Harvest Growth

BACKGROUND

Please describe your company and position.

I am the Owner & CEO of Grillbot, LLC

Describe what your company does in a single sentence.

Grillbot creates, developes and designs new and innovated products for consumers. Our products have sold all over the world and continues to grow. We hope to introduce some exciting new products this Spring so lookout for updates soon!

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Harvest Growth to accomplish?

• Develop create new content for marketing and advertising
• Increase brand awareness
• Grow sales

SOLUTION

How did you find Harvest Growth?

Referral

Why did you select Harvest Growth over others?

• Pricing first our budget
• Good value for cost
• Referred to me
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

Harvest Growth was hired to create new direct response tv commercials to promote our Grillbot line of products. They successfully created a storyboard that expalins our products benefits and features and as a result we have exceeded our expectations in terms of sales and revenue growth!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Increase in revenue
• Increase in brand exposure and awareness
• Elevated us to a new level of customer confidence in our business

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Every step of the process was handled professionally and on time. They were easy to communicate with and flexible enough to understand our concerns and our needs moving forward. They made it easy for us.

What was your primary form of communication with Harvest Growth?

• Virtual Meeting
• Email
• Messaging App

What did you find most impressive or unique about this company?

They communicate on a professional level that also creates a fun and effective atmosphere for our team.

Are there any areas for improvement or something Harvest Growth could have done differently?

Nothing I can think of. The whole process was handled effortlessly.

BACKGROUND

Introduce your business and what you do there.

I’m the founder and CEO of First Fruits Business Ministry. We own two patents directed at methods to reduce body fat, as well as three clinical trials that validate the efficacy of our natural products.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Harvest Growth?

Our website is trim, and we felt that the one piece we were missing was advertising to get our message out and educate our consumers. Harvest Growth created an impactful, educational infomercial.

SOLUTION

What was the scope of their involvement?

We started by working through all our points of differentiation: in our products, our company, etc. Then, Harvest Growth quickly developed a neat dialogue based on that information, drafting, and redrafting. One of our team members acted as the spokesperson for the infomercial. She flew out to Harvest Growth’s headquarters for a couple of days, and they worked on filming and editing the piece.

We created both a one-minute and a two-minute infomercial, and then John and his team introduced us to key people in a media buying company to help us distribute our infomercials. The video is live-action and educational, but there is animation of someone using our product. We also incorporated testimonials from people who’ve used our product. Harvest Growth helped at every stage of planning for the video: scriptwriting, storyboarding, casting, and interviewing.

Our website and social media were already in motion, but John and his team supplied information that would strengthen our social presence so it would be consistent with the infomercial.

How did you come to work with Harvest Growth?

We’d been working on improving our social media and website before we met Harvest Growth, and the vendor we were working with mentioned a number of Facebook and Instagram groups we might enjoy. I saw some of Harvest Group’s ads on Facebook — and they were high-performing. John himself was straightforward and professional, as well as a really easygoing person to work with.

We did our research, and John (Founder) and his company had helped several other companies communicate their message and translate that into future sales. We were impressed from the beginning, as the first thing they wanted to do was preliminary research to make sure they could actually help us. Their findings were strong, and we moved to the next step.

How much have you invested with them?

We’ve spent around $65,000–$75,000 to date.

What is the status of this engagement?

We’ve been working together since January 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We needed to build consistency in message, and Harvest Growth helped so much to achieve that result. We don’t have metrics yet, but the infomercials will definitely educate our customers.

In addition to our videos, they divided all the footage into five 25-second clips for no additional cost. These were very helpful to share with our social media and website teams. There was no jealousy either; they just wanted us to be successful.

How did Harvest Growth perform from a project management standpoint?

They’ve been available any time we’ve had a question or needed additional information.

What did you find most impressive about them?

Their responsiveness is impressive. I was trained that responding quickly and professionally is the most important expectation to fulfill, and I was so impressed with their team; they were a perfect fit. Sometimes, we even got things done in a matter of minutes even though we were a few thousand miles away from each other.

My goal is always  to work with people that I enjoy and can be friends with. Their team are now my friends that want to help us personally.

Do you have any advice for potential customers?

Decide what your personal goals are for your company and what you’re trying to achieve. Then, let John and his team know your budget. Before he does anything, he’ll do his research and prepare to be successful.

BACKGROUND

Introduce your business and what you do there.

I’m a managing partner of a company that sells a microwave accessory, allowing families to heat up more than one dish at a time.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Harvest Growth?

They’re providing us with SEO, PPC, and digital marketing. Our goal was to find a way to sell our product online and at a reasonable cost. We’re a startup, so we have a budget.

SOLUTION

What was the scope of their involvement?

Harvest Growth has been instrumental in setting up our online Shopify store and presence, as well as creating all our branding and producing a number of videos. They’ve also utilized some of our existing video. One video they created was a product demonstration video, and we provided them with testimonial clips to use. The videos they created are live-action and done in Harvest Growth’s studio.

They’ve developed a Facebook and Instagram campaign, including coming up with all the assets, be they language, pictures, and videos. Their team has also enhanced the logo that we already had and helped put together the label for our product.

In the future, they might help with a retail campaign that we’re going to do. We’re currently in conversations to expand their services into Google and some other channels, like Amazon.

How did you come to work with Harvest Growth?

Originally, I met them at a conference. I liked them because they were very focused on social media advertising and marketing campaigns.

How much have you invested with them?

We’ve spent around $13,000–$15,000 so far.

What is the status of this engagement?

We’ve been working together since January 2022.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We’re very satisfied; we’re tracking toward our goals right now in terms of conversion rates and ROI, and the quality of the work has been first-class. There have been a couple of Shopify glitches, but we moved through those.

The initial feedback has been very positive on all their work. We’re very happy with our relationship, and we’re continuing to move forward.

How did Harvest Growth perform from a project management standpoint?

They’ve been very good. The only tools they’re using are the analytics and reporting. They always inform us of what the schedule is for our campaigns.  

What did you find most impressive about them?

They have a great amount of experience and expertise in this area. Even though we’re working with common household products, Harvest Growth brings them to market in a very interesting way. They have a great track record with us.

Are there any areas they could improve?

Having virtual weekly checkpoints would help us address anything that needs to be addressed.

Do you have any advice for potential customers?

Get a good understanding of their approach to social media marketing and ensure that your goal matches their goal. Meeting John (Founder & CEO) is also very important. He’s very nice, down-to-earth, and humble.

BACKGROUND

Please describe your company and your position there.

I'm the founder of Budai Media, an e-commerce retention marketing agency and we help e-commerce brands grow with email and website CRO services.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Harvest Growth?

We contacted Harvest Growth because we wanted to help one of our clients scale using Facebook and Google advertising. Our agency doesn't offer these types of services, so we looked for a partner.

SOLUTION

How did you select this vendor?

Harvest Growth came to us as a referral from a partner of ours and after an initial conversation, we could feel the chemistry between the two companies. We didn't hesitate to get started and the results were great in the end!

Describe the scope of their work in detail.

The team of Harvest Growth had an initial kick-off meeting with our client, then once they got access to the ad accounts, they did research on how things could be improved. Then, they set a few KPIs to follow and how to improve those. They tested different creatives and angles to sell the products of our clients.

What was the team composition?

My team and the client worked with 3 team members of Harvest Growth.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our client saw a decrease in CPA and they hit the target ROAS and other KPIs after the first month of working together. Overall the client had an ROI between 3x-5x.

How effective was the workflow between your team and theirs?

The communication was smooth, they were flexible in terms of communication channels. They were quick to reply to us and acted fast when it was necessary. They were cooperative and tried to understand where we or the client came from.

What did you find most impressive about this company?

