weren’t sure what it would look like. As we talked with Think it First about our vision, it became apparent that we needed more than we’d thought. We decided to build a website to support the fundraiser's initiative and honor Sister Carol, our outgoing president.
They’ve done a comprehensive strategic communication plan, which includes new approaches. We’d never done paid social media before, so they did an in-depth analysis of the numbers. Also, they’ve helped us immensely with writing and design aspects, ensuring all the branding and marketing elements are cohesive and distinct throughout the year. Overall, we’ve had all these balls in the air, and Think it First has helped us connect everything and bring it together at a high level.
They’ve built the site on WordPress, and the team manages Twitter, Instagram, LinkedIn, and Facebook. We’ve subcontracted video production through them, and Think it First also develops content and has done logos for us.
What is the team composition?
We have three primary contacts. The first one is Dave (Director of Client Strategy); he’s more on the creative side. Then, there’s a lead web developer and a project manager who’s always on the calls. Additionally, they incorporate members in the areas that they need to.
How did you come to work with Think it First?
Someone recommended them to us. We interviewed three communication firms, but they were the best by far.
How much have you invested with them?
We’ve spent about $120,000.
What is the status of this engagement?
We started working together in June 2021, and our relationship is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We measure success in terms of the projects completed. We’ve made sure to continue raising money and awareness for what we’re doing, but Think it First has exceeded our campaign goals. We’ve exceeded the fundraising goal for the gala and seen an increase in our click-through rate, money, and attendance at events.
Behind the scenes, they’ve completed everything on time. When we started the project, we were very pressed for time, and they pushed hard to meet almost unrealistic deadlines. Moreover, they understood what we were trying to do; we could tell it in their writing style and their ideas.
How did Think it First perform from a project management standpoint?
Project management is good. They’ve taken the timeline and scope off our plate. They manage everything, and we clearly see what they’re doing, when, and by who.
We use Trello and have a Google Meet session every Friday. We also use phone calls, emails, and texts as needed. Overall, they’re always available. Communication is never an issue.
What did you find most impressive about them?
They think outside the box. They’re very creative, and their work ethic is strong. Also, they wish to understand their clients and the message they want to get to their audience.
Are there any areas they could improve?
I don’t have any. It’s been a wonderful experience.
Do you have any advice for potential customers?
Don’t be afraid to let them lead; you hired them to guide you on.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding & Web Design & Dev for Ratings & Reviews Website
BrandingSearch Engine OptimizationWeb DesignWeb Development
$50,000 to $199,999
Mar. - July 2021
5.0
Quality
5.0
Schedule
4.0
Cost
5.0
Willing to Refer
5.0
“Think it First is, without a doubt, the best design and development company I’ve worked with in my 20-year career.”
Feb 4, 2022
CEO, Ratings & Reviews Platform
Anonymous
Research
Philadelphia, Pennsylvania
11-50 Employees
Phone Interview
Verified
Think it First designed and developed a review website’s branding and website. After finalizing the brand, they designed the site’s layout in Adobe XD, optimizing desktop and mobile usability before going live.
The client saw high click-through rates and user retention on the site after launch — Think it First’s work ensured users took the desired site actions. Think it First’s team communicated project steps clearly and managed the project well. They met all deadlines despite frequent project changes.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I am the co-founder and CEO of a third-party review site that writes reviews on different products and services.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Think it First?
Think it First was hired to develop our brand.
SOLUTION
What was the scope of their involvement?
Think it First developed our branding, related materials, and website design. Before they began the creative process, they asked me many questions about our company and how we envisioned standing out from our competitors. Then, they provided us with the logo and color scheme before designing the website layout in Adobe XD.
We optimized the site’s usability on desktop and mobile and created conversion rate optimization tools. Together, we determined how the search function and menus would be used and how each page would interact with our main categories page. Then, we decided how each SEO aspect would work with the other to ensure we were findable on Google and Bing. Finally, they developed and deployed the site.
What is the team composition?
We worked with 3–4 teammates from Think it First, including their lead designer, project manager, developer, and president.
How did you come to work with Think it First?
Think it First was recommended to me by a former coworker who’d had a nice experience working with them. I talked to 2–3 references that I found on LinkedIn, along with three references Think it First provided. Everyone had positive feedback about their work, and so we hired them.
How much have you invested with them?
We invested $50,000–$60,000 with Think it First.
What is the status of this engagement?
Our partnership with Think it First was from March–July 2021.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
As soon as the website launched, we saw a good click-through rate, and users stayed on the site. Think it First really brought their design sensibilities and UX optimization expertise to the table to ensure our users took the actions we needed.
How did Think it First perform from a project management standpoint?
Think it First had good project management and communicated project steps clearly. The president was a part of the project until completion, ensuring everything was running smoothly. They hit our project deadlines, which was impressive considering we made a lot of changes to the project.
What did you find most impressive about them?
Think it First was always open to finding a solution for our challenges. I’ve worked with other agencies and felt that their push back to project ideas was more of a useless rule than a best practice. However, Think it First came to my team with well-researched suggestions but was open to pushback. They were a beautiful blend of pushback and solution-presentation that I hadn’t experienced before in my career. Think it First is, without a doubt, the best design and development company I’ve worked with in my 20-year career. They’re a small, nimble, but effective group of designers.
Are there any areas they could improve?
I can’t think of anything for Think it First to improve.
Do you have any advice for potential customers?
I’d advise my customers to be as open to the entire design experience as possible with Think it First, including answering branding questions. It may set the project timeline back a little, but it’s critical for a high-quality final product.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Design & Development for Chemistry Simulation Company
Web DesignWeb Development
$50,000 to $199,999
June 2021 - Jan. 2022
4.5
Quality
4.5
Schedule
4.5
Cost
5.0
Willing to Refer
4.5
"Think it First did an excellent job and was very professional."
Jan 24, 2022
VP Operational Excellence Solutions, Chemistry Simulation Co
Anonymous
Software
Parsippany, New Jersey
11-50 Employees
Phone Interview
Verified
Think it First modernized a chemistry simulation company's website. The client provided a basic overview and then worked with Think it First to finalize the design in Adobe before developing it in WordPress.
The client's website launched without bugs or gaps in service; the client's customers can now easily access the client's blogs. While the client is pleased with Think it First's work, their project management was weak during most of the project. Their technical support, however, was excellent.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I am the VP of operational excellence solutions of a chemistry simulation company.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Think it First?
We hired Think it First to modernize our web pages because they were very scientific and didn't have any marketing appeal, making it hard for new customers to understand our business.
SOLUTION
What was the scope of their involvement?
Think it First completely regenerated our website and pages and then moved them into a more portable platform. I provided the Think it First team with a basic overview of our firm, and then we worked together to create a site framework using an Adobe toolset. Think it First then turned those into a blueprint and developed the site in WordPress. They integrated blog publishing capabilities and a solutions-driven menu into the site.
Once the site was developed, Think it First set up our hosting service and handled some troubleshooting. Think it First also provided some SEO and digital marketing guidance, but that is something we've mostly worked on in-house.
What is the team composition?
We primarily worked with Bradley (Partner and Creative Director) and Carolina (Implementation and Project Manager). However, several technical teammates rotated in and out.
How did you come to work with Think it First?
We sorted through 15 companies as part of our interview process, and Think it First was referred to our CEO by a colleague.
How much have you invested with them?
We invested $54,000 with Think it First.
What is the status of this engagement?
Our engagement with Think it First was from June 2021–January 2022.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
The website has launched without any major bugs or technical issues; we didn't have any gaps in service during the rollout. Customers now have easy access to our blogs through our website. Overall, I am very pleased with the end product. Think it First did an excellent job and was very professional.
How did Think it First perform from a project management standpoint?
Think it First's project management was the weakest part of our engagement, although it improved over time. Communication on the higher level was good, but our weekly communication wasn't great. Often, my team didn't know what Think it First needed from us to ensure deadlines were met. There were no action item lists to track progress. Think it First utilized various Google tools, including Google Docs, to share information.
What did you find most impressive about them?
Think it First's technical support during the website rollout was excellent. Their team understood our goals and worked to get us to the right place. Their communication was clear and followed up on our needs during that time.
Are there any areas they could improve?
Think it First could've improved their project management and understanding of our budget. They weren't openly familiar with the deliverables of our project: what they were responsible for versus what we were responsible for. In my opinion, that issue can be attributed to their new project manager.
Do you have any advice for potential customers?
I'd advise customers to document the project well to ensure each decision is followed through. It's crucial to have meeting minutes to ensure that there is proof of work.
RATINGS
4.5
Quality
4.5
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
4.5
NPS
Web Design for Spiral Staircase Provider
Custom Software Development
$50,000 to $199,999
June 2021 - Ongoing
5.0
Quality
5.0
Schedule
4.5
Cost
5.0
Willing to Refer
5.0
"The TIF team is always timely in email responses."
