Visit Website

eCommerce Experts (Shopify, Optimize, VA)

4.9
7 reviews

We Make History together with our Partners.

Jul 09, 2019

“Wow, fantastic team! 

I've worked on several ecommerce website development project in my life, but this team is in whole new level. Communication, availability, quality of work and prices are excelent. Will definitely work with them again and recommend.”

Tomer Ganzi https://www.equilnature.com/

We like the goal achievement process and get high from the achieved results.

Our competences:

  1. Shopify Development - Themes, Apps, Migration, Integration with 3rd party apps
  2. Shopify/eCommerce design focused on conversion
  3. CRO (Conversion Rate Optimization)
  4. Virtual Assistants

We are serious and ready for long-term relations with our partners.

However, we must confess that in relations with us there are no smooth situations. We ask our partners a lot of questions about business and the project itself, and surely, we debate. A piece of dull for you to reach the maximum results.

Our values:

  • focus on results
  • team and team game
  • directness and inclusiveness in relations 
  • process benefit and drive
  • proactivity
  • leadership
READ MORE...
 
$5,000+
 
$25 - $49 / hr
 
10 - 49
 Founded
2010
Show all +
Mariupol, Ukraine
headquarters

Portfolio

Key clients: 
www.grossoshop.net www.zinvowatches.com www.conzul.com www.yfood.eu www.julieraw.com www.recipetable.com www.catamazing.com www.kachava.com www.vplaboratory.com www.mofy.life
E-Commerce - food store - Ka'Chava Image

E-Commerce - food store - Ka'Chava

Ka’Chava was born on the side of a mountain to find the most exotic, nutrient-rich superfoods. For this project, our team created the completed design, which was provided by the customers of the pages:

— Home

— Ingredients

— How to Make

— Recipes

— Reviews

— Cause

— Referral Program

— Support

— Account page

Service - instabook - Mofy.life Image

Service - instabook - Mofy.life

Our team:

— Conducted a deep analysis of the market and competitors both in the country of presence and in the countries of expansion.

— Developed a brand and positioning. This allowed for clearer communication with consumers and give them great value.

— We developed a promotion model based on the analysis:

  * Target Audiences;

  * Communication channels;

  * Traffic channels;

 

…
* Key brand values ​​and messages.

— Assembled a team to implement a promotion model:

  * Delivered clear KPI;

  * Monitoring the process of achieving KPI;

  * Continuous work with a team for the development of competencies, mentoring and development;

  * Adjustments and additions to the promotion model in the process of achieving KPI and entering new markets.

Read more...
E-Commerce - health nutrition - YFood Image

E-Commerce - health nutrition - YFood

YFood is a healthy nutrition company. All products are available in countries such as Germany, Austria, and Switzerland.

Our team designed a creative visual demonstrating of the components, plus well-converting interface aim of which is telling everything about the product. Product page combined with sticky buy panel to stay near the hand while reading the product description. There are a few buying options like regular

…
purchasing and the opportunity to subscript to a product.
Read more...
E-Commerce - sports nutrition store - Vplab Image

E-Commerce - sports nutrition store - Vplab

 

Vplab is a sports nutrition company. All the products are manufactured at leading factories in the UK, Ireland, Switzerland, Germany, Belgium, the Netherlands and California.

 

Our team has developed a turnkey website. We created the design of the main page, product catalog, product page, contacts, shopping cart, registration/authorization, order processing, personal account,

…
blog, wish list, search page. Implemented the quick view function, which appears in the form of a pop-up, after the user clicks on the appropriate button and contains all the product information necessary for the purchase.
Read more...
E-Commerce - watches store - ZinvoWatches Image

E-Commerce - watches store - ZinvoWatches

At the first stage of our work, we conducted a deep analysis of the website traffic and customer behavior and found out weaknesses in the work of the site. The second stage was the correction of existing errors without major changes in the website design. These actions maвe us double online-store conversions in two weeks. We analyzed sales funnels and long-term traffic channels and determined that one of the reasons of dropping

…
traffic was the changes in the targeting. Then, we identified the blocks that distracted customers from the target action and took them away from the landing pages. We conducted a UX website analytics, redesigned pages, performed A/B testing, and selected hypotheses that yielded successful results.
Read more...
Service - Shopify application - Shogun Image

Service - Shopify application - Shogun

For this project, our team has developed the design of ready-made blocks by which you can build an online store. The designers changed the look of existing templates and created new ones to make the process of creating pages easier and more convenient for users. All of the components are optimized for mobile and desktop devices, so you don’t need to worry about how your store will look on different screens.

