B2B Website Design & Content Marketing

Gold
VERIFIED

Bop Design is a B2B marketing and web design firm. We specialize in creating holistic marketing strategies that include B2B web design & development, content marketing, social media, SEO, logo design, branding and marketing collateral. Our focus is on B2B firms that want an external team of B2B branding specialists to enhance their brand positioning, build awareness and increase market share.

Why Bop Design?

“Bop” means to move, go forward and proceed. Our team of experts is reliable, responsive and dedicated to moving your business forward. We are 100% focused on B2B web design and marketing. Finding the right B2B marketing firm can be a tricky prospect. Larger, traditional marketing firms may do great work, but most focus on consumer brands and do very little B2B branding.

Bop Design understands that in order for a company to grow and acquire new ideal clients, a holistic B2B marketing approach is required. First, a firm needs to start with a solid foundation: compelling B2B branding, an innovative website design and educational marketing materials. Once the foundation is set, an engaging inbound marketing plan helps increase brand recognition and generate leads from content marketing, SEO tactics and social media.

We believe that every B2B company—regardless of its size—deserves cost-effective design and comprehensive marketing solutions. We work specifically with B2B—usually ones with fewer than 250 employees—that are serious about growing. Offering a wide array of branding services, we act as a tactical extension to your internal marketing department helping your firm achieve its marketing objectives.

 
$25,000+
 
$150 - $199 / hr
 
10 - 49
 Founded
2008
Show all +
San Diego, CA
headquarters
  • 610 W. Ash Street, Suite 706
    San Diego, CA 92101
    United States
other locations
  • 520 Broadway Suite 200
    Santa Monica, CA 90401
    United States
  • 4590 Macarthur Blvd Suite 501
    Newport Beach, CA 92660
    United States
  • 25 Broadway 9th Floor
    New York, NY 10004
    United States

Portfolio

Key clients: 

Accounting, Biotech, Consulting, Engineering, Financial, FinTech, Health & Fitness, Medical, Software, Technology, etc.

B2B Website Design for cSubs

Not your typical corporate library software.
cSubs is your business intelligence secret weapon.

Your information management solution should support your company’s information professionals, not slow them down.

The cSubs suite of corporate library software and services are designed with information professionals in mind. Smart tools, document storage and access, and streamlined workflows

provide approved users full access to vital information including contracts, renewals and analytics. cSubs helps you manage information more effectively — because Business Intelligence Matters.

B2B Website Design for InnoVint

Intuitive Winery Management Software for Winemakers, by Winemakers. InnoVint is a blend of experienced winemakers and tech wizards who are passionate and dedicated to modernizing how the winemaking process is managed. Our intuitive, easy-to-use platform makes it effortless to manage every aspect of your production and workflow.

B2B Website for Applied Composites

Specializing in complex composite assemblies for the aerospace industry, Applied Composites has a long history of providing customer satisfaction by focusing on continuous improvement processes that help reduce time and cost. Our aerospace composite manufacturing capabilities are among the best in the industry.

The executive team at Applied Composites represent some of the foremost leaders in the field of aerospace

composites. With over 45 years combined experience, our leadership is committed to exceeding our customers’ expectations and providing a safe, family-oriented environment for employees.

B2B Website for Engineering People

Mechanical Engineering Design, Consulting & Talent - agility combines with experience to give you a rare blend of quality, speed and top-level service in your projects. As a boutique engineering firm, we’re nimble enough to adapt to your needs while bringing nearly 30 years of innovation in mechanical engineering services.

B2B Website for Silvus Technologies

MIMO technology company, Silvus Technologies, needed a website consistent with its cutting-edge technology. Bop Design created a new website design that better communicates the product applications to Silvus’ target markets: military, government funded research, law enforcement, and TV broadcasting.

B2B Website for TechFlow

In today’s fast-paced environment, TechFlow helps organizations transform their digital services. As leaders in innovative software development, IT security, and cloud adoption, we’ve modernized over 100+ distinct government IT applications using Agile at Scale software developments and DevSecOps techniques. Our companies breadth and depth of services, including cybersecurity, mobility, and logistics platform

services, as well as our approach to incorporating best-of-breed technologies and industry best practices, gives TechFlow a level of technical expertise that is hard to find elsewhere.

B2B Website for Perr&Knight

Perr&Knight hired Bop Design to create a new messaging platform and website that highlights their relentless pursuit in providing superior actuarial services and innovative software solutions to insurance companies across the globe. Taking the time to understand their complex service offering and unique SaaS solutions, Bop Design was able to create a website that sets them apart from their competition and resonate with

their various target markets.

The new website will act as a “living, breathing resource center for both prospective and current clients, in addition to helping the firm grow by driving ideal visitors to increase client base. Visit the full website here

 

B2B Website for Melfred Borzall

Melfred Borzall is the global leader in horizontal directional drilling (HDD) Tooling. Bop Design created a new website with brand messaging that highlights the company’s 70+ years in business and complements channel partners’ (distributors’) business development efforts. You can visit the full website here

B2B Website for TAG

TAG is a Southern CA based firm that has three different service areas—accounting, software and family CFO. The new website shows how these three offerings work seamlessly together. The stronger branding platform helps grow TAG’s overall business by giving them the marketing tools to better articulate the firm’s unique value proposition, drive ideal clients to the site and increase new client engagements. You can visit the

href="http://www.teamtag.net">full website here

Reviews

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Ongoing Digital Marketing Support for Consulting Firm

"Everyone I interacted with was professional, helpful, and friendly."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Mar. 2017 - Ongoing
Project summary: 

After a successful site design and implementation project, Bop Design has stayed on retainer to provide various digital marketing services. This includes SEO, visual asset design, and digital support.

The Reviewer
 
11-50 Employees
 
Los Angeles, California
Marketing Manager, Consulting Firm
 
Verified
The Review
Feedback summary: 

Internal stakeholders are happy with the site and enjoy having Bop Design around for any future hiccups that may occur. Having a quick grasp of the core business model, as well as a strong understanding of B2B marketing, makes them an effective team.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the marketing and BD lead at a B2B professional services company, and I worked with Bop for over 2 years.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Bop Design?

We initially hired Bop to help out with design and implementation of a new website, and continued using their services for ongoing

What were your goals for this project?

First was successful launch of our website. After that, Bop was helpful for website updates and optimization, SEO, digital advertising, visual asset design, press release execution, and related activities.

SOLUTION

How did you select this vendor?

We had worked with a couple similar firms in the past with less than stellar results. We specifically looked for firms that specialize in B2B marketing, and Bop was the consensus best choice.

Describe the scope of their work in detail.

After the initial website launch, it varied from month to month. Regardless of the month though, Bop was always flexible

What was the team composition?

We had the same primary point of contact throughout, with additional input depending on the goals and tasks from month to month.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We're very happy with our website, and Bop has helped us navigate and overcome the little blips that pop up here and there.

How effective was the workflow between your team and theirs?

Very easy and effective.

What did you find most impressive about this company?

They quickly understood our business model, the benefit of working with a firm that specializes in B2B was immediately apparent. Everyone I interacted with was professional, helpful, and friendly.

Are there any areas for improvement?

Nothing in particular stands out.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Design for Market Research Company

"This was a very frustrating project, but they managed to overcome our challenges and were patient throughout."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
July 2018- June 2019
Project summary: 

Bop Design redesigned a website for a market research company. They updated its WordPress CMS and revamped its structure and UX. Key features include more CTAs, a team page, and the ability to add videos.

The Reviewer
 
11-50 Employees
 
Redwood City, CA
Daisy Kwok
Sr. Marketing Communications Manager at Dell'Oro Group
 
Verified
The Review
Feedback summary: 

The platform launched later than expected due to technical difficulties, but it met all requirements. Bop Design produced high-quality web designs and adapted to exacting requirements without complaint. Customers can expect a flexible and responsive team.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the senior marketing communications manager at Dell'Oro Group. We’re a market research company that targets the telecom enterprise networks and data center infrastructure market.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bop Design?

We were looking to redesign our website. The one we had was five years old at the time and needed updating.

SOLUTION

What was the scope of their involvement?

Bop Design updated our website’s WordPress CMS, structure, layout, and look and feel. It had a lot of good content, but we wanted to reduce the number of tabs—having too many causes people to lose interest. The structure was the most important element. We tried to evaluate what the website needed to provide a better user experience for finding products.
 
Another critical factor was lead generation, most of which was coming from our website. The site had a lot of limitations, such as insufficient action items and a long path to get to our request form. On the new website, we created more action items such as a “Contact Us” button floating on the homepage. People can also subscribe to our mailing list for the latest hot topics, and they can make requests for quotes on the product pages through the press of a button. We tried to get more engagement from our users and to provide them a better user experience when navigating our website.
 
We also updated our WordPress CMS. We can now add videos and articles and create event pages. People usually have questions about the coverage of our analysis program, so we’ve included this information under our “Meet Our Team” area. People can get to know more about our team, including their specialties and topic areas. We’ve also created a more prominent download button for market research reports and added a page to invite people to join our team. Lastly, the website is now responsive and will adjust itself to mobile, tablet, and desktop devices.
 
What is the team composition?

The members of Bop Design that I interacted with changed depending on the stage. In the beginning, I worked with one of their project managers to lay out the plan. They put together a team for the design part. When we moved into development, I worked with one of their website designers to confirm the look and feel. 

