Love to create beautiful interactive solutions.
As a technology services and consulting company, we help clients in more than 10 countries through our experience and knowledge in software development and UI/UX design across different industries.
We are devoted to taking on challenges that can make the difference in your organization. We are faithful to the promise to work with you as a team so as to build your capabilities at every level and opportunity.
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Software Development for EdTech Information Platform
the project
"They produced high-quality software, and everything has gone exceptionally well."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the chief product officer. Our company aims to teach public schools in the US to make better, informed education technology (EdTech) purchase decisions.
What challenge were you trying to address with Onetree?
We needed help with development. We saw that some public schools had problems with wasteful spending of tax dollars on EdTech products that weren’t used efficiently.
What was the scope of their involvement?
Onetree developed a platform using a Microsoft technology stack and hosted it on Azure. It allows us to collect contextual information from school district members to create profiles for each of them. It also gathers implementation reports on how these districts went about implementing certain technologies. Once we have that data in the system, we make it available for other people looking to make technology purchases. They only need to fill out their contextual survey to match them to experts in our system based on their district personality and then see how the implementation of certain products went within districts that are very similar to theirs.
Although the platform is finished, the Onetree team continues to do specific development tasks for us. We’ve had them rebrand and recreate our entire website at some point.
What is the team composition?
The core team consists of about six people. At the height of development, we worked with 8–10 people.
How did you come to work with Onetree?
We decided to outsource because we’re not a technology company, and we didn’t want to build an in-house team of software engineers. Hence, we looked both domestically and abroad. Our decision to work with Onetree was based primarily on their reputation — we spoke with 3–4 of their customers, and they all had positive experiences with the Onetree team. Additionally, our time zones were relatively similar, they were fluent in English, and they were familiar with the technologies that we wanted to use.
What is the status of this engagement?
We kicked off the project in October 2020, and it’s ongoing.
What evidence can you share that demonstrates the impact of the engagement?
They produced high-quality software, and everything has gone exceptionally well. In terms of gathering requirements and designing the platform, the team was very thorough and detailed. The software engineering itself was excellent, and there were very few issues concerning bugs. Anything that may not have worked at some point was fixed quickly and correctly.
How did Onetree perform from a project management standpoint?
The Onetree team definitely puts importance on communication. We interact with them constantly during the workday via Slack, phone calls, Google Meet, or Zoom. It’s like we have our own remote engineering team. We also use Jira and Confluence.
What did you find most impressive about them?
I’m impressed with the value we’ve received for the money we’ve paid. Everything has gone exceptionally well.
Are there any areas they could improve?
There’s nothing they could do better — they’re very good at their job.
Focus
Portfolio
AB InBev, University of Michigan, Aliss, Harvard University, Stanford University, Kuru Footwear, Careangel, Visual Vault, Acumenian, Medable, Fivisa, Precisión, Del Terruño, Mosca, Bonoxs

Stanford University: What if we could use technology to overcome your industry’s challenges?
The client
A team led by Stanford Medicine University aimed to mitigate the constant decrease of response rates in surveys used for medical research. As a possible solution, they evaluated the use of mobile applications to facilitate and motivate subjects to answer.
The challenges
Our responsibility was the design and development of mobile applications for data collection including the definition for paradata and data visualizations for researchers. Everything had to be easy to use and safe by HIPAA compliance standards. As well, they aimed to evaluate the amount of repeated responses motivated through push notifications mechanism.
The solution
We built two mobile applications, for Android and iOS, and two monitoring dashboards to assess the amount of responses and subscriptions, as well as to evaluate the investment in advertising and the amount of app downloads.
The data for the dashboards was obtained from sources including Facebook API, Google Analytics API, Medable APIs (Backend), Google Maps API, among others. As well, we developed and ran machine learning algorithms to improve the data analysis such as identifying geolocation patterns, new clusters, etc.
The apps had gamification features to keep subjects motivated to complete the surveys.
The result
The project had really positive outcomes. The developed apps helped improve response rates on surveys, and one of the monitoring dashboards allowed to compare the costs involved in answering through social media compared to traditional methods.