Dec 28, 2021
Digital Project Manager, SS Industries
Mary Houlette
Manufacturing
Collegeville, Pennsylvania
51-200 Employees
Online Review
Verified
A spiral staircase provider hired Think it First to update their website after 7 years since it launched. The vendor was hired to develop a WordPress site to increase their organic traffic and conversions.
Think it First has improved the client's bounce rates and conversion rates by 2% and 30%, respectively. The vendor has provided timely responses, as well. The vendor offers full training sessions for their team, so members know where and how to update anything.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the Digital Project Manager for our company and manager all of our digital vendors.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Think it First, and what were your goals?
This website was developed over 7 years ago and had passed through several in house developers. It needed to be updated both on the front end and the back end. We hired Think It First to design and develop a WordPress site for us in order to increase organic traffic and conversions.
SOLUTION
How did you select this vendor and what were the deciding factors?
After a long vetting process of different partners in the area, we talked to TIF based on a recommendation from a team member. We loved their process, their prices, and their past work that we saw.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
The TIF Process is why we were so confident in our choice. The project started with a kick-off meeting and discovery period where we discussed our goals for the new site. From there, the team delivered detailed wireframes and blueprints that gave us detailed insight into what the site would look like. They took all of our needs and objectives and translated them to high converting widgets that allowed us to own majority of our site.
How many people from the vendor's team worked with you, and what were their positions?
We worked with a Project Manager as our main point of contact. From there, we worked with an expert in each category, such as Design, Development, Hosting. We also worked with 2 developers and a Content expert.
RESULTS & FEEDBACK
Can you share any measurable outcomes of the project or general feedback about the deliverables?
After launching the site, we saw improved bounce rate at 2% YoY and Web CVR improved by 30% YoY.
Describe their project management style, including communication tools and timeliness.
We had weekly calls to do formal updates on the project. The TIF team is always timely in email responses. Post launch we used Jira to communicate bugs that needed to be fixed.
What did you find most impressive or unique about this company?
We have complete ownership of the site barring major site development or style changes. They went through a full training session for our team so members knew where and how to update anything.
Are there any areas for improvement or something they could have done differently?
Upon QA and initial launch there were a few bugs to be fixed related to different elements of the site. These were quickly and easily communicated and resolved.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.5
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding, Web Design & Dev for Life Sciences Consulting Firm
BrandingWeb DesignWeb Development
Confidential
Feb. 2020 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Listen to what they say and follow their lead — they know what they’re doing."
Jun 17, 2021
Director, Cofactor Group
Christopher Watson
Consulting
Philadelphia, Pennsylvania
11-50 Employees
Phone Interview
Verified
Think it First has helped design and develop a new WordPress website for a life sciences consulting group. They’ve also updated the brand by designing a new logo and providing some content for the website.
Internal stakeholders feel that the new website has achieved the goal they set and are quite pleased with Think it First’s high-quality work. Their team is very efficient and prompt in their delivery time. The best thing about them is that they’re helpful, attentive, and very easy to work with.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m a director at a partner level at a consulting firm for life sciences companies.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Think it First?
We needed to update our brand and create a new version of our website.
SOLUTION
What was the scope of their involvement?
Initially, Think it First did a logo redesign, and the second step was to agree on the wireframe or outline for the new website. The next step was to build out and refine all the content. Then, we did the design, upload, and activation of that content, which was the last step.
Overall, they provided guidance and managed the whole design and development process, especially in terms of how we should structure the WordPress website and its contents. We didn’t transfer much from the old website; we gave them some contents and they augmented them with a copywriter.
What is the team composition?
Brad (Partner) has been our main contact. He’s been the one that coordinates everything. Joe (Founding Partner) is more like the account manager, and he did some of the early stage stuff, but I wasn’t involved as much. Dave (Digital Strategist) is a copywriter, and then Carolina (Implementation & Project Manager) will be our point of contact moving forward.
How did you come to work with Think it First?
We were looking for somebody in our area. It was pre COVID-19, so we thought we’d be able to work with them more interactively.
We found a couple of firms. We compared the means we had with what they did and just how everybody got along when we met, and we thought Think it First was the best fit for us.
What is the status of this engagement?
We started working with them in the beginning of 2020. There have been several stages of the project, and we’re still working on some changes and a new version. One of the deliverables was done mid-year of last year, and then we’ve recently finished another deliverable in early June 2021.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We’re a consulting firm, so we don’t rely on our website to develop business. Therefore, we don’t have any hard metrics, at least right now. Eventually, we’ll get to the point where maybe we’re going to generate some contacts for this, but I think our goal was to upgrade our presence and make it as good or even better than our competitors’. We’ve definitely achieved that objective, and everybody is really happy with Think it First’s work.
