Leadle Consulting

BACKGROUND

Please describe your company and position.

I am the Sales Manager of a software company 

Describe what your company does in a single sentence.

SaaS workforce management platform

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadle Consulting to accomplish?

• Lead Generation

SOLUTION

How did you find Leadle Consulting?

Online Search

Why did you select Leadle Consulting over others?

• Close to my geographic location
• Referred to me

How many teammates from Leadle Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Use emails, cold calls and LinkedIn reachouts to try and generate leads. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Number of invites accepted, meetings booked, meetings completed successfully.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes

What was your primary form of communication with Leadle Consulting?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They thought deeply about problems, breaking it down and attacking each part individually.

Are there any areas for improvement or something Leadle Consulting could have done differently?

Communication to the client side can be better. There have been instances where we have not received responses even after 24-36 hours, but that improved a little later on.

BACKGROUND

Please describe your company and position.

I am the CEO of an environmental services company.

Describe what your company does in a single sentence.

Sustainability Solutions to help Enterprises on their De-carbonisation journey

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadle Consulting to accomplish?

• Lead generation

SOLUTION

How did you find Leadle Consulting?

Referral

Why did you select Leadle Consulting over others?

Referred to me

How many teammates from Leadle Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Leadle helpus generate leads in the Indian market through a combination of channels - Email, Linked in, and Cold calling. We were targeting Enterprise clients for selling Sustainability Software and Services 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1. Healthy pipeline of leads has been built
2. 2 client closures have also happened within 7-8 months of initiation, and we are hopeful of several others in the pipeline

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very good way of working - prompt, have good people on the job, and their process feels tried and tested. Seniors also jump in quickly if there are issues to address. Very agile / responsive on slack

What was your primary form of communication with Leadle Consulting?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They are consistent and deliver their recipes day in and day out. They are actively engaging to learn about how to refine the pitch, expand the taget audience, etc, and focussed on end outcomes. Very practical leadership team

Are there any areas for improvement or something Leadle Consulting could have done differently?

NA

BACKGROUND

Please describe your company and position.

I am the Cofounder and President of WIFT Cap Solutions Pvt Ltd

Describe what your company does in a single sentence.

Software services and product development

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Leadle Consulting to accomplish?

• To generate leads
• To convert the leads into businesses

SOLUTION

How did you find Leadle Consulting?

Online Search

Why did you select Leadle Consulting over others?

• High ratings
• Great culture fit
• Company values aligned

How many teammates from Leadle Consulting were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Leverage Leadle's process for lead generation for WIFT Cap that will become a reliable and consistent source of new leads month on month.

Quantitative Goal -

8 to 16 meetings in every quarter of engagement depending on target market segment.

This is based on the outreach planned and the expected appointment rate projections.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We got consistent meeting setups every month. We had a closure recently as well.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

We had weekly governance calls to tweak the campaign.  Based on past performance and on your request target industry, geography and content was changed whenever needed.

What was your primary form of communication with Leadle Consulting?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their responsiveness and work quality are impressive.

Are there any areas for improvement or something Leadle Consulting could have done differently?

Nothing i can see now.

BACKGROUND

Please describe your company and your position there.

I lead Sales Operations at Efficient Capital Labs. ECL makes low cost, non-dilutive capital accessible across borders for B2B SaaS businesses. We help our clients shape their capital structure optimally by providing revenue based financing in a fast, seamless & cost-effective manner.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leadle Consulting?

Since we were building the product, we required market intelligence to streamline our product development. We partnered with Leadle for Market Research in the US to learn more about India-US corridor market segments and greatly understand market problems. We also wanted to partner with someone who will assist us with new customer acquisition in a constant and consistent manner.

SOLUTION

How did you select this firm and what were the deciding factors?

We were looking for professionals that have the expertise, knowledge and a good data source for understanding b2b lead gen strategies. We also needed trained workforce that could analyze and manage data effectively. Hence, Leadle!

Describe the project in detail and walk through their service package.

