Brand. Digitise. Grow
We are an award winning full-service agency building Brands, delightful Digital Products and deciphering new ways to grow your busimess.
From Strategy to Branding to prototyping new ideas, developing custom websites & apps, to launching the marketing campaigns that help you acquire new customers, we power your Business for faster growth.
headquarters
other locations
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5, Woodfield Court,Princeton, NJ 08540United States
Focus
Portfolio
Across our service lines - Strategy, Branding, Design, Websites, Web & Mobile Apps, Digital Marketing 1. Procter & Gamble 2. Hewlett Packard 3. Disney 4. Kelloggs 5. Angel Broking 6. B.LAB 7. Marionette & Eddington Thread Co. 8. EAPRO 9. PRA Realty 10. NHBC 11. Profesya Job Marketplace 12. ODex 13. Kellogg's 14. Multiple Stealth Startups (Global) 15. SawIndia 16. Promocell 17 Microsoft 18. Reddington 19. Asics 20. Kravia
Consumer Tech Startup - Branding, Design, Product, Apps
Project Overview
A Dubai based stealth startup reached out to us with an idea they wanted to roll out. They wanted a single agency that would help navigate through multiple aspects - Product Strategy, Branding, Design and Technology Initiatives keeping the startup vision and goals in mind.
Through detailed conversation and consultation, Argience helped flesh out the business vision further, define user journeys better, created communication and design elements, interactive prototypes & MVP's for both web and mobile.
Partnering at every stage of the startup journey
We helped the startup simplify & express easily what they were and what they stood for. We worked with them to craft the, identity and the messages that would create a modern Digital Brand and express clearly, genuinely, in fresh ways.
For the product strategy and UX/UI design, we focused on our users from the start, and through strategic thinking, designed the features & user experience of the web and mobile applications in a way that focused on the customer needs and experience and most importantly ensuring that every interaction reflected our brand and its promise.
Our Work
- Brand Identity Design
- Digital Product Strategy
- UX Design (Wireframing)
- UI Design (Mockups)
- Web & Mobile App development
https://www.argience.com/projects/tech-startup-social-network-commerce
Kravia - Branding, Design, Packaging, E-commerce
Project Overview
Kravia's founders came to us when it didn't even have a name, right in the middle of the Covid Pandemic.
The Founders wanted an agency that could translate their Business goals into a vision for a premium Consumer Brand that was premium, that could compete effectively against the competition on the shelf and on digital and be a force to reckon with in the long-term.
Our award winning Branding and Digital teams got to work and within a span of a few weeks, the new Brand was born with a name to crave for, an identity & packaging design with such a premium look & feel that it had the first set of customers go wow and a Branded E-commerce website that made it super easy for the business to get customer orders from and manage them.
Starting the Digital journey
The goal for the E-commerce website was simple. Make it look premium with a super easy to use experience for customers & the business management.
By analyzing the competition, we discovered that detailed product information was missing & the entire experience was geared towards retail shelf- first & not Digital first.
To capitalize on this, we tied the shopping experience & Brand messaging to the freshness of the product, its ingredients and its ease-of-use. This coupled with marketing integrations like Whatsapp click to chat & a one-click payment experience enabled Kravia to grow faster.
Our Work:
- Branding - Name, Identity, Messaging
- Packaging Design
- Branded E-commerce
Stealth Fintech Startup
Project Overview
A stealth fintech startup reached out to us with a vision for a consumer facing application that would help consumers manage and track their multiple financial needs & goals.
The client wanted an agency partner that not only could develop a great web-app but most importantly translate their vision into a set of great product features and a great design that would be worthy of that vision.
Through close interactions, we fleshed out the product vision further, defined the target audience better and then created a user experience & interface design for the same that translated into a Digital product experience that could be very exciting to the consumers as well as Business growth.
Product Design:
While defining the product strategy and feature set, we focused on the users from the start and clearly defined their challenges and product benefits that would be a strong MVP candidate. This resulted in the evaluation of different approaches or methods that would result in a faster product-market fit.
By applying consumer & market insights, strategic thinking & technology know-how, we finalized the features, wire-framed & designed the user experience of the web application in a way that addressed multiple customer needs & experiences from a basic to an advanced user & most importantly ensured that every interaction reflected the product goals and its promise.
