FreshTech

BACKGROUND

Please describe your company and your position there.

Vice-President Finik.Pro LLC. Finik.Pro Omnichannel Modular Platform is an up-to-date solution for financial sector compatible with most popular database control systems. The platform comprises online- and mobile banking modules, banking chat-bot, payment gateway and mini-core banking system for European fintechs. The Platform is to provide customer with information and transactional access to banking products and services, as well as automate routine processes of payment execution.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Fresh Design?

Development of a service (marketplace) for financing agricultural enterprises. This service helps agricultural enterprises find a partner from whom they can purchase agricultural products and find financing for the purchase of these products. Fresh Design helped us develop a landing page to attract our target audience, as well as develop a design for the project’s personal accounts.

What were your goals for this project?

The goal is to attract leads, namely, agricultural company and farmers. The project is an online service, so a well-designed design is its main component. Now we are absolutely happy with the result, because the project is fully consistent with our requirements. Next we will test for the target audience and already make changes depending on the wishes of users

SOLUTION

How did you select this vendor?

This is not the first project that we are implementing with fresh design, we always turn to the guys for a quality study of UX / UI and process analysis, and of course development. We believe that it is business analysis that is the basis for a successful launch of projects, so we always turn to these guys

Describe the project and the services they provided in detail.

Within the framework of the project, were developed: - brand identity - landing page where potential customers would go - design of personal accounts. My role was in collection and control the requirements, ideas, goals of the project, as well as coordinating all the materials that the guys offered at each stage. The first stage was the development of the logo - the guys presented 3 options, we immediately chose one of them because we liked the description and the idea (plant), we liked the fact that our logo carries a semantic load. The second stage of work is the development of prototypes, here they often called up with the guys and discussed user behavior, the logic of displaying certain elements on the page. The third stage is the design, here we agreed on the layout and voiced the guys our wishes. Well, at the last stage - launching the landing page - we checked whether everything works the way we wanted, discussed the functional with the guys and successfully launched the project.

What was the team composition?

AM - communication on the project, org issues, PM - distribution of roles and tasks in the team, 1 back-end, 1 front-end, 1 analyst, 1 designer. Team members did not change

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

The project has just been launched, the metrics are just starting to track, so it's hard to say so far. We, as a customer team, are satisfied with the project, that the guys invested on time and implemented a quality product. By communication, it is noticeable to us that the guys love their work and always put meaning into it, are interested in what they do. Therefore, we are not afraid to give our product into their hands and will definitely continue to cooperate with this company.

How was project management arranged and how effective was it?

The team always kept us informed about the project and what they were doing, constantly registered the status of the project, so we always knew what was happening on our project and there were no questions about communication.

What did you find most impressive about this company?

First of all, this is a strong business analysis, that all project participants know the project they are working on, its goals and mission, which allows them to constantly offer various solutions. We also love working with this company because they always keep track of the deadlines and, for their part, are doing everything to ensure that the project deadline is respected. And this was the case in this project - we started on time

Are there any areas for improvement?

As for the company from Ukraine and the startup, the budget was important for us, so I wanted to spend less. But we understood that by saving we could lose the quality of the product, and here we made a decision in the direction of quality and timing, they were still more important to us.

BACKGROUND

Please describe your company and your position there.

I am a Chief Editor OstApp Journal - online magazine for entrepreneurs

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Fresh Design?

The main challenge was to develop easy to use and flexible system for publishing financial news. We needed a system which allows us to provide our readers with information about difficult financial question for small and medium enterprises in an understandable and open format.

What were your goals for this project?

Our main goal was to collect the target audience for another project. With Fresh Design Agency we were able to achieve it in short notice.

SOLUTION

How did you select this vendor?

Fresh Design was recommended by our acquaintance, which had a positive experience in cooperation with Fresh Design.

Describe the project and the services they provided in detail.

The main tasks:

• To create easy to use an online journal
• To develop a fully functional content management system
• To create a convenient mobile version of the online journal

What was the team composition?

