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Great People, Great Films, Happy Clients

5.0
9 reviews

Casual Films specializes in video content for business.

We are video consultants; expert filmmakers fluent in the language of corporate communications. With a vastly experienced internal team – and thousands of projects under our belts - we turn business messaging into creative, effective and engaging video better than anyone else.

Over the past 12 years, we have helped Fortune 500 companies…

  • attract and retain the best candidates
  • explain complex products and services
  • train and develop their staff
  • increase brand awareness and appeal

Casual delivers flexible client service. We match our processes the unique requirements of our customers to deliver outstanding results and successful, enjoyable, partnerships.

READ MORE...
 
$5,000+
 
$150 - $199 / hr
 
10 - 49
 Founded
2006
Show all +
London, United Kingdom
headquarters
  • 93 Shepperton Road
    London N1 3DF
    United Kingdom
    02034118040
other locations
  • Building 77, Ste #902 141 Flushing Ave
    Brooklyn, NY 11205
    United States
    +1 212 796 4933
  • 1721 Broadway, Suite 201
    Oakland, CA 94612
    United States
    +1 510 3189033
  • 750 N San Vicente Blvd, Pacific Design Centre - Red Building
    Los Angeles, CA 90069
    United States
    +1 510 3189033

Portfolio

Key clients: 

Adobe, Allianz, Autodesk, Avery Dennison, BMW, Canon, Facebook, LinkedIn, Marriott, PwC, RedBull, Rolls-Royce, Vodafone

Reviews

5.0
9 reviews
Sort by

Explainer Video for Cybersecurity Firm

"It was an absolute delight to work with them."

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Apr. - June 2019
Project summary: 

Casual Films collaborated with the in-house team and created a short animation for the company with the goal of explaining its methodology in an engaging and easy to understand way.

The Reviewer
 
1,001-5,000 Employees
 
London, United Kingdom
Former Head of Creative Strategy, Cybersecurity Company
 
Verified
The Review
Feedback summary: 

Their team delivered a great video despite budget and timeline constraints, making sure to capture all feedback at the start to avoid further rework. Casual Films’ collaborative approach made them feel like part of the in-house team. They’re true professionals that can deal with difficult clients.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I was the head of creative strategy at a cybersecurity firm at the time this project was commissioned.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Casual Films?

We needed a short animation to explain our proprietary methodology in a simple and engaging way that even non-technical people could understand.

What were your goals for this project?

We had a restricted budget and timeframe, but as a technology company, it was crucial to maintain a cutting-edge feel and reflect the highest production values.

SOLUTION

How did you select this vendor?

Casual Films was recommended to me by my former creative director.

Describe the video(s) and the process in detail.

We worked very collaboratively from the beginning since our offering is complex. Casual Films acted as a seamless extension of our in-house team. They were incredibly flexible and full of ideas, sticking to every budget and timing restriction without complaint.

What was your vendors' project management or feedback process?

We worked directly with the producers that managed the video who ensured that all feedback was captured at the storyboard and draft stages of the project before moving ahead. This way, we didn't incur any costs for additional rounds of feedback late in the process.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The video was a great success and well received by a difficult internal audience.

How effective was the workflow between your team and theirs?

Casual Films was incredibly flexible and collaborative. They really fit in and worked as an extension of our team without compromising on any matters that affected the creative integrity of the project. It was an absolute delight to work with them.

What did you find most impressive about this company?

It's incredibly rare to find a team made up of such consummate professionals, delivering to such high standards with charm and grace even within restricted timelines and budgets. As somebody with an agency background, I know we weren’t an easy client to work with at times and they added value at every stage.

Are there any areas for improvement?

I was totally impressed by them and will use them again and again.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Video Filming & Editing for Nonprofit Association

“Their professionalism and overall performance in a challenging environment exceeded our expectations.”

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5.0

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. - Dec. 2018
Project summary: 

Casual Films provided video production and editing services for a short film illustrating the impact of a nonprofit's program on a local high school.