Our Work:
- Digital Product Strategy
- UX Design (Wireframing)
- UI Design (Mockups)
- Interactive Design Prototypes
- Development
PRA Realty - Branding, Strategy, Design, Communication, Assets
Project Overview
A major upcoming real estate firm in Pune wanted to overhaul its Brand which had lost consumer confidence; & reposition its entire Corporate Brand as well as Portfolio Brands to stand out against the competition
Brand Research & Strategy
PRA started out as a very promising brand when it launched in the Pune market.Though not an established brand name with longevity, customers loved the layouts and the price at which PRA was offering the product to them. Also PRA had a unique first mover advantage in certain locations.
However, due to the litigations & land approvals, delays in govt. approvals and construction timelines, PRA’s image lost its sheen in the last few years. People were disappointed with the Brand & it needed organization restructuring and implement processes & systems to ensure that its Brand did not suffer any further to improve its relationship with its customers & potential customers.
By taking on a strategic analytical approach, we found the ideal positioning that would help PRA standout from the competition & also designed the brand Systems, Identity & Assets that would help succeed in the marketplace.
Brand Identity & Assets
PRA’s brand was built on the ideals of Real Promise and Unbelievable Value - to delivered to customers and partners – based on pillars of expertise, quality of construction, pro-active customer service, world class amenities & operating as a law-abiding film, for PRA was founded and built on this philosophy.
The new Brand identity & communication captured and expressed these ideals of PRA, engaged audiences, enhanced profile and reputation, and advanced their position in every piece of work they did.
It was critical to present the brand in a unified way that spoke clearly, and enabled PRA to tell their story consistently, compellingly and collectively.
Our Work
- Brand Strategy
- Brand Identity
- Creative Communication
- Brand Assts - Print & Digital
Kellogg's - Branding, Design
Project Overview
The Kellogg's marketing team came to us to help them with their annual Middle-East partner meet. The Kellogg's team wanted an agency that could translate their new Marketing message of "Ways of Working" into a memorable Brand experience for all their partner invitees and also translate into Business for Kellogg's.
Transforming "Ways of Working" into a Brand experience
Our award winning Branding teams developed and elevated the "Ways to Working" message further to give it a look and feel that was worthy of the Kellogg's Brand.
Our work included all brand and design assets and collaterals to be used at the event, to truly bring out the winning experience for all the delegates. Digital invites, giveaways, backdrops and more were designed keeping the Marketing, Brand & Business goals in mind.
Our Work:
- Brand Identity
- Creative Communication
- Brand Assets - Print & Digital
- Digital Marketing
Proctor and Gamble - Product Strategy, UX & UI Design, Development
Project Overview
The foundation of our relationship with Procter & Gamble team has been a comprehensive Digital relationship, focused on improving the performance of their promotional sales-force and enhancing the Brand Experience for their customers.
Using Product Strategy, UX/UI Design and Digital Automations we were able to put together a mobile and web experience that automated tasks, removed legacy processes for their retail-sales force, enhanced customer Brand experience and resulted in a leap-frog performance.
Product & Design
Directed towards their retail sales force at over 40 retail locations in the Middle-East, our digital product experience was designed for multi-user journeys & for users who were not tech-savvy.
We delivered a Product Strategy, Design and a high-performance app that enabled the P&G team to take their retail-sales force on a journey, from increasing transparency, accountability, productivity to customer satisfaction.
Our product strategy and direction brought human qualities to digital too, bringing in utilities that responded to the user’s needs, that eliminated managing a multitude of daily sales reports documents in physical format that were time-consuming, inaccurate and had billing discrepancies.
The UX/UI design structure altered between simple, detailed, and advanced, ensuring we were serving the user based on their type and behavior and deliver a faster process through a human-centric user experience that brought together people, transactions, and technology.
Our Work:
- Digital Product Strategy
- UX Design (Wireframing)
- UI Design (Mockups)
- Web & Mobile App Development
ODex - Improving the digital payment experience for the shipping industry
Esfera and Aster (E&A) is a software company dedicated to giving the shipping industry access to high-quality solutions that are cost-effective.