Simply how easy it was to work together and how simple to get great results for our client. They became a trusted partner of ours over these months and I hope we can work on more projects together in the future.

Is there any area for improvement or anything that could have been done differently?

Nothing to mention here.

BACKGROUND

Please describe your company and your position there.

Enduro Power lithium batteries are used in RVs, Boats, Off-Grid and Solar applications. We launched in late 2020. I am the owner and co-founder.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Harvest Growth, and what were your goals?

We enlisted Harvest Growth on a number of fronts: E-Commerce Strategy, Monthly execution, Web Development and assistance with the development of Brand assets. We had a very aggressive timelines for our launch dates which they were able to efficiently hit along with find new solutions for challenges that pop up along the way.

SOLUTION

How did you select this vendor and what were the deciding factors?

We chose Harvest Growth based on years of experience working with multiple agencies. Naturally it is hard for any agency to be 100% focused on your project and that is why we look at the people we will be working with on a daily basis.

When meeting the Harvest Growth team we felt like they were genuine and passionate about their work, which gave us the confidence they will be fun to work with but also drive results.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Website Build: Shopify platform (inside and outside resources) Social Media: Ad Campaigns on Facebook and Instagram Brand Building: Logo creation and Digital assets (HG partners) Monthly Strategy: Weekly updates on campaign performance with weekly adjustments to capture the desired ROI.

How many people from the vendor's team worked with you, and what were their positions?

We have interacted with 5 team members all specializing in different areas focused on optimizing our efforts. A dedicated project manager for the Web/Brand Assets development and another dedicated manager for all Ad Campaigns. It has been very easy to communicate with the team.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

As a result of a well thought out website and campaign strategy we exceed 2 of 3 Ad campaign metrics in Week 1 and have continued that ever since. We do have a higher price point item that definitely helps achieve those metrics faster, but without the support of the Harvest Growth team we would have been lost on how to approach and manage this side of our marketing efforts.

Describe their project management style, including communication tools and timeliness.

We have a dedicated project manager, but their team is quick and nimble. They do not require all information to flow through one point of contact which we like. Each team member that specializes on their area reaches out to use directly with all team members CC'd for continuity.

What did you find most impressive or unique about this company?

Willingness to come up with sometimes new solutions for our development needs. Accessible!

Are there any areas for improvement or something they could have done differently?

As with any collaboration you run into challenges along they way. The Harvest Growth management team has been quick to solve any obstacles that have risen.

BACKGROUND

Please describe your company and your position there.

I am the CEO of The Trick, an all natural weight loss product based in Charleston, SC.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Harvest Growth?

We hired Harvest Growth to launch our product. They first put together a survey to develop basic learnings pre-launch. Then, used that data to put together the first content we would use to launch in the marketplace (social media only).

What were your goals for this project?

Positive return on ad spend is the main objective. Other objectives include learnings to take forward in marketing, website, and content creation.

SOLUTION

How did you select Harvest Growth?

Online. We were searching specifically for marketing agencies that could help with very early stage companies and ones with a good product fit for us.

I set up interviews with a few final firms and chose Harvest Growth based on my conversation with CEO, Jon LaClare. I liked his energy and his experience with products similar to mine. We spoke for a few more weeks about options and contract and he was very flexible.

Describe the scope of their work in detail.

Pre-launch survey + Social media marketing including copy writing and video editing for content

What was the team composition?

I’ve had most contact with two marketing directors, Jennifer and Bethany. Jon is involved when you need him.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We launched and we are ROAS positive in a month and maintaining. When the test period closes and we solidify the content/copy variations that perform best and expand. Our website has seen an uptick in traffic, and our pixel is getting smarter and smarter.

How effective was the workflow between your team and theirs?

Really good. They keep it light and efficient with small, agile teams. I have one main point of contact. It keeps things organized and flowing well. Their process is designed to eliminate needless activities.

What did you find most impressive about this company?

