FunkyMEDIA

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Mark's Chocolate

Describe what your company does in a single sentence.

Handcrafted Premium Chocolate 👑 Real, handmade Belgian chocolate, created with ❤️ to give 🤩 unique flavor combinations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• We engaged Funkymedia to help us build a strong, long-term Marketing Mix Modeling (MMM) capability within our organization. Our goals were threefold: to transfer core MMM knowledge into the business, enabling our commercial and analytics teams to truly understand the principles, models, and real-world use cases; to develop in-house expertise that would reduce reliance on external vendors over time; and to design a scalable, data-driven MMM framework that could be consistently applied across multiple brands and markets.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project focused on designing, piloting, and embedding an MMM capability within our commercial organization. The initiative was led by our Data & Analytics team and carried out in close collaboration with key stakeholders across marketing, finance, and sales.
Key deliverables included a fully built end-to-end MMM model for a pilot brand, executive-level recommendations supported by data-driven ROI analysis, and a clear blueprint for scaling MMM across additional brands and markets.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

As a result of the collaboration, we now have a solid foundation for understanding and applying Marketing Mix Modeling. Key knowledge was successfully transferred into the organization, and our teams feel confident continuing to build, test, and evolve our MMM approach in a way that aligns with our specific business needs.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Funkymedia demonstrated a highly structured and collaborative approach to project management. The team was responsive, flexible, and consistently open to feedback, adapting quickly as our needs evolved. Despite the technical complexity of the work and the involvement of multiple stakeholders, all key deliverables were completed on time and to a high standard. Communication was clear and proactive throughout, making the entire process smooth and productive.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out was Funkymedia’s ability to combine deep technical expertise with a practical, business-first mindset. They didn’t just build an MMM model they ensured we fully understood how it worked, how to use it, and how to scale it independently. Their clear communication, openness to feedback, and genuine commitment to knowledge transfer were evident throughout the engagement.

Are there any areas for improvement or something Funkymedia could have done differently?

While the overall experience was very positive, there is always room to further align expectations at the start of a project especially around the level of detail and business context required to move quickly. In future engagements, even deeper immersion into our internal processes and decision-making dynamics could help accelerate delivery and maximize impact from day one.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Centeo

Describe what your company does in a single sentence.

Developed by two siblings, Carolina and Paulo, Centeo is a brand dedicated to the commercialization of refined aromatic products. We are proud to say that all our products are produced in Portugal, using components of natural origin and respecting all sustainability parameters. Centeo's mission is to provide unique moments to its customers through its magnificent aromas, thus creating a special and lasting connection.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• We brought Funkymedia on board to reduce the cost per lead across our PPC channels while scaling our campaigns to reach a wider audience. Another key objective was to improve targeting and make better use of Google Ads features so our ad spend could be used more efficiently.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia provided end-to-end PPC support tailored to our specific needs. They started by conducting a detailed audit of our existing Google Ads campaigns and worked closely with our internal team to ensure everything aligned with our brand positioning and seasonal goals. Based on their findings, they optimized our current campaigns and introduced new Performance Max (PMax) campaigns to increase reach and conversion potential.
They also refined audience signals to improve targeting accuracy and efficiency, while continuously monitoring performance, managing budgets, and sharing clear reports and insights along the way.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The collaboration produced strong and tangible results. Within just a few months of launching the updated campaigns, we reduced our cost per lead by around 25%. Due to the improved performance and return on investment, we were confident enough to increase our advertising budget by 30%. The refined audience targeting also helped us reach a more relevant customer base, leading to stronger engagement and higher-quality conversions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Funkymedia was professional and highly responsive throughout the engagement. All tasks were delivered on schedule, and communication was always clear and transparent. They regularly shared performance updates, explained recommended changes, and quickly adapted to our feedback and shifting priorities.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was Funkymedia’s strategic approach and deep understanding of PPC tools. They didn’t simply run campaigns, they continuously analyzed performance data and optimized every element to improve results.

Are there any areas for improvement or something Funkymedia could have done differently?

