Maven Collective Marketing

BACKGROUND

Please describe your company and position.

I am the Director of Business Development of Fastloop

Describe what your company does in a single sentence.

Fastloop provides Data and Analytics consulting services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Maven Collective Marketing to accomplish?

• Determine a credible and differentiated positioning and messaging
• Write copy for the new website
• Create content pieces to reinforce thought leadership

SOLUTION

How did you find Maven Collective Marketing?

Referral

Why did you select Maven Collective Marketing over others?

• Pricing fit our budget
• Referred to me
• Company values aligned

How many teammates from Maven Collective Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• Integrate Fastloop’s new communications marketing messages throughout the website, website copy, and public profiles. 
• Conduct and implement Search Engine Optimization (SEO) throughout website and establish new educational SEO Blog cadence leveraging Fastloop's SMEs, including existing blogs/content. 
• Develop educational/brand leading emails and distribute to Fastloop’s current client /prospective client email list establishing buyer nurture best practices. 
• Strategize and build business development outreach campaign leveraging new brand messaging, best practice outreach formats, engaging automation sequence, and program launch to expand network & brand reach, plus acquire net new leads. 
• Monitor and measure digital campaign performance through consistent tracking and reporting. 
• Communicate regular status updates to Fastloop on progress, hurdles, and performance. The delivery of the 3-month LinkedIn Advertising Campaigns targeting specific industry and service-based offering, 

includes the following: 

• Creation of campaign landing pages and update supporting downloadable assets (e.g. manufacturing case study & foundational data practices for AI). 
• Build, launch and manage LinkedIn ads, ad copy, budget, scheduling, targeting, and supporting graphics. 
• Track and report on ongoing performance, with ad enhancements and optimization monthly.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1. Messaging and positing statement were developed on time and are currently used in new internal and external communications. 
2. Website copy was written and completed on time to align with the design vendor’s timeline 
3. 8 new content pieces were created as per timeline set

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was solid, and there were multiple areas where the project manager over-delivered on the technical and strategic side.

What was your primary form of communication with Maven Collective Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Maven’s strategic thinking and expertise in our niche industry were most impressive.

Are there any areas for improvement or something Maven Collective Marketing could have done differently?

Project manager could have expressed consequences to our requested changes more articulately.

BACKGROUND

Please describe your company and position.

I am the Chief Operating Officer of Big Cloud Consultants

Describe what your company does in a single sentence.

Big Cloud Consultants helps clients maximize their investments in the Microsoft ecosystem with comprehensive and innovative cloud solutions tailored to the client.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Maven Collective Marketing to accomplish?

• Launch New Microsoft Partner Website
• Drive Traffic and Leads through Website
• Build Consistent Communications to Current Customers and New Customers
• Showcase Thought Leadership and Expertise in Industry/Market
• Nurture Leads to New Clients Consistently
• Build Brand Awareness to Target Audiences

SOLUTION

How did you find Maven Collective Marketing?

Referral

Why did you select Maven Collective Marketing over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Maven Collective Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of the project started out with Maven helping us to get our newly prepared website launched. While the website was created, we didn't have a chance to review it. We needed someone with Marketing and Microsoft expertise. Maven was able to review all of the pages on the site and then work with our developer to add/update content and add the additional pages that were necessary. Following that, we have been working with Maven on several different marketing efforts.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Website Analytics
• New Leads
• New Clients
• Brand Analytics
• Lead Funnel Reporting

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Maven provided estimates for when things would be done and they met those deadlines. Anything we threw at them, they were able to get done.

What was your primary form of communication with Maven Collective Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Maven works the way that we like to work. When we have something to discuss with them, we are able to reach out and discuss what the needs are and the best way to solve the need. It is as collaborative or not as we need. They are a pleasure to deal with - never say no and get things done.

Are there any areas for improvement or something Maven Collective Marketing could have done differently?

No - we have been very happy.

BACKGROUND

Please describe your company and your position there.

I am a COO / Co-Founder of a Managed Services Provider in New York City. We provide IT Support and Services for Financial, Accounting, Legal and Non-Profit firms.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Maven Collective Marketing, and what were your goals?

