Rosh Digital

BACKGROUND

Introduce your business and what you do there.

I’m the owner of an oil diffuser company. We sell fragrance machines and provide services for companies like clothing stores, car stores, and shopping malls.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rosh Digital?

We hired Rosh Digital for Google promotion, SEO, PPC, and website organization.

SOLUTION

What was the scope of their involvement?

Rosh Digital started by optimizing our website to make it easier to understand. Currently, they enact promotion strategies, including SEO and marketing on Google. We work closely with the team on keyword research; they report results for each of our 300–400 keywords. 

What is the team composition?

We work with 5–6 people from Rosh Digital, including the manager. The team has one person responsible for images and fixing the site and another for all the writing. 

How did you come to work with Rosh Digital?

I got a recommendation from someone who said Rosh Digital had done a good job, so I called them.

How much have you invested with them?

So far, we’ve spent more than $10,000.

What is the status of this engagement?

We started working together around March 2022, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Rosh Digital does an excellent job; our website looks better than before. Since they optimized the site, we've seen a rise in sales, queries, and site traffic. Our customers have said the site is now easier to navigate. Shopping is also easier, so users stay on the site for longer. As for SEO, we've been climbing the ranks on Google search results. Now, I go with what Rosh Digital recommends; whether they tell me we need to fix something, add material, or change pages, I trust them.

How did Rosh Digital perform from a project management standpoint?

They're always there and answer when I call. Since we've worked through the COVID-19 pandemic, we've used Zoom, WhatsApp, and phone calls. We've also been able to meet face to face sometimes. To collaborate, we use Teamwork. 

What did you find most impressive about them?

I appreciate Rosh Digital's patience. They listen to us, and when something isn't working, they're patient in fixing it, which is very important. Overall, we get a very good service from them.

Are there any areas they could improve?

I don't think they need to fix anything; I'm very happy with them. 

Do you have any advice for potential customers?

Work with Rosh Digital!

BACKGROUND

Introduce your business and what you do there.

I’m the CMO of Woops!, a corporate gift company. We specialize in boxes of French macaroons.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rosh Digital?

We needed help understanding our Google advertising options.

SOLUTION

What was the scope of their involvement?

Rosh Digital provides consulting services to help us better position ourselves and improve our results when people search for corporate gifting. They advise us on how to go about it. We had weekly sessions. They taught us how to work with this.

What is the team composition?

I worked with the owner.

How did you come to work with Rosh Digital?

We heard of him from a friend of a friend. I spoke to him a few times, and after a while, we booked a call. They specialize in lead generation, which is why we approached them originally.

How much have you invested with them?

We've spent less than $5,000 with them so far.

What is the status of this engagement?

We started working together in January 2022, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Working with them has been great: the owner gives us personal attention, is super patient, and is very thorough in going over everything with us. He never made us feel like we didn’t know what we were talking about — he’s super respectful and caring and made us feel like our success is his success.

We’re implementing everything we learned, which has helped us review everything we’ve done so far, check the agency we worked with before, and feel confident that we know what we’re doing.

How did Rosh Digital perform from a project management standpoint?

We communicate over phone calls and email — he's always available.

What did you find most impressive about them?

I like that he gives us time, attention, and knowledge — he treats us as paying customers and does whatever he can to see our success without constantly pushing his continued services.

Are there any areas they could improve?

I don't think there's anything they can improve on.

Do you have any advice for potential customers?

Be as transparent as you can be with the issues you’re dealing with; he makes us feel very comfortable doing so. He's also very receptive and not judgmental, and I liked that he didn’t trash anyone else. He was careful to remain respectful of whoever we were working with before and other opinions.

Overall, be honest, which will give you the best results.

BACKGROUND

Please describe your company and your position there.

TriEnglish specializes in coaching business people and senior executives in English for business purposes.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rosh Digital?

We were looking to make the most of our Google Ads campaigs.

SOLUTION

How did you select this vendor?

We came across this vendor by chance but have not let go ever since!

Describe the scope of their work in detail.

Rosh Digital reviewed our business and then screened similar businesses from abroad. After a thorough examination of our market, we help a kick-off meeting and they started managing our paid Google campaigns. They hold a few meetings with us every month, where they provide us with valuable updates while they keep saving us money and time.

What was the team composition?

As the general manager of TriEnglish, I have been working closely with Roy, the head of Rosh Digital.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

A dramatic decrease in costs (by 50%) and a great increase in valuable leads (by about 30%).

How effective was the workflow between your team and theirs?

They have been giving us time and attention as though we are their only client, answering related and less-related questions, providing us with invaluable insights and being both professional and pleasant at all times.

What did you find most impressive about this company?

