DigitalCPR Design and Venture Studio

BACKGROUND

Please describe your company and position.

I am the Co-founder & CEO of Plannerly - The BIM Management Platform

Describe what your company does in a single sentence.

At Plannerly - The BIM Management Platform, We believe that you should have fewer administration burdens, your team should experience less waste/rework, your customers should receive the BIM they need and everyone on your projects should walk around with a smile on their face.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DigitalCPR Design and Venture Studio to accomplish?

• To streamline our user onboarding journey
• To redesign key parts of our marketing and platform website
• To enhance the overall usability and performance of our online experience

SOLUTION

How did you find DigitalCPR Design and Venture Studio?

Clutch Site

Why did you select DigitalCPR Design and Venture Studio over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from DigitalCPR Design and Venture Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DigitalCPR’s scope of work was broad, yet impressively focused. From the onset, they worked closely with us to audit our existing platform touchpoints, including the marketing site, user dashboard, and onboarding funnel. This included a series of strategic workshops where their team dove deep into the mindset of our users, contractors, architects, engineers, and project managers, to understand pain points and areas of opportunity.

The core deliverables included:

1. A full redesign of our homepage and core product pages, positioning Plannerly as a confident leader in the BIM space without overcomplicating the message.

2. Development of an interactive onboarding experience, designed to reduce friction for first-time users and help them reach their "aha" moment faster.

3. Optimization of our resource library and knowledge base to support our growing demand for self-service learning.

4. Technical enhancements, including improvements to page load speed, mobile responsiveness, and the integration of analytics tools that allow us to better track user engagement and drop-off points.

5. Seamless collaboration with our internal development and product teams to ensure that all code handed off was production-ready and easy to maintain.

Every piece they delivered was crafted with purpose, and what truly stood out was how invested they became in our mission. They weren’t just shipping features, they were co-building an experience with us.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The outcomes from our collaboration were immediate and tangible. While we don’t rely on hard percentages here, the changes led to a marked improvement in user activation and engagement, particularly among first-time visitors. Our support team noted a noticeable reduction in basic onboarding questions, a direct reflection of the clarity and usability built into the redesigned experience.

Our marketing team reported higher conversion rates from key landing pages, and internal teams appreciated how intuitive the new backend and content management systems were to use. More importantly, the visual storytelling and interactive flows they developed helped us explain complex BIM concepts in a friendly, digestible way, which aligned perfectly with our mission.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

In terms of project management, DigitalCPR was exceptional. Their team set clear milestones, communicated regularly, and used collaborative tools like Figma, and Slack to keep everyone aligned. There was never ambiguity about where things stood or who was responsible. They had a remarkable ability to listen deeply to feedback, iterate quickly, and maintain momentum without sacrificing quality. Their level of responsiveness, even during high-pressure sprints, was both calming and empowering.

What was your primary form of communication with DigitalCPR Design and Venture Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out the most about DigitalCPR was their hybrid mindset. They weren’t just "creatives" or "developers", they were strategic builders. They understood brand, UX, technical performance, and business value, and they operated at that intersection fluidly. This kind of multidimensional thinking is incredibly rare in a partner.

We wholeheartedly recommend DigitalCPR Design and Venture Studio to any company looking to take their digital product experience to the next level, especially those operating in complex or technical spaces like ours. They are thoughtful, talented, and deeply committed to delivering work that drives real outcomes. If you're looking for a team that won’t just design and develop for you, but will think and build with you, DigitalCPR is the partner you’ve been looking for.

Are there any areas for improvement or something DigitalCPR Design and Venture Studio could have done differently?

If there’s one area of improvement we could suggest, it would be their ability to scale bandwidth during moments when we wanted to accelerate even faster. Given how impressed we were with their core team, we often found ourselves wishing there were three more of them. That said, they were honest about their bandwidth and always transparent about timelines, which allowed us to plan realistically and avoid surprises.

BACKGROUND

Please describe your company and position.

I am the CEO of Chegg Inc.

Describe what your company does in a single sentence.

Chegg provides individualized learning support to students as they pursue their educational journeys. Available on demand 24/7 and powered by over a decade of learning insights, the Chegg platform offers students AI-powered academic support thoughtfully designed for education coupled with access to a vast network of subject matter experts who ensure quality. No matter the goal, level, or style, Chegg helps millions of students around the world learn with confidence by helping them build essential academic, life, and job skills to achieve success.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DigitalCPR Design and Venture Studio to accomplish?

• To modernize legacy systems that had begun to impact user experience
• To build an extensible design system tailored to the evolving nature of digital learning.
• To improve our content and service delivery performance across platforms.
• To develop a seamless web experience that reflected the intelligence and emotional tone of our AI-powered learning tools.

SOLUTION

How did you find DigitalCPR Design and Venture Studio?

Clutch Site

Why did you select DigitalCPR Design and Venture Studio over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from DigitalCPR Design and Venture Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DigitalCPR’s scope of work was ambitious but executed with discipline and clarity. Their engagement with us spanned end-to-end web development, user experience consultation, and technical strategy. The work unfolded across several coordinated phases:

• Discovery & Audit: DigitalCPR conducted a thorough analysis of our existing tech stack and user pathways. They uncovered areas of friction and opportunity that we had not fully articulated ourselves. They brought strong domain knowledge in EdTech and a sharp focus on accessibility, which was invaluable.
• Architecture & Prototyping: They worked closely with our in-house engineering and product teams to map out a modular front-end architecture that was scalable and CMS-agnostic. They produced a comprehensive design system, component libraries, and wireframes that reflected the academic rigor and empathy we wanted to communicate.
• Development & Integration: Their dev team built out reusable, performance-optimized React components, integrated them seamlessly with our API systems, and handled complex SSO and third-party integrations with zero disruption to live services. Cross-browser testing, responsive design, and WCAG-compliance were all top-of-mind and fully delivered on.
• QA & Iteration: DigitalCPR employed agile sprints and continuous testing. Feedback loops were rapid and action-oriented. Even edge-case accessibility and internationalization issues were handled proactively.