ROI above 1 in a month after launch and steady. We’ve achieved our main objective. They handle everything I’m not interested in expeditiously and are willing to walk me through anything I am curious about.

Lastly, I’ve never met them and they make me feel like I’m working with a friend. They’re effective without being stiff, serious, or overly regimented. I SPECIFICALLY looked for this quality in the process of finding a marketing team.

Are there any areas for improvement?

I’d love slightly more fluidity in communication for quick questions or thoughts. Email and scheduling meetings to talk on the phone 1-1.5 days out can be clunky and hinder flow. But, completely understand they’ve got to streamline for all of their clients.

BACKGROUND

Introduce your business and what you do there.

I’m the CMO at a medical products company. We produce products for patients with multiple chronic illnesses to help them organize their medications and information.

OPPORTUNITY / CHALLENGE

What challenges were you trying to address with Harvest Growth?

We wanted to find a profitable way to scale up and reach more customers beyond social media and PPC ads. We were interested in running a national TV commercial.

SOLUTION

What was the scope of their involvement?

They wrote the script, filmed, and edited a TV commercial. They also brokered agreements between designers and media buyers. They essentially set up the entire campaign for us. 

They also created a landing page on our website for any leads coming in from the commercial. They used Mojo. 

What is the team composition?

Bethany (Marketing Director) was our account manager, Jennifer (Project Manager) helped us with the creative aspect of the project, and Jon (Founder & CEO) was with us every step of the way.  

How did you come to work with Harvest Growth?

We did some online research, and we saw that Harvest Growth had great reviews on Clutch. 

How much have you invested in them?

We spent between $60,000–$65,000. 

What is the status of this engagement?

We signed a contract with them in August 2020, and the majority of the project wrapped up that November. We still work with them a bit to get new edits so we can have different spots. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We saw a good ROI. In the last two months, we’ve sold 200,000 units as a direct result of our commercial. 

How did Harvest Growth perform from a project management standpoint?

Their team is awesome. They’re responsive, helpful, and creative. They gave us great constructive feedback that helped us better market our product. 

We communicated through emails, phone calls, and video conferencing. 

What did you find most impressive about them?

The people were great. Much of our success in the last few months is a direct result of their efforts and how they guided us through this process. 

Are there any areas they could improve?

No. 

Do you have any advice for potential customers? 

Do your research and have all of your ducks in a row before you begin working with them. They’re a top-notch company. 

BACKGROUND

Please describe your company and your position there.

Boogie Board makes quality reusable writing and creativity products that help you play, create, learn, live, and work better. Our products are in major retailers across the globe, such as Walmart, Costco, Target, etc.

In 2020, we started focusing on building up the e-commerce side of the business. As the Senior Marketing Manager, I oversee all areas of marketing including brand, content development, product marketing, and distribution, and all areas of digital marketing.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Harvest Growth?

We were looking to start doing paid social advertising to help increase the sales on our direct to consumer store.

What were your goals for this project?

We were looking to establish a paid social foundation and start driving sales from that channel to determine the viability of it.

SOLUTION

How did you select Harvest Growth?

We were looking for a company that could help us think through and implement and optimize a plan for the best ways to leverage paid social to drive sales on our DTC store--in a very short amount of time.

Our senior leadership works with a consultant who passed their information along. We met with Harvest Growth a couple of times and started off with a small campaign to get a feel for how we worked together and what results we could expect.

Describe the scope of their work in detail.

We worked with Harvest Growth on initial video ideas, shared our overall goals for the project and the expedited timeline. They provided a strategic media plan and helped us execute our initial videos.

Once the videos were approved and the campaigns built, they got everything up and running. Only took a few weeks from start to finish, which was incredible given what we asked from them. We've had weekly reporting calls where they share overall results as well as optimization recommendations based on those results.

What was the team composition?

I've worked primarily with their marketing director, who handles all the campaign creation and optimization, as well as their CEO.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The initial campaigns that they ran helped us grow sales on our site more than we anticipated. Overall for the site, we were up 93% year over year and beat our monthly forecast by 119%, which was helped primarily from the paid social campaigns.