I spent the most time with the web developers during the later stages. I also worked with their content manager on content and digital marketing.
 
How did you come to work with Bop Design?

I was looking for a web design company for my previous employer. I’d heard about Bop Design, but I’d never worked with them. I liked their approach, knowledge, and expertise, so I reached out to them for a proposal. 

Jeremy (Business Principal, Bop Design) gave me a very good impression. He was patient in listening to me, and he made a professional presentation. My previous employer didn’t choose them, but I reached out to them again for my current company. 

Among the several developers and website design companies I looked at, Bop Design gave me the best impression. Compared to some of the top web design companies in the industry, Bop Design provided a reasonable price and an excellent proposal.
 
How much have you invested with them?

We spent $25,000–$50,000.
 
What is the status of this engagement?

We started working with Bop Design in July 2018, and the site launched in June 2019. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The site took nine months to make, which was longer than we expected. The platform proved to have a more complicated structure than we thought in the beginning. The team didn’t understand our product structure in the beginning, and they didn’t know how the relations connected. This delayed our progress. We were planning to launch during the Christmas season, but we underestimated the difficulties. It still got done because Bop Design worked very hard to make it happen.

We still waited until June 2019 to launch it for internal reasons. As a market research company, we have a publication season, and we didn’t want to launch the new website during this period. Bop Design agreed to hold off until off-season to release it.
 
How did Bop Design perform from a project management standpoint?

The communication was straightforward and simple. Most of our work was on track, and Bop Design made sure we met our deadlines. They were also flexible and accommodated our requests, even though they had a lot of projects to handle.

Bop Design used BugHerd to communicate with us. They also have a live development version of the site with a tool through which I could make comments for adjustments. It showed the status of each task, the assigned team member, and the progress. I like the transparency of the process. 

In my experience, I always hesitated to use website agencies, as communication was very difficult. Bop Design provided me with a tool, and everyone was very patient.
 
What did you find most impressive about them?

It’s their flexibility. I’ve also enjoyed working with Bop Design’s web developers. This was a very frustrating project, but they managed to overcome our challenges and were patient throughout. They don’t mind spending an hour with me to listen to my questions and answer them. They reply to all the emails I send them.
 
After the website launch, Bop Design continued to provide services for us for a 30–60-day grace period. I appreciated that they stayed with me after the website launched and kept track of it. I also appreciated the aftersales approach with Bop Design.
 
Are there any areas they could improve?

The team could spend a bit more time evaluating the client’s website and think more deeply about it. As a client, if we’re very clear in the beginning, the whole process may be more straightforward, and no one will get frustrated and demand changes.

This criticism applies to all the web design agencies I’ve dealt with before, not just Bop Design. The client knows better than the agency what they want and what the problem is, and agencies also need to think deeper about website structures.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Web Design for Information Services Provider

"Bop Design delivered a big upgrade from our legacy website!"

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Nov. 2018 - Jun. 2019
Project summary: 

Bop Design created a new website for an information services provider. After referencing client preferences, they designed the site using WordPress and provided content creation services.

The Reviewer
 
51-200 Employees
 
California
Director, Information Services Company
 
Verified
The Review
Feedback summary: 

Bop Design delivered a visually impressive website that has drawn extensive praise from customers and internal stakeholders alike. The team succeeds because of a dedication to customer service, specifically a willingness to tailor services to fit client needs.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I am the director of an information services provider with a specialized focus on construction equipment.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bop Design?

We were long overdue for a new website and new branding, so we sought a website agency that could help us design a site that adequately tells our story and has the quality level that matches the work we deliver.

SOLUTION

What was the scope of their involvement?

We held a series of introductory meetings so that we could outline our vision and state our preferences and the style features that speak to us. Otherwise, we entirely relied on Bop Design to build our website on WordPress.

What is the team composition?

We worked with about five people, a group that included the head of the agency, a lead designer, and content specialists.

How did you come to work with Bop Design?

We searched online and identified five potential firms for the project. We held 1–2 phone interviews with each of them to lay our vision and determine which company would be the best match.

How much have you invested with them?

We spent close to $25,000–$30,000

What is the status of this engagement?

Our engagement spanned November 2018–June 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Our previous website was out of date and inconsistent with our current brand and profile, and our new one is a great upgrade. We’ve received a lot of positive feedback from people across our organization. Our customers who have had the chance to see it also enjoy the new look. Bop Design delivered a big upgrade from our legacy website!

How did Bop Design perform from a project management standpoint?

We selected Bop Design because we thought they would provide a high-quality experience. From a project management standpoint, they were on target with what we were looking for. We can always nitpick details, but we never questioned our decision. We knew all along that we were going down the right path with the right partners. 

What did you find most impressive about them?

