Seller Interactive

BACKGROUND

Please describe your company and position.

I am the Founder of Mighty Buns

Describe what your company does in a single sentence.

We are a fitness brand in the weightlifting industry representing self-love and inner strength.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Seller Interactive to accomplish?

• Improve my listings and SEO
• Manage my account health better
• Make creatives for my listings

SOLUTION

How did you find Seller Interactive?

Other

Why did you select Seller Interactive over others?

Other

What was the size of Seller Interactive’s team?

2-5 Employees

What was your primary form of communication with Seller Interactive?

Virtual Meeting

Describe the scope of work in detail. Please include a summary of key deliverables.

Creatives editing and copywriting, competitor research analysis, content pages, and brand page updates, campaign optimization, setting up bundles and variations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Projects were finally executed after Mchale and Alexis took over my work. The previous account reps actually weren't that helpful--I wasn't able to schedule meetings with them and kept getting new account reps who needed onboarding on my account over and over again. 

I want to be honest and say that I am sticking with Amazon Seller Interactive because I truly like the team I am working together with now, especially these two. I finally got the support I need, and I'm very happy with their initiative and work.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Some of the team members weren't exactly delivering on time because the team is quite big and a lot of them rely on one another to deliver different deliverables, so I understand when we can't meet deadlines timely. For the most part, I do feel at the very least my account is well taken care of and prioritized. I think that's most important.

What did you find most impressive or unique about this company?

They're driven and have the willingness to take on and look for initiatives that would help my business improve.

Are there any areas for improvement or something Seller Interactive could have done differently?

I personally am a very data-driven person so it would have been nice to have a dashboard to access analytics or a project management tool to organize and coordinate deadlines and communications better across teams. I think it is very redundant for the account reps to reiterate what I say to the rest of the team and if a new account rep gets onboarded, they often are lost once again and don't know what's going on with the account. Also, sometimes messages and information/feedback can easily get lost. 

A project management tool would be great so I can respond to the feedback of other teams more directly or at least messages don't get lost. Right now, we have a better method by using the comments feature on google drive but we also keep storing all the projects, files, docs, and sheets in different folders that I also may not have access to. It would be great to be more centralized.

BACKGROUND

Please describe your company and your position there.

I am the CEO of a Dietary Supplements Company. We specialize in introducing safe and effective premium Dietary Supplements for both Men and Women.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Seller Interactive, and what were your goals?

We hired Seller interactive specifically to optimize our Amazon Listing. Our goal was to increase sales most importantly, and that was accomplished. Other goals to get to the point of increasing sales that were accomplished were optimizing each listing, the graphics and text within them. We also were able to create a brand store with A+ content in a short period of time facing many obstacles. Many goals and gains were made and we look forward to setting more goals and achieving them!

SOLUTION

How did you select this vendor and what were the deciding factors?

Seller Interactive showed up in an email. We have talked and had interviews with many companies like Seller Interactive but none seemed the same. Seller Interactive is different and takes the time to really make sure the goals that are set together are met to the best of their ability. The price is also very reasonable for any company to start with and scale their current business. And I must include that you will get what you paid for. EXCELLENT SERVICE!

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had an initial kick off meeting where we would discuss my business and the current goals we have. From here, a much larger and detailed objective list was created by Seller Interactive and the steps included to how we would go about and accomplish each goal and the estimated time period for each. All I had to do from my end was provide basic content and information for Seller Interactive to work their magic.

We first started off by optimizing the images and text in each listing. Next, we aimed to get those products approved in the brand store and create a brand store from scratch. During this process Amazon ads were being ran to reach new customers and capitalize on new sales. By the end of our objectives we now have optimized amazon listings with beautiful graphics and illustrations within an amazing and easy to use Amazon Brand Store with all A+ content. I believe various technologies were used behind the scenes to create beautiful content and for product research and keyword research.

How many people from the vendor's team worked with you, and what were their positions?

We had one project manager for our main point of contact and worked with at least 2 backend developers and designers behind the scenes to optimize the Amazon text, photos, and keywords and also for advertising within Amazon.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After the listing optimizations and creating a brand store we are noticing a steady increase in sales and customer reach through our amazon ads. It is very noticeable that are sales are only continuing to pick up and the ads are really converting. I believe the updated images and text has made a big improvement for new buyers because of how nice and laid out the information and images are.

Describe their project management style, including communication tools and timeliness.

The project management style was very structured and organized. We used google docs to share any content and approve of any content changes and information. We also used email heavily back and forth multiple times per week and sometimes per day. The response time and getting back to any questions is absolutely amazing - Super fast and professional!

What did you find most impressive or unique about this company?