From the vendor`s side were involved 1 front-end, 1 back-end, 1 QA, 1 PM, 1 BA, 1 UI, and 1 account specialists. The single point of contact for us was an account manager.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

Our main goal was to collect the target audience for another project. With Fresh Design Agency we were able to achieve it in short notice.

How was project management arranged and how effective was it?

We had a few communication channels:

• Chat
• Conference call

The whole project was organized in a way that we had an opportunity to monitor the development process, suggest ideas and discuss them. We are very happy not only from the project workflow but also from the final result.

What did you find most impressive about this company?

They take a serious approach and a genuine interest in the project. Quality of final result. High quality of development team

Are there any areas for improvement?

Now we have some new ideas regarding project's monetization and we're implementing them to the site with Fresh Design

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Zennous. We provide marketing through digital screens in taxis, Ubers, and other vehicles.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Fresh Design?

We hired Fresh Design to develop our website.

SOLUTION

What was the scope of their involvement?

Fresh Design designed our website for us. We provided their team with sketches, and they supplied PDF design elements. It’s a simple one-page site that is mainly for presentation, so there aren’t specific functionalities. They created a custom CMS for the website called fdForge, so we can log in and edit content and design elements. 

After they developed it, they added a few more graphic elements and animations. The site mainly scrolls vertically and horizontally with the functionalities they added. They added these features without increasing the cost, too.  

What is the team composition?

I had one main contact from their team. 

How did you come to work with Fresh Design?

I was specifically looking for someone from Ukraine, and I found them on a website that listed portfolios of companies from there. I shortlisted five of them and reached out to each for estimates. Fresh Design gave us the best budget, and they provided a simple solution that was exactly what we were looking for, so we chose them. 

How much have you invested with them?

We spent $3,500 on the website. It was a good price, compared to other companies. 

What is the status of this engagement?

We worked with Fresh Design between September–October 2017. The project was done in less than a month.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve won an award for one-page designs; it’s eye-catching. Fresh Design didn’t overcomplicate the solution, which is why we were able to get a low cost, and they delivered within the budget and timeframe.

The CMS is easy to use, and we haven’t had any issues with it. Everybody liked our website. It’s very well designed and it works without any problems. We’re not tracking any metrics of the site, because it’s primarily serving as an online brochure for us. 

How did Fresh Design perform from a project management standpoint?

Their team answered quickly, were engaged, and accessible. We spoke through WhatsApp and on the phone, and we never had to wait.  We worked collaboratively and used video calls, to explain exactly what we wanted. We could easily tell them what we wanted, and they returned with it. 

They also gave us suggestions on what technologies to use, laying out the pros and cons of the cost and other details. For example, we had an issue with the API, but they came back with a solution within two days. We were really satisfied with how they worked with us. 

What did you find most impressive about them?

One of the best parts about working with their team was their design expertise since we really cared about visuals. It was essential for us to find a creative provider that could make a great design.

Most importantly, they had access to the correct people and always researched to find the right solution. They were proactive and addressed all of our needs. They produced clean work and delivered it on time. 

Are there any areas they could improve?

I can’t think of anything.  

Do you have any advice for future clients of theirs?

I would definitely recommend Fresh Design to someone looking for a functional website with great design. They were great designers and produced the work themselves, not with templates.

BACKGROUND

Introduce your business and what you do there.

I’m the managing director of Zohar Entertainment Group. We’re a video and audio content management agency, specializing in broadcasting specific genres and specific video content such as ancient mysteries and ancient histories.  

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Fresh Design?

We were looking for a company that could create a branded and unique platform/website that would show who we are, what we do, and have a portfolio of clients that we serve. Since we also specialize in live and tailored events, we needed a company that could create state-of-the-art and elegant websites for showcasing said events and more.

SOLUTION

What was the scope of their involvement?

Fresh Design has done everything from concept work to the design and execution of the entire project. They took our vision and transformed it into a solid website presence. Basically, they created our main company website as well as several other websites that stem from it.

Our main website is more like a digital business card for us. Fresh Design did a wonderful job with it, creating intelligent categories and features that allow members to have their own account where they can set their preferences for the videos they’d like to watch. Additionally, they also built a functional website for software development, an events page where we can showcase client events and all the related information, and a website where users can purchase digital courses and print training manuals.