Key deliverables included:

• A dynamic, scalable front-end system for multiple student support products
• A fully responsive user interface overhaul for our educational tools
• Custom integrations with our AI-tutoring engines
• Internal dashboards for academic performance tracking
• Documentation and onboarding tools for our internal development teams

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The transformation of our web experience was tangible. Within weeks of launch:

• Session durations increased, indicating more engaged user behavior.
• Bounce rates dropped significantly across both mobile and desktop.
• Student feedback on usability improved notably through our support channels.
• Our internal teams reported greater ease and speed in building and deploying content.

Just as important, there was zero downtime during the transition, and the system showed resilience under peak traffic, especially during exam periods.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

DigitalCPR’s project management approach was among the best we’ve experienced from an external vendor. They aligned with our agile methodology seamlessly, maintained clear sprint documentation, and used tools like Jira, Notion, and Slack to maintain total transparency.

Their team was proactive, not just responding to our needs, but anticipating them. There was never a sense of having to "chase" them for deliverables. They showed a deep respect for deadlines without compromising quality.

We especially appreciated their flexible approach to collaborative planning. Whether it was last-minute stakeholder meetings or changes in requirements, their ability to absorb and adapt without losing momentum was outstanding.

What was your primary form of communication with DigitalCPR Design and Venture Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

Three things stood out:

• Strategic Mindset: They didn’t just build what we asked for, they challenged our assumptions in the best way. Their strategic input made our vision stronger.
• Human-Centered Design: Their empathy for our student users came through in every interaction. They always prioritized clarity, accessibility, and experience.
• Venture Studio Ethos: Because of their startup-building background, they understood the need for speed, iterative thinking, and outcome-driven development. They treated our platform like their own product.

We would wholeheartedly recommend DigitalCPR Design and Venture Studio to any organization, particularly those in education, health, or mission-driven sectors that is looking for a true partner in digital transformation. They aren’t just developers or designers, they’re product thinkers with the rare ability to understand the heartbeat of a business and translate that into meaningful digital experiences. Their partnership model is holistic, human-first, and truly high-impact. If you're seeking a team that delivers not only technical excellence but also clarity, trust, and creative collaboration, DigitalCPR is the real deal.

Are there any areas for improvement or something DigitalCPR Design and Venture Studio could have done differently?

There were a few early moments where resource bandwidth seemed stretched, likely a result of balancing high-caliber talent across multiple engagements. However, they handled it with transparency, and quickly scaled their delivery team without any impact on timelines.

BACKGROUND

Please describe your company and position.

I am the President and CEO of Experience Columbus

Describe what your company does in a single sentence.

Experience Columbus is an Hospitality company with a vision to be the leading force in creating and revealing the best of the Columbus experience to the world. The thriving and progressive city of Columbus is an uplifting reminder of how strong the human spirit is. 
That we have more control over destiny than many people think. Because living forward is a choice. An empowered choice to change the way we see the world. To look for the new opportunities this life is giving us rather than focusing on the things it has taken from us. To feel hope instead of fear. By choosing to live forward, the people of Columbus are choosing to thrive.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DigitalCPR Design and Venture Studio to accomplish?

• To help us reimagine and build a web experience that didn’t just inform people about Columbus, but immersed them in its story
• To revamp our outdated website into an inspiring, immersive digital gateway to Columbus
• To create intuitive user flows for tourists, event planners, and hospitality partners
• To integrate a flexible CMS to allow our internal teams to easily update content
• To enhance mobile responsiveness and accessibility
• To develop interactive tools to help users plan their visit dynamically.

SOLUTION

How did you find DigitalCPR Design and Venture Studio?

Clutch Site

Why did you select DigitalCPR Design and Venture Studio over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from DigitalCPR Design and Venture Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DigitalCPR approached our needs not as a vendor, but as a true creative and strategic partner. From our very first virtual meeting, they leaned into our vision with a deep desire to understand not just what we needed, but why. Their team took time to engage with our internal stakeholders, tourism partners, and even conducted user research with actual visitors to Columbus.

Scope of Work:

• A complete redesign of the Experience Columbus website from the ground up
• Development of a fully custom, scalable CMS
• Integration of third-party tools like booking engines, event calendars, and location mapping
• Creation of a personalized itinerary builder tool for visitors
• Content migration and SEO optimization for discoverability
• Full QA and ADA compliance testing

Key Deliverables Included:

• High-quality UX/UI mockups that captured the vibrancy of Columbus
• A fully responsive website built with performance and accessibility in mind
• Custom CMS workflows to empower our content team
• Analytics dashboards for monitoring user behavior and conversions
• Ongoing support and training for our internal staff.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since launching the new website, we’ve seen a tangible increase in user engagement. Visitors are staying longer, navigating deeper into the site, and more actively using tools like the itinerary builder and event finder. Our bounce rate has dropped significantly, and there's been a marked increase in form submissions from travel planners and potential partners.