The Reviewer
 
51-200 Employees
 
Illinois
Executive, Nonprofit Association
 
Verified
The Review
Feedback summary: 

Casual Films' professionalism and proactive approach to storytelling set them apart. Highly collaborative, organized, and patient throughout the engagement, the entire shoot was relatively seamless. They're also great people to work with all around. 

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm an executive at a nonprofit association.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Casual Films?

To fulfill one of the requirements of a grant, we needed to create a video illustrating how one of our programs could benefit a particular high school we were partnering with. 

SOLUTION

What was the scope of their involvement?

Casual Films initially helped plan the video, collaborating with us on the storyboard and story arc. From there, they scheduled the shoot and provided all production services, including editing. 

What is the team composition? 

We worked with a producer, sound engineer, assistant, and a couple of others on their film crew. 

How did you come to work with Casual Films?

I met Barnaby (CEO, Casual Films) at a networking event, so I reached out to him to see if his team would be a good a fit and ultimately decided to work with them based on some initial conversations. 

How much have you invested with them?

We invested between $10,000–$50,000.

What is the status of this engagement?

They worked on the project from September–December 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Their professionalism and overall performance in a challenging environment exceeded our expectations. They were nimble to circumstances, patient, and helpful throughout the entire process–it was seamless.

How did Casual Films perform from a project management standpoint?

They delivered everything on time and provided a lot of helpful feedback throughout the process. We spoke with them on the phone every week as we got close to production to ensure logistics and elements of the shoot were organized well in advance. They also communicated the scope of work and storyline very well to our stakeholders.

What did you find most impressive about them?

Their professionalism and likability made the whole engagement stress-free. I didn't have any concerns at any stage.

Are there any areas they could improve?

No, I can't name anything specific.

Do you have any advice for potential customers?

Articulate project goals and visions as clearly as possible from the start, so they can help refine those ideas and turn them into videos that hopefully exceed expectations. 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Video Production for Health and Hygiene Company

"We were pleased with their execution."

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5.0

Quality: 
4.5
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. - Mar. 2019
Project summary: 

Casual Films created a film to showcase social impact achievements. They worked from a brief, along with existing video footage and script bullet points. The film has been developed and is scheduled for premiere.

The Reviewer
 
10,000+ Employees
 
Slough, United Kingdom
Social Impact & Partnerships Manager, Health and Hygiene Firm
 
Verified
The Review
Feedback summary: 

The team’s creative capabilities and feedback process generated positive internal feedback. Their thorough understanding of the project brief helped them identify an effective strategy for development. Expect a partner whose friendly style can ease project planning.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the social impact and partnerships manager for a global health and hygiene company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Casual Films?

We wanted a short film to accompany the launch of our new social impact strategy.

What were your goals for this project?

We wanted the film to celebrate our social impact achievements last year, in which our colleagues could take pride.

SOLUTION

How did you select this vendor?

I met Casual Films when they came to our office for another pitch. I was impressed with the creativity of their proposal and the friendliness of their team.

Describe the video(s) and the process in detail.

I provided existing video footage and bullet points for a script and they followed up with two creative approaches. Once we selected an approach, they presented a content and project plan and produced the film.

What was your vendors' project management or feedback process?

I worked primarily with a manager who kept the project on track and provided guidance—for example, when we had too much copy for the film. I think we had two rounds of feedback, but we didn’t need many corrections after the first cut.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We’re preparing to share the film shortly. We were pleased with their execution.

How effective was the workflow between your team and theirs?

We were very satisfied with their project management. We communicated through email.

What did you find most impressive about this company?

The team was great to work with. They understood our brief, met our expectations, and had a great creative approach which was also in line with us as a company.

Are there any areas for improvement?

No, we’re very satisfied.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Video Production for Employer Marketing Agency

 “Whenever we work together, Casual Films feels like an extension of our business.”

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
2011 - Ongoing
Project summary: 

Casual Films has produced 100 original videos for a wide range of clients in the tech, finance, and retail space. They invest extensive time in understanding each account’s corporate identity and goals. The team is highly skilled and enthusiastically dedicated to attaining results. 