We hired Maven to help us create Digital Marketing Material and Branding to improve our presence on the Web. They created Custom Branded Marketing Documents and updated our overall company logo (as well as social media logos) Our goal when we reached out to Maven (who were highly recommended by a vendor we do business with) was to refresh / update our logo, social media presence and the material we give to potential clients. This goal was in direct correlation with our Main Objective to have a consistent professional brand on the web

SOLUTION

How did you select this vendor and what were the deciding factors?

We decided on moving forward with Maven after another vendor we do business with raved about them. This particular vendor had an amazing website and marketing so this was enticing to us. Price, Likeability and Thoughtfulness were the 3 main factors. We wanted a company who would deliver high end work at an affordable price. We wanted a company who had staff that were positive and energetic since we would be engaging with them for a couple months during the project. 

Lastly, we didn't want to just be another client where they give us a one size fits all solution. Customizing solutions specifcally for our company and caring enough to put the effort in to make sure we were extremely satisfied.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We initially went through a discovery call to set expectations and deliverables. Then once the roadmap was laid out we stuck to the schedule (they were always ready with their deliverables on time) and any changes or updates they took care of within a week. It was a very smooth process.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with 2 main resources (the Principal and one of the Digital Marketing personel)

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Deliverables were on schedule

How effective was the workflow between your team and theirs?

Workflow was amazing. We fed off each others energy and that made for a great work dynamic

What did you find most impressive or unique about this company?

I found unique how accomplished they were and yet humble and hungry to exceed even more. Some companies rely on their accolades and things they did in the past but not Maven. Their overall presence and willingness in every meeting were stellar.

Are there any areas for improvement or something they could have done differently?

Honestly, if they could clone themselves so they can help out more small companies like myself who need a big presence and a company to take them to the next level.

BACKGROUND

Introduce your business and what you do there.

I’m an account executive at EFOQUS, a Microsoft Dynamics partner located in Vancouver, Canada. We’re a boutique company founded in 2000 in Copenhaguen, Denmark, and our Vancouver office has been serving North America since 2017. I’ve helped build up the business; I’m responsible for business development and work closely with the co-owner to drive sales.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Maven Collective Marketing?

When we opened the Vancouver office, we didn’t have a phone number, voice reading, or business cards — we started from zero. We had our consultants for delivery, management, and sales, but we didn’t have a marketing team to help us, so we hired Maven Collective Marketing.

SOLUTION

What was the scope of their involvement?

Maven Collective Marketing acts as our marketing department. They help market both our services and products. We're a Microsoft Dynamics partner, and we also develop software and are experts at implementing Dynamics 365 Business Central, the mid-market ERP system accounting software. Our company also helps clients integrate all their different departments of the company into an all-in-one system. The Maven Collective Marketing helps us with all kinds of marketing to promote these activities. 

When business is slow, we ask them for ideas for lead generation and brainstorm with the team. When we're very busy, they work on upcoming events where we can showcase our products and services. They help us with email marketing campaigns. They've also set up our Clutch profile for our customers to give feedback on our services. Generally, the team adjusts to our rhythm regarding what's needed. 

They built a custom website for us. Previously, we had a very basic WordPress website that didn't look professional. The team went through a discovery process and built our new site using the old one as a foundation. They've also helped build up the content on the site, including vlogs and blogs. Currently, they provide site maintenance and updates and handle any changes we require. They also help us with SEO; we rely on them for keyword research. 

The team also helps us with social media management and social media marketing (SMM). They run our Twitter and LinkedIn accounts. Maven Collective Marketing creates all the creative material for social media; sometimes, we pitch the ideas, and other times they pitch to us. We discuss the content, then they create it and come back to show it to us. After we approve the material, they post it and provide follow-up, responding to comments. Once they find a good opportunity, they pass it on to me, and I take it from there.

