Cyfrow solutions

BACKGROUND

Please describe your company and position.

I am the PR & Marketing of Ruggable

Describe what your company does in a single sentence.

Ruggable makes home textiles that are design-forward, while at the same time durable, stain-resistant, and machine washable.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cyfrow solutions to accomplish?

• Improve visibility for design focused rug and home décor searches
• Increase discovery of collection pages beyond branded traffic
• Build an AI SEO strategy around emerging search experiences

SOLUTION

How did you find Cyfrow solutions?

Clutch Site

Why did you select Cyfrow solutions over others?

• Pricing fit our budget
• Company values aligned

How many teammates from Cyfrow solutions were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

One challenge for us was that many customers were finding inspiration content but not always making it to the collections we wanted them to explore. Cyfrow Solutions reviewed how our content, category pages, and collections connected together and identified several gaps. Their work included technical SEO improvements, content recommendations, keyword mapping, AI SEO guidance, collection page optimization, internal linking updates, and ongoing search performance reporting. They also helped us better align seasonal content with product discovery.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We started seeing stronger visibility for collection pages that previously struggled to compete in search. Several content pieces began attracting visitors who were actively researching home styling ideas and those users were moving deeper into the site. We also noticed improved search presence around product categories that are important to our business but had historically been difficult to rank for.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team was easy to work with and kept projects moving without requiring constant follow up. Deliverables were provided on schedule and communication was clear throughout the engagement. There were a few occasions where we needed quick adjustments around seasonal campaigns and they were responsive without disrupting the broader strategy.

What was your primary form of communication with Cyfrow solutions?

Virtual Meeting

What did you find most impressive or unique about this company?

What stood out was their understanding of how people shop for home décor products. They recognized that customers often begin with inspiration rather than a product search and their recommendations reflected that behavior. Their AI SEO knowledge was also useful because it gave us practical ways to prepare for changes in how people discover brands online.

Are there any areas for improvement or something Cyfrow solutions could have done differently?

I would have liked a little more competitive benchmarking at the start of the project so we could compare our position against a wider set of competitors. Aside from that, the engagement was smooth and the team was receptive whenever we had questions or feedback.

BACKGROUND

Please describe your company and position.

I am the CMO of Saatva

Describe what your company does in a single sentence.

Saatva is the original direct-to-consumer mattress and home furnishings company, founded on the principle that everyone deserves healthy and restorative sleep.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cyfrow solutions to accomplish?

• Improve visibility for high value mattress buying searches
• Strengthen our GEO strategy as search behavior continued to evolve
• Help customers discover our products earlier in their research journey

SOLUTION

How did you find Cyfrow solutions?

Clutch Site

Why did you select Cyfrow solutions over others?

• High ratings
• Pricing fit our budget
• Good value for cost

How many teammates from Cyfrow solutions were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

One thing we kept running into was that some of our strongest content pieces were attracting readers but not necessarily helping shoppers move deeper into the site. Cyfrow Solutions spent time analyzing how visitors were navigating between educational content and product pages. They reworked internal linking paths, identified content gaps around sleep related topics, refined category page optimization, and provided GEO recommendations for emerging search experiences. They also delivered technical SEO improvements, keyword research, content briefs, and ongoing performance reviews.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Several product categories that had struggled to gain traction organically started appearing more consistently for relevant searches. We also noticed that visitors coming through informational content were spending more time exploring product related pages. From a marketing perspective, it felt like our content ecosystem was finally working together rather than functioning as separate pieces.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their communication style was very practical. We did not spend hours in meetings discussing theory. Most conversations ended with clear next steps and ownership. Deliverables arrived when expected and they were quick to adjust whenever campaign priorities shifted. During a product launch period they reorganized part of the roadmap without creating delays elsewhere.

What was your primary form of communication with Cyfrow solutions?

Email or Messaging App

What did you find most impressive or unique about this company?

What stood out is that they look beyond rankings. They paid attention to how people research major purchases like mattresses and how search fits into that decision process. Their recommendations were tied to customer behavior, which made the work much easier to support internally.

Are there any areas for improvement or something Cyfrow solutions could have done differently?

I would have appreciated slightly more benchmarking at the beginning of the engagement so it was easier to compare progress against our starting position. Aside from that, the partnership was productive and easy to manage.

BACKGROUND

Please describe your company and position.

I am the Growth Marketing of Thirdlove

Describe what your company does in a single sentence.

Thirdlove is a female-founded lifestyle brand that offers elevated essentials, including bras, undies, loungewear, lingerie, and bra-sized swimwear, designed by women.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cyfrow solutions to accomplish?

• Improve organic visibility for competitive lingerie and lifestyle product searches
• Strengthen Local SEO for key US retail markets and activations Fix gaps in SEO structure across product and category pages to improve discoverability

SOLUTION

How did you find Cyfrow solutions?

Clutch Site

Why did you select Cyfrow solutions over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost

How many teammates from Cyfrow solutions were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

  They worked on both technical SEO and content optimization. This included improving site structure, fixing internal linking issues, and optimizing category and product pages for better search performance. They also supported Local SEO for retail focused landing pages tied to campaigns and store activations. On the content side, they helped refine keyword mapping and improved how blog and product content worked together instead of competing in search.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We saw better visibility for non branded product and category searches, especially in competitive lingerie related queries. Some content that was previously not performing started gaining steady organic traction. Local SEO improvements also helped support visibility for retail activations in targeted regions.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management was steady and organized. We always knew what was being worked on without needing to follow up constantly. When we had urgent campaign updates, they adjusted quickly and kept everything aligned with the SEO plan. 

What was your primary form of communication with Cyfrow solutions?

Virtual Meeting

What did you find most impressive or unique about this company?

They connected SEO work directly to marketing outcomes in a very practical way. They were clear, easy to work with, and focused on execution rather than overcomplicating strategy. 

Are there any areas for improvement or something Cyfrow solutions could have done differently?

Overall the collaboration was smooth and effective.

BACKGROUND

Please describe your company and position.

I am the Co-Founder & CEO of Stack Influence

Describe what your company does in a single sentence.

Stack Influence is a marketplace platform that automates the discovery, the communication and the collaborations between eCommerce brands and everyday social media influencers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cyfrow solutions to accomplish?

Our main goal was to increase organic traffic because we were relying too much on paid ads. We wanted stronger Google rankings, more qualified visitors, and an SEO system that would keep performing long term.

SOLUTION

How did you find Cyfrow solutions?

Clutch Site

Why did you select Cyfrow solutions over others?

High ratings

How many teammates from Cyfrow solutions were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

• A full SEO audit with a list of technical issues
• On page optimization for product and category pages
• Creation of SEO focused landing pages
• Monthly content suggestions
• Backlink cleanup and fresh link building
• Page speed improvements
• Monthly reports showing movement in ranking and traffic
We had weekly calls where they explained each update clearly.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within three months we recorded a clear increase in organic traffic. Several category pages moved from page three to page one on Google. We also saw more conversions from organic traffic and a noticeable improvement in bounce rate. One of our key product pages moved into the top five results where it had never ranked before.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes. They kept to every timeline and maintained a shared dashboard where updates and tasks were posted. Any question I asked received a same day response.

What was your primary form of communication with Cyfrow solutions?

Virtual Meeting

What did you find most impressive or unique about this company?

Their ability to connect SEO strategy directly to business growth. They focused on rankings and traffic but always tied those improvements back to revenue impact and user behavior.

Are there any areas for improvement or something Cyfrow solutions could have done differently?

They could offer more visual examples during content planning to help our creative team understand page structure and layout ideas better. This is a minor suggestion rather than a complaint.

What advice do you have for clients with similar needs to yours?

There’s nothing to panic about, they delivered as promised

BACKGROUND

Please describe your company and position.

I am the CEO of HEINEKEN Global Shared Services

Describe what your company does in a single sentence.

We are HEINEKEN! We brew the Joy of True Togetherness to inspire a better world.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cyfrow solutions to accomplish?

• We engaged Cyfrow Solution to improve our online visibility and strengthen our search engine rankings. The goal was to generate more qualified traffic and attract potential clients through SEO strategies.

SOLUTION

How did you find Cyfrow solutions?

Referral

Why did you select Cyfrow solutions over others?

• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Cyfrow solutions were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope included a full SEO audit, keyword research, on-page optimization, technical improvements, and link-building campaigns. Cyfrow Solution also provided regular performance tracking and reporting to ensure progress was measurable.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Within a few months, we saw measurable improvements. Organic traffic increased significantly, and our target keywords began ranking on the first page of search results. These improvements translated into higher lead generation and stronger brand visibility online.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Cyfrow Solution managed the SEO project efficiently, delivering reports on time and adjusting strategies based on performance data. Their communication was clear, and they were always available to respond to our needs and explain technical aspects in simple terms.

What was your primary form of communication with Cyfrow solutions?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What impressed us most was their deep SEO expertise and data-driven approach. They didn’t just apply generic tactics; they tailored strategies to our industry, ensuring sustainable growth rather than short-term results.

Are there any areas for improvement or something Cyfrow solutions could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Former Director of Digital Marketing of Modere

Describe what your company does in a single sentence.

Modere is an omnichannel, consumer products company that develops and markets clean, health & wellness products through ecommerce and direct-to-consumer channels.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cyfrow solutions to accomplish?

• We wanted to make sure that people could find our company and products easily online. We hired Cyfrow Solutions to help us improve our Google rankings and manage our online reputation.

SOLUTION

How did you find Cyfrow solutions?

Clutch Site

Why did you select Cyfrow solutions over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Cyfrow solutions were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They supported SEO and social media outreach. They also created content for our site and suggested we partner with new sites to increase exposure to our content. They also helped us manage our online reputation by pushing negative posts down so they were less visible.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

They always provided reports that covered our Google ranking and the number of people who saw the site. We really enjoyed working with them.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their customer service was fantastic. They always hit their deadlines and communicated well. We had a couple of Zoom calls, and emailed back and forth

What was your primary form of communication with Cyfrow solutions?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I was impressed with the results and their customer service. They did a fantastic job explaining why it was important to do certain things and why it took a while to see the impact of their work.

Are there any areas for improvement or something Cyfrow solutions could have done differently?

None. We never had an issue with them.

BACKGROUND

Please describe your company and position.

I am the Operations Director of CustomMade

Describe what your company does in a single sentence.

At CustomMade, our mission is to help change the way people get engaged making it more personal and open to all, and a little bit less materialistic.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cyfrow solutions to accomplish?

• We chose Cyfrow Solutions because they demonstrated a deep understanding of search engine optimization and had case studies that matched the results we were aiming for. Their team was approachable, transparent, and clear about what we could realistically expect.

SOLUTION

How did you find Cyfrow solutions?

Clutch Site

Why did you select Cyfrow solutions over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Company values aligned

How many teammates from Cyfrow solutions were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Their team conducted a full SEO audit, optimized our site’s structure, improved page speed, and implemented on-page and off-page strategies. They also performed keyword research, built high-quality backlinks, and helped optimize our Google Business Profile to boost local visibility.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since partnering with Cyfrow Solutions, our website traffic has grown steadily, with key pages now ranking on the first page of Google. We’ve noticed a clear increase in qualified leads, and customer engagement has improved due to better search visibility.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project was handled with professionalism. They kept us updated with monthly reports, tracked keyword progress, and communicated regularly through email and video calls. Their ability to stay organized and proactive kept the project on track.

What was your primary form of communication with Cyfrow solutions?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were impressed by how they tailored their strategies to our industry rather than using a one-size-fits-all approach. Their attention to detail, consistency, and commitment to measurable results stood out the most.

Are there any areas for improvement or something Cyfrow solutions could have done differently?

None.

BACKGROUND

Please describe your company and position.

I am the CEO & Founder, of Earthly Body

Describe what your company does in a single sentence.

Earthly Body is a respected, family-owned company that has been creating high-quality, natural skin and hair care products since 1994.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cyfrow solutions to accomplish?

• We hired Cyfrow Solutions because we were struggling to gain traction organically. Paid ads were driving traffic but not sustainable in the long run. Their team presented a clear SEO strategy, explained the process in simple terms, and showed case studies that gave us confidence in their ability to deliver results.

SOLUTION

How did you find Cyfrow solutions?

Clutch Site

Why did you select Cyfrow solutions over others?

• High ratings
• Pricing fit our budget

How many teammates from Cyfrow solutions were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The project included keyword research, on-page optimization, content recommendations, and link-building efforts. They also improved our website’s technical SEO by fixing issues with site speed, mobile optimization, and metadata.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Since working with Cyfrow Solutions, our organic traffic has grown steadily, and several of our target keywords now rank on the first page of Google. We’ve noticed an increase in qualified leads, and our online sales have benefited from the improved visibility.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management has been smooth and transparent. We receive regular progress reports, monthly performance updates, and clear explanations of the work being done. Communication is timely, and they always make sure our team understands the results.

What was your primary form of communication with Cyfrow solutions?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most was their depth of knowledge and the personalized approach they took. Rather than offering a one-size-fits-all package, they tailored their strategy to our specific industry and goals. Their responsiveness and willingness to educate our team also stood out.

Are there any areas for improvement or something Cyfrow solutions could have done differently?

None.

BACKGROUND

Please describe your company and position.

I am the Founder of Maria Clarke Lawyers.

Describe what your company does in a single sentence.

Maria Clarke Lawyers is a specialist New Zealand law firm providing expert legal and strategic advice in sports law and the not-for-profit sector.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Cyfrow solutions to accomplish?

• We employed Cyfrow Solutions to refine our online presence through SEO, aiming to be more visible to the clients who need us most, while building a steady and professional pathway for growth.

SOLUTION

How did you find Cyfrow solutions?

Referral

Why did you select Cyfrow solutions over others?

• Great culture fit
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Cyfrow solutions were assigned to this project?

13

Describe the scope of work in detail. Please include a summary of key deliverables.

Scope of Work Cyfrow Solutions helped us improve our online presence through SEO, and their support covered: 

• Website check-up: They reviewed our site to spot issues and areas we could improve. 
• Optimising pages: Adjusting content, layout, and structure so clients could find us more easily. 
• Smart keyword use: Researching and adding the right search terms our clients look for. 
• Content advice: Guiding us on how to make our site more engaging and professional. 
• Continuous improvements: Sharing reports and making adjustments so we could see real progress, especially in reaching our main audience here in New Zealand.

 This made our website easier to find, more polished, and better at reaching the people who need our services most.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable Outcomes

Since working with Cyfrow Solutions, we’ve seen clear, measurable results:

• Increased website visibility: More people in New Zealand are finding our services online.
• Attracting qualified clients: Visitors reaching our site are genuinely interested in our services.
• Higher engagement: Users are spending more time exploring key pages.
• Improved inquiries and conversions: More potential clients are contacting us, leading to business growth.
• Better search rankings: Our website now appears higher for key local search terms.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project Management

Cyfrow Solutions handled the project very professionally. Everything was delivered on time, and they listened carefully to our instructions and feedback. Their organized and practical approach made the whole process straightforward and efficient.

What was your primary form of communication with Cyfrow solutions?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Cyfrow Solutions was their strategic insight and innovative thinking. They brought a considered, analytical approach to every challenge, offering solutions that were both practical and forward-looking qualities you rarely encounter with such consistency.

Are there any areas for improvement or something Cyfrow solutions could have done differently?

Minor issues were resolved quickly and professionally. Cyfrow Solutions’ responsiveness and dedication only strengthened our confidence in their work, well smooth is the word i will use for them and clear in every aspect.