In the early stages of our vetting process, they were one of the few companies that were more willing to hear our story and appreciate what our business is so that they could tailor their recommendations to fit our needs. Other firms offered cookie-cutter options and didn’t spend much time listening. Having a partner who is interested in understanding our business and formulating a design project to fit that was advantageous for us. 

Are there any areas they could improve?

I think the content writers hit a wall at a certain point in terms of delivering relevant material, but I’m likely to chalk that up to the specialized field in which we operate.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

WordPress Web Redesign for Event Planning Company

“After launching, the new site experienced a significant increase in traffic ...”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. - May 2019
Project summary: 

Bop Design redesigned a WordPress website, incorporating new font, downloadable PDF menus, and copywriting. 

The Reviewer
 
11- 50 Employees
 
San Diego, California
Kristen Villasenor
Senior Account Manager, Picnic People
 
Verified
The Review
Feedback summary: 

Bop Design significantly improved the website both in terms of online performance and its ability to effectively tell the company's story to a broader audience. Although they worked very autonomously, they delivered a great end product on time.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm the senior account manager at Picnic People, an event planning company in San Diego, Calif.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bop Design?

We reached out to Bop Design to redesign our website.

SOLUTION

What was the scope of their involvement?

Bop Design submitted a proposal after we reached out, detailing their design process. They then met with us at our office for a discovery meeting, learning about our business and going over expectations for the website. From there, they developed a timeline and the scope of work, provided wireframes, and ultimately redesigned our website on WordPress.

They redesigned our logo per our request, but we ended up not using it. They did, however, provide a new font and a lot of copywriting. They also developed a manual, so we'd be able to go back in and make changes to the site on our own, and created some downloadable PDF menus that we use to email to clients. 

What is the team composition? 

We worked with about six people in total, including a project manager, sales rep, designer, and copywriter. 

How did you come to work with Bop Design?

They were recommended to us by a videographer we'd worked with previously.

How much have you invested with them?

We invested close to $35,000.

What is the status of this engagement?

We worked together from January–May 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After launching, the new site experienced a significant increase in traffic and received a lot of positive feedback from clients. Our home page better showcases all that we offer. They particularly did a great job with copywriting, effectively capturing our voice while helping us speak to a broader demographic. 

How did Bop Design perform from a project management standpoint?

They were great overall. Once the site was ready, they walked us through everything and provided training and ongoing support as needed. During the design phase, we didn't hear from them as much as we would've preferred but they ultimately delivered what we wanted and did it on time. 

What did you find most impressive about them?

Their initial proposal process and follow up was great. They obviously were able to sell us on their services, and we were ultimately very happy with the end product. 

Are there any areas they could improve?

It would've been nice to hear from them more regularly during the design phase and to also give us more of a heads-up to get them the materials they needed when we did hear from them. I've worked with other design firms that were the opposite and overly communicative, so somewhere in between would've been better for us. 

Do you have any advice for potential customers?

Go into the relationship with a good idea of project goals and any information that can help their team better understand the brand. Other than that, I'd recommend following up with them throughout the project on a regular basis if status reports are important. 

5.0
Overall Score Besides some lulls in communication, we were very happy with the engagement overall.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They ultimately met our deadline.
  • 4.0 Cost
    Value / within estimates
    Although they deliver quality work, their prices are on the higher end.
  • 5.0 Quality
    Service & deliverables
    They delivered on their promises and continued to provide support past their contract.
  • 5.0 NPS
    Willing to refer

Branding, Logo & Web Design for Oil & Energy Company

"It’s impressive how quickly they were able to understand a completely new field."

Quality: 
5.0
Schedule: 
4.5
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Jan. 2018 - Mar. 2019
Project summary: 

Bop Design designed websites and created branding materials for an oil and gas company and several of its subsidiaries. Deliverables included updated presentation templates, business cards, and a style guide.

The Reviewer
 
501-1,000 Employees
 
Dammam, Saudi Arabia
Turk Aljoaib
Managing Director, Aljoaib Holdings
 
Verified
The Review
Feedback summary: 

Bop Design’s efforts made the parent company’s web presence more reputable and drove healthy amounts of web traffic to the emerging businesses. The team is prompt and transparent, making them an ideal vendor. They excel at finding unique ways to discuss the highly technical subject matter.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I am the managing director of my family's energy company focused on oil pipeline construction in Saudi Arabia. Our operation has expanded to include oil and gas, engineering construction, and agriculture. Once I came in, I launched two startups: a solar energy services company and an agriculture technology company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bop Design?

I hired Bop Design to create a new website and branding materials for the startups and the other subsidiaries of the family business.

SOLUTION

What was the scope of their involvement?