I enjoyed how interested and motivated they were to really help us reach our goals. They help you set goals and also accomplish these goals. They will keep you motivated and on your toes to provide them with any information that could benefit the listing that they are working on. Truly the best I've ever worked with in any category for company services. They are on their game and I am very thankful to have came across Seller Interactive on my entrepreneurial Journey.

Are there any areas for improvement or something they could have done differently?

Personally, I could not find a flaw in this company that could use any improvement. Each member of Seller Interactive is extremely professional and are experts in which they do. Truly a Unique, Ethical and Great group of induvials that make Seller Interactive such a great company to partner up with!

BACKGROUND

Please describe your company and your position there.

I am the founder of a company that manufactures products designed to help people and pets reduce the risk of tick bites and related illnesses like Lyme disease.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Seller Interactive, and what were your goals?

We were trying to increase sales of our original product on Amazon and introduce 2 new items.

SOLUTION

How did you select this vendor and what were the deciding factors?

We conducted research and evaluated 3 top e-commerce marketing companies. We chose SI due to the feed back, reviews value and experience.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

SI was very thorough in taking us through the process of building our online shop and every step of the process to place ads, SEO, register the brand and listing the items. They are very clear about the time frames and what needs to be done in a step-by-step fashion.

How many resources from the vendor's team worked with you, and what were their positions?

We worked primarily with our team leader and with several team members who excelled in knowledge in their respective categories.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After working with SI, my company experienced the highest grossing revenue month in the 7 year history of the company. Amazon now makes up around 40% of our overall annual revenue

How effective was the workflow between your team and theirs?

SI is extremely responsive. Any time we had a question they replied right away and conducted followup until the issue was resolved.

What did you find most impressive or unique about this company?

They really have a comprehensive understanding of the Amazon processes and get things done effectively

Are there any areas for improvement or something they could have done differently?

I am happy with the service

BACKGROUND

Please describe your company and your position there.

I am the Director of eCommerce in a small online retailer based in the UK. We sell a range of tobacco accessories and house hold goods in multiple markets and sales channels. We have recently entered the North American market focusing mainly on Amazon and website sales for new growth.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Seller Interactive, and what were your goals?

After successfully growing our UK Amazon sales, we launched in the US. However, after 6 months our sales volumes were just not increasing like we had planned and we were being lost in a sea of competition. Seller Interative reached out to me and after a detailed pitch and plan laid out, it was clear we could benefit from their skills.

As a small company we did not have the resources to hire someone full time to work on our Amazon listings and this is where Seller Interactive stepped in. We were skeptical at first, but glad we took the risk. They have completely redesigned and redeployed our Amazon listings and i can safely say, they are now providing good results.

SOLUTION

How did you select Seller Interactive and what were the deciding factors?

After looking at some other vendors, we decided Seller Interactive were hungry for the challenge and showed real vision on where we could take our US sales on Amazon. Their vision was aligned with our own and after working out a fair price, the decision was easy.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

First they set out a detailed road map plan of action for the first 6 months. This was clear and allowed us to see what we were paying for. After a bumpy start with an account manager that left early unfortunately, SI quickly assigned a new manager for us and he has been excellent. They redesigned the images, re rewrote the copy and mapped out a advertising campaign for us.

When all of this was put together, it drives good results.

How many people from the Seller Interactive team worked with you, and what were their positions?

They assigned one account manager who was our daily point of call. He then would work remotely with two to three others from different teams to pull together what was needed to complete steps in the road map.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our sales have doubled month on month for the last 4 months. In the last 6 months we have grown more then the point we thought would be good to aim for when we first started this so that has absolutely exceeded expectations and we look forward to seeing where we can be in another 6 months.

Describe their project management style, including communication tools and timeliness.

Our project is managed completely remotely and to be honest has gone very smoothly. I put this down to our account manager personally, he takes the time to always respond to me on the same day. Communication is very important to us to make sure we are all on the same page, and they do this well. We use Zoom and email to communicate on a daily basis.

What did you find most impressive or unique about this company?

Their in-depth knowledge of the Amazon ecosystem is critical in the project's success. Its not the most user friendly platform for sellers but SI break it down and take the stress away.

Are there any areas for improvement or something they could have done differently?

I would value a service added if they could look at our exisiting products being sold and actively told us which other markets they think would be beneficial to enter. If there are any similar products to what we are selling that they think would be good for us to source and start selling etc. If they did this on top of what they are already doing, I would stay longer with SI and together we all would do more business.

BACKGROUND

Please describe your company and your position there.

I am a Business Development Manager for Food corporation which distributes shelf stable ready to eat Indian Meals.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Seller Interactive, and what were your goals?

