POPTAG AGENCY

Introduce your business and what you do there.

I'm the owner and founder of an online handbag brand called Lauprene South Africa

What challenge were you trying to address with POPTAG Agency?

Assistance with reinventing my website.

What was the scope of their involvement?

We walked through a number of different options to choose the best theme on Shopify for my website. They implemented the new theme and assisted in the functionality.

What is the team composition?

I worked directly with the Creative Director.

How did you come to work with POPTAG Agency?

I was looking for the perfect team to help me re-brand my website. I wanted to work with someone who I knew would be able to understand my vision and do the job well. I came across POPTAG on LinkedIn and after reviewing their work I thought they would be the perfect fit for my brand.

What is the status of this engagement?

The partnership started in June 2021, and we are still working together on ideas and strategies to grow Lauprene globally.

What evidence can you share that demonstrates the impact of the engagement?

I’m not yet able to measure the success because the new website only went live last week.  I'm very impressed with my overall website.

Poptag assisted with recommendations for different payment gateways that I can use in South Africa, and have given me a few ideas in terms of how to advertise my collections. Moreover, they’ve categorised collections into different colors, which is quite user-friendly for my customers. 

How did POPTAG Agency perform from a project management standpoint?

I can be quite particular when it comes to site content, but Poptag were very understanding and efficient.

We utilise Google Drive for project management and Google Dropbox, while communication is typically done via Google Meets. They schedule appointments that work around my working hours as Western Australia is 6 hours ahead of South Africa. 

What did you find most impressive about them?

Design, creativity, and attention to detail.

Are there any areas they could improve?

I am overall very happy with their services and have no negative feedback.

Any advice for potential customers?

Poptag are creative, digital and marketing experts who have extensive experience around Shopify.  They are a pleasure to work with and go the extra mile to get the job done right.

Introduce your business and what you do there.

Zoflora is a concentrated disinfectant. It’s a leading disinfectant in the UK, but we import the product to South Africa.

What challenge were you trying to address with POPTAG AGENCY?

We started off very small with a few pages and little images on our site. We needed something that fit the business world and would attract clients.

The main focus we wanted with an agency was someone that would come up with their own ideas. We wanted someone hands-on.

What was the scope of their involvement?

After our first conversation with Adam (Founder), he knew what we needed as a business. He also looked at our website and current sales. We needed a good call to action for our clients. The second part involved the marketing side of how to take our business to the next level.

Adam guided us over Shopify themes and payment options.

What is the team composition?

We’ve only dealt with Adam.

How did you come to work with POPTAG AGENCY?

I’m an avid Facebooker, and Adam is part of a group I’m in. A discussion occurred about what people look for in developers. After being unsatisfied with our previous developer, we saw some of their work and thought our business could partner with them.

I got to know Adam a little more and then set up a call with him after seeing his work and past marketing projects. During the call, we only explained what our product is. Before we could even finish, Adam laid everything on the table. He was very well-prepared and had answers to our questions in his introduction.

How much have you invested with them?

We’ve invested about $42,000 ZAR (approximately $2,800 USD) in their services.

What is the status of this engagement?

We started working together in December 2020.

What evidence can you share that demonstrates the impact of the engagement?

We just went live in early January, but we’ve seen more call to action through our website purchases. The number of abandoned carts has decreased significantly.

How did POPTAG AGENCY perform from a project management standpoint?

They went the extra mile for us. The day we went live with the site, there were a few glitches. Adam went out of his way to sort out all of the glitches late at night to ensure we could go live. He also did this at no extra charge.

Adam works very transparently. He lets clients know how far he is. Every day I was in contact with Adam to ask about developments.

What did you find most impressive about them?

Out of all the developers I’ve worked with, they stand out the most creatively. Adam has the right skilled knowledge to determine what needs to be done. I didn’t have to give him any information because he was able to put together his own. That is what stands out in a developer.

Are there any areas they could improve?

Adam could’ve advised us to wait a day or two to go live. There might’ve been a lot of push from us. With all of the glitches we had, he could’ve saved a little bit for a day or two. But I can’t hold that against him because, as a business, we needed to go live.

Do you have any advice for potential customers?

Adam covers everything so well. There’s no other advice I could give anybody. He doesn’t beat around the bush.

Please describe your company and your position there.

Managing Director of Switch Consultants. We a talent based agency for the Advertising industry.

For what projects/services did your company hire POPTAG AGENCY?

Full digital B2B services: Linkedin Facebook Google Digital strategy Design Website

What were your goals for this project?

To broaden the scope of my client base by utilising various digital channels for lead generation and brand exposure online.

How did you select POPTAG AGENCY?

It was easy for me to choose POPTAG as there communication was the fastest and customer service was excellent. They asked the right questions and guided me through there services rather professionally.

Describe the scope of their work in detail.

We needed to develop a data base capturing page that was fed by digital channels and then filtered into categories, brand development and story telling.

What was the team composition?

My Marketing Manager and myself working with POPTAG.

Can you share any outcomes from the project that demonstrate progress or success?

Yes my lead generation and sales have climbed by 40% organically using POPTAG and in this current economical climate i couldn't be happier.

How effective was the workflow between your team and theirs?

We set up status meeting and had weekly catch up's on projects and deadlines. This worked very well.

What did you find most impressive about this company?

Well they are a multi-award-winning digital team, it was the attitude to help the business that really impressed me.

Are there any areas for improvement?

Funny it was the same question they asked me! Great team and culture at POPTAG!