Given the fact that I came into this project with tasks for five different businesses, Bop Design was immensely helpful. For the overall family business and some of its established companies, Bop Design modified the web design to match the existing logos. Because the startups were brand new, we relied on Bop Design to create the websites and coordinate all of the branding materials, including presentation templates, business cards, and a style guide. Once all of the websites and brand guidelines were in place for the startups, Bop Design led our content marketing efforts.

What is the team composition?

My main points of contact included Kara (Creative Principal, Bop Design), Jeremy (Business Principal, Bop Design), Emily (Web Development Manager, Bop Design), and Robin (Web Content Director, Bop Design).

How did you come to work with Bop Design?

Because we are an engineering business in the Middle East, we need to be able to explain our company at a very high technical level, and frequently in Arabic. I found Bop Design through an online search and was impressed by their portfolio of high-tech companies.

How much have you invested with them?

We spent $6,500 per month with them.

What is the status of this engagement?

Our engagement spanned January 2018–March 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Bop Design’s work with our startups has fostered significant website traffic and successful lead generation. We’re experiencing a lot of growth on the strength of their blogs and content marketing efforts.

The family business has always been well-known in the sector and the region, but we never had much of a web presence. Our old website was simple, and the content wasn’t descriptive enough, so we never felt as though we made a good first impression with clients. Now, new clients are impressed with the website because its design and content match the level we want to operate at. We’re far more reputable now.

How did Bop Design perform from a project management standpoint?

We had a few delays on both sides, but overall, they did well. They responded promptly and generally gave deadlines they could keep.

What did you find most impressive about them?

It’s impressive how quickly they were able to understand a completely new field. They did a great job of producing high-quality content based on relevant topics in our industry.

Are there any areas they could improve?

When I started with them, I know they were a relatively young company. I’d suggest that they keep growing by continuing to add staff and service lines.

Do you have any advice for potential customers?

Maybe my experience is unique because I had projects for five different companies, but I’d advise future clients to be prepared to invest the time necessary to make sure the project is successful. They will likely dedicate more time to it than they initially expected to.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
    We had delays on both sides but none that were damaging.
  • 5.0 Cost
    Value / within estimates
    The price is justified because of how much work we completed.
  • 5.0 Quality
    Service & deliverables
    We accomplished a lot in just over a year.
  • 5.0 NPS
    Willing to refer
    I'm already requesting them to help on another side project of mine.

Web Development for Technology Company

“They kept us on track and focused, finishing everything in a timely manner.”

Quality: 
4.0
Schedule: 
4.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Oct. 2016 - Jan. 2017
Project summary: 

Bop Design conducted market research to identify customer personas and determine marketplace positioning. They also designed a new website, incorporating and updating old content.

The Reviewer
 
11-50 Employees
 
Snoqualmie, Washington
VP Sales & Marketing, Technology Company
 
Verified
The Review
Feedback summary: 

Bop Design is proactive and works hard, making sure to meet all project goals. Customers and suppliers say the new site looks great and tells a good story, while lead generation has also increased. The team could've been more experienced, but they were communicative and did high-quality work.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the VP of sales and marketing for a technology company that makes flexible circuits and does laser micromachining and thin film deposition.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bop Design?

We wanted a partner to update our website and web presence to better inform the marketplace about our services and to serve as a lead generation machine.

SOLUTION

What was the scope of their involvement?

We had some difficulty determining our target customer, so Bop Design walked us through the process of identifying our typical customer persona. We provided them with some pictures of our custom products and references to our prior and current websites, but they developed everything else from scratch.

They conducted extensive interviews with key members of our technical staff, senior management, and customer base to derive opinions about what they shop for and how they see our company. From there, Bop Design used those insights to build the design and content of the WordPress website. They also used content from our old site, updating it to make everything sleek and modern.

What is the team composition?

We worked with up to seven people.

How did you come to work with Bop Design?

I did an online search for technical marketing and web design companies, including some of the firms that our competitors and suppliers used.  After about 20 interviews over phone and email, we selected three companies and then chose Bop Design based on their price and the accuracy of their proposal.

How much have you invested with them?

We spent about $20,000.

What is the status of this engagement?

The partnership lasted from October 2016–January 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve received numerous comments from suppliers, customers, and prospects that the site looks modern and tells the right story. We’ve also seen an increase in lead count.

How did Bop Design perform from a project management standpoint?

They kept us on track and focused, finishing everything in a timely manner. We mainly communicated via email and conference calls, and they were highly responsive.

What did you find most impressive about them?

They’re proactive and ensure project goals are met without being overbearing.

Are there any areas they could improve?

They should try to develop more experience within their domain, but the partnership was great.

Do you have any advice for future clients of theirs?

Know exactly what you want and how Bop Design can help you accomplish it. Be prepared because they’ll ask a lot of questions to understand the scope of work.