The events page was turned out very user-friendly and it all has all the functions from search results to recommendations within the site. Additionally, Fresh Design helped us create a blueprint for a very unique professional networking platform. We wanted to build a high-quality and well-branded social, educational, entertainment, and professional platform with a specific focus on the subject-related fields. It includes associated products and services that follow the trends in UI/UX.

We’re going to implement fingerprint security access for mobile users, which we were going to do in multiple languages. Fresh Design will also be helping us integrate blockchain technology and a monetization system, creating a subject-related financial market within the system. We’re also going to implement a navigation system with an intuitive interface and functional modules for maximum convenience and simplicity for the users.

We had started working on using Redis, Sphinx, PHP, Angular, and MySQL. Fresh Design has its own fdForge, which enables the integration of popular emailing services, sets up OG and metadata, and creates advertising campaigns. The system also allows us to actively monitor access rights, activity, administrators, and more.

What is the team composition?

We have a main point of contact at Fresh Design. We’ve also always had a project manager on standby 24/7 who communicates with us daily regarding updates, as well as two or three graphic designers and two or three coders at the same time. There have been seven or eight people in total working on the project.

How did you come to work with Fresh Design?

I found them through Best CSS. I was looking for a partner to build the websites and searched for a few in London, but I didn’t like them because they didn’t have a vision. I found a website built by Fresh Design and was so impressed by it that I immediately got in touch with them. I saw that they have a vision and already had an interest in our industry. They’ve been pushing boundaries for us because our work is very unique for them.

How much have you invested in them?

We have invested over $100,000.

What is the status of this engagement?

We began working with them in June 2016, and the partnership is ongoing. We’re just about to start two more projects. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The compilation of all the websites took seven international awards, including Best CSS, Special Kudos, among others. We love Fresh Design and we don’t let anyone else build our websites. I just tell them what needs to be done and they know exactly how to do it. I don’t have to sit and artistically think about what needs to happen—they just know. They already know our branding and our vision.

We did a software development website with them as well, and they did such a great job. It was totally mainstream and unique, with different colors and layouts with visuals and graphics. I love their minimalistic ways of delivering an optimal visual experience, which is what’s beautiful about them. They embrace simplicity but pay attention to detail with their animations, colors, fonts, and transitions, which makes the end result very distinctive. In all these years we’ve been working together, we haven’t really had any glitches.

How did Fresh Design perform from a project management standpoint?

For me, the project has been very convenient because they speak Russian, as I do. They’re also very proficient in English, which is great. Fresh Design’s team is also polite, professional, and always follows up. They have visionaries that always offer suggestions.

What did you find most impressive about them?

Many vendors ask clients to tell them what they want to build. On the other hand, Fresh Design has a vision and can get inside the client’s head and can see through their eyes. They simply have a way of knowing what’s in your head, which is remarkable and uncommon.

When they do their brainstorming sessions, they’ll put me on a conference call and the entire team runs a presentation while contributing towards my goals. The entire team works together and everyone gets a chance to exercises their creative vision. When you look at our website, it isn’t only my vision, but there is a little piece of the entire team in it as well, which is lovely.

Are there any areas they could improve?

No. Otherwise, I wouldn’t be working with them.

Do you have any advice for potential customers?

I highly recommend Fresh Design, although sometimes I don’t want to recommend them because we want to keep them all to ourselves. If someone is looking to build a state of the art, classy, elegant, functional, and user-friendly websites, Fresh Design is the team to really work with because they do listen.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing director of Miloan Ukraine, an online loan service company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Fresh Design?

I needed someone to design and develop our website and hired Fresh Design for the task.

SOLUTION

What was the scope of their involvement?

Fresh Design designed and developed our CRM system and website application. They created the logo and all the website’s layouts and handled all integrations with payment gateways so that users can pay for a loan or set up proration. Their team built the application to work with our CRM system and integrated it with our outside partners as well.

A year ago, they were using Angular but are now using Vue.js, and there are some server integrations on Linux. One of the functionalities they created was a dictionary that features terms from the website. They also offer recommendations for improving the product and we continue working with them for renovations.

What is the team composition?

There are two full-time people doing front- and backend programming. There’s also a part-time project manager a business analyst, a designer, and an ad-hoc server administrator.

How did you come to work with Fresh Design?

We did a tender and asked different companies to present their proposal. We chose Fresh Design because we liked how they work and their way of thinking.

How much have you invested with them?

We’ve spent over $100,000 on their work so far.

What is the status of this engagement?

We started working together in October 2016, and the collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Fresh Design delivers quality work. Sometimes we have a hard task and little time, and they help us even after hours and on the weekends to deliver it on time. I’m pleased with their work and our customers like the website. It’s has a great UI/UX and we make it better every month.

How did Fresh Design perform from a project management standpoint?

Project management is good. We work in sprints and use Jira, making sure we have methodologies that work for both sides. They’re flexible to changes and deliver punctually 90% of the time.

What did you find most impressive about them?

Fresh Design understands what we do, which is really important for development. They’re professional and responsible.

Are there any areas they could improve?

They’re a really good team but sometimes they work too much.

Do you have any advice for potential customers?

If you want an accountable and professional team, Fresh Design is a good choice.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Botkin.pro, a platform that provides video consultations between patients and doctors.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Fresh Design?

We needed help with software development and hired Fresh Design for the task.

SOLUTION

What was the scope of their involvement?

Fresh Design did all the development of our telehealth platform as well as a lot of design work and was very helpful with every step. They’ve done everything except for marketing. The most crucial component was the video module, and even though it’s an open-source technology, it was quite challenging to adapt it to our needs so that it would actually work smoothly. We worked on that for an entire year to actually get it working well.

We also work with insurance companies and Fresh Design did a good job of allowing us to administrate things as well. We launched the pilot in May 2016 and we’re constantly working on updating the product with Fresh Design.

What is the team composition?

We’re mostly in touch with their CEO. We’re not in direct contact with the designers or developers, so I don’t know how many people have worked on coding.

How did you come to work with Fresh Design?

We searched online and had a few meetings with other developers, who all had really high prices. Our project was quite new at the time in Ukraine, so no one really knew how to do it, and the ones that did were very expensive. Fresh Design was the only agency that was quite excited about the project and didn’t set the price too high.

How much have you invested with them?

We’ve spent $100,000 on the project so far.

What is the status of this engagement?

We started working together in September 2015 and the collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

There have been mistakes made from both sides, but the collaboration has been generally positive. The video module was quite challenging to set up and we had to work on it quite a lot. Besides that, everything was great. Patients who go through with the video experience actually return a second time, which is the most positive feedback we can give.

We’ve actually never had any negative comments from people who have tried the video consultations but rather from the people who are against the idea of getting medical help online.

How did Fresh Design perform from a project management standpoint?

Project management has been amazing. Their CEO is very helpful and always in touch with us, and there’s nothing that I could say that would put him in a negative light. It’s been one of the most pleasant experiences we’ve had.

What did you find most impressive about them?

They’re organized and we’ve never had any problems communicating with them and getting our idea across. We also appreciate how they offer their ideas for improving our product.

Are there any areas they could improve?

There’s nothing I’d say they need to improve.

Do you have any advice for potential customers?

If you come with an idea that makes sense for everyone, they’ll provide a really good service. It will be hard working with Fresh Design for those who don’t know what they want. We came to the project with very specific ideas and knew how to write the technical requirements.

BACKGROUND

Introduce your business and what you do there.

I’m the COO of Serhiy Prytula Charity Foundation, a nonprofit focused on strengthening the defense forces of Ukraine and providing assistance to civilians affected by Russian aggression.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with FreshTech?

We needed to create a dedicated landing page for a fundraising campaign to support Ukraine’s defense forces. The page needed to stand out visually, tell a clear story, drive donations quickly, and handle high traffic loads.

SOLUTION

What was the scope of their involvement?