But beyond the numbers, the feedback from users, both local and out-of-state, has been overwhelmingly positive. We’ve received emails from people saying the website inspired them to visit, or helped them discover a side of Columbus they didn’t know existed. That impact is immeasurable.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

DigitalCPR’s project management was exceptionally smooth. They provided detailed timelines and stuck to them, communicated clearly, and were quick to adjust to our shifting internal priorities without losing momentum. Weekly standups, milestone presentations, and a shared project board gave us full visibility into the work. They were not only organized, but thoughtfully responsive, often going beyond what was expected to meet our evolving needs.

What was your primary form of communication with DigitalCPR Design and Venture Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most was how much heart they put into this project. DigitalCPR didn’t just build a site, they co-authored a digital story with us. They captured the nuance of our city’s emotional identity, the optimism, the grit, the soul, and translated it into an experience that feels authentic and inspiring. Their creative team brought not just design

Are there any areas for improvement or something DigitalCPR Design and Venture Studio could have done differently?

If we had to offer any constructive feedback, it would be around documentation. While they provided training and handoff materials, we occasionally found ourselves needing a bit more detailed written documentation for the CMS features post-launch. However, they responded quickly whenever we reached out for clarification or support, which made it a minor issue overall.

BACKGROUND

Please describe your company and position.

I am the Senior Director at Westgate Resorts of Westgate Resorts

Describe what your company does in a single sentence.

Westgate Resorts is a diversified hospitality company headquartered in Orlando, Fla., featuring the largest privately held timeshare resort club in the world and a portfolio of more than 60 resort properties. The company offers spacious villa accommodations, world-class amenities, and family-friendly destinations in sought-after locations such as Orlando, Las Vegas, Gatlinburg, Park City, and Myrtle Beach. In 2025, the company expanded its footprint with the addition of VI Resorts by Westgate, enhancing its presence in the Pacific Northwest, Hawaii, Canada, and Mexico. Since its founding in 1982, Westgate has focused on creating memorable vacations and delivering exceptional service, while maintaining a commitment to innovation, hospitality, and community engagement. Whether guests are seeking relaxation, adventure, or a combination of both, the company’s 9,000 Team Members provide personalized and value-driven getaways tailored to every traveler’s needs. 

Our Mission:
We believe we enrich the lives of our guests by providing a lifetime of wonderful vacation memories.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DigitalCPR Design and Venture Studio to accomplish?

• to incorporate the latest web technologies and ensure our platforms integrated with booking engines, CRM, and marketing systems so our teams could manage and optimize digital guest experiences efficiently.
• to translate our commitment to innovation, family-friendly luxury, and service excellence into a web experience that felt inviting, seamless, and inspiring on all devices.
• to streamline the path to booking while allowing for deep, immersive storytelling about our destinations and amenities, essential for guiding travellers from inspiration to action.
• to address the growing demand for personalized, mobile-first engagement and ensure accessibility for all guests.
• to re-imagine and unify the guest digital journey across more than 60 resort properties in sought-after destinations.

SOLUTION

How did you find DigitalCPR Design and Venture Studio?

Clutch Site

Why did you select DigitalCPR Design and Venture Studio over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from DigitalCPR Design and Venture Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We engaged DigitalCPR Design and Venture Studio for a complete web transformation. From the onset, their approach was defined by immersion and empathy, they spent significant time interviewing our internal teams, engaging with past guests, and mapping user journeys for our diverse clientele (from families to corporate retreat organizers).

Key deliverables included: a new core website with custom landing pages for every property; a seamless CMS for internal team use; integration with business systems; and launch materials aligned to major seasonal campaigns and brand storytelling. 

The scope of work was broad and ambitious, including:

1. A full digital strategy and UX redesign to capture the spirit of each Westgate destination and to integrate our new properties post-acquisitions.
2. Sitemap restructuring and thoughtful content migration, ensuring our vast property portfolio was easily discoverable, and narratives about amenities, activities, and community engagement remained front and center.
3. Design and implementation of a highly visual, responsive website, optimized for mobile and tablet, with an emphasis on fast load times and smooth navigation.
4. Integration with our booking engine and loyalty program, allowing for a cohesive experience from research to reservation to repeat stay.
5. Development of interactive tools, such as property comparison modules, stunning galleries, and dynamic activity calendars, empowering guests to plan truly memorable vacations.
6. Accessibility, SEO foundations, and data analytics setup built into every layer, equipping our marketing and guest services teams with robust tools.
7. Ongoing technical support and collaborative roadmap development for new digital features as guest expectations evolve.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The transformation delivered by DigitalCPR Design and Venture Studio substantially improved every facet of our digital guest journey. Guests now describe the Westgate website as “breathtakingly easy”, it's not only beautiful but intuitively designed for families planning their Orlando adventure or couples looking for a luxury retreat in Park City. The speed and clarity of the booking process increased direct reservations, while the rich storytelling and interactive features have received positive mention in post-stay guest feedback.

One particularly memorable scenario was the summer launch of our new property pages. On launch day, a travel agent commented that the property comparison features and real-time availability made it dramatically easier to recommend Westgate to her clients, and she had the tools to guide large groups and individual travelers alike, right from our site.