At this stage, we’re very satisfied with the partnership. The results met our expectations, and the communication was smooth and effective. No major areas for improvement come to mind.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Liveroom

Describe what your company does in a single sentence.

Sit next to your customers | liveroom.app

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

Goal 1: Increase organic traffic to the website and improve search engine rankings for relevant industry keywords. 
Goal 2: Generate more qualified leads and inquiries by improving our site’s visibility to potential clients. 
Goal 3: Optimize the website’s technical performance and on-page SEO to enhance user experience and search engine compliance.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia provided a full suite of SEO services tailored to our business objectives. Their scope of work included:

• Conducting a website audit to identify technical issues affecting SEO performance.
• Improving page load speed, fixing broken links, and optimizing our website’s structure for crawlability.
• Performing keyword research and creating a comprehensive strategy targeting high-impact keywords relevant to our industry.
• Developing and implementing a content optimization plan, including improving existing pages and crafting new, SEO-friendly content to target specific queries.
• Building high-quality backlinks to boost domain authority and improve the rankings for competitive keywords.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Funkymedia’s efforts led to significant and measurable outcomes, including:

• A 60% increase in organic traffic within six months of implementing their strategy.
• Several target keywords, such as “custom software development solutions” and “logistics software provider,” climbed to the first page of Google search results.
• The number of qualified leads generated through organic search increased by 35%, contributing directly to our sales pipeline.
• The website’s domain authority improved by 8 points, reflecting the strength of its backlinking strategy.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Funkymedia’s project management was exceptional. They provided clear timelines for deliverables and consistently met or exceeded deadlines. Their team communicated openly and proactively, holding regular meetings to discuss progress, share insights, and refine strategies.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were particularly impressed by Funkymedia’s ability to break down complex SEO strategies into actionable, easy-to-understand steps. Their approach combined deep technical expertise with a keen understanding of our industry, ensuring that every recommendation was relevant and impactful.

Are there any areas for improvement or something Funkymedia could have done differently?

While the results were outstanding, one potential improvement is incorporating more advanced competitor analysis earlier in the engagement. That said, Funkymedia made up for this with its ongoing optimizations and adjustments to stay ahead of market trends.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Enscribe

Describe what your company does in a single sentence.

Here at enscribe we manufacture and distribute solutions that can turn practically any surface into an infinitely reusable communication tool to convey information, explore ideas and visualise possibilities. Our solutions include; Writable Magnetic Glass Panels Surface Paint Surface Films Compressed Recycled Plastic Panels Pens Magnets Cleaning agents Many of our communication surface solutions are proprietary and manufactured in Australia. 
We also work with key global partners to bring you the best in category solutions available. All our writable surfaces can be customised to sizes, shapes, textures and colours to suit your next project. We look forward to hearing from you!

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

We engaged Funkymedia to drive high-quality traffic to our website and increase awareness of our CRM automation and sales management services. Our main objectives were to attract businesses genuinely interested in CRM implementation and optimization, generate qualified leads, and ensure our advertising spend delivered strong returns while staying within budget.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia handled our PPC campaigns end to end, taking full ownership of strategy, setup, and ongoing optimization. They built and managed Google Ads campaigns that were closely aligned with our business goals and target audience. Their work included in-depth keyword research around CRM automation, sales management, and B2B services, as well as creating well-structured ad groups and compelling ad copy designed to attract the right leads.
They continuously optimized performance through A/B testing of ads and landing pages, ensuring conversions improved over time. We also received regular updates, along with detailed weekly insights and monthly reports covering key metrics such as CPC, CTR, and lead generation performance.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The results exceeded our expectations. Within three months, traffic from paid ads increased by around 60%, and conversion rates improved by approximately 40%, bringing in a steady flow of high-quality leads for our CRM services. At the same time, Funkymedia reduced our cost per click by 25%, allowing us to reach more potential customers without increasing our budget. Overall, return on ad spend improved by about 45%, clearly showing the effectiveness of their optimizations.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Funkymedia’s project management was excellent throughout the engagement. All tasks were delivered on schedule, and communication was consistent and transparent. Their team kept us informed with regular reports and updates and was always quick to respond whenever we had questions or needed adjustments.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was their strategic approach to keyword targeting and their ability to craft ad copy that clearly communicated the value of our CRM automation solutions. Their attention to detail, combined with a strong focus on performance and results, made a noticeable difference in lead quality and campaign efficiency.