The Reviewer
 
51-200 Employees
 
New York, New York
Nicole Dorskind
Managing Director, ThirtyThree
 
Verified
The Review
Feedback summary: 

Casual Films continually completes high-caliber film deliverables that secure client satisfaction and retention across industries. Their contributions have helped garner impressive viewing and click-through rates.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the managing director at ThirtyThree, an employer marketing and communications business. We help companies brand themselves as an employer. Our marketing and communications services help them attract, retain, and engage the right talent.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Casual Films?

Film is a substantial part of executing our marketing strategies. Since we didn’t have this capability in-house, we needed to forge a strong partnership with a professional. We wanted a company that could collaborate effectively and deliver what our clients are looking for.  

SOLUTION

What was the scope of their involvement?

Casual Films created about 100 unique videos for our use. They’re not the type of film company that just reproduces the same thing over and over again. They worked closely with us to understand each of our distinct clients, which range from investment banks and the big four accounting firms to cutting-edge brands in retail and technology. Their keen grasp of our clients’ identities and goals helped us deliver the appropriate film solution for each one, which is the real beauty of our partnership.

Projects we’ve done together include animations, interactive and day-in-the-life films. We’ve also produced corporate films in the talking head style, which are the most appropriate for some of our more conservative clients. 

What is the team composition? 

We work with five teammates or more depending on the scope.

How did you come to work with Casual Films?

I looked for a film partner when we first started working in New York. We had worked with Casual Films from our London office, where they came highly recommended. They wanted to start working in the U.S. as well, so we continued our partnership. 

How much have you invested with them?

We’ve spent between $200,000–$999,999.

What is the status of this engagement?

We’ve been working together since 2011.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our clients consistently express that they’re very happy with the products we deliver with Casual Films’ help and that they want to continue working together. Retention has been a significant part of our high level of client satisfaction. 

We receive positive viewing and click-through rates. Just recently, we completed a large project for one of our technology clients. The CEO wrote us an email saying how thrilled he was with the film. 

How did Casual Films perform from a project management standpoint?

Casual Films is a real partner. They help me meet tight deadlines that are not always ideal. The team will even work late when necessary to help us get the work done. They make sure that their products are always excellent.

What did you find most impressive about them?

We’ve formed a genuine partnership and really help each other out. Whenever we work together, Casual Films feels like an extension of our business.

Are there any areas they could improve?

No. Casual Films offers an amazing opportunity. They’re a team of talented people and are growing across the U.S., UK, and probably parts of Europe. I’m really happy to have them as a partner.

Do you have any advice for potential customers?

Have a clear understanding of what you want to achieve. Make sure to understand your objective, audience, and the key messages you want to express. These are the agency or client’s responsibility to define, rather than that of the film company. If you have a good, strong brief, Casual Films will do a brilliant job of bringing it to life in creative ways.

5.0
Overall Score We have many partners, and Casual Films is great at relationship building. They work within the constraints we need them to. I highly recommend them.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They always figure out how to make deadlines work for us, which can be tough sometimes.
  • 5.0 Cost
    Value / within estimates
    Their prices are very fair.
  • 5.0 Quality
    Service & deliverables
    Our end product is always something we’re really proud of. Casual Films does a great job.
  • 5.0 NPS
    Willing to refer
    I’ve referred them many times.

Video Production for Nonprofit

"Casual Films has a team of creative thought leaders."

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Aug 2018 - Nov. 2018
Project summary: 

Casual Films created a recruitment video to engage audiences and broaden brand awareness. Their team used animation and filmed live action footage for the video. The video is now live.

The Reviewer
 
London, UK
Louise Ayling
Marketing Manager, Teach First
 
Verified
The Review
Feedback summary: 

The video has received excellent feedback. Casual Films was extremely flexible during the project. Their adaptability made the collaboration effortless. They are a reliable team that provides exceptional, quality ideas.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing manager at Teach First. We’re a charity that focuses on recruitment in schools. My role is to support and create communications that attract people to teacher training programs.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Casual Films?

We were branching our recruitment efforts into videos. We’re becoming a digitally focused company, so we needed content that would engage and excite audiences. We want our organization to appear more current and make teaching an attractive profession.

SOLUTION

What was the scope of their involvement?