 They were true partners in translating our vision into digital reality, delivering a web presence as welcoming and distinguished as our resorts themselves. They have genuinely raised the bar for what hospitality web development should look and feel like making a direct, positive impact on guest satisfaction, operational efficiency, and future innovation.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

DigitalCPR Design and Venture Studio’s project management deserves special recognition. Every phase, from initial discovery to content migration to QA and launch, was handled transparently and with precision. They set clear milestones and stuck to them, allowing our own marketing and IT teams to coordinate seamlessly. When last-minute adjustments or creative requests popped up (such as adding a virtual tour for our Las Vegas resort), their team not only listened but delivered enhanced solutions with energy and genuine enthusiasm.

What was your primary form of communication with DigitalCPR Design and Venture Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

What genuinely set DigitalCPR apart was the combination of technical prowess and hospitality industry insight. Their designers and developers didn’t just build a website, they worked to capture the warmth of Westgate hospitality in digital form. Their attention to storytelling, accessibility, and brand coherence made every page extension of our guest-first philosophy.

Are there any areas for improvement or something DigitalCPR Design and Venture Studio could have done differently?

If any improvement could be suggested, we’d encourage even earlier involvement of our on-property teams during ideation. Site features showcasing team member stories and local insider tips were so well-designed that we’d have gladly devoted more internal resources earlier to scale this content further. This was a minor note and speaks to the eagerness with which the Westgate organization would collaborate with them again.

BACKGROUND

Please describe your company and position.

I am the Founder/CEO at Evernest of Evernest

Describe what your company does in a single sentence.

At Evernest, We buy, sell, renovate, lease, and manage single-family and small multi-family rental properties. We specialize in single-family houses, condos, and small multifamily buildings; and currently manage over 22,000 homes for almost 9,000 different investors and homeowners.  Our clients range from real estate funds to homeowners of single-family homes and small multifamily buildings.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DigitalCPR Design and Venture Studio to accomplish?

• To create a modern, intuitive, and scalable website that would not only represent the high standards of our business but also improve user engagement and conversion rates.
• We wanted a site that catered to both real estate investors seeking property management services and homeowners looking to buy or sell single-family homes or small multifamily units.

SOLUTION

How did you find DigitalCPR Design and Venture Studio?

• Online Search
• Clutch Site

Why did you select DigitalCPR Design and Venture Studio over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from DigitalCPR Design and Venture Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DigitalCPR Design and Venture Studio provided a comprehensive solution to address our needs. Their approach was both strategic and technical, offering a blend of innovative design with a strong foundation in web development. The scope of work covered several key areas, each crucial to ensuring the final product met our expectations and business goals.
Here is a Summary:

• Discovery and Strategy Phase: They began by understanding the nuances of our business, including our unique client base and the challenges we faced in communicating the breadth of our services online. They conducted stakeholder interviews with our marketing and leasing teams and reviewed competitor websites. Based on this research, they provided a detailed strategy to enhance our site’s functionality, usability, and conversion potential.
• Design and UX Development: The team created a custom, responsive design that aligned perfectly with Evernest’s brand identity. They focused on crafting an intuitive user experience, ensuring easy navigation and seamless transitions between property management, sales, and renovation services. The design featured large, high-quality images of properties, easy-to-read service descriptions, and simplified forms for users to inquire about services. They also ensured that the website was mobile-friendly, which was critical given the number of users accessing the site from mobile devices.
• Web Development and CMS Integration: They built the site using a scalable content management system (CMS) that allowed our internal team to easily update content, manage property listings, and generate leads. This gave us greater control over our site’s content without needing to rely on developers for routine updates.
• SEO Integration: Understanding the importance of SEO for real estate, they integrated best practices for on-page SEO, ensuring that all service pages, blogs, and property listings were optimized for search engines. This included keyword-optimized headings, meta descriptions, and schema markups for real estate listings.
• Lead Generation and CRM Integration: They integrated a streamlined lead generation system with our customer relationship management (CRM) platform, making it easy to track and nurture inquiries from property owners and investors.
• Testing and Launch: The site went through thorough testing for performance, usability, and security. DigitalCPR worked closely with our IT team to ensure smooth hosting and deployment, addressing any concerns we had prior to launch.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since the launch of the new website, we've seen significant improvements in user engagement and lead conversion. The new design not only looks more modern and professional, but it also aligns much better with the expectations of our diverse client base. Some specific outcomes and feedback from the project include:

And for the Measurable Outcomes: We’ve seen increased traffic to our service pages, a notable reduction in bounce rates, and higher conversion rates from our property inquiry forms. The streamlined user experience has made it easier for potential clients to understand our services, get in touch with our team, and explore listings.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

In terms of Project Management: DigitalCPR Design and Venture Studio demonstrated exceptional project management skills throughout the entire process. From the initial discovery phase to the final launch, they communicated regularly and kept us informed of timelines and progress. The project was delivered on schedule, and any issues or questions were addressed promptly. They were flexible and responsive when we requested changes or additional features, and they worked collaboratively with our team to ensure the final product aligned with our vision.

What was your primary form of communication with DigitalCPR Design and Venture Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

The user-centric design approach they took was one of the most impressive aspects of the project. They focused on the needs of our end-users, whether they were investors, homeowners, or potential tenants, making the website both informative and easy to navigate.

Their ability to integrate complex backend systems (CRM, lead gen tools, and property management software) seamlessly into the front-end experience was unique. This created an efficient and smooth workflow for our internal teams, and the site’s performance has been flawless.

The team also provided valuable insights during the post-launch phase, suggesting minor tweaks and improvements that helped optimize the site even further for both users and search engines.

