Metric Theory

Review Highlights

• Significant Revenue Growth

  Multiple clients noted substantial revenue growth and improved return on ad spend (ROAS) as direct results of Metric Theory's campaigns. For example, one client saw a 300% increase in B2B leads and others noted ROAS improvements up to 10-to-1.

• Customized and Specialized Service

  Clients appreciate the specialized and customized service provided by Metric Theory. The assignment of experts for each digital channel ensures that all aspects of the campaign are managed effectively and professionally.

• Room for More Long-Term Planning

  Some clients suggest that Metric Theory could improve by engaging in more long-term planning and proactive idea generation. This would better align with clients' business planning and strategy development.

• Strong Project Management

  Clients often commend Metric Theory for their excellent project management skills, timely follow-ups, and structured weekly performance reviews. They maintain effective communication through various channels, ensuring smooth project execution.

• Expertise in Advertising Strategies

  Metric Theory excels in guiding advertising strategies, including Google Ads, search, display, discovery, YouTube, and Gmail. Clients appreciate their innovative testing and successful ideation, leading to significant improvements in metrics like cost per acquisition.

• Supportive and Goal-Oriented

  Clients value Metric Theory's supportive nature and goal orientation. Their ability to allocate additional resources when needed and their dedication to client success are frequently highlighted as key strengths.