In the numbers
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The cost of downloading was reduced 4 times when using social networks versus using the traditional ABS method.
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Participants recruitment’s rate through social media was 3 times the traditional ABS method.
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The survey response rate was twofold in comparison with methods previously measured.

Kuru Footwear: From challenged sales to record revenue in 2 months
The client
Kuru is an online-only footwear retail store funded in 2008. In 2018 Kuru migrated their Magento 1 store into a new Magento 2 platform. The build was problematic and had Kuru struggling with the site for 2 years. Issues were found all around including the checkout having a direct impact in sales. Overall, the malfunctions were having a heavy toll on Kuru’s revenue that needed to be urgently fixed.
The challenges
Working on a site developed by a different company always brings challenges. There is a learning curve to understand how the system was architected, with what purpose, and using which tools. Doing so on a site with issues that had a direct hit in revenue meant we had to deliver results faster than usual. The backlog of tasks that Kuru had lined-up was long and would take a significant workload to deliver completely. The client was also cautious about the investment since cash flow was not at its best.
The solution
Kuru was given a small team of certified Magento developers that could deliver quick solutions to problems on a daily basis. With a part-time assignment, our team was able to tackle multiple items every day and deliver weekly progress with improvements. Really soon, Kuru started to see more stable traffic, conversions, and revenue.
The result
Within little time, Kuru had reached a point in which the site could provide as it used to. By the 6 month mark of working with us, they noticed they were on their way to hit record revenue figures for the year. Additionally, costs of development had dropped enormously making our partnership extremely profitable. With such tangible results they started to gain trust on us and asked for more services including design, analytics services, and QA.
In the numbers
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Conversion rate improved 33% in 2020 versus 2019.
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Site speed improved 13.44% in 2020 versus 2019.

University of Michigan: Improving quality of life through technology
The client
The University of Michigan’s Clinical Pharmacy Department was in development of an application that detected and monitored chemotherapy-induced peripheral neuropathy on cancer treated patients. This was done by analyzing how subjects walked – particularly gait and balance – and their finger coordination. We were invited to develop version 2 of the iOS app and its integration to the Medable platform that lived in the backend.
The challenges
Thanks to iOS we were able to leverage Apple Research Kit for the assessments. However, this offered certain limitations on how we could customize the functionalities and workflow. Apple Research Kit constrained us to certain flows that did not match the client requirements.
The solution
In order to correctly align their needs with the possibilities, we took the project through a workflow design that clearly defined the screens and buttons – including their functionality – of the full application and made a complete review with our counterpart to get on the same page. This allowed us to mitigate the risk of having rework later which would have meant cost and time overruns.
The result
The project was developed within the scheduled time and within budget although having to agree on functional requirements during the development phase. We are currently planning with the University of Michigan the development of future projects to allow them to push their research to new levels.

How can Healthcare be revolutionized? CareAngel does it through Al and Voice
The client
It is an Intelligent Virtual Nurse Assistant that uniquely manages population health engagement at scale based on technologies such as AI to provide continuous healthcare management. In addition to this, it monitors and communicates with every patient from chronic and acute conditions in order to accomplish disease prevention.
The challenge
We collaborated with the client from the inception of the idea, working together to define the business needs,to identify the ideal technology for them, and adapt the solution for each new healthcare customer.
We built Careangel, an Intelligent Virtual Nurse Assistant that uniquely manages population health engagement at scale based on technologies such as AI to provide continuous healthcare management.
In addition to this, the product was built to communicate with and monitor every patient suffering from chronic and acute conditions in order to accomplish disease prevention.
Presently, we continue working on recurrent improvements on the technology that allow CareAngel to set itself apart
The solution
In order to accomplish a successful project we needed to move fast enough to get up to speed with their live site and be flexible enough to attend a moving list of requirements. To do this we used an agile methodology with a team of nine people. Agile allowed us to tackle the requirements in a more organized way and adapt to the changes as they were presented. By the time we were close enough to flipping the switch, we proposed a freeze in their current site that let us prepare for a steady migration. This was organized into a full two-week sprint that concluded in a smooth transition.
The result
Nowadays, CareAngel is being used by some of the main companies in the health area such as United Health Group (UHG), Elite Health and AARP, among others. Using CareAngel meant a significant change in this area because it allowed these companies to generate a new experience in patient care, efficiency, and cost savings.

mEMR: What if you could know if your product would work before you invested your budget in it?
The client
A group of entrepreneurs approached us to help them put together a technology piece that would power their new business idea for the healthcare sector. It was fresh and well thought, although there was not much more than words and a few diagrams to describe it. The request was to make a proposal of work to get the app up and running. In turn, we intended to go a step back, before materializing the app, to see how users responded to the client’s idea and improve it upon the feedback.
The challenges
Despite our long experience in the healthcare sector, this project, which was led by an MD, put us to the test on how well we could build a solution that solved many pain points for physicians. The main challenge was to get in the shoes of the user and truly understand the complexities of their day-to-day work.
The solution
To achieve our goal, we needed to feel the pain of the potential user. The key to the solution was making the appropriate research. In this case, we aimed to analyze the workflow of our users, understanding the data they work with, relating directly with their challenges, and realizing the sensitivity of their daily decisions. This was achieved by a thorough discovery process that consisted in interviews, data research, user personification, among other activities.
The result
Our delivery product allowed them to visualize the product and feel the experience of the workflow that was put together for a fraction of the project budget. By doing this, we also anticipated problems and corrected them before writing a single line of code. Furthermore, the client was able to execute a testing phase using no more than the delivered prototypes, which greatly facilitated the product validation within its potential users. Ultimately, this process saved the client a significant amount of time and money by allowing them to visualize what needed to be done before starting a development phase.

Lentes Plus: Renewing your sites to improve your conversions, productivity, and your users’ experience.
The client
Lentesplus is an online contact lens store that operates in Colombia, Mexico, Chile, and Argentina. Their team hired us to upgrade their e-commerce platform. They were using Magento Open Source 1.9 and they intended to upgrade to Magento 2 Commerce Cloud to improve the functionalities for their clients as well as for themselves, and ameliorate productivity.
The challenge
This Ecommerce project was already technically demanding because of the scale and complexity. It consisted of four sites (one for each region) with multiple integrations and unique features for each. Additionally, the previous website was in constant evolution making it hard to ever catch-up with an up-to-date feature offering.
The solution
In order to accomplish a successful project we needed to move fast enough to get up to speed with their live site and be flexible enough to attend a moving list of requirements. To do this we used an agile methodology with a team of nine people. Agile allowed us to tackle the requirements in a more organized way and adapt to the changes as they were presented. By the time we were close enough to flipping the switch, we proposed a freeze in their current site that let us prepare for a steady migration. This was organized into a full two-week sprint that concluded in a smooth transition.
The result
A project that was technically and methodologically demanding was tackled with great client satisfaction and ended with a swift go-live. Many months later we continue our efforts together with LentesPlus to improve their site and boost their sales.
In the numbers
The website conversion rate passed from 1.2% to 3.5% immediately after the new site went live.
Number of tickets received by the client service center decreased by 40%, which means that the improvements in the platform allowed users to sort everything out by themselves.

Mosca leveraged Onetree to reposition itself as the leader in digital commerce for office and school supplies
The client
Mosca has been the leader in office and school supplies in Uruguay since 1888. Today, it holds over 20 stores across the country. Before coming to Onetree, their website had issues that were costing the company sales. These included problems at checkout, incompatibility with extensions, and limited control of the site. Facing this reality, Mosca had a clear view of the next steps that needed to be taken in terms of ecommerce. Probably the most important one being the lack of platform and partner to help them reach this new level.
The challenges
As a leader in the office and school supplies, Mosca needed an ecommerce store that would provide speed, scalability, and a superior user experience that went with their overall value proposition. This reached the B2C experience as well as the B2B that should offer specific wholesale capabilities to expand their digital presence. In addition to this, the company had an internal ERP that needed to connect to the ecommerce store and stay up to date on product information, customers, and orders.
The solution
We worked together with Mosca to design a new solution based on Magento. It allowed us to easily integrate with the ERP and solve the communication between the systems. Additionally, we introduced a B2B specific site powered by Magento Commerce’s B2B module so as to position the company at a new level with their wholesale customers.
The result
Mosca’s new ecommerce site ramped up their customer experience: it made it more stable and better performing. The “school gear lists” functionality makes buying school materials easier for parents since it allows schools to pre-select the materials that pupils will need for each class. In turn, parents can add to cart all the required materials in one move. All this made online purchases more fluent, practical, and beneficial for Mosca’s clients. Not only did their website stop having issues that were an obstacle to the company’s sales, but it also improved.
Reviews
the project
E-Commerce Site Dev for Industrial Automation Company
"Onetree was really committed to our success."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there
I’m the digital marketing manager at an industrial automation company.
What challenges were you trying to address with Onetree?
We needed someone to create an e-commerce website.
What was the scope of their involvement?
Onetree developed our e-commerce site using Magento and Salesforce. They specifically built the site to make it easy for us to update it on our own. Since our sector doesn’t use the typical POS system, it functioned as a catalog that displayed our services.
What was the team composition?
It varied each time, but in total, we worked with 7–10 people.
How did you come to work with Onetree?
When I started working for the company, Onetree was already our partner, so I honestly don’t know how we chose them.
What is the status of this engagement?
The project lasted from September 2019–September 2021.
What evidence can you share that demonstrates the impact of the engagement?
Onetree developed a site that allowed us to independently manage and update the site in a straightforward and efficient way. Furthermore, the catalog was a great lead generation tool.
How did Onetree perform from a project management standpoint?
We used Jira as a project management tool. They had strong organization and communication skills. Their project manager also did a great job. Overall, they did an excellent job, and we were very pleased.
What did you find most impressive about them?
Their approach was very client-oriented; Onetree was really committed to our success.
Are there any areas they could improve?
For this particular project, their time estimates ended up falling short. They could improve on establishing deadlines.
the project
Software Development for EdTech Information Platform
"They produced high-quality software, and everything has gone exceptionally well."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the chief product officer. Our company aims to teach public schools in the US to make better, informed education technology (EdTech) purchase decisions.
What challenge were you trying to address with Onetree?
We needed help with development. We saw that some public schools had problems with wasteful spending of tax dollars on EdTech products that weren’t used efficiently.
What was the scope of their involvement?
Onetree developed a platform using a Microsoft technology stack and hosted it on Azure. It allows us to collect contextual information from school district members to create profiles for each of them. It also gathers implementation reports on how these districts went about implementing certain technologies. Once we have that data in the system, we make it available for other people looking to make technology purchases. They only need to fill out their contextual survey to match them to experts in our system based on their district personality and then see how the implementation of certain products went within districts that are very similar to theirs.
Although the platform is finished, the Onetree team continues to do specific development tasks for us. We’ve had them rebrand and recreate our entire website at some point.
What is the team composition?
The core team consists of about six people. At the height of development, we worked with 8–10 people.
How did you come to work with Onetree?
We decided to outsource because we’re not a technology company, and we didn’t want to build an in-house team of software engineers. Hence, we looked both domestically and abroad. Our decision to work with Onetree was based primarily on their reputation — we spoke with 3–4 of their customers, and they all had positive experiences with the Onetree team. Additionally, our time zones were relatively similar, they were fluent in English, and they were familiar with the technologies that we wanted to use.
What is the status of this engagement?
We kicked off the project in October 2020, and it’s ongoing.
What evidence can you share that demonstrates the impact of the engagement?
They produced high-quality software, and everything has gone exceptionally well. In terms of gathering requirements and designing the platform, the team was very thorough and detailed. The software engineering itself was excellent, and there were very few issues concerning bugs. Anything that may not have worked at some point was fixed quickly and correctly.
How did Onetree perform from a project management standpoint?
The Onetree team definitely puts importance on communication. We interact with them constantly during the workday via Slack, phone calls, Google Meet, or Zoom. It’s like we have our own remote engineering team. We also use Jira and Confluence.
What did you find most impressive about them?
I’m impressed with the value we’ve received for the money we’ve paid. Everything has gone exceptionally well.
Are there any areas they could improve?
There’s nothing they could do better — they’re very good at their job.
the project
E-Commerce Dev & Maintenance for Retail Lighting Company
"They always solve any request immediately."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there
I’m an IT manager at a retail lighting company.
What challenges were you trying to address with Onetree?
We needed help with the creation of an e-commerce website for our business.
What was the scope of their involvement?
Onetree developed the website and e-commerce site of the company using Magento. The website is our primary contact method. It shows our clients all the information related to our branches, products catalog, and contact information and allows them to buy our products online.
What was the team composition?
We currently work with three people from Onetree in maintenance and update services.
How did you come to work with Onetree?
We were looking for a local agency to work with because we needed to work closely with someone for continuous support. In addition, they were one of the local leaders working with Magento technologies, so they were the best choice.
How much have you invested in them?
We spend $15,000–$20,000 per year with them on maintenance and support services.
What is the status of this engagement?
We’ve been working together since January 2014, and the engagement is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Their service is excellent; they provide great support services and are available right away.
How did Onetree perform from a project management standpoint?
Their working methodology is efficient; they analyze the requirements, have meetings, estimate the capabilities and needs of the project, make a QA, validate everything, and then pass it into production — the process is always very smooth.
In terms of communication, we primarily use email and phone calls. As for deadlines, they always meet them even earlier than we sometimes expect — their project management is excellent.
What did you find most impressive about them?
Their support and customer service are great; they always solve any request immediately. They are also sincere and trustworthy.
Are there any areas they could improve?
I don’t think there’s anything they can improve on.
the project
E-Commerce Development for Meat Exports Company
"They’ve been able to translate complex processes into a language that we can understand easily."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there
I’m a general manager at a meat exports company.
What challenges were you trying to address with Onetree?
We hired them to develop our e-commerce store. We wanted to start selling our products in the US, so we needed this platform for that. We also wanted to create a good experience for our customers and provide more information about grass-fed meat, which is the main product we were looking to export.
What was the scope of their involvement?
Onetree developed an e-commerce platform for us using Magento, and they’re currently providing support and maintenance to it.
What was the team composition?
We’ve been working with 4–5 people throughout the project.
How did you come to work with Onetree?
The owners of the company found Onetree; they made good contact right away and started working on the project.
How much have you invested in them?
We’ve spent $50,000–$100,000 with them so far.
What is the status of this engagement?
We started working together in January 2014, and the engagement is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
The results have been very good; we’ve been able to solve setbacks quickly. On the technical side, they’re also great — the overall experience has been excellent.
How did One tree perform from a project management standpoint?
They’re great. We communicate using Zoom, Google Meets, and all the tools to work remotely. They’re agile and always available to any requests we might have — everything has been very fluid and quick in that regard.
What did you find most impressive about them?
We don’t have tech experience, and they’ve been able to translate complex processes into a language that we can understand easily.
Are there any areas they could improve?
I don’t think there’s anything they can improve on at the moment.
the project
App Customization for University of Michigan Pharmacy School
"Everything worked great, and we received the ideal results."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m an assistant professor at the University of Michigan in the College of Pharmacy.
What challenge were you trying to address with Onetree?
I needed someone to customize the functional assessments within a smartphone app that I was developing.
What was the scope of their involvement?
We worked with Onetree to develop a first-generation app. The app was made to monitor for treatment side effects in patients with cancer. We needed physical assessments customized in certain ways through the code.
What is the team composition?
We had a project manager that managed their team.
How did you come to work with Onetree?
They were recommended by the company that created the original version of the app. They worked with Onetree in the past on numerous projects that required customization.
What is the status of this engagement?
We worked with Onetree from March–June 2020.
