MakeBeCool eCommerce Specialists

We organize the business processes for our partners to get comfortable service and products of guaranteed quality.

Working with MakeBeCool you will get a full-fledged partner which is interested not just in the project itself, but in the project as an integral part of your business. You will get an expert solutions that are based on an analysis of the current situation and development plans. We work together to make the maximum 'win to win' benefits.

We specialize in e-commerce. In addition to a high technical expertise and domain knowledge, our team members take a proactive stance at the project, share ideas and offer the necessary improvements.

The main direction is the development of projects for Shopify

  • Development or customization of Shopify themes
  • Developing Shopify Applications
  • Design Shopify stores
  • Build stores
  • Marketing research

Our skills:

Back-end:

  • Shopify API and Third Parties API
  • PHP, REST/API, ORM, REGEXP, TWIG, XML, JSON, SMARTY, MYSQL
  • Laravel framework
  • OOP, MVC, Patterns, Git Flow

Front-end:

  • Liquid
  • Development or customization of Shopify themes
  • HTML5, Jade
  • CSS3, Sass
  • JavaScript, basic React.js
  • Bootstrap (v3 & v4), Foundation
  • Responsive design, Flexbox, BEM, cross browser support IE9+
  • Git, Gulp, Webpack

Design:

  • Ecommerce design
  • Shopify themes design
  • UX, UX Conception, UI Design Trends, Responsive UI, Color Sense, Typography
  • Mobile and Tablet design and patterns
  • Responsive design principles
  • Material design by Google
  • SVG, GIF-Animation
 
$5,000+
 
$25 - $49 / hr
 
10 - 49
 Founded
2010
Show all +
Mariupol, Ukraine
headquarters

Reviews

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Branding, User Experience, & Conversions for Watch Brand

“They performed everything we put in their scope well.”

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Oct. 2017 - Ongoing
Project summary: 

MakeBeCool is executing a comprehensive digital marketing plan for a watch company. They fixed the website, did market research, and managed social media. Now, they’re working on conversions and A/B tests.

The Reviewer
 
11-50 Employees
 
Los Angeles, California
Borys Khudomaka
Founder, ZINVO
 
Verified
The Review
Feedback summary: 

MakeBeCool’s work resulted in an increased conversion rate, a decrease in the website load time, and improved UX. Their market analysis resulted in the development of an effective marketing strategy, and they are making diligent and effective efforts to enhance visibility on multiple fronts.

BACKGROUND

Introduce your business and what you do there.

I’m the founder of ZINVO. We are a watch brand that is mostly e-commerce based.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MakeBeCool?

Our website wasn’t performing well. There were long loading times, we didn’t have conversion optimization, and the UX/UI experience wasn’t the best.

SOLUTION

What was the scope of their involvement?

They immediately understood the challenges we had. They found the issues and started with the more urgent things within 10 days. They even worked on the weekend because they understood the critical situation we had.

After the immediate needs were fixed, we started working to get us exposure. They advised us on how to present our email marketing campaigns with topics that would increase our click rate for email.

They also advised us on social media posts. Our Facebook page wasn’t active, but they offered to manage it, so we’re in the process of initiating that. They reviewed all of our content and graded us from 1–10 on the engagement and analyzed our engagement on past posts.

They did a lot of research for us and then analyzed our position as well. We understand where we are in the market in terms of our user experience and how people communicate with the brand.

They launched a few new websites for us. We now have a store in Arabic, Russian, German, and French. They do the maintenance of all of those to make sure we have all of our stores under one plan. Whenever we test and make changes on our main website, we copy it over to another market to see how it adapts there. They’re also very helpful with translations.

They’re finishing up email marketing. Now, it’s a lot of marketing work and less development. They’re running A/B tests, doing more conversion optimization, and maintenance.

What is the team composition?

We work with 4–5 people from their team including a project manager.

How did you come to work with MakeBeCool?

We had a vendor in the U.S. that we weren’t satisfied with. We found 7–8 companies through an online search and had a call with each of them. MakeBeCool came through with the best approach, the best pricing, and the best flexibility. They had very good experience in UX.

How much have you invested with them?

We’ve spent $20,000.

What is the status of this engagement?

We started working together in October 2017 and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They performed everything we put in their scope well. It was very helpful to get an analysis and the scope of our competition. We’re very happy with their work. Our conversion rate multiplied by three; it was .17 and now it’s .5. Loading time used to be 17 seconds and now it’s 4 seconds; that was a huge improvement. Email marketing is in place now and everything is working properly. Their UX design looks much better.

How did MakeBeCool perform from a project management standpoint?

We have a Skype call every day and we agree on what will be done. We use email for larger reporting. The CEO checked in with me once a week to give me a detailed report. He also gave me reports on the hours and estimates for the invoices.

They were flexible and even worked weekends.

What did you find most impressive about them?

They’re very hard-working and they pay a lot of attention to their clients.

Are there any areas they could improve?

No. We’re very satisfied with everything they provided.

Do you have any advice for potential customers?

They have a very good success rate.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Everything is on time.
  • 5.0 Cost
    Value / within estimates
    They’re very affordable.
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer