GIM Agency

BACKGROUND

Please describe your company and position.

I am the Owner of Orologio

Describe what your company does in a single sentence.

Orologio is a leading shop in Greece that offers a huge selection of watches for men, women, and kids.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire GIM Agency to accomplish?

• Scale organic traffic
• Dominate keyword rankings
• Achieve a well-organized expansion of our digital footprint

SOLUTION

How did you find GIM Agency?

Online Search

Why did you select GIM Agency over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from GIM Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We’ve built a well-organized partnership focused on keeping us at the top of our market through a solid digital strategy. The work includes creating great content and a transparent backlinking plan to help us become a go-to authority in our niche. They also handle all the technical SEO and mobile optimization, making sure the experience is smooth for our growing number of mobile users.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The results have been efficient and truly exceed expectations:

Our search traffic jumped by 160.1% and search volume grew by 152.0%.

Organic clicks surged across the board: +164.2% on mobile, +148.6% on desktop, and +147.5% on tablets.

Our online visibility exploded with a 94.4% increase in unique keywords and 59.3% more unique pages.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their management style is highly efficient and timely. The team is incredibly communicative, providing proactive updates and adapting strategies quickly whenever market trends shifted. They ensure every deliverable is met on schedule without sacrificing quality.

What was your primary form of communication with GIM Agency?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

GIM Agency possesses a unique expertise in bridging the gap between technical data and business growth. Their ability to drive such high-volume traffic while maintaining a transparent and collaborative relationship makes them feel like a true extension of our internal team.

Are there any areas for improvement or something GIM Agency could have done differently?

While the initial technical onboarding required some effort to map out our extensive inventory, the agency was receptive and quickly refined their process to match our pace.

BACKGROUND

Introduce your business and what you do there.

I’m the sales manager of Pointer, a leading Greek hosting provider offering domain registration, various hosting solutions, cloud VPS, dedicated servers, SSL certificates, and radio streaming services.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with GIM Agency?

We needed support with strategic guidance for our overall online presence.

SOLUTION

What was the scope of their involvement?

GIM Agency manages our social media channels and executes and optimizes advertising campaigns across social media and Google. Their role is to help us strengthen our digital footprint and ensure that our marketing activities are targeted, effective, and aligned with our business goals. Their main deliverables include content planning and scheduling, creative asset development for social media, ongoing campaign setup and optimization, performance monitoring, and regular reporting with insights and recommendations to improve our results. They focus primarily on the areas most critical to our online growth, specifically managing our activities on Facebook, Instagram, and LinkedIn, as well as all our Google Ads campaigns.

What is the team composition?

We work with 2–5 teammates from GIM Agency.

How did you come to work with GIM Agency?

We found them through an online search. We chose them because our company values aligned.

What is the status of this engagement?

We started working with them in February 2024, and our engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our collaboration with GIM Agency has delivered several measurable outcomes that demonstrate clear progress. We’ve observed an increase in sales, improved cost-per-acquisition (CPA) for new customers, and a significant boost in overall brand awareness. These metrics show that the campaigns are performing effectively and contributing to the growth of our digital presence and revenue. GIM Agency has helped us achieve several KPIs that are important for our growth, including reaching our targets for CPA, improving our return on ad spend (ROAS), and increasing monthly sales generated through paid campaigns.

How did GIM Agency perform from a project management standpoint?

GIM Agency’s project management is very effective. They’re consistent, reliable, and maintain clear communication throughout the entire collaboration. All deliverables are provided on time, and they’re always responsive and proactive in keeping us updated and addressing our needs. We communicate via virtual meetings.

What did you find most impressive about them?

Their ability to provide clear guidance while also managing day-to-day activities effectively makes the collaboration both smooth and valuable.

Are there any areas they could improve?

Overall, we’re very satisfied with the collaboration. If there’s one area for improvement, it would be to exercise a bit more attention to detail on certain social media posts.