How did Think it First perform from a project management standpoint?
They’ve done a great job. We’re usually the ones that hold things up, but we know when they’re going to do something. When we figured out how to get things properly to them, they were very efficient. We’ve extended some things with our delays in content, but they’ve been good to turn them around in a reasonable amount of time.
What did you find most impressive about them?
For me, the number one thing is that they’re easy to work with. For example, when we kind of spin our wheels a bit, they try to provide solutions. If people don’t like their suggestions, they don’t get insulted, they propose another option. Hence, being easy to work with and productive at the same time is quite helpful.
Also, they’ve done a great job with the site. They designed and developed it in the way we wanted, and the quality of the work was great. Especially in comparison to some other people we’ve worked with in the past. Think it First has given us the quality of a large company with the size of a boutique firm, which is a good combination for me.
Are there any areas they could improve?
I don’t really think they could’ve done anything differently. We’re not the easiest company to work with, and they’ve been pretty helpful. We haven’t had any complaints or issues.
Do you have any advice for potential customers?
Listen to what they say and follow their lead — they know what they’re doing. If somebody hires them for something, there’s obviously an aligned perspective on what they want to accomplish, and Think it First has a good amount of expertise in their area.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Dev & Video Production for Digital Health Consultancy
Other Digital MarketingWeb DesignWeb Development
$50,000 to $199,999
Oct. 2020 - Apr. 2021
4.5
Quality
4.5
Schedule
3.0
Cost
4.0
Willing to Refer
4.0
“They told our company story in a thoughtful and strategic way.”
Apr 26, 2021
Assoc. Principal of Commercialization, Digital Consultancy
Anonymous
Advertising & marketing
Philadelphia, Pennsylvania
11-50 Employees
Phone Interview
Verified
Think it First revamped a digital health consultancy’s website. The team worked on content development, website design, video development, logo creation, website prototyping, and a copy document.
Think it First’s final product pleased internal stakeholders and senior management immensely. While the team’s communication around budget and timeline shifts could use some improvement, Think it First offered excellent strategic insights throughout the engagement.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the associate principal of commercialization at a marketing innovation and digital health consultancy for life sciences clients. We help our clients identify more creative solutions.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Think it First?
We needed to redesign our website.
SOLUTION
What was the scope of their involvement?
Think it First completely revamped our site. Our main deliverables included content development, a copy document, video development, logo creation, website prototyping, and website design. Each milestone was approved by our team after it was completed.
What is the team composition?
We worked with a business development person, a copywriter, a designer, and a project manager.
How did you come to work with Think it First?
They reached out to our boss. We had conversations with six different web developers and got proposals from three of them. Think it First was in our price range and strategically thought about our business holistically.
We knew they’d make a comprehensive site that would fully explain our business. They definitely didn’t have a cookie-cutter approach like other vendors. The team offered the perfect goldilocks ratio of strategy and execution. We decided to go with Think it First from there.
How much have you invested with them?
We spent $55,000.
What is the status of this engagement?
We started working together in October 2020, and we wrapped up in April 2021.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We only launched the site last week, so we don’t have any metrics yet. Internally, the reception from our team and senior leadership were positive Everyone’s blown away by the final result and how the website turned out. Think it First was committed to making sure the website was done right, and it showed in the final product.
How did Think it First perform from a project management standpoint?
Communication was the only area that left something to be desired. There wasn’t proactive communication about the timeline, and it definitely got pushed back. Originally, we planned on a 12-week timeline, and it got extended to a 3–6-month timeline.
What did you find most impressive about them?
They told our company story in a thoughtful and strategic way; It was the strongest part about the engagement.
Are there any areas they could improve?
The budget also increased significantly because of the videos. While we understood that incorporating videos would cost more, there wasn’t a lot of communication about how much longer the process would take. There was a point where I had to push on them to get clear answers about the timeline and budget changed. It ended up being fine, just not ideal.
Do you have any advice for potential customers?
My advice is to trust that the team will do the right thing for your brand and company. Allow them to make creative recommendations to really get the most out of the project. Also, make sure you have clear expectations for timeline and budget from the start; if your budget and timeline are strict, make that known.
RATINGS
4.5
Quality
4.5
Service & Deliverables
Schedule
3.0
On time / deadlines
Cost
4.0
Value / within estimates
Willing to Refer
4.0
NPS
Branding & WordPress Web Design for Finance and HR Co.