They also run SMM via Linkedin. Using my LinkedIn profile, they send automated messages looking for new business opportunities. If a conversation is more personal or it's with someone I know, they send me a notification to take over the conversation. We also have a YouTube Channel, and the team has been building up the content there. 

Additionally, they help us with 6–8 webinars a year where we showcase some of our e-focused products and services. The team prepares the scripts, puts together PowerPoint presentations, and coaches our guest speakers. We also attend 2–4 trade shows per year, and the next one is coming up in Florida, where we'll be showcased in the keynote speech. Maven Collective Marketing is helping us coordinate the event, from the registration to the booth rental. They're also preparing merchandise, including sweaters, t-shirts, and keychains, among other items. 

What is the team composition?

We've worked with 4–6 teammates from Maven Collective Marketing. Although we usually have 2–4 people on the team, they throw in more people to help us if there's a big event.

How did you come to work with Maven Collective Marketing?

My boss and co-owner of the company had a connection to Erica (Principal & Founder); I believe they had worked together at a previous company. 

How much have you invested with them?

So far, we’ve spent $100,000–$150,000 CAD (approximately $77,000–$116,000 USD). We spend around $5,000–$10,000 (approximately $4,000–$8,000 USD) monthly on their services. 

What is the status of this engagement?

We started working together around March 2019, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Maven Collective Marketing is a very important partner for us and has been a big reason for our success. These days most people find their vendors through websites and social media. The team's work helps give us credibility when talking to prospective clients. Our previous website hurt us in prospect meetings because the content wasn't strong. Now, prospects know they're talking to the right partner and that we're trustworthy and have the necessary expertise, thanks to the quality of our content. 

We've also seen a big difference in new deals, opportunities, more site visits, and clicks since working with Maven Collective Marketing — it's been phenomenal. I'm always working on opportunities and closing contracts, and I don't have time to write a blog, so they work on the creative aspects of everything and anything in the marketing umbrella.

Moreover, the team has deep expertise with Microsoft partners; they work with 15–20 partners, though not many are in the same space. As a result, they already have ideas and know the keywords, which makes things easier because we don't have to educate them about what we do — they already know the space. They've become an extension of our company and have come up to speed very quickly; there's no shortage of ideas from them. We're happy to continue working with them as long as they're willing. 

How did Maven Collective Marketing perform from a project management standpoint?

We have a biweekly call to review what's been done and what's upcoming. We have time-sensitive tasks and others that aren't, and they haven't disappointed us in their ability to execute on time. Our biweekly status calls help with the rhythm and ensure we're on the same page. Sometimes, we have to reprioritize things, and they work on the most relevant tasks for us. For example, we have a big trade show coming up, and they're making sure the details are ready. 

We use Microsoft Teams, email, and phone calls to communicate, and most of our communication is live and face-to-face. Occasionally, we meet in person as well. Since we're a smaller boutique company, we don't use project management software. We have a shared document where we add material. 

What did you find most impressive about them?

I'm impressed with the quality of Maven Collective Marketing's service and their execution. The quality is most apparent with the webinars because they're very delicate — there are no second chances. In the eight webinars they've done with us, their ability to drive good attendance and the quality of the execution on the day have been fantastic. 

Do you have any advice for potential customers?

If you're in the Microsoft Dynamics world, they're the gold standard for supplementing your marketing team. However, you want to keep an open mind, or the relationship won't work. If you have set ways and try to drive the direction rigidly, they won't be the right vendor for you. For example, my father runs his own company and is very rigid with his marketing ideas, so Maven Collective Marketing wasn't a good fit for him. To work with the team, ensure you're on the same wavelength. 

BACKGROUND

Introduce your business and what you do there

I'm a solutions architect at a SaaS services company based in Vancouver, Canada.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with Maven Collective Marketing?

We were looking to outsource our marketing services as we don't have an internal marketing department.

SOLUTION

What was the scope of their involvement?

Maven Collective Marketing does digital marketing services and some traditional marketing in events and fairs. Their efforts include social media marketing, content marketing, events, website management, email marketing, video content, etc.

What was the team composition?

We usually work with two members of their team, including a digital strategist and a manager.