E-Commerce - smartphones store - Grossoshop Image

E-Commerce - smartphones store - Grossoshop

Grossoshop - is an online-store that presents smartphones sales. For this project we created design, development, marketing research and performed data migration from Magento to Shopify platform. We have done clear and fast data migration to Shopify with no problems. At the same time our marketer and UX-analysis conduct marketing research and created website map that brings conversions. Then we created stylish and user friendly

…
design and development strategy.
Read more...
E-Commerce - fresh vegetables and fruits - Recipe Table Image

E-Commerce - fresh vegetables and fruits - Recipe Table

This store requires subscription sale model, so we developed main page and subscription choose page designed with cards, that symbolize recipe packs every month

E-Commerce - clothes store - Kydra Image

E-Commerce - clothes store - Kydra

Before design development we made a deep marketing research. As a result we got a list for marketing vision for further development. So the next step is an emotion map of main page, that must contain excitement, adventures feeling, autonomy plus security. We gathered all marketing information, design skills and strong development and made a new conversion main page and other web store pages.

E-Commerce - Shopify application - Feeadback app Image

E-Commerce - Shopify application - Feeadback app

Pop-Ups by Synthjet - this app allows you to create a window with customer feedback that helps increase the customer's confidence in the brand. We have developed an application that displays a pop-up window with feedback and customer evaluation. The management of this app consists of two points: - Feedback. In this section, the admin chooses which feedback will be displayed in the popup window. - Settings. Here you can stylize

…
its window design so that it fits the design of an online store.
Read more...
E-Commerce - Shopify application - Podnator Image

E-Commerce - Shopify application - Podnator

The task wa set to realize a designer for the design of clothes and souvenirs, wich allows to unload ready-made goods in the Shopife. Using the API Shopify, we implemented an integration that allows you to create products is the Shopify store from the designer application.

E-Commerce - glasses store - 38DollarGlasses Image

E-Commerce - glasses store - 38DollarGlasses

We have migrated data to Shopify platform. We transferred content with the help of virtual assistants, developed application for automatic relocation, imported products with a CSV file. The team of experts has developed an application for automatically info movement from the MSSQL database to the Shopify platform as well as for the synchronization of these data. eCommerce experts carried out this process quickly, efficiently

…
and safely.
Read more...

Reviews

4.9
7 reviews
Sort by

E-Commerce Site Design & Dev for Skincare Brand

"They have excellent design skills. It's no easy task to combine e-commerce web design with a premium environment."

See More

5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Mar. - July 2019
Project summary: 

MakeBeCool developed a mobile-optimized e-commerce site for a men's skincare product. They integrated a subscription software solution and designed the site packaging based on existing brand guidelines.

The Reviewer
 
1-10 Employees
 
Belgium
Christian Remon
Co-Founder, John Leo Rose
 
Verified
The Review
Feedback summary: 

MakeBeCool delivered a functional site, and the first post-launch sales and web analytics show promising results. Beyond boasting strong technical skills, the team also communicated constructively to improve the project as much as possible. Customers can expect proactive project management.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

We are a premium natural skincare brand for men, focusing both on topical skincare products as well skin supplements, sold in the UK and with expansion plans across Europe. Our business model is e-commerce first with a strong focus on subscriptions. Personally, I am co-founder of the brand.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MakeBeCool?

1. Shopify e-commerce development:

  • E-commerce Web design
  • E-commerce Web development
  • App integrations
  • Subscription software integration

2. Design: 

  • Design e-commerce packaging based on brand book product packaging

What were your goals for this project?

Main goal to launch an e-commerce first natural skincare brand for men in the European market with an MVP approach towards subscription services in order to evaluate potential.

SOLUTION

How did you select this vendor?

We pitched MakeBeCool together with 2 other agencies that we found on the Shopify Partner Platform. They showed strong willingness & commitment to work on our project as well as excellent price-quality ratio and some beautiful client references.

Describe the project and the services they provided in detail.

MakeBeCool has developed the full e-commerce website for us, based on the (basic) brand book and an extensive brand presentation.

They did an amazing job translating the brand into an UX optimised, mobile-first & conversion optimised website that embrases our key values, key messages within a premium environment.

As it's a one-product website, we developed a limited set of pages, strongly focusing on conversion funnels & treating each page as a potential landing page for media campaigns. They consulted us also on subscription software integration as well as other apps (functionalities).