We established a design relationship with the EandA team, focused on working together on their digital product offering, OdeX. The goal was to revamp the Brand identity & remove the friction of approvals and legacy processes, discovering what the brand could deliver to customers, free from the concern of restraints, bringing a better experience to the user & deliver measurable ROI to the business & their partners.
Our vision enabled the EandA team to take people on a journey, from Connecting stakeholders to Manage their workflow, and Collect Payments, and all from one online platform.
Our UX and design direction brought human qualities to digital too, bringing in utilities that responded to the user’s needs, that managed exchanging a multitude of shipping documents and the challenges of ensuring that payments reached the right beneficiary, at the right time, in the right places.
Our Work
- Brand Identity Design
- Digital Product UX Wireframing
- Digital Product UI Design
- Digital Prototyping
Promocell - Redefining the Brand for a culture of Innovation using strategic Branding & Communication
Promocell, an integrated marketing agency in the GCC-MENA region, needed a refreshed brand strategy and brand identity that reflected its innovative and customer centric approach for their clients.
Our research into the business found deep brand values and our flexible brand strategy allowed Promo-cell to embrace a ‘Connect. Inform. Sell’ approach and continue forward into the future with the great confidence as a exciting and experience-oriented brand.
Our Work
- Brand Strategy
- Brand Visual Identity - Logo, Font, Colours
- Website Digital Experience - Concept, Design, Development
- Digital Marketing & Advertising
Profesya - Delivering an MVP to test ideas & product-market fit for the Turkish job market
Profesya, a consumer internet startup in Turkey, needed a job recruitment & job seeker platform which was extremely simple to use but packed with useful features.
Argience defined, designed and developed a jobs portal catering to the blue-collared workforce, with a user centric approach, along with a brand identity that is true to its belief.
Our Work:
- Brand Logo, Colours
- Typography
- UX Design
- UI Design
- Development
One of the challenges and core focus of the project was to support the needs of users who speak in Russian and Turkish, as English is not their primary language.
EAPRO - Branding Strategy, Identity Design, Guidelines
Project Overview
EAPRO Global was at a crossroads in its history. Their consumers and their needs were evolving. Markets were becoming more complex. Competition was intensifying - locally across consumer segments- and their traditional capabilities were being challenged.
These also brought exciting challenges and opportunities to seize upon. EAPRO needed a new Brand Strategy and Identity that reflected their business innovations and showcased their Brand better to international customers.
Establishing a new Brand Strategy, Design language & standards
Argience’s research into the business found deep brand values that would make the Brand relevant to customers and that were credible & attainable.
This evolved into a flexible Brand Strategy & Brand elements that allowed EAPRO to embrace the new "Empowering Lives Globally" promise approach.
The refreshed Branding enabled EAPRO to continue forward into the future with great confidence in its exciting, experience-oriented brand.
Our Work:
- Brand Strategy
- Brand Identity Design
- Brand Guidelines
[email protected] - Transforming [email protected] into a modern age Brand
[email protected], a 23 year old software services firm in India, known for its Tally services, needed to rebrand and transform to a modern age Brand focussed on navigating the SME software landscape.
By taking on a strategic analytical approach, Argience found the ideal positioning that would help [email protected] stand out from the competition and also designed the Brand Systems that would help succeed in the marketplace.
Our Work:
- Brand Strategy & Brand Architecture
- Visual Identity
- Website - Concept, Design
- New Product Brand Strategy & Brand Architecture
NHBC - Delivering a Digital experience for NHBC that stayed true to their Brand and Business goals
New Horizons Business Consultants, a consultancy firm that specializes in business incorporation and strategic, financial, and legal advice, wanted to build a website that is modern and professional.
Argience took a consulting based approach, wherein we helped them streamline their thoughts through the strategy, design, communication and code phases. Based on the discussions regarding the business model and the goals for the website, Argience designed and developed a mobile-responsive website, which is reflected in the site’s visual appearance and user flows, along with the communication that helped showcase their Brand and Business better.
Our Work:
- Website Concept
- UX Design
- UI Design
- Development
B.LAB - Transformation into a Digital Enterprise
B.LAB is a direct to consumer cosmeceuticals company with customers in Asia, Middle-East and the US.