How did you come to work with  Maven Collective Marketing?
They were already working with us when I took my current position.

How much have you invested in them?
Last year, we spent $25,000–$50,000 with them.

What is the status of this engagement?

We started working together in December 2016, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Thanks to their work, the traffic on our website and our number of followers on Linkedin and Twitter increased. 

How did Maven Collective Marketing perform from a project management standpoint?

They've been great with project management; they're flexible and adapt to any changes and requests from our side. Regarding communication, we use emails and Microsoft Teams. 

What did you find most impressive about them?

They provide a great follow-up to our marketing goals.

Are there any areas they could improve?

They could propose strategies themselves that could go beyond our requests and help us have a greater impact. 

Do you have any advice for potential customers?

Provide them with your requests but also let them be creative on the strategy.

BACKGROUND

Introduce your business and what you do there.

I lead sales and marketing for a Microsoft-focused systems integration firm. We provide consulting, implementation, and support services for Microsoft Dynamics, their business applications, CRM, ERP, and other IT products.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Maven Collective Marketing?

We wanted to work with a technically inclined organization. We had a lot of strong technical people who did excellent work but did not always have the time or skillset to produce solid marketing communications. We knew there was an opportunity to improve our digital marketing footprint and grow our business. Therefore, we were looking for a complementary skill set to articulate our value proposition to the market.

SOLUTION

What was the scope of their involvement?

We’ve worked with Maven Collective Marketing on a few different projects. They’ve helped us analyze our web and social properties, applied to awards for various industry-specific awards, boosted our profile in the marketplace, helped us with customer case studies, and written content for our marketing teams. 

They work on the assessments by leveraging their domain expertise. They work with similar organizations, so it has helped close the gap quickly of what we don’t know. Often, it’s difficult to articulate what we don’t know, but working with a group with a keen sense of what we’re trying to achieve has made it quick and easy.

Additionally, they’ve made some recommendations on SEO, but we haven’t engaged them for those services.

What is the team composition?

We have a few people on the team, but we work more closely with Erica (Principal & Founder) and Cathy (Senior B2B Marketing Strategist). Our team works with people from their team, but Erica is our primary contact point.

How did you come to work with Maven Collective Marketing?

We found them through word of mouth in the Microsoft partner channel.

What is the status of this engagement?

We began our partnership in July 2019, and we’re working actively on something right now.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We contracted them to do case studies, award applications, and content. Those deliverables have been pretty straightforward; we see the output materials and are happy with them. As far as web traffic goes, I don’t have anything on the top of my head, but they’ve provided some recommendations on a path to improve our website and content optimization. We’ve been working our way through that list, and it has converted into a better path for our website.

How did Maven Collective Marketing perform from a project management standpoint?

We have no concerns; they’re professionals. They stay on schedule and are clear on the timeline and deliverables. We collaborate on Teams and the built-in task manager functionality.

What did you find most impressive about them?

The value in working with them is their deep knowledge of the Microsoft partner channel.

Are there any areas they could improve?

I don’t have anything at the top of my mind. We work together as much as we can, and I know the team is capable of helping us more. It’s just a matter of time, practicality, and prioritization.

Do you have any advice for potential customers?

Just define clearly where you want their expertise; they’ll be able to help. You just need to understand your goals and what you want to see as outcomes.

BACKGROUND

Introduce your business and what you do there.

We are a Microsoft partner focused on making modern collaborative toolsets. We basically provide ongoing consulting services to organizations within North America. I’m the director of business development.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Maven Collective Marketing?

We leveraged Maven Collective as our ad agency and web development firm.

SOLUTION

What was the scope of their involvement?

When our internal marketing resource left the company, we decided to take a step back and look at our overall marketing strategy. We brought in Maven Collective to do an initial audit of our different marketing activities and channels. They identified areas that need to be improved and proposed solutions that we hadn’t even thought of.

Currently, we’re having their team manage our content marketing strategy, which our junior-level marketing associate helps execute. They also create optimized content, manage and update our website, conduct email marketing, and carry out social media marketing activities. In this regard, they’re acting like an outsourced CMO.

What is the team composition?

We work with three people from Maven Collective: their CEO and two content marketing strategists. 

How did you come to work with Maven Collective Marketing?

Orchestry, a Microsoft-related platform that we also have a relationship with, has had a lot of success with Maven Collective. We decided to work with them because, unlike the other ad agencies that I’ve worked with over the years, they understood the specific marketing needs of a technology company like ours.

How much have you invested with them?

Thus far, we’ve invested around $25,000.

What is the status of this engagement?

We started working together in March 2021 and it’s an ongoing partnership. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We measure the success of the engagement based on the results of the lead-generation activities. Since working with Maven Collective, we’ve noticed a substantial increase in our web traffic and leads, and that can be owed to our blog writing and SEO efforts. 

What we like about Maven Collective is that they’re good at developing and executing marketing strategies specifically for tech companies. They’re able to speak our language and understand the kind of products and services that we provide for our customers. 

How did Maven Collective Marketing perform from a project management standpoint?

They’re excellent from a project management standpoint. It feels as if they're part of our own company. We use Microsoft Teams to communicate and manage tasks.

What did you find most impressive about them?

Their ability to fill in the gap in our internal marketing resources stands out. We see the benefit of having a full-time external resource like Maven Collective because we can trust them to be accountable to the plan and we can rely on them to guide us through everything. 

Are there any areas they could improve?

No, there’s none that I can think of. 

Do you have any advice for potential customers?

My advice to future customers of Maven Collective is to hold yourself accountable and to follow through on your obligations. Make sure to provide the team with everything they will need so that they can help you be successful.

BACKGROUND

Introduce your business and what you do there.

I’m the senior manager of marketing and sales of PixelMill. We design and develop employee experiences and digital workspaces powered by Microsoft 365.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Maven Collective Marketing?

We needed help with reimagining our webinar to be more accessible to a specific audience.

SOLUTION

What was the scope of their involvement?

Maven Collective Marketing helped us rebuild our series of webinars. We’d been doing the webinars for several years. However, our content was very technical, so our loyal audience was limited to development experts. It wasn’t resonating with our new stakeholders, who wanted our webinars to focus more on corporate communications. Maven Collective Marketing basically helped us address this new audience and pivot our highly technical series into a high-level business series. First, they interviewed some of our stakeholders to get feedback on what they wanted to see on our webinars. Afterward, the team created content for a new set of decks for us. Furthermore, they modified our marketing strategies to help us reach our new target audience.

What is the team composition?

We mainly worked with Cathy (Senior Marketing Strategist), who was instrumental in the deck creation process. We also collaborated with Erica (Principal & B2B Marketing Maven), who set up our marketing strategy.

How did you come to work with Maven Collective Marketing?

Erica worked on a webinar for one of our partners, so we had seen her work in action. We were very impressed, so it felt natural to reach out to her afterward.

How much have you invested with them?

We spent $4,000.

What is the status of this engagement?

We worked together from April–May 2021. We’re still engaged with them on another project.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We didn’t get a lot of new registrations, which we expected because we were catering to a new audience. However, we hit our critical metrics — we got quite a few new clients, which included a very significant lead. Furthermore, everyone loved our new deck, which really helped us present material in a new way. Overall, their work successfully enhanced our webinar series.

How did Maven Collective Marketing perform from a project management standpoint?

The Maven Collective Marketing team did a fantastic job managing the project. They did a great job of pulling us in and reaching out to us only when necessary. Additionally, the team was very transparent about their progress.

What did you find most impressive about them?

I’m impressed with how easily they integrated into our team. Maven Collective Marketing was quick to learn our processes, core messaging, and culture. Eventually, they just felt like an extension of our team.

Are there any areas they could improve?

I honestly can’t think of anything they could’ve done better. 

Do you have any advice for potential customers?

Be candid about your expectations, and make sure to give detailed feedback.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Gestisoft, a solutions provider.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Maven Collective Marketing?

