Smaller Agency

BACKGROUND

Please describe your company and position.

I am the Owner of LeedellCo Solutions Ltd

Describe what your company does in a single sentence.

At LeedellCo, we specialize in Fractional Sales Consulting, helping businesses unlock revenue—risk-free. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Smaller Agency to accomplish?

• Logo Creation
• Brand Package
• Website

SOLUTION

How did you find Smaller Agency?

Referral

Why did you select Smaller Agency over others?

• Great culture fit
• Company values aligned

How many teammates from Smaller Agency were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work included:

• Logo and name ideation and creation
• Brand package
• Initial website design, voice, layout

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

KPI's included:

• Name, voice, and logo creation
• Brand guidelines 
• Website creation
• Initial Social setup

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Noah was responsive, insightful, and a true creative partner throughout the process. They took the time to understand our business and delivered results that exceeded our expectations. The new branding has helped us establish credibility and clarity in our market, and the website is both visually appealing and highly functional.  Zero delays on deliverables.

What was your primary form of communication with Smaller Agency?

Email or Messaging App

What did you find most impressive or unique about this company?

Working with Noah and the team at Smaller Agency was a fantastic experience. They played a crucial role in shaping LeedellCo’s brand identity, from designing our logo to developing a cohesive website and branding strategy. Their ability to translate our vision into a clean, professional, and compelling brand presence was outstanding.

Are there any areas for improvement or something Smaller Agency could have done differently?

I highly recommend Smaller Agency to anyone looking for top-tier branding and design support. Their expertise and attention to detail set them apart.  I only wish I had more available budget to broaden the scope.

BACKGROUND

Please describe your company and position.

I am the Employee of Entourage Health Corp

Describe what your company does in a single sentence.

Licensed cannabis producer serving both medical and adult use channels. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Smaller Agency to accomplish?

• New brand development

SOLUTION

How did you find Smaller Agency?

Referral

Why did you select Smaller Agency over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Smaller Agency were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Working with Smaller on the Dime Bag brand development was exceptional. Their insightful approach and trend-savvy strategies have propelled our brand to success in the recreational cannabis market. From the initial brand foundation to the final logo, their creativity and professionalism were evident. Their innovative shopper marketing strategies resonated deeply with our target audience. Thanks to Smaller, Dime Bag is now available in thousands of stores. I’m very satisfied with their service and look forward to future collaborations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The Dime Bag brand development project with Smaller yielded outstanding results, demonstrating significant progress in several key areas. Sales growth was substantial, increasing our year-over-year sales. Market penetration was impressive, as Dime Bag became available in over 1,000 retail stores. Dime Bag was listed across 3 major provincial markes in Canada. Overall, these outcomes highlight the considerable impact and timely delivery of the brand development assets.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Smaller showcased strong project management throughout the Dime Bag brand development. They consistently met deadlines and were highly responsive to our needs. Their team maintained excellent communication, providing regular updates and addressing concerns promptly which made them a pleasure to work with.

What was your primary form of communication with Smaller Agency?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive aspect of Smaller was their speed of delivery. Their team consistently met tight deadlines without compromising quality, ensuring all project milestones were achieved promptly.

Are there any areas for improvement or something Smaller Agency could have done differently?

While Smaller Agency's performance was largely outstanding, one area for improvement could be enhancing their resource allocation during peak project phases -- given their size, this is understandable and will change as they grow.