Are there any areas for improvement or something Funkymedia could have done differently?

Overall, we were very pleased with Funkymedia’s work. If there’s one area they could improve on, it would be sharing more insights on emerging PPC trends within our industry, which could help us stay even further ahead of the competition.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of TopWealth.world

Describe what your company does in a single sentence.

We are a subscription based media platform and an event organiser in the field of private wealth, concentrating on investment trends, technological trends, geopolitical trends, asset management, wealth planning, regulatory issues, family office and private banking trends and much more. We are covering: – wealth preservation (legal issues and taxes) – wealth growth (investing) – wealth inheritance (estate planning) – wealth enjoyment (luxury lifestyle) – wealth implementation (philanthropy)

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• We partnered with Funkymedia to help our client grow their digital presence. Our main goals were to increase organic website traffic with strong SEO, generate high-quality leads through targeted PPC campaigns, and improve their overall brand visibility and engagement through social media marketing.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia handled a full end-to-end digital marketing strategy for our client. Their responsibilities included:
Developing and executing a tailored SEO plan to improve rankings and boost organic traffic.
Setting up and managing PPC campaigns focused on attracting quality leads while maximizing ROI.
Creating and running social media campaigns to build awareness and strengthen brand engagement.
Monitoring performance across all channels and refining strategies to ensure consistent, measurable growth.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We brought Funkymedia in to elevate our client’s online presence, and the results far exceeded expectations:
Organic traffic increased by 40% within just a few months due to their well-structured SEO strategy.
PPC campaigns produced a 30% increase in qualified leads, while overall ad spend dropped by 20% thanks to their optimization efforts.
Social media engagement grew significantly, with a 50% rise in interactions and new followers across the client’s platforms.
These outcomes clearly demonstrated the strength of their integrated approach.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent from start to finish. Funkymedia kept us updated at every stage, shared regular performance reports, and responded quickly whenever we needed adjustments. They consistently delivered on schedule and made the entire process smooth and stress-free.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was how well they unified SEO, PPC, and SMM into a single, cohesive strategy. Nothing felt disjointed. Each channel supported the others, creating a strong and consistent digital marketing presence. Their attention to detail and the way they used data insights to adjust their approach truly elevated the results.

Are there any areas for improvement or something Funkymedia could have done differently?

There’s very little to critique. The only suggestion we’d offer is for them to provide more forward-looking insights such as upcoming trends or long-term opportunities so we can plan even further ahead.
Overall, their expertise in integrated digital marketing played a huge role in helping our client achieve measurable, meaningful growth.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of Jeeve Solutions

Describe what your company does in a single sentence.

The Complete Business Solutions for your dental clinic Jeeve Solutions provides you the tools designed to make running a dental clinic automated, efficient and profitable. We fill the gaps between your practice management software, accounting software, bookkeeper and marketing manager to allow you to control your own destiny.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• We brought Funkymedia on board to handle our SEO and manage a Google Ads campaign.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Their main focus was to clean up several back-end technical issues, including missing meta descriptions and broken backlinks. They also helped refine and strengthen the overall strategy for both our SEO and Google Ads campaigns.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw a noticeable increase in traffic, all technical issues were resolved, and our SEO strategy became more tailored to our needs. We also experienced a rise in lead volume — and more importantly, lead quality.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent. Everything was delivered on time, and they were responsive whenever we needed support.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their vision and skill set really stood out. They bring a level of insight that’s hard to find.

Are there any areas for improvement or something Funkymedia could have done differently?

Honestly, no. We were satisfied with the entire experience.

BACKGROUND

Please describe your company and position.

I am the Founder of Productiv

Describe what your company does in a single sentence.