5.0
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
    There were a few minor delays.
  • 4.0 Cost
    Value / within estimates
    They're on the expensive side, but they’re a good value.
  • 4.0 Quality
    Service & deliverables
    They provided high-quality work.
  • 5.0 NPS
    Willing to refer

Web Development & Marketing for Non-Profit

"The team is efficient and cost-effective."

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
July 2018 - Ongoing
Project summary: 

Bop Design redeveloped a WordPress website from scratch and subsequently provided marketing services. The team also curates blog content for the site.

The Reviewer
 
1 - 10 Employees
 
San Diego, California
DIrector, Non-Profit
 
Verified
The Review
Feedback summary: 

Traffic has nearly doubled as the site and internal processes continue to improve. Bop Design leverages responsive service, quick thinking, and expertise to enhance results. Customers should have specific ideas and plans for the engagement as the team communicates ideas effectively and clearly.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the director of a nonprofit charity.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bop Design?

As a smaller nonprofit, we have smaller and inconsistent revenue streams. We hired Bop Design to provide web development and marketing services to boost our performance.

SOLUTION

What was the scope of their involvement?

The project started with a meet-and-greet between our leadership and Bop Design’s staff. Bop Design rebuilt our charity’s WordPress site from scratch. After the website was built, the team provided a manual—which enabled us to make modifications in house. They then implemented the marketing program, leveraging MailChimp and Google Analytics. We’re also using an AdRoll strategy including blogs and e-blasts. Our team provides the blog content for the 600–800-word posts and they format and curate the text.

What is the team composition?

We work with 3–4 developers including a lead, as well as marketing resources Jeremy and Chad (E-Business and Digital Marketing Specialist, Bop Design). They have a larger team working behind the scenes.

How did you come to work with Bop Design?

I'm on the board of directors of this nonprofit and I had used Bop Design for a company that I had owned for 35 years. They did such a great job that I approached them about working with this nonprofit to achieve the same results. I wrote them a letter and provided more information about why we should partner together for this project.

How much have you invested with them?

We’ve spent approximately $26,000 on web development and $3,000 on marketing.

What is the status of this engagement?

We started working together in July 2018 and the partnership is ongoing. Bop Design has been doing marketing since late 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Web traffic has increased by roughly 85%, but that hasn’t equated to more revenue at this time. We have things planned out, which will help the revenue stream. We’re picking up the momentum on being more specific about what we need donations for.

How did Bop Design perform from a project management standpoint?

We rejected their first swipe at our website. We gave them constructive criticism and ideas on what we were looking for. I thought they’d want more money and that they wouldn’t be cooperative, but it was just the opposite: they jumped on it and did it.

We held weekly in-person and teleconference meetings during development. Bop Design kept us on schedule and maintained productivity on both sides. They give us constructive and reflective assessments. Last week, it came back that our AdRoll was getting a 100% bounce rate, which is very bad. It was alarming and we didn’t know what was happening or what we needed to do to change it. But we all had great ideas and took care of it. I love their accountability, quick reactions, and constructive criticisms and fixes.

What did you find most impressive about them?

The team is efficient and cost-effective. Unlike other vendors, Bop Design cares about their work, as opposed to just the bottom line.

Are there any areas they could improve?

No one’s perfect, but I can’t think of anything.

Do you have any advice for future clients of theirs?

Have detailed goals and plan. Going to a company like Bop Design will only hinder effective communication between teams.  

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Website Dev for Wine Production Software

"They kept my team accountable and our projects on schedule, which we needed."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Oct. 2018 - Jan. 2019
Project summary: 

Bop Design wireframed, designed, and developed a website. They also produced a video and created a four-month content marketing plan.  

The Reviewer
 
1-10 Employees
 
San Francisco, California
Ashley Leonard
Founder & CEO, InnoVint
 
Verified
The Review
Feedback summary: 

The website relaunch sparked a 61% increase in organic traffic, a 391% spike in referrals, and a marked improvement in lead generation numbers. Bop Design delivered on time, set up an effective workflow, and taught the internal team valuable marketing principles. 

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I'm the founder and CEO of a wine industry production management SaaS company. I oversee all operations and strategic direction for the firm.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Bop Design?

We had a custom public website that supported us as a startup, but wasn't scalable. It didn't have any digital marketing intelligence, and it didn't service our product or mission. We needed a new website that generated more interest and increased exposure to our target audience.

What were your goals for this project?

We needed to direct more leads to our site and build more creative content that matched our modern product offerings. We hoped to capture the interest of our website visitors and convert them to opportunities by completing our forms, requesting a demo and/ or reaching out.

SOLUTION

How did you select this vendor?