Are there any areas for improvement or something DigitalCPR Design and Venture Studio could have done differently?

In the initial collaboration process, there were a couple of minor areas where we feel there could be room for improvement:

Initial Onboarding: During the onboarding phase, there was some back-and-forth on the scope of certain features, which led to some delays in the early stages. However, this was more about our internal decision-making process rather than any fault on DigitalCPR’s side.

Ongoing Maintenance and Updates: We would have appreciated a more structured long-term plan for website maintenance, particularly in terms of content updates, security patches, and performance checks. Although they have provided us with training and documentation, a more formal post-launch service package would have been useful.

BACKGROUND

Please describe your company and position.

I am the Co-Founder & CEO of HealthSnap

Describe what your company does in a single sentence.

HealthSnap is an integrated virtual care management platform that helps healthcare organizations improve patient outcomes, reduce utilization, and diversify revenue streams. From chronic disease-agnostic Remote Patient Monitoring (RPM), Chronic Care Management (CCM), and Principal Care Management (PCM) to AI-guided care coordination, virtual care delivery, patented billing tools, population analytics – and so much more, HealthSnap is the simplest way to manage chronic conditions remotely.

HealthSnap partners with 150+ health systems and provider organizations across 33 states and has remotely monitored and managed over 100,000 patients. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DigitalCPR Design and Venture Studio to accomplish?

• To redesign and rebuild our website from the ground up to reflect the sophistication and innovation of our product.
• To create a more intuitive user experience that would guide health systems, provider groups, and decision-makers through complex service offerings like RPM, CCM, PCM, and population analytics.
• To ensure that the site was technically robust, scalable, fast-loading, and compliant with healthcare standards and best practices.
• To integrate dynamic, modular CMS functionality so our marketing team could easily manage content without needing to rely on developers.
• To translate our platform’s clinical and technical complexity into clear digital storytelling that resonated with our audience of healthcare professionals.

SOLUTION

How did you find DigitalCPR Design and Venture Studio?

Clutch Site

Why did you select DigitalCPR Design and Venture Studio over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from DigitalCPR Design and Venture Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DigitalCPR approached the engagement with a mix of creativity, empathy, and technical rigor that was evident from our very first strategy session. They took time to understand not just what our platform did, but why it mattered to our users, providers, care teams, and healthcare executives.

The scope of work in detail included:

• Discovery & Strategy Workshops: The project kicked off with an in-depth discovery phase that involved stakeholder interviews, competitor analysis, user persona mapping, and a UX audit of the existing site. This process helped uncover key gaps and opportunities, from confusing navigation to underutilized storytelling.
• Information Architecture & UX Design: They restructured our entire site architecture to make it more intuitive and conversion-focused. Content was grouped in ways that aligned with how healthcare decision-makers think, highlighting solutions, outcomes, and workflows over features.
• Custom UI Design: The visual redesign was stunning yet functional, modern, clean, and human-centered. It gave our platform the visual language it deserved while maintaining approachability for clinical audiences. Key sections like platform features, use cases, and outcomes were given new life through interactive elements and storytelling visuals.
• Custom Development (Front-end & CMS): The front-end was built using a modern, lightweight tech stack optimized for performance and responsiveness. On the backend, they delivered a flexible content management system that gave our internal team full control over pages, sections, and media without relying on developers for every update.
• Healthcare-Specific Considerations: They were highly mindful of healthcare-related standards, including ADA accessibility, HIPAA-adjacent language sensitivity, and content clarity. They worked closely with our compliance and product marketing teams to ensure the final product was not only beautiful and fast but also safe and accurate.
• Quality Assurance & Launch Support: Before going live, the DigitalCPR team performed extensive QA across devices, browsers, and load conditions. The launch process was smooth, coordinated, and stress-free, an absolute relief in an industry where timing and perception matter.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The impact of the website relaunch was visible almost immediately, not only in terms of engagement metrics but in stakeholder reactions.

Visitors stayed longer. Our analytics showed that users were spending more time on key product and solution pages. This was a direct reflection of improved navigation and richer, more compelling content layouts.

The site supported more conversations. Our sales team reported that prospects were arriving to meetings with a clearer understanding of what HealthSnap offered. Many referenced specific visuals, workflows, or case studies they saw on the new site, something that never happened with the old version.

Increased content flexibility. Our marketing team finally had the autonomy to build landing pages, update thought leadership content, and manage platform updates without bottlenecks. This enabled faster campaign rollouts and more agile marketing.

Performance metrics improved. The new site loaded significantly faster, especially on mobile, and passed all of our internal technical performance benchmarks. This had downstream benefits for SEO, conversions, and overall trust.

But perhaps the most important outcome was that the site finally felt like a true digital representation of who we are and what we do.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

DigitalCPR's project management was strong from start to finish. They set clear timelines and milestones at the outset, and they adhered to them without sacrificing quality.

We had weekly check-ins, supported by project tracking tools that gave us visibility into current tasks, upcoming deliverables, and dependencies. Communication was open, respectful, and solution-oriented. They made it easy to provide feedback, and more importantly, they incorporated that feedback with care and speed.

What stood out was their flexibility and responsiveness. At one point, we had to pivot on messaging due to an upcoming product announcement. The team adjusted course without losing momentum, and even proactively suggested how we could leverage the new feature set into the design.

What was your primary form of communication with DigitalCPR Design and Venture Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

DigitalCPR brings a rare blend of product thinking, healthcare understanding, and design excellence to the table. They weren’t just building a website, they were building a digital extension of our brand, our message, and our value.