When they reached out to Argience, the goal was to transform their stagnant offline business model into a Digital-first business.
Over a period of 1 year, we implemented a combination of
- Digital Strategy
- UI/UX Design
- Branded Ecommerce Design and Development
- Social Advertising
- Email Marketing Automation
- Conversion Rate Optimisation
- Custom application development (Automated Lead Qualification app)
- Digital Stack Configuration
The execution of such an overarching cohesive Digital strategy and well aligned advertising, marketing and commerce automations helped the client reach profitability in 6 months.
Reviews
the project
Web Dev & Strategic Consulting Services for Appliance Co.
"The aspect about Argience that impresses me is the breadth of knowledge that their team has."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the co-founder of Home & We. We’re a New Zealand-based startup company working in the furniture industry. We have an angel investor, and we’ve gotten our first round of funding in December. We’re going to raise more funds close to $2 million in the next six months.
What challenge were you trying to address with Argience?
We needed help creating our digital assets, and we wanted to have a rapid development process.
Our previous website was designed by a New Zealand agency in the Webflow platform, and it was developed in India. When we started working with Argience I asked Avanish (Founding Director) if he could use the same website builder. He told me not to worry because, if he couldn’t develop the site in Webflow, then he would develop the website all over again without charging me extra.
What was the scope of their involvement?
Argience has developed a website in Webflow, including the content and other services. Avanish also suggested not working with heavy development tools like Python and Zango. In addition, they’ve created our business plan and strategies in a more detailed manner.
What is the team composition?
I have three main points of contact: Payal (Co-Founder), Avanish, and Naveen (Leader in Hi Tech Development). Payal figures out what technology and content marketing we need for the business. Avinash helps me understand which platform will work best for us. Finally, Naveen assists me with the creation of the business plan and strategy.
How did you come to work with Argience?
Honestly, I scouted across the globe for a good agency through Clutch ranging from Ukraine, Romania, Australia, New Zealand, and India. I read the reviews that Argience had, and I decided to hire them because Avanish had an in-depth knowledge of the product and technology he was dealing with.
How much have you invested with them?
We have spent around $100,000 NZD (approximately $72,000 USD).
What is the status of this engagement?
We started working together in August 2020, and the project is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Argience has delivered the website with all the elements in place and on time. They’ve scored five-star marks in delivery. The website looks fabulous, and it’s working well.
Argience has been delivering key inputs and insights into each project all along. I’m very thankful to Avanish, and that’s something that stands apart from my interaction with Argience’s team.
How did Argience perform from a project management standpoint?
We use a project management tool called GoodDay where I interact with Argience’s team members. Avanish and I have strategy meetings through video calls.
The deliverables are always on time, but if there's a delay it’s sometimes our fault because we take time to provide information. However, when they ask for information, we search for it and then come back to Argience. We’re trying to understand the technology because we’re new in business, so that’s why we don’t know what they will need.
What did you find most impressive about them?
The aspect about Argience that impresses me is the breadth of knowledge that their team has. Also, the price Argience charge gives them ample opportunity to compete with any global branding, strategy, or technology agency out there. I’m saying this based on my previous experiences with multiple agencies. Argience’s team is very creative, transparent, and professional. They want to help and go the extra mile to give the right tools and knowledge.
Are there any areas they could improve?
Argience could give more detailed information about the scope of each work and pricing. As a client, we didn’t always know the requirements and resources to deliver our product. Argience might add an information document that includes the key elements for the services the client may need, and the services they offer with their cost.
Any advice for potential customers?
I recommend potential customers two things: the first one is to ask questions as much as they can, and the second one is to work closely with Avanish and Naveen within the company.
the project
E-Commerce Web Dev for Party Supplies Retailer
"We haven't experienced before such a seamless e-commerce website having a great look and feel."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the founder of party-anthem.com, retailing party supplies across India. After searching long for reliable web developers, we finally stumbled across Argience. The team is so professional and focused. They adhered to every deadline and created the most wonderful e-commerce website for us in no time.
For what projects/services did your company hire Argience, and what were your goals?
We hired Argience to create a website for us. We were looking for an efficient, responsible, and reliable company and we found all of this in Argience.
How did you select Argience and what were the deciding factors?
The team inspired confidence from day one. Their suggestions and solutions worked wonders for us.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Creating an e-commerce website on Shopify. They walked us through many themes and gave us the lowdown on how each one would work for our business. They created the website before the deadline.
How many people from the vendor's team worked with you, and what were their positions?
Three people including the founder and developers.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Everyone who has seen the website has appreciated and we are more confident of using it as well.
Describe their project management style, including communication tools and timelines.
We had a daily call with the founder and developer who gave us guidance on what all is required from us which helped us complete the project before time.
What did you find most impressive or unique about this company?
The founder took time out and explained the technical part of the website and gave us additional training.
Are there any areas for improvement or something they could have done differently?
It was perfect working with Argience.
the project
Corporate Branding for Real Estate Company
"Their design ideas are quite fresh."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m a partner at a real estate company.
What challenge were you trying to address with Argience Technologies Pvt. Ltd.?
We needed help with corporate branding for a housing project.
What was the scope of their involvement?
They helped with corporate branding. They made a brochure for the new real estate branding. They are also going to help us on a property management based startup. The entire scope is still to be decided.
What is the team composition?
There are 2-3 people we’ve interacted with.
How did you come to work with Argience Technologies Pvt. Ltd.?
We were looking for local branding agencies. We reviewed a few and found Argience Technologies better than the rest.
What is the status of this engagement?
We worked together in February 2020.
What evidence can you share that demonstrates the impact of the engagement?
I’m really happy with the output. Their work is good.
How did Argience Technologies Pvt. Ltd. perform from a project management standpoint?
Communication is good.
What did you find most impressive about them?
Their design ideas are quite fresh.
Are there any areas they could improve?
Timelines for delivery could be better.
Do you have any advice for potential customers?
Give expedited timelines to begin with.
the project
Web Development for Online Travel Agency
"Had a great time working with her."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
We are into Online Travel Agency - holiday planning for the niche upmarket segment. I'm one of the founder
For what projects/services did your company hire Argience Technologies Pvt. Ltd.?
to develop a static website for our company
What were your goals for this project?
Develop a nice user friendly website, define consumer journey, build a brand story and develop the website within prescribed timelines with a touch of elegance that can connect with our client segment
How did you select this vendor?
through a reference
Describe the project and the services they provided in detail.
Defined consumer journey, created a brand story and developed & designed the website
What was the team composition?
We worked closely with Khushali Mehta and Avinash
Can you share any information that demonstrates the impact that this project has had on your business?
We had a good experience working with them. During the course we changed track a few times with newer ideas and bigger scope and they were very accomodative. Understood our segment and consumer behaviour well and was able to represent that in the design and development. Even after completion of the project they are still in touch to help us with anything that we need relative to our site. Khsuhali in particular is very helpful, good with her understanding and extremely proactive. Had a great time working with her.
How was project management arranged and how effective was it?
Arranged well and effective too
What did you find most impressive about this company?
Flexibility, idea and understanding
Are there any areas for improvement?
We have always interacted with the frontline team like Avinash & Khushali. If they make the interaction more transparent wherein we can also once in a while interact with the designer & developer in their presence probably it could be simpler and more transparent.
the project
Website Design and Dev for Financial and Legal Consultancy
"We were impressed with the way they thought along with our company and our intentions."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the founder and CEO of New Horizons Business Consultants, a consultancy firm that specializes in business incorporations and strategic, financial, and legal advice.
For what projects/services did your company hire Argience Technologies Pvt. Ltd.?
I hired them to design a desktop- and mobile-friendly website.
What were your goals for this project?
We wanted a site with a modern and professional appearance.
How did you select this vendor?
We were introduced to Avinash (Director, Argience) through satisfied clients of theirs. Our first phone call with him was highly convincing. Unlike other similar companies, Avinash first wanted to take the time to understand our business model and what we wanted to achieve with our website. Instead of focusing on web design, he made us think about our own business instead, and what we would like to portray to our clients. That was an excellent approach.
Describe the project in detail.
Once we selected Argience, we held several phone calls to discuss our business in detail. They developed the desktop and mobile versions of our site from scratch, not using ready-made templates.
