Branding for Workforce Management Solutions Provider
- $10,000 to $49,999
- Sep. - Dec. 2022
"GBW acted as a true partner - imparting their expertise while consciously aligning / flexing to our goals and needs."
- Other Industry
- Troy, Michigan
- 5,001-10,000 Employees
- Online Review
Global Brand Works was hired by a workforce management solutions company to design their platform and messaging. They were tasked with conducting research, conducting interviews, and more.
Thanks to Global Brand Works' efforts, the client has now several data points that influenced the platform, including personas and messaging themes. Their workflow was effective with well-defined objectives and tracking. The team's communication was clear, concise, and timely.