Slide UX

BACKGROUND

Please describe your company and position.

I am the Vice President of Digital Marketing of (a/an) Information technology

Describe what your company does in a single sentence.

Cybersecurity Company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Slide UX to accomplish?

• User Research to get VOC
• Website UI/UX
• Increase Contact Sales Conversion rate

SOLUTION

How did you find Slide UX?

Referral

Why did you select Slide UX over others?

Referred to me

What was the size of Slide UX’s team?

2-5 Employees

What was your primary form of communication with Slide UX?

Virtual Meeting, Email or Messaging App

Describe the scope of work in detail. Please include a summary of key deliverables.

Deliverables & Activities This engagement will last approximately 7 weeks. Each deliverable will include 1 round of iteration. The project will include the following deliverables: Capture Phase

• ● 1-hr Kickoff
• ● 4-hr Stakeholder workshop
• ● Proto-personas
• ● Prioritized possibilities Clarify Phase
• ● Current-state experience map https://docs.google.com/document/d/1Sv-Clza2jxe10TEBTSyvrrl1OaEwCuOTjd5…- Hw/edit 1
• ● Current-state audit
• ● Current-state review of competitors or alternatives
• ● Generative user interviews (8 1-hr sessions, including participant screening, scheduling, incentives and their delivery, live-stream sessions, session recordings, transcripts, session notes, and our analysis of the findings) Concept Phase
• ● 4-hr Prioritization workshop
• ● Future-state experience map
• ● Wireframes for 5 key screens, desktop Throughout
• ● Weekly meetings, plus 5 additional 1-hour meetings, as needed
• ● Notes from all meetings
• ● Project schedule and project schedule updates

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Conversion Rate on Contact Sales Page

Describe their project management. Did they deliver items on time? How did they respond to your needs?

SlideUX uses email and Miro to communicate progress and deliverables for a project. Very responsive to any questions or feddback.

What did you find most impressive or unique about this company?

They take time to understand our business and pain points they are working to address.

Are there any areas for improvement or something {provider_name} could have done differently?

A consolidated rollup of entire project deliverables at the the end of the project would have been beneficial to conveying the overall scope and changes to the organization as a whole.

BACKGROUND

Please describe your company and your position there.

I am a founder of NNOXX and have extensive experience in technology and apps.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Slide UX?

We have a ground breaking wearable that needed an easy to use and approachable mobile application UX for a wide range of users. The app had to connect to our device, convey the meaning of the measurements, get users motivated to come back, and feel intuitive.

SOLUTION

How did you select this vendor?

We have previously worked with Slide UX.

Describe the project in detail and walk through the stages of the project.

The project was to create the UI/UX of a mobile application that connected to a wearable giving brand-new biomarkers, and instructing users how to simply interpret what those biomarkers meant for them. Users would range from young to old, stationary to pro athlete, and be engaging to all.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with a team of 3 - 2 designers and a PM/designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our project was no easy task. From initial discussion, to on-going conflicting ideas, and user study feedback, the requirements would move. We were delighted that the goals of easy and approachable to a heavy scientific fitness and wearable application were achieved.

How effective was the workflow between your team and theirs?

The project status meetings and discussion points were very fluid and beneficial for keeping the project on time.

What did you find most impressive or unique about this company?

Working with Slide UX was like a fluid conversation; our progress made the project a highlight of each week.

Are there any areas for improvement or something they could have done differently?

If anything could be improved, it might be more exploratory pushback to expand the possibilities.

BACKGROUND

Please describe your company and your position there.

I am a business executive leading customer facing experiences engaged by tens of millions of monthly active users.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Slide UX?

Slide UX provides a full range of design services for our team and effectively acts as an outsourced design organization. Their work spans strategy, research, and execution.

SOLUTION

How did you select this vendor?

Slide UX's reputation stands for itself. We saw early success with small projects and quickly asked to soak up as much of their teams talent as we could as we applied them across our organization.

Describe the project in detail and walk through the stages of the project.

Slide UX conducted comprehensive user research for our consumer facing experiences, identifying key audiences and use cases for the team to explore. We then extended their work from research/strategy through to execution.

How many resources from the vendor's team worked with you, and what were their positions?

We've worked with around 10 people total from Slide UX. Roles vary from UX researcher to visual designer and project manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Nearly all of our testing is executed through Slide UX. So, benefits/wins stack in the tens of millions of dollars of annual revenue.

How effective was the workflow between your team and theirs?

Slide UX is a natural extension of our own 100+ person team which works remotely. They use real-time collaborative tools to make remote work engaging and effective.

What did you find most impressive or unique about this company?

Originality of thought, speed+quality of execution (Slide UX knows you don't need to compromise one for the other), and responsiveness

Are there any areas for improvement or something they could have done differently?

None to note.

BACKGROUND

Introduce your business and what you do there.

I’m the digital sales program manager at Centro Inc., a distributor of manufacturing parts, mostly maintenance, repair, and operations supplies. We also focus on solutions to help customers decide what products to purchase to solve complex problems. My role involves working with the online sales team to meet our customers’ needs on the web.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Slide UX?

In March 2022, we had the goal to redo our website and double our business revenue through online sales. We needed a new design for the site, so we engaged Slide UX.

SOLUTION

What was the scope of their involvement?

Slide UX provides us with UX design services. They started with brainstorming sessions to outline user needs and define user personas. The team also talked to people from within our company to avoid making decisions in a vacuum. They looked at the state of our website and mapped out what our alternatives could be. 

We had two different sites, one for brochure marketing and one for e-commerce, and the designs were very disjointed. Slide UX analyzed both sites and recommended a common standard theme for us to have a more representative single brand. As for our specific design requirements, we requested that they find the balance between us selling products and being approachable and human. The goal was for them to include opportunities for our users to access our personable approach. We also requested for them to work with our logo and color scheme. 

They’ve created wireframes and worked on the site’s styling and design guides. The team has given us three options for the design and provided the advantages and disadvantages of each to help us make decisions. Slide UX has worked in an iterative fashion where they show us what they’ve come up with every week, we give them feedback, and then they enact changes. They use Miro boards to present the ideas and then move them over to Figma once they’re approved. 

The team has designed 12 screens for our website. We just signed an agreement for Slide UX to take on another part of the scope we hadn’t originally planned.  

What is the team composition?

We work with a project lead who’s one of Slide UX’s owners, and we also have a project manager and designers on the team. The design team is a mix of senior and junior designers who each have taken on different design elements. In total, we’ve worked with around five teammates from Slide UX. 

How did you come to work with Slide UX?

My boss found Slide UX. I had also worked with them at a previous company. 

How much have you invested with them?

We’ve spent around $120,000.

What is the status of this engagement?

The project started in April 2022, and the engagement is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Slide UX’s design looks like what we had envisioned and aligns with our requirements. The website isn’t live yet because we also bought a new technology platform we’re implementing, so the new site is in development now. I’ve been impressed with the smooth transition from design to development. Slide UX has been able to add details that the development team needs; the designs work because they’re in a language developers understand. Thanks to their work, I’ve watched the designs come to life without issues. 

How did Slide UX perform from a project management standpoint?

They have a great systematic approach to completing a project’s goals. The team has provided a step-by-step and milestone-based project plan. They’ve met the deadlines, and any delays have come from us; we’ve had internal tasks that have taken longer than we’d planned, which have nothing to do with them. Slide UX has also done a good job managing the budget. 

Although I’m managing the project, they’ve provided ongoing project management support. They use Gantt charts for the schedule and Miro boards to walk us through design element presentations. We also use Slack for communication.  

What did you find most impressive about them?

Slide UX has high-quality UI/UX developers with in-depth experience in web design and development. Moreover, they have a very personable and collaborative approach to their design process. The team does a great job of not compromising the design, even in complex situations. I’ve been impressed with how they’ve handled the project. 

Are there any areas they could improve?

Whenever we’ve had challenging personalities join the project, they could have pushed a bit harder before compromising. However, I can’t say I would have pushed either, and that’s the only potential improvement I can think of. 

Do you have any advice for potential customers?

I’d advise being honest and giving Slide UX feedback when they ask. Additionally, make sure to be collaborative and willing to value their expertise. Many clients have thoughts about what looks better from a design standpoint, but sometimes it’s important to put personal preferences aside and be open to everyone’s voice. 

BACKGROUND

Please describe your company and your position there.

I am the Chief Strategy and Security Officer for Security Journey.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Slide UX?

We hired Slide UX to help us perform a UI/UX design review of our platform. We had been designing our features for a few years and needed a professional review.

SOLUTION

How did you select this vendor?

We searched for the best UX providers using online reviews and interviewed multiple vendors.

Describe the project in detail and walk through the stages of the project.

Slide UX conducted an expert review of Security Journey's platform. The goal of this audit was to pull together a prioritized list of updates and actionable recommendations that the development team can begin implementing.

How many resources from the vendor's team worked with you, and what were their positions?

My team worked directly with a project manager, a UI/UX designer, and a senior UI/UX designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The Slide UX team identified a long list of practical and easy-to-understand issues. We were able to address many of these issues within two sprints.

How effective was the workflow between your team and theirs?

Our workflow was excellent. They used Miro as a collaborative board and added their comments and thoughts to the board. We could read the board ourselves and add questions to their comments.

What did you find most impressive or unique about this company?

Their UI/UX skills and eye for design were top-notch. They not only found issues that we could not see but also redesigned two key features in our app, making them both more user-friendly, and simple.

Are there any areas for improvement or something they could have done differently?

Nothing.

BACKGROUND

Please describe your company and your position there.

I am the Director of Product Management for DataScan in Alpharetta, GA

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Slide UX?

We were 10 months into building a new product and our focus was on functionality and architecture. We hired Slide UX to focus specifically on the UI/UX for the new product. Our goal was to have a modern, intuitive application with feature rich user interfaces that provided Excel-like functionality.

SOLUTION

How did you select this vendor?

We created a list of 4 UI/UX vendors and conducted interviews and presentations with each of them. We then selected 2 of the vendors to do deep dive discussions. Ultimately, we selected Slide UX based on their past experience with banking applications and competitive pricing.

Describe the project in detail and walk through the stages of the project.

Slide UX spent the first several weeks reviewing our product, reading the requirements and design documents, and gathering information from our team about the user personas, product functionality, and desired UI outcomes.

Then they created a project plan to focus on the key areas and modules of the product. Slide UX scheduled weekly meetings where they presented their design prototypes and asked our team for feedback. They produced iterations, incorporating our feedback as well as additional design options until arriving at the final version.

How many resources from the vendor's team worked with you, and what were their positions?

Our team worked directly with a lead designer, 2 other designers, and a project manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were very pleased with the designs from their team. In several instances Slide presented new ideas and concepts that we had never considered. Each of these add value to the product.

We have demonstrated the application to several clients and the feedback has been overwhelmingly positive. The UI for this product feels several years ahead of our other solutions. Slide definitely exceeded our expectations and we look forward to working with them in the future on other initiatives.

How effective was the workflow between your team and theirs?

The project manager was easy to work with and provided us frequent updates, tracking action items and deliverables. We conducted all meetings via Zoom, which was very effective. Slide met all of their deliverable dates and the short turnaround time on changes kept our development on track.

What did you find most impressive or unique about this company?

Their team is ultra talented and invested in the solutions they design. I was most impressed by their willingness and ability to understand the product we were building and the demands of the users for the product.

Are there any areas for improvement or something they could have done differently?

No

BACKGROUND

Please describe your company and your position there.

I head product for a privately held media group that owns and operates multiple websites in the financial vertical.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Slide UX?

Several of the websites in our portfolio were overdue for a refresh, so we hired Slide UX to work with our product team and lead the redesigns. Under a retainer contract, we also hired Slide UX to assist with product R&D.

SOLUTION

How did you select this vendor?

In fall 2020, we searched Clutch for the best UX/UI groups across the United States, then narrowed to three. After considering all three, we decided on Slide UX because we felt they were the best fit for our budget, project goals, and culture. This review covers the third project we've run with Slide UX.

Describe the project in detail and walk through the stages of the project.

