What evidence can you share that demonstrates the impact of the engagement?
The biggest change we’ve seen has been the increase in unique visitors to our site, so our visibility has definitely grown. We’ve earned a client through Yelp without even paying for a profile, which was huge.
Our ranking on Google has been improved by these efforts; our content is much more searchable. Looking at Google Analytics, we can really see the valuable traffic coming to our site and understand the demographic our clientele is in.
How did Dignitas Digital perform from a project management standpoint?
They’ve been great. We’re a small company, especially compared to some others out there, but they’ve given us a lot of time. We have calls once a month and they show me graphs, displaying where my users are coming from and monitoring growth. We also review anything we’re implementing that month and forecast where we’re going.
They’re really great about answering emails—it’s been rare that I’ve had to wait an extra day or two to hear back and they’re always apologetic. They’re proactive in addressing any concerns or changes I need.
What did you find most impressive about them?
It feels like my happiness is their number one focus, which is great. The fact that they take the time to hop on a call with me once a month is great—they put together a whole portfolio presentation for it. I really appreciated being able to see a solid profile of what’s happening and what’s to come during those meetings.
Are there any areas they could improve?
The only thing is the times where communication is delayed, but I’ve never had to wait more than a day or two longer than expected. I know they have a lot of clients, so I definitely understand it. I’d just recommend they get back in a timely fashion for all email correspondence.
Do you have any advice for potential customers?
Check out their portfolio—they’ve worked with some really great clients and helped them grow. They can give you the more personalized attention you’ll need if you’re not a massive company. Look at their reviews and you’ll see they stand out from the competition.