I looked for B2B agencies that specialized in SaaS products, and Bop Design was at the top of the list. I interviewed three companies before ultimately choosing Bop Design, which clearly aligned best with our goals. They were highly focused on content development, which is where we needed the most support. They were a turnkey firm that had all the services in-house that we were looking for: content, web design and development, SEO, Adwords/AdRoll experts, etc.

Describe the project in detail.

Their proposal laid out a firm three-month plan, plus a rolling four-month plan that kept my company at top-of-mind for our target market. The first two months involved wireframing, design, and development. We finalized a site map, after which they presented two home page designs. My team was intimately involved in curating the content and refining the design.

They were always positive and accepting of our suggestions, regardless of how many times we requested changes. Then they built the remaining pages, interviewing our team to ensure that they understood our intentions and goals. They assembled an incredible video as part of the scope. The project lead at Bop Design released our website ahead of schedule to prepare for our sales season.

What was the team composition?

A website design lead and her team worked with us through the design phase, after which they handed us off to the web development lead. She oversaw the backend and frontend developers, along with a video editor.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

During the first month our website was live, leads jumped significantly. Organic search traffic rose by 61% and referral channels rose by 391%. Our search result rankings were higher and better aligned with our keywords. We began effectively tracking traffic for the first time. Their keyword management and SEO efforts clearly paid off.

How effective was the workflow between your team and theirs?

They were easy to communicate with and incredibly responsive. The point person was always clear. They kept my team accountable and our projects on schedule, which we needed. Every tool augmented the product development process.

What did you find most impressive about this company?

We were quite inexperienced with digital marketing, but they educated my team about the value it brought and its importance to the overall strategy. It was critical that our agency specialized in B2B, since it's an entirely different animal from B2C. Bop Design employed the best and brightest in not only B2B marketing, but also in client and product management.

Are there any areas for improvement?

Honestly, I have no suggestions. The process was so streamlined and the quality of work was so high. They delivered the project on time and at a fantastic price. We couldn't have asked for anything more.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They delivered on schedule.
  • 5.0 Cost
    Value / within estimates
    They were incredibly cost-effective.
  • 5.0 Quality
    Service & deliverables
    It was an incredible value for the cost.
  • 5.0 NPS
    Willing to refer

Branding & Marketing Collateral for Consultant

“I'm now ranking at the top of Google for certain key words and my reach has extended beyond the local market.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
2012 - Ongoing
Project summary: 

Bop Design provides branding and marketing services, including web design, SEO, and content creation. 

The Reviewer
 
11- 50 Employees
 
Tampa, Florida
Denise Federer
Owner, FPMG
 
Verified
The Review
Feedback summary: 

Bop Design's branding and marketing strategies have helped the company grow significantly, presenting content in a more professional and SEO-friendly way. They're also great to work, highly communicative, proactive, and receptive to client feedback. Their services are worth every cent.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I'm the owner and founder of Federer Performance Management Group (FPMG), a management consulting firm based in Tampa, Fla. I have a Ph.D. in clinical psychology, and I generally consult family businesses and provide leadership coaching to senior executives at Fortune 500 companies. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bop Design?

I initially reached out to Bop Design for branding and marketing services. My website was very basic, and I didn't have much of a social media presence, so I turned to their team to strengthen my brand online.

SOLUTION

What was the scope of their involvement?

Bop Design provides branding and marketing services that have included a redesign of my website, SEO, and content creation for my blog, newsletter, and social media accounts. They initially discussed my goals, target audience, and became familiar with my business over the phone to suggest a strategic path forward. Throughout the process, they've helped guide and educate me. They've also redesigned some workbooks, along with a lot of my previously posted content to ensure it complements the new brand identity.

What is the team composition? 

Initially, I worked with Kara (Creative Principal, Bop Design) and Jeremy (Business Principal, Bop Design), but have also been assigned a project manager as my main point of contact over the years. They bring in different staff as needed depending on the work being done (i.e., web design, content creation, SEO). 

How did you come to work with Bop Design?

After a presentation I gave for a large financial institution, I was approached by a woman on their marketing team who told me she was very impressed by my talent, but that my website was in horrible shape and likely holding me back from attaining work. She recommended Bop Design, so I decided to take a shot with them and see if investing in my online presence would pay off, and it's been worth every penny.

How much have you invested with them?

I probably spend about $25,000 per year on their services, so I've invested over $100,000 in total.

What is the status of this engagement?

I've been working with them since 2012, and they continue to update my website and provide SEO services as needed. I plan to continue to the relationship for the long term since they're such a hugely valuable partner. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Bop Design has had a huge impact on my business by helping make my online presence much more professional, modern, and engaging. By investing in their services, I've essentially invested in my own business and seen a significant improvement in leads as a result of their work. They've also helped establish my business on a more national and global level. I'm now ranking at the top of Google for certain key words, and my reach has extended beyond the local market.

