Square Marketing

BACKGROUND

Please describe your company and position.

I am the Business Manager of Albergo Nazionale di Gerace Salvatore

Describe what your company does in a single sentence.

My company manages a hotel with a restaurant and wine bar, offering hospitality, traditional cuisine, and event services.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Square Marketing to accomplish?

• We hired Square Marketing to strengthen our online presence, improve lead generation, and develop a clearer, more effective digital strategy for our business.

SOLUTION

How did you find Square Marketing?

Online Search

Why did you select Square Marketing over others?

• High ratings
• Referred to me
• Company values aligned

How many teammates from Square Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Square Marketing handled a full digital revamp, including social media management, targeted advertising, website optimization, and ongoing strategic consulting. Key deliverables included consistent content creation, improved online visibility, and measurable growth in customer engagement.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project delivered measurable improvements, including higher website traffic, increased customer inquiries, stronger social media engagement, and a noticeable rise in bookings generated through targeted digital campaigns.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was organized and reliable. They consistently delivered all items on time and responded quickly to any request, adapting their approach whenever our needs changed.

What was your primary form of communication with Square Marketing?

In-Person Meeting

What did you find most impressive or unique about this company?

What impressed me most was their ability to understand our brand quickly and translate it into effective digital actions. Their mix of creativity, speed, and strategic clarity truly set them apart.

Are there any areas for improvement or something Square Marketing could have done differently?

One area for improvement could be providing more frequent performance reports and deeper analytical insights. While the work was solid, a more detailed breakdown of results would have made the collaboration even stronger.

BACKGROUND

Please describe your company and position.

I am the Businessman of Albergo Nazionale

Describe what your company does in a single sentence.

We manage a hotel with a restaurant and wine bar, offering hospitality and traditional Calabrian cuisine.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Square Marketing to accomplish?

Grow the online presence, make the brand recognizable and take care of communication on social media in a constant and effective way.

SOLUTION

How did you find Square Marketing?

Online Search

Why did you select Square Marketing over others?

• High ratings
• Close to my geographic location

How many teammates from Square Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

They took care of the complete management of social channels, developing an editorial strategy consistent with the identity of my brand. They took care of the production of content, copy, photos, videos and constant publication. They also monitored performance and provided indications for improvement. The result was an increase in visibility, recognition and engagement with the public.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Constant increase in engagement, greater brand recognition, growth of social accounts in real followers and increase in interactions and direct requests from customers.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management was organized and punctual. Publications and materials have always been delivered on time, with clear and constant communication. They listened to my needs, adapting strategies and content when necessary, always maintaining professionalism and availability.

What was your primary form of communication with Square Marketing?

In-Person Meeting

What did you find most impressive or unique about this company?

Their consistency. They maintain clear strategy, steady execution, and reliable communication over time. No hype, just disciplined work that produces results.

Are there any areas for improvement or something Square Marketing could have done differently?

No substantial criticality. Only, at times, I would have appreciated slightly faster content reviews. For the rest, solid, consistent and reliable management.