Public Relations for a Software Company's Global Coverage
- Public Relations
- $1,000,000 to $9,999,999
- Jan. 2016 - Jan. 2018
“They suggested powerful yet affordable solutions to execute on strategy, and we worked well as a team.”
- Information technology
- Dallas, Texas
- Phone Interview
- Verified
Idea Grove served as the marketing arm, using a recent lawsuit victory to cement a digital presence and build brand recognition. They developed a social media program and gained international coverage.
Idea Grove executed an effective PR strategy, gaining global exposure through reputable news outlets, publications, and video. Their efforts have also helped secure an enterprise-level contract, which generated a significant ROI. Innovation and regular communication were critical to success.