How did Bop Design perform from a project management standpoint?

They're outstanding–timely, efficient, and clear in communications. We connect at least once a month, but they're responsive regardless of when I reach out either via email or phone. They suggest a lot of great ideas on ways to continually improve my online presence. They don't wait for me to tell them what I need, but rather they anticipate what I need and regularly set new goals for the website.

What did you find most impressive about them?

I've had tremendous growth, and I attribute most of that to the work they've done for me. I'm also very impressed by both their technical abilities and emotional intelligence. Their team has been very understanding about some of my fears around investing in certain areas, so their ability to communicate in a way that makes me feel comfortable and informed about what they're doing has made all the difference.

Are there any areas they could improve?

No. I was reasonably skeptical about hiring someone for these types of services in the beginning, but it's made so much sense for my business in the long run. They did a great job of convincing me every step of the way and being sensitive to my needs without trying to oversell me on anything.

Do you have any advice for potential customers?

Be honest about your needs and be willing to listen and try what they recommend for your business, even if you're unsure if it will be worth it. Once I was willing to take their feedback to heart, they helped take my business to the next level. 

5.0
Overall Score They're personable and committed to client success.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They do what they say they're going to do when they say they're going to do it.
  • 5.0 Cost
    Value / within estimates
    They've brought a lot of value to my business, helping it grow tremendously.
  • 5.0 Quality
    Service & deliverables
    They're very timely, clear about deliverables, communicative, and receptive to client feedback.
  • 5.0 NPS
    Willing to refer
    They're great business partners.

Web Design for IT Security Software Company

"The overall feedback from our founder and existing customers has been positive."

Quality: 
4.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Oct. 2018 - Jan. 2019
Project summary: 

Bop Design designed a WordPress site to compete within a competitive market. The team implemented custom overlays and assisted with content creation and editing. The site recently went live.

The Reviewer
 
11-50 Employees
 
Austin, Texas
Kelly Cottrell
Marketing Director, Respond Software
 
Verified
The Review
Feedback summary: 

Users are pleased with how easy to use the site is. Engagement has increased. Bop Design delivered a professional and user-friendly site. Their efficient communication is noteworthy. They worked hard to produce work within the discussed timeframe. Customers can expect a creative design team.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the director of marketing at Respond Software, an IT security software company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bop Design?

We’re in a crowded market and hired Bop Design to build a professional website that focuses on what we do at the company.

SOLUTION

What was the scope of their involvement?

Bop Design created our WordPress site, starting with outlining, copywriting, copy editing, and design. Their team produced various designs. We picked one, and the engagement evolved from there. Laura (Art Director, Bop Design) spearheaded the design efforts. They implemented different overlays to the site, which makes it easier to customize and make changes from our end as we grow.

What is the team composition?

I primarily interacted with Robin (Web Content Director, Bop Design), Kara (Creative Principal, Bop Design), Emily (Project Manager, Bop Design), and Laura.

How did you come to work with Bop Design?

I did online research and then interviewed three companies. After meeting with Jeremy (Business Principal, Bop Design), I was impressed with Bop Design.

How much have you invested with them?

We spent $45,000.

What is the status of this engagement?

We worked with Bop Design between October 2018–January 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The site recently launched. Users are staying on the webpage longer. The overall feedback from our founder and existing customers has been positive. They’ve commented on how simple it is to find information and messaging.

How did Bop Design perform from a project management standpoint?

Bop Design managed the whole project. We didn’t trust them entirely in the beginning, but they ended up doing a fantastic job. Emily was in charge of production. I was impressed with the testing aspect of the process. I’ve worked with a lot of websites in the past and know how hectic the last couple weeks can be. But Bop Design had a seamless and smooth process to get our company through it. Their team used ContentGatherer and BugHerd.

What did you find most impressive about them?

I appreciated their excellent communication and their ability to hit deadlines.

Are there any areas they could improve?

I can’t think of anything at this time.

Do you have any advice for potential customers?

Clients should trust their team and listen to their input.

4.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
Verification

Clutch verification provides an additional layer of data to help you make the right purchasing decsion of business services. Learn more

Verification Level
Gold
VERIFIED
Business Entity
Status
Active
Jurisdiction of Formation
California
ID
C3252093
Date of Formation
Jul 10, 2009
Source
California Secretary of State
Last Updated
Dec 20, 2018
Payment & Legal Filings
Bankruptcy
No
Tax Lien Filings
0
Judgement Filings
0
Collections Count
0
Last Updated
Jul 22, 2019
Client Reviews
VERIFIED CLIENT REVIEWS
41
OVERALL REVIEW RATING
4.9
Source
Clutch
LAST UPDATED
August 21, 2019