FreshTech has designed and developed our landing page. I’ve given them a lot of creative freedom, and they’ve handled the entire process from start to finish. The team has delivered wireframes, draft texts in Ukrainian and English, multiple design concepts, the final page design, responsive designs, server setup, and the developed landing page.

What is the team composition?

We’ve worked with a designer, a project manager, a backend developer, a frontend developer, and a DevOps engineer.

How did you come to work with FreshTech?

I reached out to them directly because they’re a recognized leader in digital solution development in Ukraine. I also liked their portfolio. I contacted several companies, but FreshTech stood out because they responded the fastest and showed more engagement, ideas, and genuine interest in working together.

How much have you invested with them?

The project’s approximate value is between $5,000–$10,000. We’re working together on a pro bono basis, so there’s no direct cost for us.

What is the status of this engagement?

We started working together in May 2025, and the engagement is ongoing. We’ve already launched the landing page, and FreshTech provides ongoing support and updates.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The landing page’s conversion rate is 39.52%, which shows exceptional effectiveness in driving user action. Additionally, 24.54% of users scroll to the end of the page, indicating strong engagement with the content and storytelling. The landing page has attracted visitors from over 50 countries, showcasing international awareness and interest. Most importantly, we’ve raised over $7.8 million thanks to this campaign.

We’ve received positive feedback from users and internal stakeholders. Users have praised the design for being memorable and visually striking. Many have noted that it stands out compared to typical fundraising pages, making the message and goal of the campaign very clear. Within the foundation, the landing page has been called “the best fundraising presentation in the history of the organization.” It has become a benchmark for future projects, setting a new standard for how we approach design, storytelling, and UX in fundraising campaigns.

How did FreshTech perform from a project management standpoint?

We have very limited time to deliver this project, and FreshTech has done an amazing job delivering a high-quality product in a very short timeframe. The team keeps us well-coordinated, prioritizes tasks correctly, and communicates clearly throughout the process. This allows us to meet our deadlines without major stress, which is critical given the scale and importance of the campaign.

We mainly communicate through weekly online calls to discuss progress and next steps. We also use a shared chat for quick questions and day-to-day coordination. This setup keeps everything efficient and clear.

What did you find most impressive about them?

It’s impressive how quickly and effortlessly FreshTech understands our initial idea and transforms it into a high-quality, polished design.

Are there any areas they could improve?

I don’t think there’s anything they can improve on. Everything has been handled professionally and efficiently, and the final result has exceeded our expectations.

BACKGROUND

Please describe your company and position.

I am the Product manager \ BDM of PSP Platon

Describe what your company does in a single sentence.

Our company is a payment provider, helping small businesses sell their services online with payment by credit card

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire FreshTech to accomplish?

• The goal was to optimize the process of identification and verification of our clients, as well as financial monitoring processes.

SOLUTION

How did you find FreshTech?

through a recommendation from my former colleagues

Why did you select FreshTech over others?

Good value for cost

How many teammates from FreshTech were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

A customer identification and verification process was built from scratch for individual entrepreneurs who, according to Ukrainian law, must undergo verification before entering into any agreements. To enable this, a web platform was developed with integration to external government service applications that transmit and confirm passport data and verify the entrepreneur’s registration. On this platform, once the client has been verified, the process of signing contracts using an electronic signature and storing these contracts in a system developed by FreshTech was implemented.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The key success metric is the percentage of clients processed through the web platform — exceeding 90%.

Initial platform launch within 2 months

Ongoing development and expansion after MVP

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The management can be assessed as excellent — timelines are always clearly communicated, including any potential deviations, which typically amount to just a few days. We continuously add new business features based on the insights and experiences of our clients. Most of the delays were on our side due to the workload of our system administrators

What was your primary form of communication with FreshTech?

Email or Messaging App

What did you find most impressive or unique about this company?

To meet our needs, the company remains responsive even outside of regular working hours. It is also evident that they truly value their clients. I’ve had negative experiences with other large companies, where employees could take days to respond to urgent requests

Are there any areas for improvement or something FreshTech could have done differently?

We are currently fully satisfied with the cooperation, which is why we have been partnering with them for the past two years