Name: VOYA Digital
Address: 278 Langham Road, London, England, N15 3NP, GB
Telephone: 905359478574
Price range: $50 - $99
Rating: 5.0

Product Design for Fintech, SaaS & AI

VOYA is a product design studio helping fintech and SaaS companies build clearer, more usable digital products and rethink existing experiences with AI.

Built on deep product design and UX expertise, we work with ambitious teams to turn complex requirements into intuitive journeys, consistent interfaces and products that support business goals.

Min project size
$5,000+
Hourly rate
$50 - $99 / hr
Employees
10 - 49
Locations
London, England
Year founded
Founded 2022

Service Lines

UX/UI Design: 50%
Web Design: 30%
Digital Strategy: 20%

Select Focus Area

User Experience Focus

Usability Testing: 35%
User Research: 35%
UX Strategy: 30%

Industries

Financial services: 20%
Automotive: 10%
Business services: 10%
Education: 10%
Food & Beverage: 10%
Gambling: 10%
Hospitality & leisure: 10%
Information technology: 10%
Telecommunications: 10%

Clients

Midmarket ($10M - $1B): 50%
Enterprise (>$1B): 30%
Small Business (<$10M): 20%

Pricing Snapshot

Min. project size $5,000+

Avg. hourly rate $50 - $99 /hr

Rating for cost 5 /5

Most Common Project Size

$10,000 - $49,999 based on 2 reviews

< $10,000 $10,000 - $49,999 $50,000 - $199,999 > $200,000

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Overall Review Rating

5.0

Quality

5.0 /5
Schedule

5.0 /5
Cost

5.0 /5
Willing to Refer

5.0 /5

See all 3 Reviews

VOYA Digital Reviews

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UX/UI Design
Usability Testing UX Strategy
$10,000 to $49,999
Feb. 2026 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"VOYA Digital's good and clear communication and fast delivery are impressive."

Apr 21, 2026

Senior Product Manager, Sipay

Berk Terzi

Financial services
Istanbul, Türkiye
201-500 Employees
Online Review
Verified

VOYA Digital is redesigning a fintech company's platform. The team is conducting benchmarking and establishing new UI components.

VOYA Digital has completed the UI design and reached significant progress through the UX flow outcomes. The new design is user-friendly. The team delivers on time and communicates well.

BACKGROUND

Introduce your business and what you do there.

I’m a senior product manager at Sipay, an innovative fintech company that provides businesses and individuals with a platform to manage all their financial operations and access a wide range of secure, fast, and user-friendly payment solutions from a single point.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with VOYA Digital?

We needed support with the redesign of our platform.

SOLUTION

What was the scope of their involvement?

VOYA Digital is currently conducting and leading the redesign of the whole commercial part of the Sipay app, including A/B testing, analyzing UX experiences and flows, and recreating them as seamless experiences. The team is also conducting benchmarking and establishing new, consistent, and user-friendly UI components.
VOYA Digital leads the whole app redesign project, including restructuring UX flows from the beginning. After completing this process, the team will finish the design work of new UIs as an interconnected design. The team has delivered wireframes, conducted benchmarking, and created prototypes and UI screens.

What is the team composition?

We’ve worked with 2–5 teammates from VOYA Digital.

How did you come to work with VOYA Digital?

VOYA Digital reached us directly. We chose them because of their high ratings, UX know-how, and portfolio.

How much have you invested with them?

So far, we’ve spent $20,000–$50,000 with them.

What is the status of this engagement?

We started working together in February 2024, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

VOYA Digital has completed the whole UI design and currently reached significant progression through the UX flow outcomes. The new design is user-friendly and has decreased the burden of action buttons and useless screens. We’ll start A/B testing soon.

How did VOYA Digital perform from a project management standpoint?

VOYA Digital delivers on time. We communicate via in-person and virtual meetings.

What did you find most impressive about them?

VOYA Digital’s good and clear communication and fast delivery are impressive.

Are there any areas they could improve?

Everything was fine.

RATINGS

5.0

Product Design UX/UI Design Web Development
Confidential
Dec. 2025 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They stand out with their understanding of our needs and their respectful, solution-focused approach."

Apr 22, 2026

Marketing Manager, Data Science & AI Firm

Anonymous

Information technology
Istanbul, Türkiye
11-50 Employees
Online Review

VOYA Digital provides digital business process optimization services for a data science and AI firm. The team analyzes the client's existing processes and redesigns them into more efficient digital workflows.

VOYA Digital has improved the client's process efficiency, workflow, and usability. The team manages the project well, communicates clearly, and stays responsive to the client's needs. They also understand the requirements, enabling them to deliver solutions that align with the client's goals.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Marketing Manager of İzometri Bilişim

Describe what your company does in a single sentence.