What was most unique is how they humanized the complexity of our platform. Remote care delivery, AI-guided coordination, population analytics, these aren’t simple topics. Yet the site they built made these concepts feel clear, actionable, and relevant. They did this without oversimplifying or turning our offerings into generic tech buzzwords.

Also, their genuine care for the success of the project came through in every meeting. We never felt like “just another client.” They treated our platform like it mattered, because it does.
We wholeheartedly recommend DigitalCPR Design and Venture Studio to any healthcare organization or any company that needs a world-class web presence grounded in strategy, storytelling, and performance. They don’t just design websites. They build digital experiences that move people to act, that clarify complex value propositions, and that scale with your organization. Their team is smart, agile, thoughtful, and deeply invested in delivering results. If you’re looking for a partner that blends design sensibility with strategic clarity and technical reliability, DigitalCPR is the team you want on your side

Are there any areas for improvement or something DigitalCPR Design and Venture Studio could have done differently?

The only slight improvement we’d suggest would be around post-launch optimization cycles. While they did provide a solid handoff and transition plan, we would have loved a more structured follow-up phase a few weeks after launch, perhaps a dedicated sprint for data-based adjustments as users interacted with the new site. That said, they remained accessible and responsive when we reached out for help.

BACKGROUND

Please describe your company and position.

I am the Owner/Board Member of Skipper Health/St.Mark's

Describe what your company does in a single sentence.

Skipper Health was a health care navigation service for patients.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DigitalCPR Design and Venture Studio to accomplish?
Build and design a website

SOLUTION

How did you find DigitalCPR Design and Venture Studio?

Other

Why did you select DigitalCPR Design and Venture Studio over others?

• Close to my geographic location
• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from DigitalCPR Design and Venture Studio were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Full website design and branding related to the scope of work and details provided.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Fully functioning website that fit the scope and brand identify of the company.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They delivered the project on time and with superb quality.

What was your primary form of communication with DigitalCPR Design and Venture Studio?

• In-Person Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The responsiveness and experience in the space.

Are there any areas for improvement or something DigitalCPR Design and Venture Studio could have done differently?

None at this time.

BACKGROUND

Please describe your company and position.

I am the Founder and CEO of Ekotrope

Describe what your company does in a single sentence.

Ekotrope is a company that help leaders across the residential construction industry reach their vision for growth with unparalleled market insight and tech solutions. We bring together data and intelligence in a way no one else can - we offer the #1 HERS rating software, support builders and product manufacturers with actionable data, enable efficient utility program administration, and provide mortgage lenders with easy access to environmental data. We help ensure that all residential construction stakeholders have the tools and information they need to build more sustainable homes.

For more than a decade, we’ve been partners to leading companies spanning the entire residential construction ecosystem. We leverage these partnerships to provide industry stakeholders with novel tools, data analytics, and insights that help them achieve their goals. Today, our partners are utilizing Ekotrope's solutions to rate, analyze and incentivize over 1 in 4 new US homes. Ekotrope is on a mission to empower people with technology and insights to drive informed decisions that move our built environment towards sustainability.

We’re on a mission to empower people with technology and insights to drive informed decisions that move our built environment towards sustainability. Our goal is to make homes more efficient by continuously improving our tools and support to meet the varying needs of this evolving industry.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DigitalCPR Design and Venture Studio to accomplish?

• to overhaul our digital platform so that it could serve as a scalable, intuitive, and aesthetically powerful interface for our diverse user base
• to rethink how we communicate our multi-layered value proposition to different stakeholder groups without overwhelming or fragmenting the user journey.

SOLUTION

How did you find DigitalCPR Design and Venture Studio?

Clutch Site

Why did you select DigitalCPR Design and Venture Studio over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from DigitalCPR Design and Venture Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DigitalCPR took a deep dive into our existing ecosystem and quickly demonstrated a clear understanding of the residential construction and energy efficiency domain. They began the engagement by leading a collaborative discovery process, during which they facilitated multiple stakeholder interviews, conducted a UX audit of our existing systems, and helped identify gaps and friction points across different user journeys.

The scope include:

1. A full redesign and redevelopment of the Ekotrope public-facing website, with an emphasis on modularity, accessibility, and scalability.
2. The creation of customized landing pages tailored to our four core audiences: HERS raters, builders, utility program administrators, and mortgage lenders.
3. Integration of interactive components such as data visualization modules, case study sliders, and embedded forms tied into our CRM and customer support tools.
4. Front-end optimization for speed, SEO, and performance, particularly important given the technical nature of our clientele.
5. Collaborative branding refinement that ensured our tone and messaging aligned with the evolving sustainability and tech-driven ethos of our company.
6. Every stage of the project, wireframing, UI/UX design, development, QA, and deployment was clearly structured and expertly handled.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The transformation DigitalCPR helped us achieve was more than visual, it was strategic. Internally, our teams now have a flexible, modular web platform that can evolve with our offerings and respond quickly to stakeholder needs. Externally, we’ve seen a marked increase in qualified engagement from visitors. Clients and partners alike have commented on how much easier it is to understand what Ekotrope does, and how seamlessly they’re now guided to the information or tools they need.

Some measurable results include:

1. A significant increase in time-on-site, particularly on the solutions pages.
2. Higher lead conversion through targeted landing pages designed for specific verticals.
3. Improved performance scores across Core Web Vitals metrics.
4. Positive feedback from long-time clients who reported the platform feels “modern, clean, and aligned with the innovation we expect from Ekotrope.”