Leadle helped us with market validation by providing a comprehensive Go-To-Market (GTM) module. They are currently assisting us with lead generation through a multi-step process. Initially, they gave us a presentation to introduce their services and then guided us through an onboarding process where they explained the various roles of the team members who would be working with us. We collaborated to develop an ideal customer profile, also known as a buyer persona. Based on this information, Leadle created content for the prospective leads and reviewed it with us after their internal reviews.

Following this, Leadle conducted outreach to potential clients through email, LinkedIn, and phone calls, and scheduled appointments with them. During the process, we had regular review calls with their team leads to stay updated on the pipeline, and a dashboard was made available to us for monitoring the campaign progress at any given time. Their consultative approach, combined with their ability to identify challenges, analyze data, and draw on industry experience, was instrumental in accelerating our vision for ECL.

How many resources from the vendor's team worked with you, and what were their positions?

We were introduced to a well-organized team, whose composition remained unchanged throughout the campaign. The team consisted of a dedicated SDR, responsible for drafting the sales pitches to approach potential leads, and who was in charge of the prospecting and lead generation as well. The team was led by a campaign manager, and we were also assigned a senior customer success manager to ensure consistent communication. Additionally, if needed, we could escalate issues to higher management.

What is the status of this engagement?

Leadle's market research and lead generation efforts helped us to identify potential SaaS companies in the India-US corridor. The success of the project was evaluated based on the number of meetings arranged by Leadle and they were able to generate 50+ meetings. Additionally, we assessed the quality of the meetings generated and overall interest in our service within the relevant industry.

We also monitored other performance metrics such as email open rates, clicks on our website, LinkedIn connections and call pick up rates with the right audience. As a result of this collaboration, we witnessed a significant increase in relevant meetings. This success prompted us to renew our contract with Leadle for two consecutive terms.

RESULTS & FEEDBACK

Can you share any outcomes from the engagement that demonstrate progress or success?

In March 2023, we have disbursed funds worth $ 2.5M to leads generated by the Leadle team.

How did their team perform from a project management standpoint?

Leadle is a multi-dimensional team that has developed an extensive Go-To-Market (GTM) and Lead generation program. They conduct in-depth research and data analysis, and their process is highly transparent, which makes them easy to work with. Additionally, their effective communication skills ensure that we are always kept informed. We appreciate the level of dedication demonstrated by the entire team, which is unparalleled in our experience with other service providers.

What did you find most impressive or unique about this company?

They are able to identify challenges proactively and seek assistance wherever required. They are quick to respond and maintain transparency. The Leadle team is always on their toes and make adjustments and re-strategize based on their collaborative learning.

Are there any areas for improvement or something they could have done differently?

Leadle is doing an excellent job!!

Do you have any advice for potential customers?

Make your requirements clear and the Leadle team will take care of the rest.

BACKGROUND

Please describe your company and your position there.

I handle growth and strategy at my organization which is into SaaS solutions delivery.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Leadle Consulting?

We hired Leadle to run lead generation and appointment settings for our organization.

SOLUTION

How did you select this vendor and what were the deciding factors?

Even though Leadle came from a referral, we realized the potential of the team from day one. The team is analytical, comes with experience in our sector and is very easy to approach. All these factors helped us sign up with Leadle.

Describe the project in detail and walk through the stages of the project.

The team met with us on numerous meetings to understand our business and what we do. They hen came up with the plan of execution with deadlines and milestones.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with multiple teams including SDRs, Operations, RevOps and the management.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Leads and appointments were generated through an efficient lead-generation process. Diligent follow-ups were done to keep a prospect warm. The team was very flexible in taking feedback and giving the output

How effective was the workflow between your team and theirs?

We had daily follow up meetings as we needed to course correct quite often. This made the dynamics between Leadle and us very fluid and led to spectacular outcomes.

What did you find most impressive or unique about this company?

The team is honest and very driven in achieving the set targets.

Are there any areas for improvement or something they could have done differently?

Leadle is doing a tremendous job. No points to share here.