Voya Digital partners with us to create and refine digital experiences and process flows, contributing to more streamlined operations and improved customer journeys.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire VOYA Digital to accomplish?

Improving and optimizing our digital business processes for greater efficiency and scalability
Enhancing user experience and streamlining internal workflows
Ensuring secure and reliable management of critical business operations

SOLUTION

How did you find VOYA Digital?

Online Search

Why did you select VOYA Digital over others?

High ratings
Pricing fit our budget
Great culture fit
Good value for cost
Referred to me

How many teammates from VOYA Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Voya Digital worked with us to analyze our existing processes and redesign them into more efficient and user-friendly digital workflows. The project included process optimization, system integration, and usability improvements. Key deliverables involved structured workflow designs, improved process efficiency, and a more seamless and scalable digital operation

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

as the project is ongoing, we're already seeing positive progress in terms of improved process efficiency, smoother workflows and enhanced usability. Early outcomes show better operational alignment and time savings, with further measurable results expected as implementation continues.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They manage the project effectively communicate clearly and are responsive to our needs. deliverables are progressing on schedule.

What was your primary form of communication with VOYA Digital?

In-Person Meeting
Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

They stand out with their understanding of our needs and their respectful, solution-focused approach, even during revisions. Communication is smooth and professional.

Are there any areas for improvement or something VOYA Digital could have done differently?

Given how fast the industry evolves particulary in design contiuning to stay aligned with the latest trends would further strengthen their already solid work.

RATINGS

5.0

Product Design UX/UI Design
UX Strategy
$50,000 to $199,999
Sep. 2023 - Apr. 2026

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They delivered everything on time."

Apr 21, 2026

Senior Product Owner, Food & Beverage Company

Anonymous

Food & Beverage
Turkey
501-1,000 Employees
Online Review

VOYA Digital designed a range of digital products for a food and beverage company. The team designed the client's web, app, and kiosk platforms.

VOYA Digital delivered the projects on time, meeting the client's expectations. The team was responsible throughout the engagement, ensuring a smooth workflow. Moreover, the service provider communicated with the client through in-person and virtual meetings and email.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Senior product owner of a food & beverage company

Describe what your company does in a single sentence.

Food tech company

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire VOYA Digital to accomplish?

Digital product

SOLUTION

How did you find VOYA Digital?

Referral

Why did you select VOYA Digital over others?

Great culture fit
Good value for cost
Referred to me
Company values aligned

How many teammates from VOYA Digital were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

It pioneered the design of numerous products, including web, app and kiosk platforms

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Secret information

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They delivered everything on time

What was your primary form of communication with VOYA Digital?

In-Person Meeting
Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

Responsibility

Are there any areas for improvement or something VOYA Digital could have done differently?

Nope

RATINGS

5.0

"Voya streamlined communication and feedback processes and ensured seamless project workflows."

Showing 1-3 of 3 Reviews

Our Story

VOYA brings deep product design and UX experience to complex digital products. We work alongside product and engineering teams to shape clearer workflows, consistent interfaces and meaningful AI experiences. Our approach combines strategic thinking, hands-on design and close collaboration from the first question to delivery.

Meet the Team

Adem leads VOYA’s product design and UX practice, helping teams turn complex product challenges into clear experiences. His focus spans product strategy, digital workflows and meaningful AI adoption.

What Sets Us Apart

Clarity in complex products

We turn complex financial workflows and data-heavy SaaS interfaces into clear, usable experiences. Our work connects information architecture, interaction design and consistent UI systems.

Design grounded in product goals

We connect user needs with product priorities, from the first research question to developer handoff. Design decisions focus on helping people complete meaningful tasks and supporting the goals of the business.

AI shaped around real use

We help teams identify where AI can create value in a product, then shape the workflows and interactions around real user needs. Our focus is a useful, understandable experience with appropriate user control.

Commonly Asked Questions

We design digital products for fintech and SaaS teams, including financial workflows, data-heavy platforms and customer-facing web and mobile experiences. We support new products, redesigns, UX improvement and AI product transformation.

We can lead a defined design project or work alongside your team as an embedded design partner. We align on the product problem and scope, develop and review solutions together, and support developer handoff with clear designs and consistent components.

We explore where AI can help users accomplish real tasks, then rethink the product workflows, interactions and interface around those opportunities. The focus is on useful experiences, clear expectations and appropriate user control, grounded in product strategy and UX.

Locations (2)

278 Langham Road London, England N15 3NP

2 - 5

Contact VOYA Digital

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Adem AY

(1)

Adem AY

Sipay

(1)

Berk Terzi

VOYA Digital

Product Design for Fintech, SaaS & AI