Their commitment, patience, knowledge, and willingness to guide us are outstanding. We've had bad experiences in the past so we know to appreciate a wonderful vendor when we meet one - and Rosh Digital is a wonderful vendor indeed!

Is there any area for improvement or anything that could have been done differently?

No, they are always available, organized and service-oriented.

BACKGROUND

Introduce your business and what you do there.

Our company deals with robotics and automation systems, producing turnkey solutions for many types of industries. I’m the COO of the company, and I’m in charge of operation and procurement.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rosh Digital?

We wanted to get more traffic to our website. 

SOLUTION

What was the scope of their involvement?

Rosh Digital provides standard SEO marketing services. They upload more content and update the information found on the website. They also optimize its performance by finding technical issues. 

Every week, the Rosh Digital team conducts a call or Zoom meeting with our CEO, discussing what needs to be posted on the website. They then upload more content, articles, and blogs depending on the subject we choose or the industry we target. 

For the more visual tasks, they bring their own photographers to take pictures of our machines, CEO, and similar things. 

What is the team composition?

Personally, I’ve worked with 3–4 people from their team, including Roy (Marketing Manager & Co-Founder). I’ve also worked with people in charge of content, social media, and web development. 

How did you come to work with Rosh Digital?

I found them through a recommendation from a colleague. During the interview, they tried to better understand our business. They also identified who our customers were and what markets we wanted to target. Since the interview went well, we decided to go for them.

How much have you invested with them?

We invest around $1,000–$1,500 a month for their services. 

What is the status of this engagement?

We started working with them in May 2020, and the project isn’t finished yet. We’re still working with them on developing our LinkedIn platform. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Our organic traffic has been doubled in a few months. We’ve also been satisfied with the content that Rosh Digital provides. If there’s a new client, I’ll recommend them — I actually already have, because they’re doing well. 

How did Rosh Digital perform from a project management standpoint?

Everything has been fine. Since receiving access to our website, Rosh Digital has been doing whatever they need to do in terms of uploading content and optimizing the site. 

They ask us questions, and we provide what they want. From there, they take full control of the website and content. This is an easier way for us to manage the website. We don’t need any tools or plugins. 

What did you find most impressive about them?

Their flexibility and ability to understand our needs set them apart from other companies. On top of that, their team feels very human. They’re professional, but they’re also kind and nice. Overall, they provide a great working atmosphere.

Are there any areas they could improve?

No, there aren’t. I don’t have much experience working with many companies, but I did work with another company before, and Rosh Digital has been much better than them. 

I’m sure that the Rosh Digital team can improve on some things, but I can’t point to anything specific for now. 

Do you have any advice for potential customers?

As long as the business is a small- or mid-sized company and they don’t need a team of 100 developers, Rosh Digital can provide solutions.

BACKGROUND

Please describe your company and position.

I am the Owner of Fusion Wines

Describe what your company does in a single sentence.

Fusion Wines, a boutique wine garden that specializes in unique and high-quality wines from around the world.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rosh Digital to accomplish?

• Google Ads campaigns
• Develop our website
• Marketing strategy

SOLUTION

How did you find Rosh Digital?

Online Search

Why did you select Rosh Digital over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Rosh Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We hired Rosh Digital to manage our Google Ads campaigns, develop our website, and create a comprehensive marketing strategy to increase brand awareness and drive sales.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes included a 50% increase in website traffic, a 40% rise in online sales, and a significant improvement in our Google Ads click-through rate. Additionally, our brand's online presence and engagement on social media platforms saw substantial growth.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Rosh Digital demonstrated exceptional project management skills. They consistently delivered items on time and were highly responsive to our needs. Their team maintained open lines of communication and quickly addressed any questions or concerns we had.

What was your primary form of communication with Rosh Digital?

• In-Person Meeting
• Virtual Meeting

What did you find most impressive or unique about this company?

What impresses us most about Rosh Digital is their ability to deeply understand our brand and market, coupled with their innovative approach to digital marketing. Their creativity and commitment to achieving our goals were truly outstanding.

Are there any areas for improvement or something Rosh Digital could have done differently?

While our experience with Rosh Digital was overwhelmingly positive, one area for improvement could be providing more frequent updates on the smaller tasks. This would help in maintaining a clearer picture of the day-to-day progress of the project.

Overall, we are extremely satisfied with the results delivered by Rosh Digital and would highly recommend their services to any business looking to enhance their digital marketing efforts.

BACKGROUND

Please describe your company and position.

I am the Owner of Inbar Water

Describe what your company does in a single sentence.

A leading provider of comprehensive water testing services based in Israel

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Rosh Digital to accomplish?

