Studio Pinak

BACKGROUND

Please describe your company and your position there.

I am Founder & CEO of Apes 'n' Monkeys Innovations Private Limited, We Design & Develop SaaS Products, Web Applications & E-Commerce.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Pinak Studios?

•  Comprehensive product capture
• In-depth accessibility review
• UX / UI product analysis
• Design system / UI Kit review and analysis

SOLUTION

How did you select this vendor?

We Contacted through Linkedin

Describe the project in detail and walk through the stages of the project.

Give our product design a vision to help our customers succeed and position ourself in the market.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with a research analyst and a product manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

A customer centric approach to product design and utilise designers time efficiently.

How effective was the workflow between your team and theirs?

Its good, their team. They supported us with insights for design to build process.

What did you find most impressive or unique about this company?

Their Research team

Are there any areas for improvement or something they could have done differently?

Project management

BACKGROUND

Please describe your company and your position there.

We create transformational value for organizations through easily deployable Voice AI. We enable organisations to scale their engagement strategies, boost their topline, and create a better end-user experience. I handle the product design and oversee user experience journey.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Pinak Studios?

We approached Pinak Studios for user experience research in way to get insights based on increased users' trust, in the platform's AI;

SOLUTION

How did you select this vendor?

We connected through LinkedIn search.

Describe the project in detail and walk through the stages of the project.

Their are conduct research and provide recommendations to retain current users, which resulted in an decrease of the marketing budget to acquire new customers and confidently scale.

How many resources from the vendor's team worked with you, and what were their positions?

Our team worked with 2 of their research analysts and a project manager.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

28% of Increase in the conversion rate. Thanks to better UX recommendations, the clients are a more likely to upgrade their trial accounts and become paying customers.

How effective was the workflow between your team and theirs?

Their process is simple and precise. No long-hour meets. They were able to understand what we needed and provided clear insights.

What did you find most impressive or unique about this company?

Their research process and team experience.

Are there any areas for improvement or something they could have done differently?

I think their marketing is low profiled, only available on Linkedin. They need to approach market proactively, there is a need for research studios like Pinak Studios.