Several websites in our portfolio have outdated designs. We submit project specs of what we're looking to accomplish, and in a collaborative manner, Slide UX creates designs based on those specs. We then provide feedback, Slide UX makes the appropriate tweaks, and ultimately the designs are wrapped up.

We then take the final designs, develop them in-house, and then work with Slide to further iterate as user data streams. The keyword is collaborative because Slide's designers are incredibly creative and do a terrific job of challenging our thoughts around the product experience. We rely on Slide's designers heavily to provide their expert opinions on web standards, trends, and best practices.

How many resources from the vendor's team worked with you, and what were their positions?

Two UX/UI designers and a project manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The quality of work speaks for itself. This is our third contracted project with Slide UX. We were so pleased with the first two that we felt moving to a retainer arrangement was the best path forward for continued success.

How effective was the workflow between your team and theirs?

Communication is paramount to any project, and Slide UX is consistently on point. We use a mixture of email and Slack for day-to-day communication and Zoom for our regular weekly meetings. When meetings wrap, the latest designs are published to Zeplin for us, making the workflow incredibly efficient since we handle our development in-house.

What did you find most impressive or unique about this company?

Every team member we work with is endlessly passionate about their craft. It makes the working relationship fun and engaging.

Are there any areas for improvement or something they could have done differently?

Not that I can think of. The retainer is still ongoing, and we are cruising along smoothly.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of a startup management company. We help enterprise innovation teams connect with early-stage startups on innovation projects.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Slide UX?

We were looking to redesign the first version of our platform to improve usability based on client needs.

SOLUTION

What was the scope of their involvement?

Slide UX started with a discovery phase to identify our core value propositions. During this time, they go to know our business and our current platform functionality. They divided this information into buckets and supplemented it with the results they gathered during interviews with our clients.

Moving forward, Slide UX’s team created high-level wireframes and provided general directional options to us. Once we chose a direction, they added more pieces and functionalities, as well as integrated feedback from our clients to develop even more specific workflows. UX Slide took three main areas and went deep into them, fleshing them all the way out. 

After that, they skinned the platform based on our choices and created the UX with a beautiful design. We handled backend development internally.

What is the team composition?

We interfaced with two account leads, and there were 5–6 people working under them.

How did you come to work with Slide UX?

Between Clutch and other directories, as well as posts I placed on LinkedIn and other sites, I gathered roughly 20 firms to interview, narrowing it down to a handful of candidates. We chose Slide UX because of reasonable pricing and focus on the B2B SaaS industry.

How much have you invested with them?

We spent around $30,000­–$40,000.

What is the status of this engagement?

We worked together from April 2020–January 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Slide UX worked from what we had and came up with a thoughtful, beautiful new design. It’s a whole separate platform and a whole new way of doing business.

The platform makes our process easier, and it sells itself. We migrated clients from the old platform to the new one, and they love it.

How did Slide UX perform from a project management standpoint?

They demonstrated wireframes over hosted presentations, showing us the reasoning behind their decisions and their attention to detail. We had internal meetings to talk through the points they asked for feedback on and then provided that input to them.

What did you find most impressive about them?

Slide UX was highly passionate about what they signed on to. When they presented to us, they were as enthusiastic and as excited as we were; they couldn’t wait to hear feedback. 

Are there any areas they could improve?

For the last portion of the project, I felt like their turnaround grew longer. I wish it would’ve been as good at the end as it was for the first three-quarters of the project.

Do you have any advice for potential customers?

Keep the momentum going and keep the ball in their court. They take their work seriously and have expectations for their clients to be passionate and quick with turnaround. Also, have a single point of contact to interface with them.

BACKGROUND

Introduce your business and what you do there.

I’m the director of digital marketing at a cybersecurity service company that helps businesses detect and resolve any threats in their environment.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Slide UX?

We hired them to help us with two projects. The first was specifically for UX and the second was to help us with our rebrand.

SOLUTION

What was the scope of their involvement?

Slide UX went through our website and provided detailed UX recommendations based on the current design and navigation. They helped us with best practices. After that initial project, the team helped us to revamp the look and feel of our brand and to create a better website design.