What was the team composition?
Avinash served as our project manager. We were always in touch with him.
Can you share any outcomes from the project that demonstrate progress or success?
We receive positive feedback on the look and the flow of the website.
How effective was the workflow between your team and theirs?
We couldn't have asked for better synergy. Avinash conducted all the phone calls with us and delegated relevant tasks to his staff, but he was our main point of contact. They did an excellent job.
What did you find most impressive about this company?
We were impressed with the way they thought along with our company and our intentions rather than imposing a standard dialogue.
Are there any areas for improvement?
We would appreciate a package that included SEO and SEM as well.
the project
Branding, Design, & Websites for Marketing Agency
“They're very creative and willing to go the extra mile for their clients.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I'm a senior account director at Promocell. We're a trade marketing agency, and we mostly operate in the Middle East.
What challenge were you trying to address with Argience Technologies?
We're growing and getting into the digital space, so we wanted to find a vendor to help us with branding.
What was the scope of their involvement?
Argience Technologies created a website for us and helped us with digital needs for our various live events. We had an event where we wanted to create a business class experience for over 250 attendees, so Argience Technologies built a platform for us to help with online check-in. They've also designed our logo and assisted with branding.
What is the team composition?
We have one main of contact with whom we talk quite often.
How did you come to work with Argience Technologies?
We were referred to them. First, we did a small project with them to try them out. We liked the work that they did, so we decided to continue working with them.
How much have you invested with them?
We pay them about $10,000 a year.
What is the status of this engagement?
We started working with them in April 2011, and the relationship is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Argience Technologies helped us improve different ways we pitch our ideas to our clients. They also recommended many new things, which increased our portfolio and added value to the events we organize.
How did Argience Technologies perform from a project management standpoint?
They're very invested in the project and go above and beyond most of the time. They're always there for us and ready to answer our questions.
What did you find most impressive about them?
They're very creative and willing to go the extra mile for their clients. They can take your basic brief and give you their opinions on how you can enhance both the functionality and the performance.
Are there any areas they could improve?
I can't think of anything.
Do you have any advice for potential customers?
Take a lot of feedback from your users and treat Argience Technologies as part of your team.
the project
Web Development for Job Board Company
“They have provided exceptional quality for value.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the founder and managing director of Profesya, the fastest growing recruitment and career advancement resources website in the job sector for employers, recruiters, freelancers, and job seekers in Turkey.
What challenge were you trying to address with Argience Technologies Pvt. Ltd.?
We engaged them to build our website.
What was the scope of their involvement?
Argience Technologies Pvt. Ltd. built my company’s website using HTML5 and CSS3. They also provided branding and marketing services. The website is complete, but their team continues to maintain it.
What is the team composition?
We have worked with a senior digital specialist and Avinash (Director, Argience Technologies Pvt. Ltd.).
How did you come to work with Argience Technologies Pvt. Ltd.?
A friend recommended them. My team sent inquiries to them and other web developers. Argience Technologies Pvt. Ltd. provided the best offer.
How much have you invested with them?
My company has spent $13,000.
What is the status of this engagement?
We started working together in October 2018, and the work is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
My company is very pleased with their work. Argience Technologies Pvt. Ltd. built a high-quality website for a reasonable price.
How did Argience Technologies Pvt. Ltd. perform from a project management standpoint?
We experienced some project delays. However, they were very accommodating when my team asked for additional items. We speak via email, Skype, and Facetime.
What did you find most impressive about them?
They have provided exceptional quality for value. Communication is perfect. During development, the team delivered daily updates, which was helpful given the geographical distance between us.
Are there any areas they could improve?
It would be helpful to document communication, as some tasks we discussed over the phone were overlooked or forgotten.
the project
Site Redesign for Launch of Software Consultancy
“Argience Technologies’ combination of user experience design, marketing, and branding skills generated useful new insights.”
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
[email protected] India Pvt. Ltd. offers accounting, ERP, CRM, and payroll business software for small to medium-sized enterprises (SMEs).
For what projects/services did your company hire Argience Technologies Pvt. Ltd.?