What evidence can you share that demonstrates the impact of the engagement?
We went into the project with a clear idea about what we wanted created, and Onetree delivered that within the timeline and budget. Everything worked great, and we received the ideal results.
How did Onetree perform from a project management standpoint?
The project manager was responsible for all of the communication. They made sure the right people were doing what they needed to do. At any given time, I had a very clear timeline from the beginning. We stuck to that.
Most of our meetings were through video calls. We also spoke through email. If anything changed on my end or there’s, it was quickly reflected in an updated timeline or a discussion.
What did you find most impressive about them?
The project management and communication were some of their strengths.
Are there any areas they could improve?
I’m not that knowledgeable on the technical side. I think it was a struggle for me to try and work with them when I needed to convey what I needed. I had such little knowledge, and I don’t think they were used to working with clients like that.
the project
UXUI and App Design for Med Tech Company
"The iconography was incredibly clean."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the CEO and founder of a medical tech app.
What challenge were you trying to address with OneTree?
Their team built a patient-driven portal for the organization of healthcare records.
What was the scope of their involvement?
Being a physician, we wanted someone experienced to translate the vision into a user-friendly interface that could be used by tech-savvy people and younger adults. Their team built a user-friendly interface for the app. They also worked on design. They used InVision to show us the wireframes.
What is the team composition?
There were five team members. There was a person who set up the contract and negotiated the initial deal. There was also a project manager.
How did you come to work with OneTree?
Our CTO is from Latin America and he had worked with them previously. We loved their work—it was clean and incredibly professional.
What is the status of this engagement?
The project began in March 2020 and is wrapping up in June 2020.
What evidence can you share that demonstrates the impact of the engagement?
The work is phenomenal. We were thrilled—the app is very easy to use in regard to our branding. The iconography was incredibly clean. They put lots of time and investment into the research and really understood the project. It’s still in beta testing, but so far, it’s been amazing.
How did OneTree perform from a project management standpoint?
Project management has been professional and they work at a great pace. The timeline was something we were comfortable with. There was more to the project than we anticipated, so we added two weeks. There were some complications with COVID-19 and moving offices as well.
What did you find most impressive about them?
They put so much time and effort into understanding our culture and mission statement. They took the time to learn minute differences and technical specifications.
Are there any areas they could improve?
There’s nothing I’d ask them to improve.
the project
Web Development for eCommerce Footwear Company
"OneTree takes accountability and ownership of their role."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the CEO and founder of a direct consumer shoe brand.
What challenge were you trying to address with OneTree?
We hired them for software development and website maintenance of our e-commerce platform.
What was the scope of their involvement?
Over the years, we’ve worked with OneTree on specific projects and maintenance support. The team used PHP and Magento.
What is the team composition?
Throughout our engagement, we’ve probably worked with eight or ten developers.
How did you come to work with OneTree?
I met them at Magento Imagine, a conference for those who are interested in Magento.
How much have you invested with them?
We’ve invested more than $250,000.
What is the status of this engagement?
Our first engagement with OneTree started in 2012.
What evidence can you share that demonstrates the impact of the engagement?
Since working with OneTree, our business continues to grow. The team keeps improving our tech stack. Our site is performing better and faster. The code is clean, and the site speed is quick. They also helped us develop some custom functionality to create a more tailored customer experience for our visitors.
How did OneTree perform from a project management standpoint?
We’re currently using JIRA. When there’s a critical item, they’ll work overtime or after hours to help get the project done. When they do make a mistake or fall short, their team owns up to it. They’ll share with me their insights and learnings, discussing how they can improve or do things differently.
OneTree takes accountability and ownership of their role. When they’re successful, they take it. When they’re not successful, they take it. They regularly ask for feedback, which I find is rare with other outsourcing companies. They’re very sincere.
What did you find most impressive about them?
They align with our time zone, which makes it easier to collaborate on projects. With offshore work, a lot of it requires working late at night or early in the morning. When it’s the middle of the day, and something goes wrong with the website, it’s tough from a time zone standpoint. It’s nice that OneTree works with that.