What was the team composition?

The project team consisted of:

  • 1 Key Project Manager
  • 1 Web designer
  • 2 Shopify developers

There have been 2 Assistent Project Managers that have supported the Key PM as well.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

We're very satisfied with the results and have launched a perfectly functional website within the required timeframe. First sales and web analytics are promising.

How was project management arranged and how effective was it?

Impressive project management skills. Deadlines were met, clear and constructive communication with a desire to develop the project as much as possible. Not just waiting to receive all input but also proactively thinking with the project & brand.

What did you find most impressive about this company?

One of the best PM's I've come across in 10Y ecommerce. They have excellent design skills. It's no easy task to combine e-commerce web design with a premium environment.

Are there any areas for improvement?

Overall I'm very excited with the work of MakeBeCool. If I should give one area of improvement, it's to state whenever a specific task needs further investigation due to no prior experience before being budgeted & implemented in order to understand the full scope (e.g. integration of a very specific app).

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

E-Commerce Development for Vintage Wine Marketplace

"They are a great team and they always could meet halfway!"

See More

5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. 2018 - Sept. 2019
Project summary: 

MakeBeCool developed an e-commerce website for a vintage wine marketplace. This included design, front-end development, data migration, SEO, and marketing.

The Reviewer
 
51-200 Employees
 
Dnipro, Ukraine
Pavel Kolyshkin
Project manager, Vintage Market
 
Verified
The Review
Feedback summary: 

The development met the expectations of the internal team, leading to an increase in sales. MakeBeCool establishes a smooth workflow to ensure effective communication and collaboration. The team is transparent, adaptable, and hard-working.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

Vintage Market - is a retail project which was started in 2012 as a store focused on vintage and elite wines.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MakeBeCool?

We needed to completely rebuild the website we had and thus we've looked for a reliable partner to do this. Among our requirements was design, front-end development, data migration, SEO optimizations and marketing.

What were your goals for this project?

The old website wasn't up to date to the new trends and most of our competitors already updated the website to meet the best customer use cases.

SOLUTION

How did you select this vendor?

We’ve evaluated consultation and solutions they provided on the primary step which made us sure that they know what to do. The price and deliverables terms were pretty reasonable.

Describe the project and the services they provided in detail.

Team was provide full round services for us:

  • UX design
  • Front-end development
  • Data migration
  • Content filling
  • Store structure development
  • SEO optimizations
  • Marketing

MakeBeCool was engaged in every step of the project production.

What was the team composition?

Depends on the project step we had about 3-5 people (project manager, designer, front back-end developers, store manager). The team worked good together and workflow was super clean.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

After new project was released some indicators increased. The main goal was reached and as a result, now we have a powerful tool

How was project management arranged and how effective was it?

We have daily/weekly reports and calls if needed with our project manager. Also, there were arranged meetings with a team so we could discuss all directly with the designer or developer and get a transparent idea even before we could get it.

What did you find most impressive about this company?

They are a great team and they always could meet halfway!

Are there any areas for improvement?

No

5.0
Overall Score Best choice!
  • 5.0 Scheduling
    ON TIME / DEADLINES
    respect the deadlines and schedule
  • 5.0 Cost
    Value / within estimates
    Reasonable costs for tasks
  • 5.0 Quality
    Service & deliverables
    Great quality & deliverables
  • 5.0 NPS
    Willing to refer
    Would highly recommend

Shopify Dev for Self-Help Book

"I instinctively knew they were caring, talented, and knowledgable hard workers."

See More

4.5

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Nov. 2018 - Apr. 2019
Project summary: 

MakeBeCool designed and built a custom Shopify site to promote a guided self-care book. The team added a subscription service, integrated social media, and provided post-launch training for the internal team.

The Reviewer
 
1-10 Employees
 
Sydney, Australia
Rhoda Malia
Founder, My Happiness Journal
 
Verified
The Review
Feedback summary: 

Since going live, the site has become a centralized hub to push sales, publish blog posts, and capture email data. MakeBeCool had a collaborative attitude, remaining flexible around client feedback. Consistent iteration ensured a well-designed platform.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the founder of 'My Happiness Journal', which is a guided self care book; people write in everyday to welcome joy daily. It's available online or through partnerships with holistic health professionals.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MakeBeCool?

I engaged with MakeBeCool to design and build the eCommerce website where this product is primarily sold. I wanted this to be built using the Shopify platform and were well experienced using this platform.

What were your goals for this project?

  1. Beautifully designed
  2. Effectively built into the Shopify platform, with the necessary integrations with apps for data capture and social media
  3. Flexibility and collaborative working style and cooperative with my suggestions and feedback
  4. Advice / training on how to use the Shopify platform once it goes live
SOLUTION

How did you select this vendor?

I found MakeBeCool through the Upwork website. I received 20+ applicants, but narrowed it down to 3. To help me decide, I asked the 3 vendors to create a basic landing page.

MakeBeCool's design stood out from the rest - so much thought had been put into it and they really nailed my brand and what I wanted to represent. Additionally, the communication was excellent. I instinctively knew they were caring, talented, and knowledgable hard workers.

Describe the project and the services they provided in detail.

  1. I provided a brief, which required a UX, design and recommendations around how to build in a subscription service.
  2. Initial designs were provided and we went through a few rounds of amends to confirm.
  3. Build of the site into the Shopify platform.

What was the team composition?

I worked directly with a project manager who managed the design and build teams. I liked having just one point of contact. The team worked really hard toward the end to get this site live and I really appreciate it!

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

This website is critical to the success of this business. It's live and functioning really well. It's the central source for all of my sales, blog and email data capture.

How was project management arranged and how effective was it?

Excellent project management - responsiveness, knowledge, turned things around quickly and very patient and accomodating with my feedback.

We mainly used the upwork messaging service. However, we also used Google slides and Google hangouts which worked well giving more detailed feedback.

What did you find most impressive about this company?

Make be Cool provided excellent:

  • project management. Very responsive, quick and positive.
  • designs were beautiful.
  • advice/suggestions to my Many questions and requests for amends!
  • support in helping me update the site once it went live

Are there any areas for improvement?

Things they could work on:

  • being 100% clear what is / isn't included in the initial cost.
  • this could be helped by focussing on the experience / UX of the site before jumping straight into design/build.
4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

E-Commerce Dev for Digital Agency

"They resolve all issues quickly and adapt seamlessly to any type of company or project."

See More

5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. 2018 - Ongoing
Project summary: 

MakeBeCool assumed responsibility for an unfinished Shopify project. The team provided a full complement of design, customization, and development services and continues to support platform-specific work.

The Reviewer
 
1-10 Employees
 
United Kingdom
Managing Director, Digital Agency
 
Verified
The Review
Feedback summary: 

Aesthetically and functionally robust, the completed project has restored client satisfaction and confidence. MakeBeCool is an experienced, competent, and reliable team dedicated to continued success. Their flexibility and transparent, pragmatic approach to development makes them a valued partner.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the owner and founder of a UK-based web and e-commerce development firm that operates using an efficient outsourcing model. 

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MakeBeCool?

After our previous developer failed us, we hired MakeBeCool to help us complete a complicated Shopify project for a client. They continue to work with us on new projects and for ongoing maintenance and support.

What were your goals for this project?

We needed a highly skilled team to resume the unfinished work, transform the UX and UI, develop various other improvements, and basically rescue the project. We also hoped to gain a long-term partner for our increasing Shopify workload. 

SOLUTION

How did you select this vendor?

We conducted an extensive search on Clutch, filtering by requirements and location. Our previous experiences with Ukrainian development teams had been positive and first-rate, so we were keen on finding another.

Describe the project and the services they provided in detail.

The initial scope was to overhaul an existing Shopify e-commerce store with new functionalities and an improved UX/UI.  We first collaborated with the project manager to outline the plan and design solution. They then provided theme mockups of such high quality that we signed off on them with minimal changes.  The frontend theme included some complex customizations and features while integrating smoothly with the extant functionality, and they developed a bespoke companion Shopify app to handle some of the more demanding requirements. 

What was the team composition?

A project manager coordinated everything and served as our primary point of contact. The team also included a designer, a developer, and a backend developer. 

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Despite a terrible start with our previous developer, MakeBeCool revived the project and salvaged our client relationship. We are confident that we found a talented, capable partner with whom we can entrust our future e-commerce work.

How was project management arranged and how effective was it?

Project management was top-notch with outstanding communication and realistic timeline and budget estimates. They resolve all issues quickly and adapt seamlessly to any type of company or project.

What did you find most impressive about this company?

Not only are they friendly and pleasant to work with, but their honesty and exceptional industry acumen assure me that I can trust what they tell me. 

Are there any areas for improvement?

There is very little they need to improve.

5.0
Overall Score This is a fantastic company to work with.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    All defined deadlines are met.
  • 5.0 Cost
    Value / within estimates
    Services are priced fairly and transparently.
  • 5.0 Quality
    Service & deliverables
    They consistently deliver excellent quality.
  • 5.0 NPS
    Willing to refer
    I'd rather not, only to keep my secret to great e-commerce development.

Shopify Plus Development for E-Commerce Website

“The team’s technology and business expertise were helpful at every step.”

See More

5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar. 2017 - Nov. 2018
Project summary: 

MakeBeCool developed a Shopify Plus website. Services included data migration and a UI redesign.

The Reviewer
 
11-50 Employees
 
Hong Kong, China
Managing Director, E-Commerce Website
 
Verified
The Review
Feedback summary: 

Conversion rates rose significantly post-launch. The team’s knowledge in both technology and business proved valuable. The impressive results created value for cost.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the CEO of an e-commerce website.  

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MakeBeCool?

We hired MakeBeCool to provide Shopify Plus development, design, and data migration services.  

What were your goals for this project?

We wanted to grow and develop our e-commerce website. To do this, we needed a reliable partner who would use cutting-edge technology to deliver a great result and then provide ongoing support.

SOLUTION

How did you select this vendor?

My company discovered MakeBeCool on Upwork. We chose to partner with them based on their quick and detailed communication, clear cost calculation, and ability to drive strategic implementation.

Describe the project and the services they provided in detail.

MakeBeCool completed data migration from our current platform to Shopify Plus. They also provided front- and backend development and UI design services.

What was the team composition?

We worked with a team of 6–8 designers and developers, including our project manager Diana (Shopify Consultant, MakeBeCool).

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

We are pleased with the final results, especially the improved UI. Conversions increased 27% two months after the launch. 

How was project management arranged and how effective was it?

The team provided expert solutions, addressed issues or questions thoroughly, and maintained a comprehensive understanding of our project. They adhered to our timeframe and budget. Project scheduling was efficient, and our project manager met with us as needed. We communicated via Skype.

What did you find most impressive about this company?

The team’s technology and business expertise were helpful at every step. Costs were reasonable given the project's complexity and the high-quality end result.

Are there any areas for improvement?

We didn't experience any major issues. A minor consideration is that the internet connection could be better for Skype calls.

5.0
Overall Score They were the best choice to complete our project.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    MakeBeCool adhered to the schedule and deadlines.
  • 5.0 Cost
    Value / within estimates
    The vendor’s costs were reasonable for the services provided.
  • 5.0 Quality
    Service & deliverables
    Their services were high-quality.
  • 5.0 NPS
    Willing to refer
    I would highly recommend MakeBeCool.

E-Commerce Development for Ukrainian Platform Startup

"The team is knowledgeable, proactive, and detail-oriented."

See More

5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar. 2016 - Ongoing
Project summary: 

MakeBeCool has developed an e-commerce platform. The team released an MVP before the final launch with accompanying marketing solutions. They also do conversion rate optimization.

The Reviewer
 
11-50 Employees
 
Kiev, Ukraine
Katerina Faynovskaya
CEO, Mofy.life
 
Verified
The Review
Feedback summary: 

The number of users is up fourfold and the conversion rate has nearly tripled. MakeBeCool is a committed and dedicated long-term partner. Deliveries are timely and create value. Expect insightful ideas and solutions from the team.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m the CEO of Mofy.life, a startup that lets customers create photobooks.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MakeBeCool?

We engaged them to build our e-commerce platform.

What were your goals for this project?

We wanted to increase traffic and conversions via targeting.

SOLUTION

How did you select this vendor?

Several vendors submitted proposals and we narrowed those down to five agencies. Response rate, competence, and ability to understand the project were our main criteria. During this process, MakeBeCool demonstrated their productivity, identified challenges, asked questions, and proposed solutions. Also, they provided transparent and detailed pricing.

Can you go into detail about the services they provided and the scope of the project?

Services include design, development, and conversion rate optimization (CRO). They worked in scrum to sketch and prototype the solution before launching it. For CRO, MakeBeCool has analyzed the sales funnel, done A/B testing, and executed implementations. The team has also advised our in-house marketing team and provided their own marketing resources.

What was the team composition?

The team originally included a designer, three developers, and a project manager. We expanded the team post-launch to include a CRO specialist, one marketer, and social media marketing managers.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The MVP enabled us to start earning money in the project’s early stages and cut costs. As a new business, we made mistakes with the target audience and the proposal. MakeBeCool helped us resolve these issues. Their CRO efforts increased conversions 250% compared to the solution’s first version. Surprisingly, the total number of users rose from 6,000 to 24,000 in the first year of collaboration.

How was project management arranged and how effective was it?

The project manager was immersed in the work and understand all of our specifications. We provided the list of needed functionalities and they delivered great ideas and solutions. We worked in sprints to keep the project on schedule.

What did you find most impressive about this company?

The team is knowledgeable, proactive, and detail-oriented. They are a great long-term partner that has made the solution reliable and cost-effective.

Are there any areas where they can improve?

We want them to be a more integrated partner. Simplified reports would also help clients understand the incoming information.

5.0
Overall Score Overall, I am impressed with this team.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    The adhered strictly to our schedule. We had occasional changes, but both sides agreed to those in advance.
  • 5.0 Cost
    Value / within estimates
    They've created value.
  • 5.0 Quality
    Service & deliverables
    They've completed all work and complied with the requirements.
  • 5.0 NPS
    Willing to refer
    My partners are already working with them.

Branding, User Experience, & Conversions for Watch Brand

“They performed everything we put in their scope well.”

See More

5.0

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Oct. 2017 - Ongoing
Project summary: 

MakeBeCool is executing a comprehensive digital marketing plan for a watch company. They fixed the website, did market research, and managed social media. Now, they’re working on conversions and A/B tests.

The Reviewer
 
11-50 Employees
 
Los Angeles, California
Borys Khudomaka
Founder, ZINVO
 
Verified
The Review
Feedback summary: 

MakeBeCool’s work resulted in an increased conversion rate, a decrease in the website load time, and improved UX. Their market analysis resulted in the development of an effective marketing strategy, and they are making diligent and effective efforts to enhance visibility on multiple fronts.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of ZINVO. We are a watch brand that is mostly e-commerce based.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MakeBeCool?

Our website wasn’t performing well. There were long loading times, we didn’t have conversion optimization, and the UX/UI experience wasn’t the best.

SOLUTION

What was the scope of their involvement?

They immediately understood the challenges we had. They found the issues and started with the more urgent things within 10 days. They even worked on the weekend because they understood the critical situation we had.

After the immediate needs were fixed, we started working to get us exposure. They advised us on how to present our email marketing campaigns with topics that would increase our click rate for email.

They also advised us on social media posts. Our Facebook page wasn’t active, but they offered to manage it, so we’re in the process of initiating that. They reviewed all of our content and graded us from 1–10 on the engagement and analyzed our engagement on past posts.

They did a lot of research for us and then analyzed our position as well. We understand where we are in the market in terms of our user experience and how people communicate with the brand.

They launched a few new websites for us. We now have a store in Arabic, Russian, German, and French. They do the maintenance of all of those to make sure we have all of our stores under one plan. Whenever we test and make changes on our main website, we copy it over to another market to see how it adapts there. They’re also very helpful with translations.

They’re finishing up email marketing. Now, it’s a lot of marketing work and less development. They’re running A/B tests, doing more conversion optimization, and maintenance.

What is the team composition?

We work with 4–5 people from their team including a project manager.

How did you come to work with MakeBeCool?

We had a vendor in the U.S. that we weren’t satisfied with. We found 7–8 companies through an online search and had a call with each of them. MakeBeCool came through with the best approach, the best pricing, and the best flexibility. They had very good experience in UX.

How much have you invested with them?

We’ve spent $20,000.

What is the status of this engagement?

We started working together in October 2017 and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They performed everything we put in their scope well. It was very helpful to get an analysis and the scope of our competition. We’re very happy with their work. Our conversion rate multiplied by three; it was .17 and now it’s .5. Loading time used to be 17 seconds and now it’s 4 seconds; that was a huge improvement. Email marketing is in place now and everything is working properly. Their UX design looks much better.

How did MakeBeCool perform from a project management standpoint?

We have a Skype call every day and we agree on what will be done. We use email for larger reporting. The CEO checked in with me once a week to give me a detailed report. He also gave me reports on the hours and estimates for the invoices.

They were flexible and even worked weekends.

What did you find most impressive about them?

They’re very hard-working and they pay a lot of attention to their clients.

Are there any areas they could improve?

No. We’re very satisfied with everything they provided.

Do you have any advice for potential customers?

They have a very good success rate.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Everything is on time.
  • 5.0 Cost
    Value / within estimates
    They’re very affordable.
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer