Percepto

BACKGROUND

Introduce your business and what you do there.

My company is a public affairs company. I’m the managing director of the Israel office.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Percepto?

We hired Percepto to assist with the online reputation challenges we were having with a client.

SOLUTION

What was the scope of their involvement?

Their team strategized on types of content that would highlight our client’s strengths in the philanthropic area. We had a lot of back and forth that included face to face meetings, phone calls, and conversations with the client. We discussed different angles regarding the client’s work and their engagement in different areas. Overall, it was a mix of strategy and content creation.

What is the team composition?

At the time, we worked with three staff members.

How did you come to work with Percepto?

I knew the previous CEO through my former boss, who put me in touch with them.

How much have you invested with them?

We invested between $25,000–$30,000.

What is the status of this engagement?

Our engagement with Percepto took place in 2015.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We looked at online engagements through the content that they developed. Their team tracks things efficiently, and over time, we saw a growing and positive engagement. It was well-received by the client.

How did Percepto perform from a project management standpoint?

From a project management standpoint, it was efficient. We had regular reporting and calls. They were very clear on what was and wasn’t achievable. Their team also provided various options to choose from, while being receptive to comments promptly.

What did you find most impressive about them?

I appreciate how nimble the team at Percepto.

Are there any areas they could improve?

There’s nothing for them to improve on. They provided good options for the client and did everything they could to make it a successful project.

Do you have any advice for potential customers?

They’re a good group of people that try their best. Along with being hardworking, their team understands the global environment and builds creative solutions.

BACKGROUND

Introduce your business and what you do there.

I’m a managing partner of a political and strategic communications consultancy.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Percepto?

We hired Percepto to change our client’s online reputation.

SOLUTION

What was the scope of their involvement?

Percepto provided a range of services to change our client’s digital profile. They did some website development based on consultations and technical suggestions. They worked on different reviews on crowdsourced websites, too. Percepto created and implemented the strategy for our client, which included SEO efforts that were iterative based on dynamic search engines. 

What is the team composition?

We worked with eight people from their team. 

How did you come to work with Percepto?

We followed a recommendation from a friend who has worked with them in the past. 

What is the status of this engagement?

We worked together in 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We track the search result rankings for our client and look at how their online presence changes, and we’ve received positive feedback from our client on those things.  

How did Percepto perform from a project management standpoint?

They were good from a project management standpoint. We primarily used email, phone, and in-person discussions to communicate. 

What did you find most impressive about them?

Their strong technical background and decade-long experience in the field make them stand out. 

Are there any areas they could improve?

Nothing immediately comes to mind for them to improve on. 

Do you have any advice for potential customers?

The industry of online reputation and SEO requires a broad range of tools and services. It’s important to discuss and engage with the company about these tools to ensure success. 

BACKGROUND

Please describe your company and position.

I am the VP Marketing of floLIVE

Describe what your company does in a single sentence.

We provide global cellular connectivity infrastructure and services for IoT.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Percepto to accomplish?

• To promote our ORM and SEO position

SOLUTION

How did you find Percepto?

Referral

Why did you select Percepto over others?

• Pricing fit our budget
• Great culture fit
• Referred to me

How many teammates from Percepto were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Online metadata for videos and webinars, company and personal profiles on relevant sites and media, SEO enhancements to promote the company listing on Google etc

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Our online ranking has improved as requested

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Deliveries were always on time, the team was very responsive and with a positive approach.

What was your primary form of communication with Percepto?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Professionalism combined with modesty

Are there any areas for improvement or something Percepto could have done differently?

No, they performed pretty well

BACKGROUND

Please describe your company and position.

I am the CEO of (a/an) Information technology

Describe what your company does in a single sentence.

We help people find meaningful work opportunities within top crypto communities

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Percepto to accomplish?

• PR about our launch
• Thought leadership posts

SOLUTION

How did you find Percepto?

Referral

Why did you select Percepto over others?

• Pricing first our budget
• Good value for cost
• Referred to me
• Company values aligned

What was the size of Percepto’s team?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Creating launch PR and helping with thought leadership guest posts

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Published posts and quality of publishers

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very organized and on time. Adjusted to our needs multiple times and went above and beyond to reach our goals.

What was your primary form of communication with Percepto?

Virtual Meeting

What did you find most impressive or unique about this company?

Adaptive to client needs, and ability to quickly get into new industries.

Are there any areas for improvement or something Percepto could have done differently?

Happy with the result

BACKGROUND

Please describe your company and position.

I am a Director at The PR Office

Describe what your company does in a single sentence.

Public relations and public affairs.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Percepto to accomplish?

• SEO support
• Website creation

SOLUTION

How did you find Percepto?

Referral

Why did you select Percepto over others?

• High ratings
• Referred to me

What was the size of Percepto’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We work with Percepto to raise the profile of a UK-based academic and his work.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Positively influenced Google search results

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes- could not fault them.

What was your primary form of communication with Percepto?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They had a great culture and were friendly, approachable, and helpful.

Are there any areas for improvement or something Percepto could have done differently?

n/a

BACKGROUND

Introduce your business and what you do there.

I was the VP of business development and marketing at a consultancy company that works across different sectors, mainly in homeland security. Their clients range from the government to private entities, critical infrastructure, and government agencies.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Percepto?

We had a client who required specific and unique help with online reputation management and SEO, which we couldn’t directly provide.

SOLUTION

What was the scope of their involvement?

We presented our client’s pain points to Percepto and what they wanted to achieve. Then, they presented us with a thorough plan on how to cater to their needs while presenting a basket of complimentary services. They were organized and thorough in their approach to the client, maintaining a high level of professionalism while offering creativity and out-of-the-box ideas for their unique needs.

This project entailed everything, from classic SEO to brand positioning management. Percepto compiled blogs, media posts, and international press articles on behalf of the client’s organization in a very professional and authentic manner.

What is the team composition?

I often dealt with Percepto’s CEO whenever necessary, and I had a project manager assigned, who touched base with me on a daily basis. I also interacted with the head of content and the head of media. In total, I worked with five people from their team, and they all were very hands-on.

How did you come to work with Percepto?

We found Percepto through word of mouth from different partners of ours. We vetted a lot of companies, but we chose them because we found out that they were the most transparent, trustworthy, and professional company.

What is the status of this engagement?

We started working together in 2020, and I believe that their engagement with my former company is still ongoing, but I recently left. However, they’ve been so good that they’ve already renewed their contract, and they’re planning other projects as well.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Percepto offered really outstanding services and a very outstanding team. They were a totally international company, with the ability to cater to international clients and tailor their services. The quality of their writing was unmatchable, and their reach in terms of outlets and journalists globally and regionally was really, really strong.

How did Percepto perform from a project management standpoint?

Percepto not only hit the deadlines, but they were also always ahead of them, which was very impressive.

What did you find most impressive about them?

Even though Percepto is out of Israel, they were very international, and they managed to cater to our client in Africa specifically. I was also very impressed by their approach. Even when our project wasn’t very big, they took it very seriously and offered a hands-on approach.

Are there any areas they could improve?

I can’t think of anything that Percepto could have improved on.

Do you have any advice for potential customers?

Get them into your project as early as possible to maximize their creative potential. Percepto is very creative and diverse, so having them early on will give you a competitive advantage.