Canada's WordPress & eCommerce experts

We collaborate with organizations and agencies to build custom WordPress and E-commerce sites. Overcoming digital obstacles is at the core of what we do. We’ll work with you and your team to create a unique, intuitive, and easy-to-update website. 

 
$5,000+
 
$100 - $149 / hr
 
2 - 9
 
Undisclosed
Show all +
Toronto, Canada
headquarters
  • 229 Niagara St
    Toronto, ON M6J 2L5
    Canada

Portfolio

Key clients: 
Argyle PR, Sway Advertising, Yeeboo Digital, WAXON Laser & Waxbar, George Brown College, CourseCompare, SoapBox, TechTO, Save the Children Canada, Covenant House NY, Covenant House NJ, Bell Media, University of Toronto, TIFF, Take Apart, Grassriots  
Redesigning Waxon's Website for E-commerce Success Image

Redesigning Waxon's Website for E-commerce Success

WAXON Laser & Waxbar is Canada’s #1 hair removal destination, but they had a classic website issue – their website did not properly communicate their #1 spot and was limiting their ability to grow. We were approached by WAXON to see what we could do. After a deep discovery with their team, it was clear that three items needed to be addressed:

  1. The style of the new site needed updating to reflect their brand and
the stores themselves.
  • WAXON needed an easy-to-use backend interface so they could make changes to site as needed.
  • With their growing product line, WAXON needed a strong e-commerce component to showcase their products.
  • Working with designer Sara Yong we presented WAXON with three distinct prototypes to choose from. After careful consideration, WAXON chose a prototype that would act as the basis for the rest of the site. 

    Enter Shopify

    With our designs in hand it was now time to tackle the remaining two goals – an easy-to-update site that supported an e-commerce component. Knowing that a strong e-commerce component was key to growing WAXON’s online business, the decision was made to build the site in Shopify.

    Launch

    After development was completed, the revamped WAXON site launched in late October 2019. Shortly after launch, WAXON’s founder and CEO, Lexi Miles, commented on the great customer feedback they’d been receiving about the site. WAXON was very happy with their new site and excited about continuing to grow their brand online.

    We’re thrilled to have created a site that solved WAXON’s website pain points and are excited to continue to use Shopify in our e-commerce builds.

    If your business could use a refresh, or you're thinking about making the switch to Shopify, send us an inquiry, we’d love to chat.

    CourseCompare Image

    CourseCompare

    We created a custom WordPress site for CourseCompare that features advanced filtering, searching and dynamic contact forms. The site is now one of the top ranked bootcamp comparison sites in Canada. 

    Full site at https://www.coursecompare.ca/

    Hole in One - Developing Cutten Golf's website Image

    Hole in One - Developing Cutten Golf's website

    In partnership with Sway Advertising we built a custom WordPress site to take Cutten Golf's web presence to the next level.

    Full site at https://www.cuttenfields.com/

    Taking GBC Nutrition to the next level Image

    Taking GBC Nutrition to the next level

    We were hired by George Brown College to develop a new home for GBC Nutrition. The result was a clean, interactive and scalable site. 

    View the full site at https://gbcnutrition.ca/

    Save the Children Canada Image

    Save the Children Canada

    In partnership with Yeeboo Digital we provided the development services for the new Save the Children Canada website. We created several custom page templates that STC could utilize to display their vast amount of information. 

    Full site: https://www.savethechildren.ca/

    Site creation for Ontario Public Health Association Image

    Site creation for Ontario Public Health Association

    Working in partnership with Argyle PR we created a customized WordPress site for the Ontario Publich Health Association. To help protect children against the rapidly evolving impact of climate change the informational campaign site Make It Better was created.

    Full site at https://makeitbetterontario.ca/.

    TechTO Image

    TechTO

    Tasked with creating a scalable site that presented multiple verticals of the TechTO brand we handled the development of this customizable WordPress site. Hooking into TechTO's ticket management software the final site acts as a gateway for people to interact the brand and find out when the next meetup is scheduled.

    Full site at https://techtoronto.org/

    At platform for listening - St Michael's Respect & Culture campaign site Image

    At platform for listening - St Michael's Respect & Culture campaign site

    In partnership with Argyle PR we created a custom WordPress site to act as a platform for news, feedback, updates and information.

    Full site at https://smcsrespectandculture.com/

    Reviews

    Sort by

    Website Redesign for Financial Services Company

    "They were super responsive and helpful in problem-solving."

    Quality: 
    5.0
    Schedule: 
    5.0
    Cost: 
    5.0
    Willing to refer: 
    5.0
    The Project
     
    $10,000 to $49,999
     
    Ongoing
    Project summary: 

    Day Shift Digital redesigned a website and managed the development aspects as well. The site includes a list of most recent articles, trending articles, and a FAQ section, among other content.

    The Reviewer
     
    51-200 Employees
     
    Toronto, Canada
    Jonathan Vassallo
    General Manager, Ratehub Inc.
     
    Verified
    The Review
    Feedback summary: 

    Users have responded well to the platform, and online ads are performing better than before. An adaptable team, Day Shift Digital excelled at overcoming obstacles to deliver results. They easily accommodated last-minute changes. Their workflow was marked by regular communication with stakeholders.

    The client submitted this review online.

    BACKGROUND

    Please describe your company and your position there.

    MoneySense is an online publication dedicated to helping Canadians make better financial decisions. I am the General Manager.

    OPPORTUNITY / CHALLENGE

    For what projects/services did your company hire Day Shift Digital?

    We redesigned our entire site and they managed the build from a development perspective.

    What were your goals for this project?

    To have a better functioning more appealing site that reflects our content and engages our audience.

    SOLUTION

    How did you select this vendor?

    Through a referral then comparison shopping.

    Describe the project and the services they provided in detail.

    Views Build (Views based on designs sent by MoneySense): - Header & Footer - Homepage - Featured article (chosen by admin) - Most recent articles - Tools / list rankings section - Ad appearing every 4 (desktop), every 3 (mobile) - Most recent articles by category (up to 8 in each) - Trending articles (chosen by admin) - Single Article Page - Display all categories and tags in header - Ability to add full width CTAs - Ability to add Brightcove or Youtube videos here - Comments - Ads to appear within article (on mobile) and in sidebar (desktop) - Related articles (can be auto-generated by category or specifically set) - Social sharing of singular articles - Category Page - Display articles by most recent - ad appearing every 4 on desktop, every 3 on mobile - Tools / list rankings section - Best of Page (credit cards) - Credit Card details updatable in WP backend that can be pulled in wherever needed. - Best of credit card card filtering that pulls in the top credit card based on that filter - Best of section - editable content includes: title, 'this card is best for', top features, why apply - Best of section - content pulled in from card details: Card name, card image, reward rate, bonus points, annual fee, interest and eligibility, apply now, see more content - Table of best of credit cards: Table should be editable on each iteration of page. - Table of credit cards - Internal columns should be editable, but card name and annual fee pulled in from credit card. - Credit Card FAQ section with ability to add different types of content inside - Comments - Add in sidebar and bottom of page desktop, add before best credit card on mobile - About Us - Large photo / header area - Our mission / vision area - List of contributors + map - Author Single Page - Best of Page (others) - Ensure the other best of pages are displaying properly in new theme - Contact Us - Contact form - List of team members + map - Ad on side (desktop), no ad (mobile) - Search Form (overlay) - Search Results Page - Terms of Service - General info page - Tools & Widgets Pages - Embed Ratehub tools + calculators (functionality by Ratehub, small styles by DSD if possible) - Ad on side of tool, bottom of tool and side of related article (desktop), ad on bottom of tool only (mobile) - Ability to add related entire article below tool - Related articles (can be auto-generated by category or specifically set on page) - Subscribe Page - Subscribe form - ad on side (desktop), ad on bottom (mobile) Functionality: - All page functionality outlined in page views - Paid ad areas - Build using GPT API and utilizing the Ratehub ad setup - Insertion of Google Analytics through Google Tag Manager - Comments - Starting with all fresh comments (not carrying over old comments) Build new theme to work with old theme functionality: - Rebuilding old Shortcodes to work with new theme gravityform mlp_gallery archives mp3j package mp3t poll rdm_footable widget_on_pages rdm-gallery audio custom_content linknav caption brightcove bc_video - Keep plugins listed below and ensure they functions properly AMP Better WP Google XML Sitemaps Custom Content for Individual Posts FeedWordPress Gravity Forms + Marketing Cloud add on Redirection WP Mail SMTP WPSOLR Yoast Force Strong Passwords Hakari Category Permalinks MP3-jPlayer Polldaddy WP-Polls Regenerate Thumbnails Widgets on Pages WP Crontrols Brighcove Video Connect RDM Category Control RDM Footables RDM Gallery (if needed for shortcodes above) RDM HTML5 Player WP Offload Media & Asset pull add on WP Super Cache - Ensure URL structure of all pages and posts are maintained - Rebuilding widgets - Schema types - bring over current schema functionality Always Included in your build: - SEO + Social Sharing Site will be built following SEO best practices - Responsive and Tested Site will be built responsively Site will be tested across Mac and PC versions of Chrome, FF, Safari, and Edge. Site will be tested on Iphone, Ipad, Galaxy phone, and Google phone. - Easy to Use Site will be built on Wordpress, with an easy to use WordPress backend - Training Upon request, up to 5 hours of training on how to use new site OR written / video documentation on the how to use the site Revisions 2 rounds of development revision Deployment Assistance with site deployment and production launch