We were working with another agency but they were unable to take us up beyond a certain point. We had reached a plateau with them. That is when we decided to hire Seller Interactive to handle our SEO and PPC on Amazon.com. Our goals were to increase brand awareness and make more sales.

SOLUTION

How did you select this vendor and what were the deciding factors?

We searched online and came across them. After that their proposal and price point were the deciding factors.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

SI took care of our listings on Amazon from beginning to end. After which they worked SEO and PPC. The PPC campaign has been ongoing. Besides that they take care of any issues we face with our listings like listings getting hijacked, buy box issues.

How many people from the vendor's team worked with you, and what were their positions?

We have an account manager who we primarily work with and he takes care of all the communications with the other team members.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our sales have consistently shown improvement and our reviews too have increased.

Describe their project management style, including communication tools and timeliness.

We work with the account manager who is very approachable. He communicates what we need to his team and we get the result we want.

What did you find most impressive or unique about this company?

Their follow up and follow through.

Are there any areas for improvement or something they could have done differently?

I can't think of anything that they could have done differently.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and owner of Barr Necessities. We sell cookies, and we are in the consumer packaged goods industry.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Seller Interactive?

We needed a company that could manage our Amazon channel.

SOLUTION

What was the scope of their involvement?

Seller Interactive is entirely in charge of our Amazon channel — they manage our Amazon listings and track all of our orders, inventory, and claims. They’re also in charge of running ad campaigns and promotions on Amazon and tracking which campaigns perform the best so we could make the necessary changes on our other campaigns.

Aside from that, they’ve done an A/B test to see which search words pull up our listings the best. They’ve also given our listings a makeover by uploading new product images and creating new infographics for our products.

What is the team composition?

I’ve worked with two account managers from Seller Interactive.

How did you come to work with Seller Interactive?

Seller Interactive reached out to me to offer their services and to discuss a case study about one of our competitors. I chose them for this project because they’re affordable, experienced, and they work specifically in the food industry, so they already know the margins and the competition in my category.

How much have you invested with them?

We’ve spent around $8,000 so far.

What is the status of this engagement?

We started working together in April 2021, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen an increase in our sales and keyword rankings. Aside from that, the aesthetics of our listings improved significantly, and they’re able to successfully navigate all claims and returns on our Amazon shop.

How did Seller Interactive perform from a project management standpoint?

Seller Interactive has performed well in terms of project management. They’ve been incredibly punctual, timely, and communicative.

We typically communicate through Zoom, email, and phone calls.

What did you find most impressive about them?

I’m most impressed with Seller Interactive’s excellent communication. They're extremely reliable, thorough, and easy to work with. If they can’t help you with something, they’ll direct you to somebody who can. I also appreciate how they treat us as a partner and not just another number.

Are there any areas they could improve?

There’s nothing they could have done better. I’ve been really happy with their support, and I’m really grateful for their help.

Do you have any advice for potential customers?

Make sure to inform them of all your processes and work style.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of ML Delicate Beauty, a skincare company. We sell our products online through Amazon, eBay, and our website.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Seller Interactive?

We needed a company that could help us with our marketing and advertising initiatives.

SOLUTION

What was the scope of their involvement?

We hired Seller Interactive to handle our SEO and PPC work and manage our ad campaigns. They’re primarily responsible for making sure that the keywords that we use on our Amazon product listings are optimized.

Aside from that, they’re also responsible for contacting our customers regarding any issues with our products or with their shipments. They take care of our customer reviews and send emails to our customers to make sure that they’re satisfied with our products.

Seller Interactive also manages the photos on our product listings. I send them pictures of our products and they work on enhancing and editing them so we can use them on our listings.

Additionally, they produce video content, which we use for our marketing initiatives. So far, they’ve produced four videos: one of each of our products and another one that featured all three products. The videos show how the products work as well as some client testimonials clips.

What is the team composition?

There are at least five people from Seller Interactive, including a business account manager and a project manager, with whom we actively interact on a regular basis.

How did you come to work with Seller Interactive?

Seller Interactive reached out to me through LinkedIn.

How much have you invested with them?

We spend around $1,250 every month, excluding their 4% commission from our PPC sales. I’d say we’ve spent somewhere around $9,000-$10,000 so far.

What is the status of this engagement?

We started working together in August 2021, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We’ve seen an increase in our ROI and unit sales per month and an improvement in our organic sales. Our PPC costs are lower as well. 

Overall, our metrics look much better than before, and we’re expecting to see more improvements as we work together.

How did Seller Interactive perform from a project management standpoint?

Seller Interactive has performed well in terms of project management. We have bi-weekly meetings through Google Meet, and they’re always available for meetings upon request.

We primarily communicate through email and phone calls.

What did you find most impressive about them?