BrandingWeb Design
Confidential
Mar. - Oct. 2020
5.0
Quality
5.0
Schedule
4.0
Cost
4.0
Willing to Refer
5.0
“Think it First put in a painstaking amount of effort to ensure that our design was responsive.”
Oct 8, 2020
Sales & Marketing Director, Payday Payroll
Kevin McIntyre
Human Resources
Virginia Beach, Virginia
11-50 Employees
Phone Interview
Verified
To support a large-scale merger, Think it First helped create a unified brand that best represented both companies. They developed a new logo, slogan, marketing collateral, and responsive WordPress site.
Internal and external stakeholders applauded the final site for its new, human feel and functionality. The mobile responsive elements were a particular highlight. Although the project would’ve benefited from more management approaching site launch, the creative process itself was well-thought-out.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the director of sales and marketing for Payday Payroll. We’re a privately-held company that specializes in payroll benefits and HR services for businesses of all sizes.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Think it First?
Recently, as of January 2020, we decided to merge with another company into a single brand. We needed a service provider to unify both businesses under a vision for the future while still respecting each brand’s history.
SOLUTION
What was the scope of their involvement?
Think it First guided us through a merger, creating a new, unified brand. It was a collaborative effort since their team was talented in brand design, but we had to fill in the nuanced information around our industry. Through our combined input, we were able to create a position that stood out among our peers.
Our main goal was to explain our defining value in a very overcrowded market that only seemed to care about a race to the bottom for price. Together, we identified early on that our largest competitor wasn’t any one individual business but rather the misconception that switching benefit providers was always cumbersome.
Think it First rebuilt our brand from the ground up to take the fear out of switching. They created a new logo, slogan, and color palette, which they applied to our marketing materials and WordPress site. This site itself featured a mobile responsive design so that we could target clients on mobile and tablet.
What is the team composition?
I mostly worked with Bradley and Joe (Partners) as well as our account manager.
How did you come to work with Think it First?
Brad and I have been friends for about 10–15 years, and I’ve always admired the work that he’s done at Think it First. He puts a lot of weight into all of his endeavors. When this rebranding task fell on my shoulders, I saw it as an opportunity to work with him. And, quite frankly, I didn’t want to bring in any other firm given how much was at stake.
What is the status of this engagement?
The first part of this project lasted from March–October 2020. With a branding effort of this magnitude, we expect to continue collaborating on ongoing releases and other marketing efforts.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We’ve received nothing but amazing feedback since the site launched. Our leadership, international partners, clients — everyone is just floored by how well-done it is, especially the responsive design elements. The site runs perfectly on mobile devices, and everything is sized appropriately.
That’s a hidden gem that Think it First doesn’t always give themselves the most credit for, and it was an intangible that I didn’t spend enough time selling my superiors on. Think it First put in a painstaking amount of effort to ensure that our design was responsive, and now I expect 80% of our future clients will find us through a mobile search.
How did Think it First perform from a project management standpoint?
The creative process can be hard when you’re asking a group of leaders that’s used to making unilateral decisions to go through a collaborative effort. Our people would go back and forth over the colors, which would sometimes even delay our launch because we couldn’t come to an agreement.
As we got closer to going live, everybody had to make very tough compromises. I realized that I had to increase my ability to manage the project so that we could get everything done in time. If you’re working on a project of this size, you have to stay on top of things. I’d recommend anyone partnering with Think it First to create a spreadsheet of the tasks and changes that need to get done before launch.
What did you find most impressive about them?
Our team isn’t an expert in design. We know what we might like, but we don’t know the theory work behind how our colors will impact our audience. Of course, it’s easy to find creatives who can design our brand but much harder to invest in a partner that legitimately cares about us and how to best reach our targets.
Think it First has given us 100% throughout the process. The team is passionate about their work, and they’ll stand up and speak to their ideas when they know something is right. They won’t die on a hill at the risk of losing a client, but, when they do stand their ground, they have professional, thoughtful reasons for doing so.
As a result, we now have a website that stands out from the competition. They understood that we operate in an industry that’s very cut-and-dry and helped create a brand that has colors, language, and a voice. It was really a process of putting the human element back into our site, which made for such a different experience compared to our competitors.
Are there any areas they could improve?
They have a pretty solid process, but having a stronger type of project management system in place would’ve benefited us.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.0
On time / deadlines
Cost
4.0
Value / within estimates
Willing to Refer
5.0
NPS
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