Are there any areas they could improve?
They could provide a more strategic eye when there are technological opportunities that could matter to our business. Ultimately, it’s our responsibility, but they’ve improved in that area to make it a great partnership.
the project
App Design for Biometrics & Analytics Solution Company
"There have been no problems with delivery, even with the pandemic."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the CEO and founder of Novugens. We provide biometric solutions on mobile devices including face recognition, voice recognition, fingerprint touch ID, and face ID. We work with banks and international institutions to provide them with authentication within their existing apps. We can also develop apps for them.
What challenge were you trying to address with OneTree?
The biggest challenge was with one of our use cases: pensions. Many pension funds have a yearly requirement to make sure the recipients of the pension are still alive. Oftentimes what happens is the recipient is located in a different country, which makes it harder to check.
We were developing an application that would include the biometric piece and a liveliness piece (our name for it) that would enable a retiree who lives in, say Singapore, to download the application, do a two-minute enrollment, and confirm with a motion like blinking or shaking their head to ensure that they’re alive. We needed a mobile app design to cater to that older user base including larger icons, smooth screen transitions.
What was the scope of their involvement?
We heavily rely on Sketch for the design of the different screens, and also on InVision for mockups. It helps us visualize the design and mimic what it will look like in the end.
One of the added-on features we offer is an analytics portal that captures details related to the transactions. It helps pension funds with millions of retirees when they’re being audited. One Tree helped developed a new design for the analytics portal to make it more user-friendly for pension administration officers.
Right now, we’re making some minor changes but my goal is to keep working with 1–2 designers for the next few months. Then, as new clients come in, they’re going to want to change the look and feel and the colors, which we can quickly do but we need someone to design it.
What is the team composition?
We worked with three people in total. They’re all design related. I’ve had multiple meetings with their CEO and their founder, and having that connection where they ask me what my goals are has been great. It’s made it a very good experience. I mainly deal with developers and designers.
How did you come to work with OneTree?
I’ve worked for the Inter-American Development Bank for many years, as well as The World Bank, so I’ve developed many contacts in international organizations and vendors. When I left The World Bank I wanted to find a company to partner with that would allow me to scale quickly. If I end up with 15–2- customers I can’t hire a whole team here in Washington. If I needed two developers for two months or five developers for six months two one year I could do it with OneTree without dealing with all the payroll work.
How much have you invested with them?
We’ve spent around $25,000–$30,000 so far.
What is the status of this engagement?
We’ve been working together since June 2019.
What evidence can you share that demonstrates the impact of the engagement?
There have been no problems with delivery, even with the pandemic. Our solutions have to work all the time, any time. It’s our motto. As long as you have a cellphone connection, you can do the authentication within seconds.
How did OneTree perform from a project management standpoint?
I didn’t use them for project management, but there’s no red tape with this company. I can speak with them via phone and email.
What did you find most impressive about them?
Their cost was great compared to the rates for developers here in Washington D.C. Their designers are great, too; they have a feel for what’s needed. They understand the industry and the trends that are coming up so I’m not stuck with a design from the 1980s. There are times when we go back and forth over the best approach, and I like that interaction. They’re not telling me what to do and they listen to why I think something needs to be done differently.
I’ve worked with several people in different capacities. Some are better than others, but they also interact with my team members; the coordination has been good.
Are there any areas they could improve?
We have some rework to do here and there because a design didn’t work too well, but that’s expected. Additionally, I want to move like the speed of light; my customers are waiting for me to deploy certain things. I don’t have time to explain all the details and review all the little things. In some cases, they’ve asked me very specific questions where I wish they would run with it. That’s a personal issue though; it’s not a fault of theirs.
the project
Multiple Web Devs for Research & Data Analytics Company
"Offering solutions to unexpected problems, they proactively look for ways to ensure success."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the founder and managing director of a data analytics survey solutions operation.
What challenge were you trying to address with OneTree?
I worked with them extensively because we have many clients in need of web and database development.
What was the scope of their involvement?