At Productiv we specialise in Managed IT Services. Our business is all about helping to improve your bottom line and enhance your work environment by finding and delivering better IT solutions – from small business to medium sized enterprise and beyond. As information technology constantly evolves Productiv is dedicated to guiding you through this journey. Your productivity is our goal.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

We hired Funkymedia to help boost our online visibility, attract more qualified traffic, and generate stronger inbound leads. We also needed expert consulting and guidance to ensure our website aligned with industry standards and compliance requirements.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia carried out a full-scale SEO campaign for us. This included a technical SEO audit, on-page optimization for our key service pages, and targeted keyword research focused on CMMI and CMMC certification services. Their main deliverables included refreshed metadata, improved page content, monthly performance reports, and ongoing strategy calls to adjust our approach based on real-time insights.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Throughout the engagement, we saw consistent growth in our online visibility. Several important keywords related to CMMC and CMMI certification started ranking higher in search results, and our organic traffic increased steadily. We also noticed more inquiries coming through our website, confirming that we were reaching the right audience more effectively.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Funkymedia’s project management was reliable and well-organized. From the start, they clearly laid out priorities and followed through without us ever having to follow up. Whenever we had questions or needed clarity, they responded quickly and made sure we understood the reasoning behind every recommendation. Their mix of strategic thinking and smooth execution made the entire process easy and productive.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their ability to understand our niche. CMMC and CMMI certifications are complex topics, but Funkymedia took the time to learn our industry and tailor their approach accordingly. They didn’t rely on a basic SEO template they built a strategy specifically around our audience, our goals, and the language used in our field. That level of customization, effort, and genuine understanding is rare and stood out in a big way.

Are there any areas for improvement or something Funkymedia could have done differently?

We didn’t experience any issues. Their work was consistently well-managed, accurate, and genuinely appreciated. Everything they delivered met or exceeded our expectations.

BACKGROUND

Please describe your company and position.

I am the Supply Chain Director of Dealz Poland

Describe what your company does in a single sentence.

We are an international chain of stores owned by the Pepco Group, which also includes the British chain Poundland. This chain inspired the creation of Dealz stores, whose goal was to enable customers to purchase international and well-known brands. Find our stores: https://www.dealz.pl/sklepy/ Our product range: At Dealz, we offer over 3,000 products divided into 16 categories. Our product range includes a wide selection of groceries. What sets us apart are unique sweets from abroad, not available in other Polish stores. However, Dealz is not just about sweets. Our shelves also feature household chemicals and a wide selection of drugstore products straight from the UK and Italy. We focus on the best brands known worldwide.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• We hired Funkymedia because our online store had plateaued. We were publishing product descriptions, occasional blogs, and social content, but none of it connected or drove meaningful traffic. Our goal was to build a long-term content and SEO strategy — not just quick fixes — that would help us compete with much larger e-commerce players in Poland. We specifically needed support in keyword strategy, ranking for seasonal retail queries, and developing content that actually spoke to customer intent instead of just adding fluff to the site. We wanted a partner who could take ownership of the full content ecosystem and guide us with data-backed decisions.

SOLUTION

How did you find Funkymedia?

• Referral
• Clutch Site

Why did you select Funkymedia over others?

• High ratings
• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia overhauled our entire SEO structure, cleaned up technical issues, and built a content roadmap aligned with product categories and customer buying stages. They produced long-form guides, optimized category descriptions, improved our internal link structure, and developed a content cluster strategy around our top-selling categories. They also refreshed older posts to boost performance and integrated SEO recommendations into our CMS workflow so our team could maintain the quality on our own.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Traffic to our main product categories noticeably increased, and users were spending more time reading our guides and comparing products. We also started seeing more direct questions and inquiries from customers who found us through search — something that rarely happened before. Our team finally felt like we understood how search behavior influenced sales.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their team was proactive and always prepared. Every month we had a clear breakdown of tasks, completed deliverables, and next steps. They responded quickly anytime we needed adjustments, especially during peak retail periods. Nothing ever felt delayed — they were consistent and attentive.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive part of working with Funkymedia was their ability to break down SEO into understandable, actionable steps without oversimplifying it. They didn’t just deliver content — they educated us, helped us make smarter decisions, and made our team confident in our long-term content direction. They were also incredibly attentive to our brand’s tone and made every article feel natural, not keyword-stuffed.

Are there any areas for improvement or something Funkymedia could have done differently?

We would have appreciated more video content suggestions since our audience responds strongly to multimedia, but overall, their performance was excellent.

BACKGROUND

Please describe your company and position.

I am the CEO, The Calgary Stampede of The Calgary Stampede

Describe what your company does in a single sentence.

The Calgary Stampede celebrates the people, the animals, the land, the traditions and the values that make up the unique spirit of the west. The Calgary Stampede contributes to the quality of life in Calgary and southern Alberta through our world-renowned Stampede, year-round facilities, western events and several youth and agriculture programs. Exemplifying the theme We’re Greatest Together, we are a volunteer-supported, not-for-profit community organization that preserves and celebrates our western heritage, cultures and community spirit. All revenue is reinvested into Calgary Stampede programs and facilities. Our western hospitality and community spirit earned us the Waterstone Award for Canada’s Top 10 Admired Corporate Cultures in the Public Sector category for 2013 and Mediacorp Canada Inc announced the Calgary Stampede as one of Alberta’s Top 65 Employers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• Build a stronger backlink profile to increase domain authority.
• Increase organic website traffic by targeting relevant keywords in our niche.

SOLUTION

How did you find Funkymedia?

• Online Search
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Funkymedia were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Funkymedia provided a full-service SEO engagement tailored to our niche. Their work began with an in-depth audit of our website, which identified technical issues, content gaps, and keyword opportunities. Based on this analysis, they created a customized SEO roadmap aligned with our business goals. The scope of work included: Technical SEO improvements: fixing crawl errors, optimizing site speed, improving mobile usability, and ensuring proper indexing.Keyword research & strategy: identifying high-value keywords and mapping them to relevant pages.On-page optimization: rewriting meta titles and descriptions, improving header structures, and enhancing page content for SEO relevance.Content strategy support: providing guidelines and recommendations for new SEO-friendly content.Link-building & outreach: acquiring quality backlinks to strengthen domain authority.Analytics & reporting: delivering regular performance reports that tracked rankings, traffic growth, and conversions.The key deliverables were an SEO audit report, a prioritized action plan, optimized on-page elements across our website, a set of new high-quality backlinks, and monthly progress reports. Funkymedia’s structured approach ensured we had both immediate wins and a sustainable long-term SEO strategy.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The SEO campaign with Funkymedia delivered measurable improvements across several key performance indicators. Within the first six months, our organic website traffic increased by approximately 45%, reducing our reliance on paid advertising. We also saw significant keyword ranking improvements — over 20 of our targeted keywords moved from the second or third page of Google to the top 10 positions, with several reaching the first three results.

Lead quality also improved: organic leads now account for a much larger share of our pipeline, and conversion rates from organic traffic increased by 30%. Additionally, domain authority strengthened due to the acquisition of high-quality backlinks, which contributed to sustained ranking improvements.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Funkymedia demonstrated excellent project management throughout the engagement. They delivered all agreed-upon items on time and often provided progress updates ahead of schedule. Their team set clear timelines for each phase of the SEO project and kept us informed at every stage with regular check-ins and detailed reports.

Communication was one of their strongest points — they were responsive to our questions, quick to adjust when we needed changes, and proactive in suggesting improvements we hadn’t considered. We felt supported at all times and confident that the work was moving forward according to plan. Their ability to balance technical expertise with a client-focused approach made the collaboration smooth and highly effective.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most about Funkymedia was their ability to combine deep technical SEO expertise with a clear understanding of business objectives. Unlike many agencies that rely on generic tactics, Funkymedia tailored their strategy specifically to our niche and consistently explained how each action would contribute to measurable growth.

Their transparency also stood out; we always knew what they were working on, why it mattered, and how it was impacting results. In addition, their proactive approach made them feel more like a strategic partner than just a service provider. That mix of technical skill, accountability, and client-focused communication is what makes Funkymedia truly unique.

Are there any areas for improvement or something Funkymedia could have done differently?

Overall, our experience with Funkymedia was very positive,

BACKGROUND

Please describe your company and position.

I am the Director, Revenue Cycle Operations of R1 RCM

Describe what your company does in a single sentence.

R1 is a provider of technology-driven solutions that make healthcare work better for both providers and patients. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Funkymedia to accomplish?

• Generating more qualified leads from organic search by optimizing user experience and content structure.
• Boosting domain authority through quality backlink acquisition.

SOLUTION

How did you find Funkymedia?

• Referral
• Clutch Site

Why did you select Funkymedia over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Funkymedia were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

FunkyMedia provided a full-scale SEO service tailored to our industry and business goals. The scope of work included both technical and content-driven initiatives, with the project broken down into the following key areas:

SEO Audit & Strategy Development:
They began with a comprehensive audit of our website, identifying technical issues, keyword gaps, and backlink opportunities. Based on this, they developed a customized SEO roadmap.

Keyword Research & Mapping:
FunkyMedia conducted in-depth keyword research to identify high-potential search terms, mapping them to specific landing and blog pages for better targeting.
On-Page Optimization:

They optimized title tags, meta descriptions, header structure, internal linking, and content relevancy across all core pages. They also improved image alt texts and schema markup.

Content Strategy & Creation:
The team created SEO-focused blog posts and optimized existing content to align with user intent and search trends, helping us capture more long-tail traffic.

Technical SEO Improvements:
They resolved issues related to page speed, mobile responsiveness, indexing errors, broken links, and sitemap/robots.txt configuration.

Link Building Campaigns:
FunkyMedia secured high-quality backlinks from relevant and authoritative websites to boost our domain authority and trust signals.

Monthly Reporting & Analytics:
Each month, we received detailed performance reports, including keyword rankings, traffic metrics, backlink growth, and actionable insights.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The results from FunkyMedia’s SEO efforts were both measurable and impactful. Within the first 3–6 months, we experienced the following key outcomes:

Organic traffic increased by over 70%, with a noticeable boost in visitors to high-priority service pages

Keyword rankings improved significantly, with many of our target keywords moving from pages 3–4 to the top of page 1 on Google.
Lead generation through organic channels grew by 50%, contributing directly to our sales pipeline.
Bounce rate decreased by 25%, indicating better content alignment with user intent and improved on-page experience.
Domain authority rose steadily, driven by consistent and credible backlink acquisition.
These results not only helped us achieve our short-term marketing goals but also positioned our website for long-term growth in search visibility.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

FunkyMedia demonstrated excellent project management throughout the engagement. They worked with clear timelines, set realistic expectations, and consistently delivered key milestones on schedule. They used tools like Trello and Google Docs to track tasks and updates, which made collaboration smooth and transparent.

Communication was a strong point—they were highly responsive to emails and available for regular check-ins. Anytime we had questions or needed adjustments, they were quick to respond and flexible in adapting the strategy. Their proactive approach and consistent reporting gave us full confidence in the process.

What was your primary form of communication with Funkymedia?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about FunkyMedia was their ability to combine deep technical SEO expertise with a strategic, content-driven approach tailored to our industry. They didn’t rely on generic tactics—instead, they crafted a custom plan based on real data, competitor research, and our business goals. Their transparency, consistent communication, and commitment to delivering measurable results make them exceptional. It felt like we were working with a partner, not just a service provider.

Are there any areas for improvement or something Funkymedia could have done differently?

Overall, we were very satisfied with FunkyMedia’s performance. If there’s one area for potential improvement, it would be expanding their SEO reporting to include more predictive insights or competitor trend tracking. While the monthly reports were thorough and easy to understand, adding more visual dashboards or forecasting could make it even more actionable for internal decision-making. That said, their responsiveness and willingness to take feedback made it easy to adjust as we progressed.