Our website was outdated and needed to be redesigned. We were also in the process of launching a new division to offer our customers consultation to help them find the best software for their needs.
What were your goals for this project?
Our engagement with Argience Technologies Pvt. Ltd. centered around redesigning our website, logo, and branding. From the start, they helped us prepare for the launch of our software consultancy.
How did you select this vendor?
We met multiple vendors to discuss our requirements and found that many were unable to provide the right solution. When we spoke to Argience Technologies Pvt. Ltd, we immediately noted how well-suited their approach was to our specific requirements. They asked the right questions to get us thinking about generative ideas. Our company’s CEO made the final hiring decision and selected them.
Can you go into detail about the services they provided and the scope of the project?
We gave Argience Technologies Pvt. Ltd. three assignments. First, they redesigned our existing website. They formulated goals, conducted the setup, and designed the flow of our new software discovery site as well. Specific tasks included selecting the name, logo, and branding for both platforms.
What was the team composition?
Avinash (Director, Argience Technologies Pvt. Ltd.) led our project. His team included a developer, content creator, and designer who all worked in the background.
Can you share any information that demonstrates the impact that this project has had on your business?
Argience Technologies Pvt. Ltd. helped us launch our company’s new SoftwareHunt division. We considered their input during every aspect of the process, from selecting the name, domain, and logo to designing a flow for the site and application. They revamped and rebranded the entirety of our existing site to improve its look and feel.
The team adopted an analytical approach that proved extremely useful, especially since we had no existing benchmarks in this new space. What started as a website redesign assignment expanded to include both consulting and branding. This partnership worked very well for us.
How was project management arranged and how effective was it?
This project generated many useful discussions that helped us position our organization appropriately. Argience Technologies Pvt. Ltd. completed both websites to our satisfaction.
What did you find most impressive about this company?
The team uses a consulting-based approach that involves asking extensive questions. They even questioned some of our ideas to help us improve. Their methodology was critical to setting up clear positioning for many areas of our business. Argience Technologies' combination of user experience design, marketing, and branding skills generated useful new insights.
Are there any areas where they can improve?
It would be great if they could offer ongoing site maintenance contracts to ensure availability and assistance when needed.
the project
Brochure Design for Paper Trading Company
"They were quick to adapt to changes and were open to revisions."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
We are a paper trading company based out of Mumbai. I am a director in the same.
For what projects/services did your company hire Argience?
We used Argience for a trifold brochure and a folder design
What were your goals for this project?
To create a simple and neat trifold brochure for the promotion of Coniferous by its Marketinng staff
How did you select Argience?
We contacted various agencies based on their ratings and client feedback
Describe the project in detail.
We wanted a brochure describing the services offered by the company and the global reach
What was the team composition?
2
Can you share any outcomes from the project that demonstrate progress or success?
They were quick to adapt to changes and were open to revisions.
How effective was the workflow between your team and theirs?
They organised everything through goodday. It was easy to work with them.
What did you find most impressive about this company?
Their response time
Are there any areas for improvement?
Nope
the project
UI/UX Design for Financial Software Company
"Professional approach."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am a Director in the company currently in charge of the Company
For what projects/services did your company hire Argience Technologies Pvt. Ltd.?
To design the UI and UX for our accounting and finance project.
What were your goals for this project?
To get a clean, simple and user friendly UI and UX
How did you select this vendor?
Had earlier connected with the team unfortunately could not take things forward at that time
Describe the project in detail.
This is an accounting software meant for investors, HNIs and small business people.
What was the team composition?
I was directly dealing with the directors of the company and hence no idea of the team composition.
Can you share any outcomes from the project that demonstrate progress or success?
The back end is currently being done for both the investment as well as the accounting phase of the software.
How effective was the workflow between your team and theirs?
Good.
What did you find most impressive about this company?
Professional approach.
Are there any areas for improvement?
Yes. Too much scrolling in the design. Despite repeatedly telling the team that this software is not meant for mobile app the emphasis was given on the mobile aspect. Had to redo the UI in a few places.
The deliverables have been outstanding. The site has received excellent feedback from the client, and it’s working well. On top of that, Argience’s domain expertise is web and technology development. The team has garnered overwhelming praise with their competitive prices and their knowledge.