• Boost our online visibility
• Drive qualified leads through targeted Google Ads campaigns

SOLUTION

How did you find Rosh Digital?

• Online Search
• Referral

Why did you select Rosh Digital over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Rosh Digital were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged Rosh Digital to bolster our online visibility and drive qualified leads through targeted Google Ads campaigns, recognizing Google Ads as our primary channel for acquiring new leads.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• A 50% increase in website traffic, indicating enhanced online visibility.
• A 40% rise in lead generation, reflecting the effectiveness of the targeted Google Ads campaigns.
• A 30% improvement in the conversion rate from ad clicks to inquiries and sales, showcasing the quality and relevance of the leads driven by the ads.

Overall, these metrics underscored the success of Rosh Digital’s strategies in making Google Ads the major channel for new leads for our business.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Rosh Digital exhibited exemplary project management throughout the campaign. They consistently delivered items on time, meeting all deadlines and milestones as outlined in the project plan. Their responsiveness to our needs was outstanding; they promptly addressed any concerns or adjustments we requested. 
Most of our communication occurred via phone calls, which facilitated real-time discussions and ensured prompt resolutions. Additionally, they maintained clear and transparent communication through regular email updates, ensuring we were always informed about the project's progress. Their proactive approach and attention to detail were instrumental in maintaining seamless progress and achieving our objectives.

What was your primary form of communication with Rosh Digital?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most about Rosh Digital was their profound understanding of our industry nuances and their ability to translate that knowledge into highly effective Google Ads campaigns. Their expertise in the water testing sector allowed them to craft targeted and relevant ad strategies that significantly boosted our lead generation and conversion rates. 
Additionally, their unwavering commitment to delivering results and their proactive communication distinguished them as a top-tier agency. Their unique ability to combine industry-specific insights with cutting-edge digital marketing techniques set them apart from other agencies we considered.

Are there any areas for improvement or something Rosh Digital could have done differently?

While Rosh Digital delivered exceptional results overall, one area for potential improvement could be in providing even more granular insights into ad performance and optimization strategies. Although their reports were comprehensive, additional detailed analysis and suggestions for further refining the campaigns could have enhanced our understanding and allowed for even more precise adjustments. Additionally, incorporating more frequent strategic review meetings could have facilitated deeper collaboration and alignment on long-term goals. However, these are minor suggestions in the context of their overall outstanding performance.

BACKGROUND

Please describe your company and your position there.

Marketing Manager, Semiconductor Manufacturer

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rosh Digital, and what were your goals?

Having launched our new website in Hebrew, we were looking for a agency to promote our website in Israel. We wanted to increase our brand awareness, get more traffic to the website that would help us generate more revenue from the region.

SOLUTION

How did you select this vendor and what were the deciding factors?

We followed a referral and they ticked all requirements we had in mind - local experience, local language, past PPC management experience.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Keyword research Campaign Set up Ad creation Ongoing management

How many people from the vendor's team worked with you, and what were their positions?

One

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since implementing the PPC ads in Hebrew we have seen a 55% increase in revenue from Israel.

Describe their project management style, including communication tools and timeliness.

We mostly use email and Google meet to communicate, and a regular report is sent to us by Roy.

What did you find most impressive or unique about this company?

Roy is very competitive and always looking for ways to outbeat competitors and other regions. They bring a lot of ideas to the table and implement the ones that work for us.

Are there any areas for improvement or something they could have done differently?

I think, they are doing a good job.

BACKGROUND

Please describe your company and your position there.

I am a marketing director at Maagan Holiday Village - the largest holiday village at the north of Israel.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rosh Digital, and what were your goals?

We wanted to get more leads from google searches for vacations in the north of Israel.

SOLUTION

How did you select this vendor and what were the deciding factors?

We followed a referral and interviewed them along with 3 other companies. After hearing their proposal and price point we felt their team was the perfect fit.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

They did for us GOOGLE ADS campaigns such as -search campaigns, display campaigns and remarketing campaigns. The steps of the project was: -Competitors research - Keyword research - Campaigns set up - Campaigns management - Monthly call Etc

How many people from the vendor's team worked with you, and what were their positions?

Google Ads expert and web developer.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We was able to increase our website visitors by 1'000% and increased the impressions for our ads by 1'500%

Describe their project management style, including communication tools and timeliness.

We had a great experience working with Rosh Digital! The delivery was super fast and professional

What did you find most impressive or unique about this company?

Their professionalism and overall knowledge of Google Ads stand out! They put a lot of diligence before getting started, and it's ensured we've a smooth project.

Are there any areas for improvement or something they could have done differently?

Not at this point.

BACKGROUND

Introduce your business and what you do there.