We decided to apply for a Microsoft IMPACT Award, which is granted to partners who develop innovative solutions. To help us get a nomination, we needed help with creating a concise written entry.

SOLUTION

What was the scope of their involvement?

We started the process by identifying what award we wanted to apply for. Once we decided on the three awards we were fit for, Maven Collective Marketing came in to look at the rules and identify the requirements. We gathered the needed information and sent it to the team. They used these particulars to write copy for the submission. There were some things we were missing that the team requested from us. With their help, we were able to come out with a final product. 

What is the team composition?

We worked with two people.

How did you come to work with Maven Collective Marketing?

I was looking for a firm that knew the award well. Maven Collective Marketing specialized in the Microsoft ecosystem, and I knew the principal, so I reached out to them. They had the relevant experience, so I didn’t shop around anymore.

How much have you invested with them?

We spent $12,000 CAD (approximately $10,000 USD).

What is the status of this engagement?

We worked together from March–April 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

They did an excellent job and really aligned with us on writing the submissions. Overall, I’m happy with the results.

How did Maven Collective Marketing perform from a project management standpoint?

They managed to finish it in a very short time. It was a challenge to come out with it in just a month. We were lucky Maven Collective Marketing was able to make space within their schedules — next year, we’ll start three months in advance. Despite the limited timeframe, the team was accommodating and worked over the weekends to help us beat the deadline. We used a website to exchange documents, such as those we needed to fill out. To communicate, we used Microsoft Teams.

What did you find most impressive about them?

I’m happy that they were able to meet the deadline.

Are there any areas they could improve?

They executed everything very well — it was a straightforward assignment that wasn’t highly complicated.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of VisualSP. In a nutshell, we offer a fast SaaS that goes on top of Microsoft web applications. Our product is geared towards helping users of the application to use it more efficiently and have the help they need. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Maven Collective Marketing?

We hired them for a few different projects, but one of the things they did was to hold a webinar for us. The webinar’s topic circled around the new functionality that was released by Microsoft recently. 

SOLUTION

What was the scope of their involvement?

Our company heavily leaned on Maven Collective’s expertise within the Microsft market since they were well-versed in working with Microsoft customers. Most importantly, their team had many connections, learnings, successes, and failures which we used as references on what we should be focusing on. Their knowledge also served as a basis on how we devised the webinar, what kind of panelists we should have, and more.

After that, the Maven Collective team started with formulating the strategy for the webinar. Then, they identified our customer base and where they were, and they used our lists that we collected for many years. They also used other innovative ways to do some paid and email marketing. Moreover, Maven Collective helped decide on what social media channels we were going to use.

What is the team composition?

Our team worked with Erica (Principal) and Cathy (Senior Marketing Strategist).

How did you come to work with Maven Collective Marketing?

Maven Collective was highly recommended by CEOs and my colleagues. I also knew Erica because we worked with her team on a different project. As a result, we went ahead and partnered with them.

How much have you invested with them?

We spent less than $10,000.

What is the status of this engagement?

We worked with them from February–March 2021.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Maven Collective was detailed-oriented, organized, and focused. We definitely appreciated all the qualities they had because they helped us to accomplish everything. We were also grateful for Erica’s leadership in assisting us to finish the project. With their support, the lists of all attendees were divided up properly within the internal and Maven Collective’s team.

For the metrics, our engagement and registrations more than doubled. We highly appreciated that as a result of our marketing campaigns, we were able to get a good amount of people interested in the webinar and even afterward as well. Overall, the results they produced were excellent, and their process worked because it was very methodical.   

How did Maven Collective Marketing perform from a project management standpoint?

We communicated through email and Zoom meetings, nothing else. 

What did you find most impressive about them?

Their organizational skills and strategic thinking were impressive. 

Are there any areas they could improve?

No, there was nothing that they could improve.

Do you have any advice for potential customers?

Look forward to working with Erica and her team because they’re professionals. If you have specific goals in mind and if you’re looking for a strategy and particular execution of that strategy, Maven Collective is really good at helping you take that next step.