Casual Films took on the project from start to finish. We proposed the problem and briefed their team on what we wanted. They came back with ideas, and we picked one that fit within our budget.

The video was part animation, part live action. I accompanied their production team to film at a school for a portion of the live action segment. Their team storyboarded and created a fully integrated film for our company. They also cut down versions to post on our social media channels.

What is the team composition?

I had two dedicated staff members. One focused on animation, and the other took the lead on live action.

How did you come to work with Casual Films?

We’ve worked with Casual Films before. A couple of years back, we were working on a campaign, and their team was recommended to our company. We had other companies pitch to us, but Casual Films’ ideas, flexibility regarding budget, and attentiveness made them stand out. We felt confident that their team would provide more than others.

How much have you invested with them?

We’ve spent around £26,000 (approximately $33,439 USD).

What is the status of this engagement?

We worked with Casual Films on this project from August-November 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The video just went online. Across the board, we’ve received excellent feedback, but no exact metrics yet.

How did Casual Films perform from a project management standpoint?

Casual Films has a team of creative thought leaders. Their project management was excellent. Without a doubt, their team was clear about timelines, and when they needed feedback. They were terrific at responding to difficulties. Working with children and being reliant on schools can be tricky; their team was flexible to that. Their team dealt with problems quickly.

What did you find most impressive about them?

Their quality of ideas. Casual Films’ team is highly creative and work to understand their assignment. They’re a strong creative agency. Equally, working with them is excellent. Their team always delivers, and never puts up a fight. Working with Casual Films is easygoing.

Are there any areas they could improve?

Casual Films did fantastic work. They could’ve pushed us more when it came to deadlines.

Any advice for potential customers?

Customers should be open to their ideas even if they are unexpected. Trust in the endgame. There were points in the process where I didn’t know how things were going to work. In the end, the final product was better than expected. You have to trust that Casual Films knows what they’re doing.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I'm their biggest fan.

Video Production for Health Volunteering Charity

“They genuinely care about producing a high-quality product that meets your needs.”

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
June 2017 - Sept. 2018
Project summary: 

Casual Films produced nine interview-style videos, featuring stories of everyday heroes. They guided the entire process, working directly with the interviewees to develop case study videos.

The Reviewer
 
1,001 - 10,000 Employees
 
London, United Kingdom
Tania Mansour
Brand Activation Officer, St John Ambulance
 
Verified
The Review
Feedback summary: 

The videos are very emotive and got positive feedback both at the live event and on social media. Casual Films went above and beyond to produce a top-notch product on a tight deadline, while their commitment, expertise, and personable approach made them a go-to partner.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm a brand activation officer at St. John Ambulance. We’re a charity organization.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Casual Films?

Every year, we have an annual awards ceremony dedicated to celebrating everyday heroes. We wanted to demonstrate how everyday heroes can make a remarkable impact, so we were looking for a company to create some videos for us.

SOLUTION

What was the scope of their involvement?

They created nine interview-style videos. The films are made in the form of case studies, bringing to life the stories of everyday heroes. Each video is about two and a half minutes long.

What is the team composition?

We mostly worked with a producer and our account manager. We also met with a filmmaker on the days of the shoot.

How did you come to work with Casual Films?

Casual Films produced all films for our previous annual awards, so they already knew our brand. We were impressed with their videos, so we went back to them for this project.

How much have you invested with them?

We spent £25,000 (approximately $32,000) on nine videos. Last year, they created six videos and it cost us £15,000 (approximately $19,250).

What is the status of this engagement?

The project started in June 2017 and it was completed in September 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The videos are very emotive and the people who viewed them for the first time at the awards ceremony were really moved. That also helped our cause as a charity. The videos are doing great across all the social media channels, and one video even went viral.

How did Casual Films perform from a project management standpoint?

They met all of our deadlines. They knew what they were doing, so we didn't have to worry about the project at all.

What did you find most impressive about them?

They genuinely care about producing a high-quality product that meets your needs. We were not just another client for them.

Are there any areas they could improve?

We're a charity, so it'd be great if things were cheaper. But they were worth it.

Do you have any advice for potential customers?

Let them take as much control as possible. We let them work directly with our finalists and get the stories from them. When we're not trying to control them, they can do their job better.

5.0
Overall Score They're pleasant to work with, which made the project enjoyable. I'd work with them all year round if I had a chance.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    We had a very tight deadline, but they met it.
  • 5.0 Cost
    Value / within estimates
    They're slightly more expensive than their competitors, but they do an excellent job.
  • 5.0 Quality
    Service & deliverables
    They met our brief and delivered amazing videos.
  • 5.0 NPS
    Willing to refer
    I'd absolutely recommend them.

Marketing Collateral for Breast Cancer Charity

“Casual Films successfully increased our overall brand awareness over the course of the campaign.”

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Sept. 2017 - Ongoing
Project summary: 

Casual Films created eight short interview-style films and other collateral for an advertising campaign, taking the creative lead on the majority of the assets.

The Reviewer
 
201-500 Employees
 
London, United Kingdom
Zoe Smith
Brand & Planning Manager, Breast Cancer Now
 
Verified
The Review
Feedback summary: 

Casual Films created high-quality, well received videos and other campaign collateral that helped significantly boost awareness of the organization's brand online. In addition to delivering results, their team is very creative, passionate, and proactive, making them a pleasure to work with.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm the brand and planning manager at Breast Cancer Now, the largest research charity organization for breast cancer in the UK.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Casual Films?

We wanted to do a brand advertising campaign that included short videos to raise the profile of our organization.

SOLUTION

What was the scope of their involvement?

Casual Films worked on all the creative assets for our advertising campaign, including about eight short films that included interviews of people who had experienced breast cancer. They also designed banners and created various posts for our social media pages. 

Working closely with our team, they helped develop an overall media strategy after a comprehensive brief of our organization's goals and brand guidelines. For the next campaign, they'll reuse footage from the first campaign, editing it to create new short films.

What is the team composition?

We worked directly with two main points of contact, as well as a couple additional staff during shoots.

How did you come to work with Casual Films?

They were recommended to me by a colleague who had worked with them at a different charity.

How much have you invested with them?

We invested about £50,000 (about $65,000 USD).

What is the status of this engagement?

The campaign ran from September 2017–August 2018, but we're about to start another campaign with them this month (November 2018).

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Casual Films successfully increased our overall brand awareness over the course of the campaign. We saw an increase across the board in video views, users signing up for newsletters, Facebook likes, and engagement.

Every time we filmed a new video, we were able to learn from the experience and make the next better. They did a great of incorporating any feedback and making improvements throughout the process.

How did Casual Films perform from a project management standpoint?

The producer I worked with was spot on; his organizational skills are second to none. The rest of their team is also very professional and lovely to work with.

What did you find most impressive about them?

They're very creative and passionate about what they do. We're also very happy with the way they manage projects and are willing to work with a smaller budget, giving us a great value at an affordable rate.

Are there any areas they could improve?

No. I've been very impressed with them and recommended them to others.

Do you have any advice for potential customers?

Provide their team with clear requirements and a detailed brief of the project.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They managed projects and timelines exceptionally well.
  • 5.0 Cost
    Value / within estimates
    They worked around our budget and went the extra mile for us.
  • 5.0 Quality
    Service & deliverables
    Everything they've delivered has been excellent in quality, on time, and on budget.
  • 5.0 NPS
    Willing to refer
    I've recommended to a few other organizations.

Video Partnership for Facilities Management Firm

“They’ve overachieved in every area of the project.”

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5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
June - Oct. 2018
Project summary: 

Casual Films produced, filmed, and edited three videos for a management firm. Their efforts include two product videos that function as part of a marketing campaign. They also edited content for social media.

The Reviewer
 
10,001+ Employees
 
London, United Kingdom
Dipesh Darji
Creative Lead, Mitie
 
Verified
The Review
Feedback summary: 

Casual Films led a collaborative project and delivered exceptional marketing assets. Despite being part of a recent advertising push, the videos have already increased website traffic, visits to the company’s LinkedIn page, and overall product conversions. They’re valuable and creative partners.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the creative lead for Mitie. As a facilities management company, we help businesses manage their buildings so they can focus on doing what they do best. For example, we’re often in charge of hiring and overseeing security, catering, and janitorial staff members.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Casual Films?