They conducted interviews with internal executives and our sales team to understand our challenges. They also did user research with prospects in the space to help us understand how the users were engaging with the current website. Based on a lot of that feedback and UX best practices, they put forth a plan.

What is the team composition?

My daily interactions were with Megan (Senior Consultant), who served as our project manager, and Brant (Founder & Principal Consultant). They also brought in a content specialist, and we interacted with their designer.

How did you come to work with Slide UX?

My boss had worked with them in the past.

What is the status of this engagement?

We worked with them from April–September 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

On the first project, they made a strong recommendation to change our call to action (CTA) form and we doubled conversion after doing that. It’s much more simplified, which is really good. With the second part of the project, we’re still building out the website. 

How did Slide UX perform from a project management standpoint?

Their project management was really good. Megan was incredibly organized and always kept me updated on the project schedule and the burn rate. I give them high marks.

What did you find most impressive about them?

Their overall approach, which was very user-centric in terms of interviewing, was impressive. They really wanted to understand who our customers and audience were. They really dug into our messaging.

Are there any areas they could improve?

I talked to them about this, and it’s probably more of a personal preference, but I would’ve liked to have had project management tools. There were a lot of emails. Everything was so highly organized and they still did a good job of managing the project without any tools.

Do you have any advice for potential customers?

Set your goals and desires and have those conversations upfront. This will help them understand exactly what you’re trying to do. What set Slide UX apart was that they really wanted to understand our business so that they could custom tailor the designs to deliver a good experience for our customers. 

BACKGROUND

Introduce your business and what you do there.

I’m the CFO and EVP of a software company that provides analytics to various industries.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Slide UX?

We’re developing a new software platform and wanted their expertise to improve our GUI design. They also came up with a new logo for the software itself.

SOLUTION

What was the scope of their involvement?

First, they took the time to understand our product, industry, and customer base. By understanding our platform better, they were able to design various elements of our dashboard, user screens, and administrative screens to make the UX more ideal. It was an iterative process by which they came out with mockups, showing that they understood that they knew what we were looking for.

They also took the time to understood our branding preferences so they could come up with a new logo that appealed to our customer base.

What is the team composition?

We worked with 3–4 people depending on what we were working on. I spoke directly with Tom (Principal Consultant). He was our project manager and handled everything for the project. Darvinder (Associate UX Designer) was our design guru and he came up with the boards for what we were considering. Then we had a third person who developed the logo.

How did you come to work with Slide UX?

We interviewed various companies but selected Slide UX because of their communication, culture, and past experiences. Their culture was similar to ours because they value openness and flexibility. They also showed us some of their previous work and their examples included elements we were looking to implement in our own solution.  

How much have you invested with them?

We spent $81,000.

What is the status of this engagement?

We started working together in July 2020 and we expect to finish within a few weeks.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They were able to hone in on what we were looking for and came up with a logo that was appealing to everybody, including our senior leadership. At the end of the day, the logo they created was ideal for what we wanted.

We’re very happy with the GUI design we produced; they created a clean and easy-to-use UX. We were also able to move further along in our design capabilities.

How did Slide UX perform from a project management standpoint?

They were superb when it came to openness, communication, reports, and managing the project. They responded to emails quickly and always were on time for meetings.

If we had any changes, they were very responsive. For example, the logo development wasn’t a part of our original scope, but they were effectively able to add that to our project description.

Their communication was very effective. One of our developers used Zeplin, which streamlined our collaboration.

What did you find most impressive about them?

The quality of their work really stands out. They’re thorough, communicative, and sensitive to our budget. They didn’t overrun our budget and kept within the limit we set.

They also have a lot of integrity. When they said they would do something, they did it. Overall, they have an excellent culture that makes them easy to partner with.

Are there any areas they could improve?

There was one instance in which one of their developers became very imaginative for a particular screen mockup. It was a very impressive design, but I have no idea how they would have produced it. So, there was a chasm between reality and desire. They could be more pragmatic.

Do you have any advice for potential customers?

Be forthcoming and communicate openly. Slide UX works really hard to understand what their clients are trying to achieve, but they can be more effective if you plan internally.