Describe their project management. Did they deliver items on time? How did they respond to your needs?

On the project management side, DigitalCPR was exceptional. They worked in two-week sprints with clearly defined milestones and weekly updates. We always knew where the project stood, and any shifting priorities on our end were met with understanding and adaptability. Their responsiveness, especially during a few intense pre-launch phases was something our entire team appreciated deeply.

What was your primary form of communication with DigitalCPR Design and Venture Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most was their ability to think like product owners, not just service providers. They constantly asked “why” before diving into “how,” which ensured that every decision aligned with a broader business goal. Their blend of design sensibility, engineering expertise, and strategic thinking is genuinely rare.
Their team doesn't just build websites; they build experiences that resonate, adapt, and convert. They quickly became an extension of our team, consistently offering insights and solutions that were both technically sound and strategically meaningful. Our work with them has not only elevated how we present ourselves online but has also enhanced the confidence and cohesion within our internal teams. We’re already planning to re-engage them for additional work and consider them a long-term strategic partner in Ekotrope’s journey toward a more sustainable built environment.

Are there any areas for improvement or something DigitalCPR Design and Venture Studio could have done differently?

If we had to identify an area for improvement, it would be that the team occasionally leaned too far into experimentation during the concepting phase. While we appreciated the creativity, we had to rein things in a few times to align with our more technical user base. Despite that, these explorations were never wasted, they led to valuable discussions and even inspired future roadmap items.

BACKGROUND

Please describe your company and position.

I am the Chief Executive Officer of Roofr

Describe what your company does in a single sentence.

Roofr is the single roofing software that has all the tools a roofing business needs to effectively run their operations.

Manage measurement reports, digital proposals, invoicing, payments and more, all on easy-to-use platform. Roofr streamlines day-to-day operations so you can spend less time on admin and more time growing your business. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DigitalCPR Design and Venture Studio to accomplish?

• To redesign the front-end of our platform to better align with our brand and simplify the user experience.
• To optimize critical user flows such as quote generation, report delivery, and customer invoicing.
• To rebuild parts of our web app architecture for performance, responsiveness, and scalability.
• To create a modular design system to enable future product iterations with speed and consistency.

SOLUTION

How did you find DigitalCPR Design and Venture Studio?

Clutch Site

Why did you select DigitalCPR Design and Venture Studio over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from DigitalCPR Design and Venture Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DigitalCPR approached the project like a true partner. Before writing a single line of code, their team conducted stakeholder interviews with our product managers, customer support reps, and even a few end-users from our client base. That initial discovery phase alone made it clear that they were committed to designing not just for what we asked, but for what our users needed.

Scope of Work and Key Deliverables Included:
-User Journey Mapping & UX Redesign: They completely restructured the way users navigate key flows, particularly measurements, proposals, and payments. They introduced more intuitive interactions, cleaner page hierarchies, and drastically reduced the steps needed to complete essential tasks.

-Design System Creation: DigitalCPR built a fully documented, scalable design system in Figma, including component libraries, typography, iconography, and accessibility standards.

-Front-End Development: Using React and Tailwind CSS, they rebuilt several front-end modules of our platform, including our proposals dashboard, report viewer, and payments interface.

-Web App Performance Optimization: Their engineering team introduced lazy loading, efficient state management practices, and reduced render-blocking scripts, all contributing to faster load times and smoother experiences.

-Mobile Responsiveness: They ensured every major flow translated seamlessly to mobile and tablet screens, which was a significant improvement from our earlier design.

-QA, Testing & Deployment Support: DigitalCPR didn’t just hand over code, they conducted thorough QA cycles, user testing with real Roofr clients, and coordinated with our devops team for a smooth rollout.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Shortly after the rollout of the new interface and architecture updates, we began noticing several tangible improvements:

-Our customer support team reported fewer help requests related to navigation or proposal generation.

-Internal product demos with sales teams were more fluid, helping us better showcase the platform to prospective customers.

-Average session durations increased, while bounce rates on key product pages decreased, indicating stronger engagement.

-Most importantly, our users began voluntarily sharing positive feedback about the ease of creating proposals and managing jobs within the updated system.

-The platform simply felt cleaner, faster, and smarter, something that was hard to quantify until we saw how much smoother onboarding and usage had become.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

DigitalCPR's project management was among the best we’ve experienced. Their team worked in agile sprints, with bi-weekly standups and clear milestone tracking via ClickUp. Every phase had structured timelines, buffer zones for QA, and collaborative review sessions. 

Communication was open and honest, if something was delayed or needed reevaluation, they informed us early and provided alternative solutions. We always felt in control and never had to chase updates. Their developers were just as comfortable in strategy meetings as they were debugging code, which made the entire engagement feel collaborative and aligned.

What was your primary form of communication with DigitalCPR Design and Venture Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most was how holistic and user-centric their approach was. DigitalCPR didn’t just design a better interface, they thought deeply about how roofing professionals interact with technology under real job-site conditions.

For instance, they suggested enlarging touch targets on mobile for gloved hands and simplifying multi-step forms into progressive flows that could be saved mid-task. These aren’t changes you make unless you truly understand the day-to-day lives of your users. Their ability to combine elegant design with real-world utility was remarkable.

Also, they took ownership of outcomes. We never felt like we were managing an agency, we felt like we had expanded our internal team with high-caliber talent that was just as invested in our product’s success as we were.