Our company was looking to form partnerships with a variety of creative companies so we could provide our clients with a multitude of services based on their individual needs. We hired Casual Films for their video production expertise.

SOLUTION

What was the scope of their involvement?

Like a lot of businesses, we’re in the middle of a digital transformation. We’re launching an online platform and wanted Casual Films to create promotional videos for the product. After our initial meeting, we introduced them to the platform and they came back with three ideas regarding potential options for the video. Those contributions consisted of a version built from my ideas and then two unique pitches. It’s difficult to create captivating ads geared toward our industry, but we asked them to deliver something that stands apart from most of the marketplace.

While the ideas Casual Films come up with were brilliant, the story they wanted to tell didn’t quite work. I worked with another colleague to develop a scenario that would benefit from their creative execution. Melding the two elements together enabled Casual Films to deliver excellent products. Our partnership with them facilitated the project’s success.

They led the production, filming, and post-production processes of two marketing videos. During the project, they also created a behind-the-scenes video. Additionally, they edited some of the footage into segments that we can publish on social media. Overall, we received a lot of assets from the one project.

What is the team composition?

I’d mostly interact with an account manager, the director, and a creative contact. They also made additional resources available as needed.

How did you come to work with Casual Films?

Several companies approached my director. He tasked me with filtering through each contact to find a reputable firm. I looked at the showreel Causal Films provided, and it stood apart from the other agencies. I asked them to come in for an introductory meeting, and the engagement evolved from there.

How much have you invested with them?

The project cost £60,000 (approximately $77,000 USD).

What is the status of this engagement?

Our involvement with them took place from June­–October 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve only recently launched a marketing campaign that utilizes the videos Casual Films produced for us. However, the videos have generated more LinkedIn profile views than we’ve ever experienced as a company. We’ve likely broken the previous record four or five times over at this point. Using snippets of the videos on various social media platforms has increased website traffic and conversions by a significant margin. Their deliverables have been out for less than a month and have already impacted our company.

How did Casual Films perform from a project management standpoint?

Their team honored our proposed timeline throughout the entire production process. They hit every mark seamlessly and are open to project changes. They’d pick up the phone whenever we’d call and communicated via email frequently. They’re brilliantly organized.

What did you find most impressive about them?

The individuals assigned to our project were there when we needed them. They treated us like partners instead of clients. That approach resulted in a more personable and productive experience. They’re quite friendly.

Are there any areas they could improve?

No. They’ve overachieved in every area of the project.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Branding Film for Automotive Group

"They had a great feel for our brand and tone and developed some incredible concepts." 

See More

5.0

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Feb. - June 2018
Project summary: 

Casual Films produced multiple videos to convey a brand’s messaging and improve its reputation among a target audience.

The Reviewer
 
10,000+ Employees
 
Munich, Germany
Stephanie Krückel
HR Marketing Specialist, BMW Group
 
Verified
The Review
Feedback summary: 

The video has been received well online. Casual Films sound design and ability to reflect a particular tone in their productions set them apart in their industry. Customers can expect comprehensive project management and a well-equipped team.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m an HR Marketing Specialist at a large automotive group. I’m responsible for strategic employer branding and content creation for our different channels.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Casual Films?

We needed help producing multiple film projects.

What were your goals for this project?

We wanted to improve our reputation as an employer among different target groups.

SOLUTION

How did you select this vendor?

We found them online and were impressed with their cool, modern films.

Describe the scope of their work in detail.

They did original filming and sorted through existing footage. Their sound design communicated our different messages perfectly.

What was the team composition?

We worked closely with a project manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The films have received many clicks and likes on social media.

How effective was the workflow between your team and theirs?

It was amazing. They had a great feel for our brand and tone and developed some incredible concepts. They have a talented team and a project manager who handled everything.

What did you find most impressive about this company?

We loved their sound design.

Are there any areas for improvement?

No, I didn’t identify anything. We look forward to working with them on future projects.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer