Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?
First of all, we increased the city's waste diversion, going from a 16% diversion rate when we first started to 20%, and we’re slowly inching up.
The initiative has increased our followers in Twitter, Facebook, and Instagram. I think everyone was happy with the brand. It’s been received very well, both internally and externally, to the point that we’re still using all the graphics in everything we do; we still have it on our garbage trucks. It has helped us identify, in a roundabout way, programs on what we’re going to be doing in the future. For example, we got a program that we’re moving forward now and will still be implementing new programs for probably the next two or three years.
How did Citizen Group perform from a project management standpoint?
They did excellent in project management. They were always on time. We communicated daily either through email, telephone, or personal meetings onsite. It was a constant communication with their staff. They came in and talked to us about what is it we were looking for and what was our goal, which was nice. They tried to understand our program and what we were trying to achieve. They took that and came back with a plan, a messaging scheme that was different than what we were looking for, but better from our perspective.
What did you find most impressive about Citizen Group?
We’ve worked with several companies throughout our program here in Phoenix, and Citizen Group was very professional, provided great support and services, and provided the materials needed for our program to move forward. The material, from my point of view, doesn’t get old. It can be used, refreshed, and animated to continue the message of what we want to do here in Phoenix. They’re a great group. I would recommend them to anyone, and they helped our program in getting to where we are today.
Robin and David were the two key people that worked with us. They were always looking for ways to help us achieve our goal beyond just what they were providing. They provided key contacts for us within their industry to help us with what we were trying to achieve. That’s what I liked about this company: they went beyond what we of asked them as part of their program.
Are there any areas Citizen Group could improve?
To be honest, they were just a great company to work with and easy to understand.