We wholeheartedly recommend DigitalCPR Design and Venture Studio to any company, especially those in the SaaS or operational tools space, looking for more than just a web development agency. They bring together thoughtful design, clean engineering, and sharp product thinking in a way that’s rare to find in a single team. Whether you're launching a new platform or rebuilding an existing one, they approach every challenge with creativity, discipline, and an unmistakable drive to create meaningful impact. Working with them has not only elevated the quality of our platform but has deepened the way we think about user experience as a business. If you're seeking a partner who will challenge assumptions, advocate for your users, and deliver real, measurable value, DigitalCPR is the team you want.

Are there any areas for improvement or something DigitalCPR Design and Venture Studio could have done differently?

If we had to suggest one area of improvement, it would be around post-launch analytics. While the initial implementation and testing were robust, we would have appreciated a slightly deeper handover around usage tracking, like pre-set dashboards in Mixpanel or guidance on interpreting behavioural data.

That said, once we flagged this, their team jumped back in and helped us set up key tracking events retroactively, so it didn’t become a lasting pain point.

BACKGROUND

Please describe your company and position.

I am the President and CEO at Wyndham Hotels & Resorts of Wyndham Hotels & Resorts

Describe what your company does in a single sentence.

We are Wyndham Hotels & Resorts. We are the world’s largest hotel franchising company by the number of properties, with approximately 9,200 hotels across over 95 countries on six continents.

Our Mission: We make hotel travel possible for all. Wherever people go, Wyndham will be there to welcome them.

Our Values: The Wyndham values guide our behaviors in support of the company mission. They represent those deeply held principles that we believe to be right and true: Integrity, Accountability, Inclusivity, Caring, and Fun.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire DigitalCPR Design and Venture Studio to accomplish?

• To integrate smoothly with legacy systems, global APIs, and third-party services.
• To harmonize our brand identity across markets and languages
• To improve the performance and usability of franchisee portals.
• To enhance guest booking journeys with speed, clarity, and ease of use.

SOLUTION

How did you find DigitalCPR Design and Venture Studio?

Clutch Site

Why did you select DigitalCPR Design and Venture Studio over others?

• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from DigitalCPR Design and Venture Studio were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

DigitalCPR quickly distinguished themselves by deeply immersing themselves in our brand, business model, and user behavior data. They approached the project with a studio mindset that blended creativity with rigorous execution. Their process was deeply collaborative, structured around thoughtful discovery sessions, stakeholder interviews, and hands-on workshops.

Scope of Work Included:

1. Discovery & Research: Conducted qualitative and quantitative user research across key global regions to inform user journey mapping and UI priorities.
2. UX/UI Design: Designed a modernized digital design system for both guest-facing and franchisee platforms. This included responsive UI components, ADA-compliant layouts, and multilingual flexibility.
3. Web Development: Engineered a robust, component-based web architecture that integrates with Wyndham’s proprietary APIs and backend systems (including PMS and CRM platforms).
4. Franchisee Portal Enhancements: Overhauled key tools within the franchisee intranet for faster access to booking reports, marketing resources, and customer support.
5. Performance Optimization: Delivered web assets optimized for mobile-first access, with a focus on page load times and Core Web Vitals compliance.
6. QA & Testing: Conducted thorough testing across devices, regions, and languages, ensuring that the end result met our global quality standards.

Throughout the process, they remained flexible, transparent, and aligned with Wyndham’s mission and values.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

While it’s still early to evaluate long-term impact across all markets, several tangible outcomes have already been realized:

1. Improved guest engagement: Guests now complete bookings faster, and exit rates from key pages have decreased.
2. Streamlined franchisee access: Internal user satisfaction with the franchisee portal tools has significantly improved, based on post-launch surveys.
3. Faster site performance: Page load times dropped significantly across core geographies, enhancing the mobile experience especially in bandwidth-limited regions.
4. Consistency across markets: Brand identity is now more cohesive, even in highly localized environments, without sacrificing regional authenticity.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

DigitalCPR exhibited a rare combination of agility and structure. They communicated proactively, set clear timelines, and consistently met or exceeded deadlines, even with overlapping sprints and scope refinements. What stood out was their responsiveness: whether it was a last-minute change request or clarification needed for a stakeholder demo, they handled every curveball with professionalism and grace.

We particularly appreciated their use of collaborative tools and regular milestone reporting. They treated our internal teams not as clients, but as partners. That made a world of difference.

What was your primary form of communication with DigitalCPR Design and Venture Studio?

Virtual Meeting

What did you find most impressive or unique about this company?

What truly separates DigitalCPR Design and Venture Studio is their blend of strategic thinking with empathetic execution. They didn’t just “build what we asked for”, they challenged assumptions, proposed smarter workflows, and anticipated the needs of our end users before we fully articulated them.

Their understanding of how technology can enable hospitality at scale was both intuitive and practical. Their design thinking was informed by actual guest behavior and franchisee use cases, not just abstract aesthetics.

Are there any areas for improvement or something DigitalCPR Design and Venture Studio could have done differently?

If there’s one area where we’d suggest refinement, it would be documentation hand-off. While their documentation was thorough, a few of our regional teams needed additional onboarding to interpret technical details. A more structured documentation walkthrough could further strengthen the transition process, especially for less technical stakeholders.

That said, the DigitalCPR team was quick to provide follow-up support and make adjustments when this need was identified.