I’m the owner and CEO of Selective Admissions, a professional college counseling company. We help high school sophomores and juniors get into prestigious colleges.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Rosh Digital?

I needed help creating content for my company. I wanted to provide our eventual online readers with articles they could find helpful for their college admission process.

SOLUTION

What was the scope of their involvement?

Rosh Digital has done a lot of things for me, including market research, business consulting, and blog article creation. Firstly, they did a deep dive into our competitors and provided us with marketing insights based on what those other companies were doing and which marketing channels they were using. As a result of this market research, they were able to provide us with great insights and valuable ideas on how we should approach our market.

For our content creation, Rosh Digital has focused mainly on SEO. They’ve put a lot of effort into creating different articles for our site to improve its positioning. They’ve also helped us find writers to create these articles according to our needs. It’s worth mentioning that we weren’t very happy with the first writer they found, so they went and found someone better.

We’ve also worked closely together on keyword research, and every article they write targets certain keywords. As a collateral result of this research, Rosh Digital even helped us come up with our name because Selective Admissions is also a keyword in the industry.

Rosh Digital offers other services, including PPC marketing, in which they specialize. Thus, we plan to continue working with them to market our business once the website is done.

What is the team composition?

I work directly with Roy (Marketing Manager & Co-Founder), and he has involved other people from their team as needed.

How did you come to work with Rosh Digital?

I found Rosh Digital online. We looked at many different options and talked to various companies, but Rosh Digital stood out for their previous work and their services. They were very service-oriented and accommodating to our requests. Additionally, they were very helpful in our strategy, even before we granted them the business, providing us with excellent insights. It was a no-brainer for us to hire them.

How much have you invested with them?

We spend $3,333 Shekels per month (approximately $1,000 USD).

What is the status of this engagement?

We started working together in September 2021, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Rosh Digital has done an amazing job in helping us reach a very high level of content creation at a very reasonable cost. For us, it has been almost hard to understand how they’re helping us with content so profitable because they’ve spent a lot of time and energy on this part of the project and given us a very fair price.

Since we replaced the first writer, every piece of content has been very well-written, considering that our industry is submitted to very high standards. It was very important for us to have high-quality articles on our site, and they’ve been very accommodating in helping us reach those standards, which is impressive. They’ve also been very instrumental in helping us find less competitive keywords.

How did Rosh Digital perform from a project management standpoint?

Rosh Digital has done a great job managing the project, acting almost as an extension of our company. They’ve given us great feedback and suggestions, and they worked hard to go above and beyond their line of duty.

Additionally, Rosh Digital is very flexible regarding schedules, which is important for me because I run other businesses. Overall, they’re very customer-service-oriented, and they’re great at getting the job done efficiently.

Regarding communication, they’re readily available, always answering phone calls even late at night. We communicate mainly via phone calls and WhatsApp.

What did you find most impressive about them?

Rosh Digital’s level of service is impressive. They’re very professional, courteous, and amicable to interact with, making us feel valued, listened to, and important.

Are there any areas they could improve?

No. If they hadn’t fixed the issue we had with the first article, I would have different feedback in this regard. However, that has been our only issue, and they instantly addressed it.

Do you have any advice for potential customers?

Go for it. I’ve worked with other companies, and Rosh Digital has set themselves apart from the rest. By hiring them, you’ll be getting a team that really cares about your success.

BACKGROUND

Please describe your company and your position there.

We sale and install private elevators in the private and commercial sectors all around the state of Israel. We also service those customers long term. Head of marketing and digital.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Rosh Digital?

We needed Rosh Digital to setup our website from scratch and than manage the SEO along with other marketing campaigns.

SOLUTION

How did you select this vendor and what were the deciding factors?

We interviewed several candidates for the job and Rosh Digital demonstrated the highest level of knowledge and confidence in delivering results.

Describe the project in detail and walk through the stages of the project.

At first they started by researching the niche and gathered relevant information, Than begin implementing into the website. When the website was online we started working on the marketing campaigns and they did an amazing job delivering leads immediately.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with 2-4 people depending on the task. Research was done by head of research department and his assistance. Web design was done by a very talented design specialist. And finally, SEO and marketing was done by the the CEO and founder.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Immediate results: leads started to come after the second week. We increased our sales as a result and we saw an increase of 17% within our first quarter.

How effective was the workflow between your team and theirs?

We communicated with a lot of respect to each other. We shared our differences but always came to an agreement. It was a pleasure working with their teams.

What did you find most impressive or unique about this company?

We were impressed by their personal attitude — they understood that our success was theirs as well.

Are there any areas for improvement or something they could have done differently?

At this point, I do not have any complaints.