I’ve done numerous development projects with them, but the most substantial one was for a federal agency that was in need of a mobile application. They took the lead on app development, social media marketing, and launch.
What is the team composition?
When we’re in the middle of a project, I’m in contact with 2–3 teammates. They have key project managers that I interface with. The project managers then communicate tasks to the rest of the team.
How did you come to work with OneTree?
Before I started this company, I was working at Cornell University. I had kept in contact with a data scientist who served as a guest speaker for me in the past. When started this company, I reached out to him for help. He introduced me to them.
How much have you invested with them?
We spent at least $500,000–$600,000 with them.
What is the status of this engagement?
We started working with them in September 2014, and our teams have an ongoing collaboration.
What evidence can you share that demonstrates the impact of the engagement?
The project was so successful that we received three rounds of funding for it. That was largely because of their work. They were able to apply state of the art technologies to their solutions. Clients have been overwhelmingly satisfied. Some have even been collaborating with OneTree for several years.
The quality of their work is outstanding. Accuracy is everything in this field, and they’re consistently able to deliver in that area. They’re professional, easy to work with, and have a great understanding of their industry. That gives me confidence in their skills without much oversight on my part. I’ve referred others to them as well, and they’ve had nothing but positive experiences.
How did OneTree perform from a project management standpoint?
We used Slack for communication, which was excellent. They always had solid timelines and a project manager. Missed deadlines were never their fault. When things haven’t gone as planned, they’ve been very accommodating. They always adjust to our timeline, which is rare for tech companies.
What did you find most impressive about them?
Their breadth of services is quite impressive. They’re able to service both private and public sectors. Offering solutions to unexpected problems, they proactively look for ways to ensure success. It’s hard to find an organization that can clearly translate technical endeavors into something that a non-technical person could understand. They do that exceptionally well.
Their team works hard to develop its own people and give back to their community. That’s something that our clients are always very impressed with. They’re giving their own people opportunities for betterment.
Are there any areas they could improve?
I’d love for them to have physical offices in the area so we could see them more often. However, all of our work can be done virtually, so distance hasn’t been an issue at all. They have the right balance of customer service and technical skills.
the project
Frontend Development for Software Testing Company
"Their commitment to delivering a quality product has been evident throughout the entire process."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the CEO of the Software Testing Bureau, a company that offers testing services.
What challenges were you trying to address OneTree?
We hired OneTree for their development services.
What was the scope of their involvement?
We created a tool for test automation, and OneTree was responsible for the frontend development. The main goal of this tool was to allow non-technically-savvy users to perform test automations themselves. To achieve that, we were looking to create a nice, intuitive interface that could be used by anyone. They use React to build the platform.
What is the team composition?
We’ve worked with about six people in total. There was a senior developer, a junior developer, and a UX lead. Later on in the project, two more developers and a project manager joined.
How did you come to work with OneTree?
We are both based in Uruguay, so we knew about their company and their experience with building frontend technologies. Further, we’d partnered with them in the past, in a project where we actually had provided them services, so it seemed like a good idea to work with them again, this time as clients.
How much have you invested in them?
We’ve spent about $50,000.
What is the status of this engagement?
We started working with them in March 2019 and the engagement is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
We are still in the process of finalizing the tool before sending it to market. However, all of the comments we’ve received thus far are great. The product is intuitive and visually-appealing, two of the most important factors to us. When we do launch it, we have great sales expectations. As our sales cycle grows, we expect to continue working with OneTree to provide updates and new developments.
How did OneTree perform from a project management standpoint?
We’ve used different communication channels throughout the project. We’ve also had weekly follow up meetings. Our technical teams are in touch every day. So far, everything has gone smoothly.
What did you find most impressive about them?
Their commitment to deliver a quality product has been evident throughout the entire process.
Are there any areas they could improve?
No, there’s nothing that comes to mind. It was a great first experience for us.
Equipped with impressive technological expertise, Onetree has produced well-designed and robust software that is free from bugs. Furthermore, the methodical team works with keen attention to detail that has ensured the project's success. They're also responsive, allowing a smooth remote partnership.