We are really impressed with Seller Interactive’s excellent communication skills.

Are there any areas they could improve?

They could benefit more from being more present and engaged in terms of our collaboration.

Do you have any advice for potential customers?

Make sure to try to get to know the team that you’re going to work with before you actually start working with them.

BACKGROUND

Introduce your business and what you do there.

I’m the co-owner of a water filtration manufacturing company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Seller Interactive?

We wanted to adapt and navigate the newer version of Amazon, so we looked for a company that can manage our account.

SOLUTION

What was the scope of their involvement?

Seller Interactive manages our Amazon account so we can continue our growth and extend our reach to prospective customers.

What is the team composition?

My first interaction was with Sheila (Business Development Manager), but I now have an account manager who I talk to on an ongoing basis.

How did you come to work with Seller Interactive?

We came across their company while researching on Google.

How much have you invested with them?

So far, we’ve invested more than $15,000.

What is the status of this engagement?

Our ongoing partnership started in June 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We haven’t been reaching our goal because we’ve been experiencing a global supply chain issue, but that isn’t the fault of Seller Interactive. We’re happy with our partnership, it’s just that our products have run out of stock and there were some price increases.

How did Seller Interactive perform from a project management standpoint?

Seller Interactive is responsive, professional, and courteous when it comes to project management. They’re extremely helpful and highly communicative, and we typically interact through email.

What did you find most impressive about them?

We’re impressed with their ability to deliver results and how they make good on their promises.

Are there any areas they could improve?

We’ve been very happy with their work, but there’s nothing immediate they need to change at the moment.

Do you have any advice for potential customers?

I would advise them to set a commission structure instead of utilizing a flat rate before the engagement.

BACKGROUND

Please describe your company and your position there.

I oversee the sales and marketing of a nutraceutical startup which produces and sells a line of fiber supplements. We launched with e-commerce being our primary sales channel, including Amazon, and have now branched into traditional retail as well.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Seller Interactive?

We were not seeing a strong ROI from our advertising spend on Amazon, and being a small team, had limited time and capacity to grow our Amazon sales. Seller Interactive approached us and provided a proposal to manage our key listings on Amazon and consistently grow sales for each them using a sophisticated system.

SOLUTION

How did you select this vendor?

We did some research on other similar vendors, most of which were not based in Canada. Seller Interative's proposal was the most comprehensive and provided cases that outlined the growth of similar brands they work with on Amazon.

Describe the scope of their work in detail.

SI provided us with a comprehensive onboarding plan which was conducted completely remotely. We were assigned an account manager who oversees all our regular communications and has been manager her team to accomplish our mutually defined goals. They completely optimized our Amazon listings for organic SEO on Amazon, helped to improve our reviews, optimized our creative, and much more.

What was the team composition?

My small team works directly with our account manager at SI, who in turn manager her team of specialists.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

So far we have over doubled our sales on Amazon only a few months in. Based on the results of similar brands they've worked with, we expect to grow our Amazon sales 10x this year with SI.

How effective was the workflow between your team and theirs?

Seamless, we primairly communicate via email and they always respond within the day.

What did you find most impressive about this company?

They are clearly results driven which I fully support. They are able to accomplish things on Amazon that would take my team days to figure out.

Is there any area for improvement or anything that could have been done differently?

N/A

BACKGROUND

Introduce your business and what you do there.

I’m the president of an organic products retailer.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Seller Interactive?

We needed someone to help us improve our sales on Amazon since our resources were very limited.

SOLUTION

What was the scope of their involvement?

Seller Interactive is providing us with their SEO and PPC services to improve our Amazon sales. We started the partnership with an onboarding process and understanding their capabilities.

Once that was done, they started helping us polish our product descriptions, keywords, and marketing materials.

What is the team composition?

We mainly interface with one team member from Seller Interactive.

How did you come to work with Seller Interactive?

We came across their company through LinkedIn and we chose to work with them because of their level of expertise and knowledge on Amazon.

How much have you invested with them?

So far, we’ve spent somewhere between $10,000–$20,000.

What is the status of this engagement?

Our ongoing partnership started in September 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I don’t have any current metrics to share at the moment, but we’ve been really satisfied with the results of their work so far.

How did Seller Interactive perform from a project management standpoint?

They’re highly proactive when it comes to managing our project.

What did you find most impressive about them?

We’re impressed with their detail-oriented approach and excellent customer service.

Are there any areas they could improve?

They’re very hands-on when it comes to the project, so I would just advise them to keep growing and improving their service.

Do you have any advice for potential customers?

I would suggest asking the right questions to understand if Seller Interactive could be the right resource for their needs. Their team is highly transparent and informative, and they always make sure to make the best decisions for our company.