    What was the team composition?

    Two main developers, Tom and Sarah.

    RESULTS & FEEDBACK

    Can you share any information that demonstrates the impact that this project has had on your business?

    It is early to tell, but we have seen a welcomed response from our readers. Our ad performance seems to have improved from a quality standpoint, and comments have been a big hit so far too.

    How was project management arranged and how effective was it?

    Weekly at first, then daily when it was close to launch time. We scheduled calls regularly and also created a Sack Channel to collaborate more effectively.

    What did you find most impressive about this company?

    They were super responsive and helpful in problem-solving. We inherited the site from another company and there were a ton of surprises to deal with, and the team helped us through all of them. We also made some last minute shifts / changes that they were able to accommodate.

    Are there any areas for improvement?

    The only thing that needs improving was on our end and our ability to plan ahead and effectively communicate requests in a timely manner.

    5.0
    Overall Score
    • 5.0 Scheduling
      ON TIME / DEADLINES
    • 5.0 Cost
      Value / within estimates
    • 5.0 Quality
      Service & deliverables
    • 5.0 NPS
      Willing to refer

    Website Renewal for Waxbar

    "They are very personable, very good at what they do, and made us feel very comfortable..."

    Quality: 
    5.0
    Schedule: 
    5.0
    Cost: 
    4.5
    Willing to refer: 
    5.0
    The Project
     
    $10,000 to $49,999
     
    May - Oct. 2019
    Project summary: 

    Day Shift Digital redeveloped a website with a focus on the look-and-feel. They integrated e-commerce components to facilitate conversions.

    The Reviewer
     
    51-200 Employees
     
    Toronto, Canada
    Lexi Miles Corrin
    CEO, WAXON Laser + Waxbar
     
    Verified
    The Review
    Feedback summary: 

    Traffic to the new website has increased. The team fostered a smooth transition between websites. A client-oriented group, they are supportive and friendly communicators.

    The client submitted this review online.

    BACKGROUND

    Please describe your company and your position there.

    I'm the founder of WAXON Laser + Waxbar - we specialize in waxing and laser services.

    OPPORTUNITY / CHALLENGE

    For what projects/services did your company hire Day Shift Digital?

    To develop a new website for us on shopify.

    What were your goals for this project?

    Integrate e-commerce component into the site and to convert more visitors to clients.

    SOLUTION

    How did you select this vendor?

    Referred to me from a friend. Once I met with Tom and Sarah, I felt very confident in their ability to get the job done well.

    Describe the project in detail.

    - redeveloped our website - fresh look and feel (contracted a designer to work with) - reviewed and improved overall site flow - integrated a shopping experience (ecomm components) - more efficient site - reduced clicks to get to booking and ecomm

    What was the team composition?

    We worked with Sarah and Tom. They contracted a designer we worked with and we hired an SEO consultant that Sarah and Tom worked with to implement within the site.

    RESULTS & FEEDBACK

    Can you share any outcomes from the project that demonstrate progress or success?

    Increased traffic to site.

    How effective was the workflow between your team and theirs?

    Managed effectively

    What did you find most impressive about this company?

    Our team really enjoyed working with Sarah and Tom. They are very personable, very good at what they do, and made us feel very comfortable that the transition from our old website to our new website would be seamless, and it was. They continue to be available and supportive with any questions we have with the site.

    Are there any areas for improvement?

    No.

    5.0
    Overall Score
    • 5.0 Scheduling
      ON TIME / DEADLINES
    • 4.5 Cost
      Value / within estimates
    • 5.0 Quality
      Service & deliverables
    • 5.0 NPS
      Willing to refer

    Web-Based Platform Renewal for Animation Company

    "...they managed and implemented the feedback very well."

    Quality: 
    5.0
    Schedule: 
    5.0
    Cost: 
    5.0
    Willing to refer: 
    5.0
    The Project
     
    Less than $10,000
     
    Mar. - July 2019
    Project summary: 

    Day Shift Digital renewed a web platform with a modern design.

    The Reviewer
     
    51-200 Employees
     
    Toronto, Canada
    Wafa Ktaech
    Assistant, Elliott Animation Inc.
     
    Verified
    The Review
    Feedback summary: 

    The vendor’s well-structured workflow aided their ability to collaborate effectively with internal stakeholders. They excelled at listening to a wide variety of opinions.

    The client submitted this review online.

    BACKGROUND

    Please describe your company and your position there.

    Elliott Animation Inc. is an animation company. I am the assistant to the executive producer

    OPPORTUNITY / CHALLENGE

    For what projects/services did your company hire Day Shift Digital?

    redo our elliottanimation.com website

    What were your goals for this project?

    have a functional, clean website.

    SOLUTION

    How did you select this vendor?

    I got their name from Sarah Kestenberg from Hacker You.

    Describe the project and the services they provided in detail.

    our old website was taken down because of a horrible virus and we asked Tom and Sarah to rebuild it on a more modern website platform!

    What was the team composition?

    Tom and Sarah from their side, and me on my side with people I had to get approvals from.

    RESULTS & FEEDBACK

    Can you share any information that demonstrates the impact that this project has had on your business?

    This website is how potential clients see our work and gets us new work.

    How was project management arranged and how effective was it?

    They did a great job of breaking up the website development into stages that made it very clear to us what our responsibilities were.

    What did you find most impressive about this company?

    They were totally cool with the fact that there were a lot of stakeholders and people who had opinions, and they managed and implemented the feedback very well.

    Are there any areas for improvement?

    honestly, can't think of it!

    5.0
    Overall Score
    • 5.0 Scheduling
      ON TIME / DEADLINES
    • 5.0 Cost
      Value / within estimates
    • 5.0 Quality
      Service & deliverables
    • 5.0 NPS
      Willing to refer

    Platform Development for Education Marketplace

    “They place client success at the center of their business.”

    Quality: 
    5.0
    Schedule: 
    5.0
    Cost: 
    5.0
    Willing to refer: 
    5.0
    The Project
     
    Confidential
     
    Apr. 2018 - Ongoing
    Project summary: 

    Developers from Day Shift Digital collaborate with an internal team to build an online marketplace for education providers.

    The Reviewer
     
    11-50 Employees
     
    Toronto, Canada
    Robert Furtado
    CEO, Course Compare
     
    Verified
    The Review
    Feedback summary: 

    Day Shift Digital is a true partner, delivering work that shows a nuanced understanding of business goals. Their team is highly responsive, skilled, and proactive. Day Shift Digital’s founders are also closely involved in the project.

    The client submitted this review online.

    BACKGROUND

    Please describe your company and your position there.

    I’m the founder of Course Compare, Canada's marketplace for education.

    OPPORTUNITY / CHALLENGE

    For what projects/services did your company hire Day Shift Digital?

    We were looking for a development agency to build core features of our marketplace business, including in-depth user ratings, reviews, and backend features to help better serve our education partners.

    What were your goals for this project?

    Our goal was to improve our matching algorithm and ensure we had technology that could scale to support company growth.

    SOLUTION

    How did you select this vendor?

    Initially, we considered five agencies. Eventually, we selected Day Shift Digital based on the quality of demonstrated work, industry expertise, and reliable references.

    Describe the project and the services they provided in detail.

    Day Shift Digital usually builds custom WordPress sites, but they've proven capable of implementing—or otherwise quickly learning and implementing—a wide range of technical requirements. We were responsible for UX/UI design, content development, and project management for the build.

    RESULTS & FEEDBACK

    Can you share any information that demonstrates the impact that this project has had on your business?

    Day Shift Digital has proven to be an extremely valuable collaborator, clearly understanding the core business and anticipating user needs.

    How was project management arranged and how effective was it?

    Day Shift Digital has been highly responsive, and our communication has been superb. They use best practices across the board.

    What did you find most impressive about this company?

    Day Shift Digital’s founders are keen problem-solvers. They place client success at the center of their business.

    Are there any areas for improvement?

    No. They need to keep doing what they’re doing.

    5.0
    Overall Score
    • 5.0 Scheduling
      ON TIME / DEADLINES
    • 5.0 Cost
      Value / within estimates
    • 5.0 Quality
      Service & deliverables
    • 5.0 NPS
      Willing to refer