TATAM Digital

BACKGROUND

Please describe your company and position.

I am the Senior Growth Marketing Manager of Thirty Madison

Describe what your company does in a single sentence.

Thirty Madison is a family of specialized healthcare brands creating exceptional outcomes for all.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire TATAM Digital to accomplish?

• Increase new customer orders via influencer content on YouTube
• Increase new leads
• Launch new influencer-driven marketing acquisition channels

SOLUTION

How did you find TATAM Digital?

Referral

Why did you select TATAM Digital over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from TATAM Digital were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Source creators
• Negotiate fees
• Lead content revision & approvals
• Deliver final assets
• Optimize future months' bookings
• Deliver on sales KPIs

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Tatam drives efficient CACs & dleivers content that outperforms others in-platform

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management skills exceed expectations. 

What was your primary form of communication with TATAM Digital?

Email or Messaging App

What did you find most impressive or unique about this company?

TATAM Digital acts as if they are part of our internal team. They genuinely care about our success and growth.

Are there any areas for improvement or something TATAM Digital could have done differently?

None I can think of.

BACKGROUND

Please describe your company and your position there.

I'm the Head of Growth for a leading meditation app that helps people to reduce stress, sleep well, love and find peace in today's hectic environment.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire TATAM Digital?

We were looking for starting Influencer Marketing in Brazil and Latin America, and we decide to hire TATAM as our local partner.

What were your goals for this project?

Our goal was to generate more brand awareness towards our app but also reach our performance goals (cost per acquisition, in this case).

SOLUTION

How did you select this vendor?

Recommendation from other companies in Berlin.

Describe the scope of their work in detail.

They get our feedback about our goals and expectations about the campaigns, and then they took care of everything: preparing the brief for our influencers, selecting them, preparing the agreement and creating the results reports - everything we need.

What was the team composition?

We have 2 account managers to support our account, an account executive and also access to the founder if needed.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Unfortunately not, as our data is confidential, but we can say that they achieved our goals and we are increasing our budgets due to good performance.

How effective was the workflow between your team and theirs?

Always great - they are quick to reply to our requests and very accessible in case of any urgent matters.

What did you find most impressive about this company?

Their professionalism and support.

Are there any areas for improvement?

At this moment, our work together has been great.