Absolute Digital Media

BACKGROUND

Please describe your company and position.

I am the Specialist Insurance Manager of Motorcycle Insurance

Describe what your company does in a single sentence.

We provide free motorcycle insurance quotes in 60 seconds.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Absolute Digital Media to accomplish?

• Earn press coverage in topically relevant publications to grow brand awareness
• Effectively optimise the website for search

SOLUTION

How did you find Absolute Digital Media?

Social Media

Why did you select Absolute Digital Media over others?

• High ratings
• Good value for cost

How many teammates from Absolute Digital Media were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We partnered with Absolute Digital Media seeking a digital agency who could support us grow the presence of our website - https://www.motorcycleinsurance.org.uk/. With the help of the team, we came to the conclusion that SEO and digital PR would be the best two suited services based on what we wanted to achieve - more requests for a free motorcycle insurance quote. The Absolute Team have continued to support us across these aspects of our business, improving the number of leads.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We are working with the Absolute Team to earn high-quality backlinks to our website with a DR above 40. From an SEO perspective, we have be focussing on the websites technical aspects to bring it up to speed with CRO and UX best practices to effectively position ourselves amongst competitors.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Absolute have been tremendous and still are. They have a unique project management system and approach that helps us to keep informed each step of the way and work collaboratively across the campaign. There hasn't been a moment where we've doubted their expertise and this comes across in their work as well as over the phone and on Slack. They have also continually listened to our challenges which has been useful in helping us overcome various issues faced outside of the marketing campaign we're working with them on.

What was your primary form of communication with Absolute Digital Media?

Email or Messaging App

What did you find most impressive or unique about this company?

The team are always at hand to help and, if they're not able to answer your question there and then, they'll go away and conduct the required research. They're hugely reliable.

Are there any areas for improvement or something Absolute Digital Media could have done differently?

Absolute Digital Media offer competitive prices across their services but you certainly get what you pay for. Whilst there were less expensive options out there, I'm so glad I made the decision to work with the Absolute Digital Media team. I know exactly what I'm getting and how my budget is being spent and distributed.