What evidence can you share that demonstrates the impact of the engagement?
It’s difficult to pinpoint what the exact impact was, but we definitely think it was positive. We’ve received positive feedback from our clients about the new style; most people agree the rebranding was very nice.
The style Armeanu Creative Studio came up with fits our company very well. Internally, we’re all pleased with it. It’s helped a lot to increase the professional identity of our brand, which was something we really needed.
Overall, we’re very happy with our cooperation.
How did Armeanu Creative Studio perform from a project management standpoint?
The team was very timely in their responses to us, always getting back to us within the day. They were great at establishing and sticking to a plan, so we always knew where we were in the project. In terms of communication, we kept in touch with video calls.
What did you find most impressive about them?
Armeanu Creative Studio has a very confident but calm style. They listened closely to us and our feedback, even as we provided different opinions across the group. The team absorbed all of the information and distilled the most important aspects from it.
Even though they come across as more relaxed than other companies, they don’t deliver less quality. It was pleasant working with them — it felt like we knew them for longer than we did.
Are there any areas they could improve?
The engagement could’ve moved faster, but it was during the summer, so it was to be expected. Also, if the team had had a little more domain knowledge about what we do, the timeline might not have been delayed as well. Ultimately, it didn’t have any impact on the final results, though.
Do you have any advice for potential customers?
Come well-prepared to the engagement. Provide Armeanu Creative Studio with all the information they need — it will speed up the process. Also, take their advice and remember they’re the experts.