How effective was the workflow between your team and theirs?

The workflow between our teams was seamless. Their team is incredibly responsive and helpful, always getting things to us on time.

What did you find most impressive about this company?

They are super knowledgeable about their space. They always provide amazing insights and have truly helped us get better. You can also tell they really care about their clients and will go above and beyond to help do what needs to get done.

Are there any areas for improvement?

So far, everything's been great.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a few businesses, including Lead Pilates and Metta District.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Harvest Growth?

After launching my first pelvic floor wellness product, I engaged with Jon (Founder & CEO) and Harvest Growth.

SOLUTION

What was the scope of their involvement?

I never strategically did Facebook ads. I engaged with Harvest Growth to first perform some market research around my product to form a strategy that would fit within the market. After that data-gathering stage, we started discussing messaging and price points. Over the past few weeks, we started a Facebook campaign. They also assist with social media, checking in with me weekly.

What is the team composition?

I’ve worked with three of their team members in different capacities.

How did you come to work with Harvest Growth?

I met Jon at a marketing event in Tampa.

How much have you invested with them?

I’ve probably spent around $5,000.

What is the status of this engagement?

We started our engagement in March 2020.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I really enjoy working with them. I love that I found a contractor that acts as if they’re in-house. Their response time is more than acceptable.

Every week, I get reports about how our campaign is doing. During the first week, our ROI was 2.13. The next week, it went to $3.20. Now, we’re getting around $5 back.

How did Harvest Growth perform from a project management standpoint?

Harvest Growth is excellent. They are leading the process. I never feel like they’re lagging behind.

What did you find most impressive about them?

This is the first company in this space that I’ve worked with. Compared to other contractors, they’ve meshed with my business values and aligned well with me. I’m not an expert in marketing, but when their team talks to me about it, I feel very knowledgeable. I don’t ever feel left behind; it’s almost like I’m getting a new skillset.

Are there any areas they could improve?

No, they’re meeting my needs in a great way.

Do you have any advice for potential customers?

As long as you understand your product or service, then Harvest Growth does the rest. They have different levels of packages. As a small business, we don’t have the luxury of having a big budget like multinational corporations. Jon recognizes that, which drew me toward him.

BACKGROUND

Please describe your company and your position there.

I'm the Management Partner of a natural seasonings company located in North Carolina. I oversee online sales and operations.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Harvest Growth?

We hired Harvest Growth with the purpose of increasing our online sales via social media channels.

What were your goals for this project?

We want to increase online sales and become a recognized brand nationwide not only for offering excellent products but for exceptional customer service.

SOLUTION

How did you select this vendor?

Harvest Growth was referred to us by the members of a well known TV network.

Describe the scope of their work in detail.

Harvest Growth endeavor to research similar products in the market and comparing them with what we have to offer. A strategic plan was then formulated to reach a particular segment of the population who would buy our products. So far our sales have doubled!

What was the team composition?

We work not only with the management of Harvest Growth, but also with individuals that take care of designing our campaigns whether it is video, graphics and content creators. Harvest Growth not only take care of our paid ads but also our organic campaigns.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our online sales have doubled ever since we started with Harvest Growth. Also, our online presence has increased by 30%. We now have a lot more followers on facebook and instagram.

How effective was the workflow between your team and theirs?

The team at Harvest Growth is highly efficient and quick to answer and or address any questions or concerns we have.

What did you find most impressive about this company?

Harvest Growth is not only rich in professionalism but their team listens to the customer. When ideas are presented, they study them and see if those match or not the current campaigns. They are also very honest when it comes to making recommendations about what can help or damage the progress made. The team has a genuine interest in seeing our business thrive.

Are there any areas for improvement?

So far, we have no complaints. We are very happy and are looking forward to continue to work with Harvest Growth.